Start earning money as the girl next door

Chapter 221 Bad movies inspire creative inspiration

"You can't say it's useless, right?" Zhao Han said, "If you pick carefully, you can still pick out some highlights."

"House of Flying Daggers" is controversial. The audience is almost split between those who think it is a bad film and those who think it is a well-made film.

The reason is that its highlights and shortcomings are very obvious.

The inherent flaw is that the script is too casual, even inferior to Hollywood's template scripts.

Some Hollywood blockbusters use template scripts, and a group of screenwriters create them according to fixed routines, and then there are a bunch of people in the industry who criticize the scripts.

Except for some politically correct factors that cannot be pointed out as errors, general shortcomings will be pointed out.

If it follows the Hollywood creative process, "House of Flying Daggers" should have found a large number of martial arts masters to come over and check the script.

No, the script is even thinner and hollower than the screenwriting skills of the "Jade X Group Laughter" that was misplaced before.

"Dancing is beautiful." Liu Mengcheng thought for a while, "It inspired some inspiration."

"A bad place doesn't inspire writing," Zhao Han said.

"Yes, yes... I feel that if I write a script, there are many places that can be made more reasonable."

Liu Mengcheng thought for a while, "There are also fights. Zhang Yimou's action design in martial arts movies is very unprofessional and too perfunctory!

The fight is not good-looking, and the so-called artistic conception of the picture is used to cover up the fact that the fighting action design is not good-looking.

If I want to write a script, the fight must be intuitive and good-looking. That kind of stream of consciousness will not work if I don't know how to shoot the fight scene! "

"Isn't this worth the ticket price?" Zhao Han clapped, finding a reason for the bad movie.

Many times, a bad movie with flaws everywhere gives people the urge to go their own way, which makes it easier to inspire creative inspiration.

Of course, Liu Mengcheng is just a book writer, so he would not directly make "In the Snow" into a movie.

But if it can inspire a little or two of inspiration, it can be regarded as paying off.

The movie was ending and it was pitch dark.

Liu Mengcheng felt that guy was approaching next to him, and his heart couldn't help but beat. Could it be that the real purpose of the movie date was about to be revealed?

This... despicable guy.

Then, she saw Zhao Han holding the Coke that she hadn't drunk: "If you don't want to drink it, I will drink it for you."

"..." Lao Liu's pretty face turned red, and she was worried for nothing. She was afraid that he would mess up just now, but as a result, she misunderstood and couldn't help but feel ashamed and panicked.

"Go back!" Zhao Han naturally took Liu Mengcheng's hand and walked out.

"What are you doing...it's so hot." Although Liu Mengcheng was disgusted, he didn't let him go.

It takes less than 10 minutes to walk back to the community.They separated in front of the building and went back to their homes.

At night... Lao Liu looked at the lights on the third floor of the building next door and felt really embarrassed and a little regretful.

I was afraid that he would mess up, but in the end, he didn't mess around at all!

Really!

With resentment, he watched the lights of the building opposite go out, and then Liu Mengcheng gradually fell asleep.

In the dream, Zhao Han, his childhood sweetheart, questioned him, I have known you for more than 20 years, how can I not be as good as this woman who has known you for a few months?

Liu Mengcheng felt inexplicably happy.

Scenes from bad movies have been transformed into bizarre dreams.

……

morning.

Liu Mengcheng got up very early, getting up at six o'clock.It feels a little wet and a little awkward.

So, I took a shower and changed my clothes.

Then, after washing my face and brushing my teeth, I opened my laptop, and then I was inspired to write a chapter.

There is still a little bit of energy left...but I will write during the day.

Look at the time, it's past seven o'clock.

Humming a song, we went to the company and had breakfast in the one-dollar cafeteria.

"Mr. Liu, I heard that you are studying in Damai. Are you very happy?" Zhang Lihua said with a smile.

"Thank you, Mr. Zhang." Liu Mengcheng said, "Here comes a basket of steamed buns."

It seems that although Zhang Lihua is in charge of the canteen, she is still the boss.The food business department will not only be the current canteen, but will also become the core business with the opening of the food delivery website in the future.

Even now, the canteen managed by Zhang Lihua is praised by many employees in the company.

The kindness of one dollar a meal can only be repaid by being a good cow horse for the company.

When Liu Mengcheng was about to finish eating, his face turned red inexplicably when he saw Zhao Han. Then, without saying hello, he puffed up his cheeks and started eating.

"Morning!" Zhao Han said, "I said watching martial arts movies can inspire inspiration, right?'

"Yeah!" Liu Mengcheng was a little confused.

After eating, Comrade Lao Liu felt a little depressed, so he escaped with the excuse that he was inspired to go back and write a book.

