He was not very interested in martial arts, fairy tales, fantasy, etc., which were definitely major genres in online literature.

"Jingjing Mall, there are new products on the shelves!" Yi Qian Wu Xue looked at the newly launched products, including electronic products, and couldn't help but feel excited.

"A 299 mechanical keyboard? Well, let's give it a try! I've heard that mechanical keyboards feel good!" The keyboard in Yi Gun Wu Xue's hand was soft and boring. A loud, noisy mechanical keyboard is really fun.

Well, in fact, he was so annoyed by the keyboard of the "animal" in his dormitory that he decided to go back in revenge and change to a mechanical keyboard.

"Also, the Bluetooth headset...the pink 99? It looks pretty good, give it to Senior Xiaoli!" After thinking about it, Yi Gun Wu Xue decided to buy a gift for his girlfriend.

Well, the source of his online name is his girlfriend.

After the two got along, there was no blood.

Moreover, it seems that his girlfriend, Senior Sister Xiaoli, has many ex-boyfriends, but he still feels that Senior Sister Xiaoli will sever ties with those ex-boyfriends and only be with him.

So, I was very excited and bought a pair of headphones.

I was thinking, if I have some gifts, can I ask Senior Xiaoli to unlock other postures?

Unknowingly, one shot without blood cost 400 yuan.

……

A netizen with such an arrogant ID as "Long Jian Ying Gao Jing" is a buster of Jingjing Reading Network.

The average subscription is 38, and Quanqin got more than the subscription.

But he is full of confidence in the future, and the reason is... Even if he only has perfect attendance of 2 yuan per thousand words, he has already developed a speed of updating 600 words, which is more than [-] per month.

"Well... keep up the good work! No. 1 in depositing manuscripts!" Long Jianying Gaojing suddenly saw a 799G USB flash drive in Jingjing Mall, which only sold for [-] yuan, and she couldn't help but feel excited.

Before, he bought a 64MB USB flash drive to save his manuscripts, and he drew more than 100!

And the 64MB USB flash drive really can't save anything other than saving some novel manuscripts.

A 1G USB flash drive is still a high-end product.At the beginning of the year, it even sold for 2000 yuan.

Unexpectedly, it is now 799, and the brand is Tsinghua Unigroup.Well, he didn’t understand what Ziguang was, but Tsinghua University was pretty awesome.

"I bought it!" Long Jian Ying Gao Jing gritted his teeth and bought the USB flash drive.

Because... in addition to his own novels, he has many other novels. After the crackdown on pornography, he rushed against time and saved a large amount of "some special information" in TXT format.

For the safety of these intangible cultural heritages, Long Jianying Gaojing decided to buy a large-capacity USB flash drive to preserve them.

……

2004 12 Month 1 Day.

After Jingjing Mall put more products on the shelves, including consumer electronics categories, sales surged again.

Orders increased to more than 1 yuan that day.

Mainly because the unit price of consumer electronics products is higher.

After looking at the data, Zhao Han couldn't help but think to himself: "Have I overestimated the strength of Taobao?"

However, when I thought about it again, I still felt that this was an illusion.

Taobao already had a bunch of e-commerce companies, some of which have gone out of business.

Some are now quite large.But later Taobao became the number one in the market, which was definitely not due to luck.

As for Taobao's current promotion costs, in addition to the fact that many of its cheap online traffic channels are blocked by eBay's overbearing two-or-one approach, they can only use more expensive and laborious offline promotion.

More importantly, Taobao needs to pay greater promotion costs to compete for the first place in the market.

The cost of Jingjing Mall is low for only one reason, it is incidental to the mall.In essence, the traffic is novel reading traffic.

Different types of traffic lead to different costs of buying traffic.

"Well! This is a magic weapon for misplaced competition!" Zhao Han thought for a while.

Domestic and foreign e-commerce giants all have websites connected to e-commerce, that is, major websites place advertisements and divert advertising to e-commerce platforms.

Amazon, eBay, Taobao, and later JD.com and Pinduoduo, all of them are advertising in a saturated manner. They are not afraid of excess advertising, but afraid of insufficient advertising.

However, Zhao Han feels that this method of buying traffic is not as good as... building a series of other free e-commerce platforms at low cost.

For example, novel websites, social networking sites, tool software, and each website has an e-commerce entrance.

That is to say, the entrance of the e-commerce platform is embedded in all different types of websites under it.

Chapter 3 Wenwen Service Network is online and promoted

February 12, noon.

Wenwen Service Network was officially launched.

Before operation, various qualifications of the website, such as online banking recharge and other entrances, have been accessed.

There is no way to recharge using mobile phone bills.The reason is that the current mobile phone SP is divided into 50%. There are very few SPs that draw 85%. As the contract expires and the contract is renewed, it must be changed to 50%.

Therefore, it is okay to use mobile phone fees to recharge online games or other virtual goods.

Using a novel website that requires a share of the author's royalties to recharge is no longer a cost-effective way to recharge.

If you are engaged in e-commerce or services, and you pay by recharging your mobile phone bill, that is simply crazy.

In