Zhao Han was puzzled. Then, he ordered small vegetable cakes, pot sticker dumplings, and a bowl of porridge in the cafeteria. He ate the pot stickers with some vinegar and was satisfied with Zhang Lihua's cooking skills: "Comrade Xiaohua, you must have the spirit to study cooking."

"Becoming a little flower again?" Zhang Lihua couldn't laugh or cry.

This guy's names for people are always changing.If you adapt to one type, he will change it to another type so that you can adapt to it again.

"If you're not satisfied, you can change it to Little Lihua." Zhao Han said.

"How am I young?" Zhang Lihua was a little angry. She was almost 20 years old, not young at all.

Of course... sisters Chen Wenwen and Chen Jingjing walked towards me.Seeing Chen Wenwen's figure, Zhang Lihua discovered to her dismay that she was really still young.

"Zhang Lihua is busy this morning. Don't delay her work if you have nothing to do." When Chen Wenwen saw this, he thought Zhao Han was bullying the little girl.

"Oh, get busy." Zhao Han saw many employees waiting for breakfast and quickly ended teasing the little Zhang Lihua.

She was 20 years old. Zhao Han couldn't believe it.Mainly the figure, really.Some middle school students nowadays look more mature than her.

It's not about how you behave, but... your physical maturity.

At this time, Zhao Han didn't feel that the times were really developing rapidly.Each generation becomes stronger than the previous generation, and this is true in all aspects.

Chen Wenwen and Chen Jingjing sat at Zhao Han's table naturally.

Then Chen Wenwen ordered steamed buns, fried dough sticks and porridge.Chen Jingjing’s simple eggs, side dishes and porridge.

"Xiao Han, the simplified version of your novel "The Dragon of the Wilderness" is also published by Anhui Literature and Art Publishing House, and the traditional version is published by Xianwang. It is the same publisher as Liu Mengcheng's "In the Snow" in both simplified and traditional versions." Chen Wenwen smiled and said, "What do you think?"

"The money earned from publishing now is actually trivial." Zhao Han said with a smile, "The really powerful thing is to cooperate with Liu Mengcheng to deliver traffic to Jingjing Reading Network. And... whether it's "Prehistoric" or "In the Snow" From now on, the bigger profit will be the copyright adaptation, not just the royalties from selling the book itself."

"Yeah!" Chen Wenwen nodded.

""In the Snow" is suitable for film and television adaptation." Zhao Han thought for a while, "I watched "House of Flying Daggers" last night. The movie script is weak. If "In the Snow" is adapted in the future and the production team is better, it will definitely be ignored. "House of Flying Daggers"!"

Chapter 222 The value of IP

"Movies and TV?" Chen Wenwen mainly thinks of money, "A movie can cost several million at a low cost, or tens of millions at a high cost. But now the movie box office is not much more than [-] million. A movie investment makes a profit of two and a loss of seven." , isn’t this what you said is a business where it’s hard to make money but easy to lose money?”

"Well, that's the truth, but it ignores the value of an IP!"

Zhao Han laughed and said, “Take Hollywood, the most mature film industry, as an example. Nowadays, smart leading film companies rarely take risks to make uncertain blockbusters.

As long as the movies have relatively high investment costs, they are all based on big IPs like Marvel, DC, Harry Potter, Fast and Furious, Resident Evil, Spider-Man, and other heirlooms.

Every once in a while, there is an IP sequel, steadily harvesting a wave of leeks.

The consequences of this will weaken the creative level and reputation of Hollywood as a whole in the long term.

But these leading film companies don't care about such long-term matters. Basically, they just find a big IP that can be harvested stably, and they keep using it until the IP is rotten and then throw it away.

The reason is that an IP has a basic fan base, and even before it is released, the lower limit of the box office has been locked within a certain range. "

"Can "In the Snow" become that kind of IP?" Chen Wenwen still felt that the gap was too big.

"Of course!" Zhao Han was very confident, "The more popular novels on the Internet will all be big IPs in the future! The characteristics of big IPs, if you can finish the novel ten years later and still be popular, then it will be a big ID.

If, like the four great classics, it remains popular hundreds of years later, then this IP will be great!

Unfortunately, the Four Great Classics are public copyrights that everyone can use, and there is no moat!

For examples of domestic IP adaptations that have been successful despite droughts and floods, you can look at Jin Yong's works, which have been remade over and over again. There are multiple versions of "Dragon Movie", and any version is very popular.

"The Condor", "The Condor", "The Swordsman" and so on, normally they will be remade every few years or even ten years!

Some old viewers feel that it is just a piece of cake and does not want to make progress!Even so, the profit rate of every Jin Yong drama will not be lower, and it has a fixed fan base than dramas without IP.

The current popularity of "In the Snow" is not enough. If it is still popular and influential five or ten years later, for example, if there are still people writing fan fiction ten years later, and the popularity of the fan fiction is not low, then it will definitely mean that its IP value is huge. You won’t lose money by adapting film and television dramas! "

Zhao Han feels that film and television is a business that is not easy to make money. This is based on the premise that there is no golden rice bowl.

Golden rice bowls can be the box office appeal of directors and stars, or the box office appeal of original IPs.

For example, if Lao Mouzi constantly overdraws the audience's trust, how many films does it take before the audience realizes that when Lao Mouzi makes a blockbuster, which one is not a bad movie?

Which time did you not come with expectations and leave with disappointment!

Disappointing again and again, it illustrates the truth. Is there a possibility that Lao Mouzi is just like that and is not the kind of master with no shortcomings as imagined? In fact, he is a photography enthusiast. He is very interested in photography and color. , In terms of composition, he may have some talent.

Originally, he was supposed to hold a camera and take photos to win awards. But by some strange combination of circumstances, he ended up in the film industry. Not only did he carry the camera, but he later became a director.

Needless to say, stars have box office appeal. Many stars continue to have appeal after their works become popular.

For example, Star Master, as his movies have become a kind of sentiment, although the sentiment is overdrawn in the follow-up, it is true that every one is a hit.

Including later when Wu Jing's "Wolf Warrior" series became popular, its box office appeal was unrivaled. Of course, in the early days, the "Wolf Warrior" series was publicly attacked. Later, it turned out that it was a documentary.

In particular, the part where Wu Jing filmed "American Emperor" cannot be said to be "American Emperor" plagiarizing the script, it can only be said to be exactly the same.

Every time they were in war-torn areas, the US embassy ran away overnight, leaving behind bewildered Americans. Where was the embassy and the Marine Corps?What, the Marine Corps escorted the embassy and ran away, grass is a plant!

The reason why the film industry is prone to losing money is that stars and directors with box office appeal have to raise their prices very high. In the end, it is easy to cause tragic losses.Improper cost control is the reason why high-budget movies lose money.

As for some low-cost movies, they also lost money, mainly because they had no box office appeal. They were rejected simply because they were too good.

"What about your "Dragon of the Ancients"?" Chen Jingjing said slightly seriously, "I've been watching it, it's very good."

"Really?" Zhao Han couldn't help but be moved.

Chen Jingjing doesn't usually read novels, and even has less exposure to movies, TV shows, animations and games.

Most of the time, I just write code and read papers.

What Chen Jingjing looked at made Zhao Han feel like his head was big, and his awe for human scientific researchers suddenly increased a lot.

"It's true!" Chen Wenwen said, "Jingjing took the time to read it, and then I became a fan of your book."

What Chen Wenwen didn't say was that she asked Chen Jingjing to read more of Zhao Han's novels and have more common languages.

Of course, Chen Jingjing has read relatively few novels, so it is normal for her to be fascinated by them.

The novel satisfies the human instinct to like listening to stories.

"Prehistoric" itself is created from concepts such as Journey to the West, Fengshen, various Chinese myths, and even Buddhism and Taoism.

In essence, Honghuangliu has a very Chinese style at first glance, and for ordinary Chinese people, seeing some characters, settings, and concepts from myths and legends can easily trigger some deep resonance in their memories.

"Oh! My "Dragon of the Ancients" is also a big IP! However, it is more suitable for adaptation in animation and games."

Zhao Han thought for a while and said, "After I finish the novel, I will find someone with a higher level of comics skills to collaborate with!

After being turned into comics, the IP coverage expanded, and then investment in more expensive animation and game creation began. "

The reason why it is not made into a film and television version is because many scenes in Honghuangliu are too grand.

If you want the adaptation to be effective, you need American drama-level costs and special effects.The cost has been high in the past, and there is a question of whether the cost can be recovered and divided into shares.If the special effects are [-] cents, it will destroy the value of the IP.

Instead of doing this, it is better to seek comic adaptations first, and then the comics.Later, let’s see if we can hook up with Empress Xuanji.

Domestic 2D animation has always been unbeatable, while 3D animation started with Xuanji Technology's "Qin Shi Mingyue".

In the early days, domestically produced 3D animations were only produced in large quantities to satisfy some audiences who were hungry for new 3D animations because there was too little production capacity for high-quality 3D animations.

Over time, domestic 3D animation has gradually trained many professional talents, and the production level has gradually reached a level that can be seen at a glance.

If a 3D animation could be produced according to the standards of "Qin Shi Mingyue", the influence of the IP would probably be huge!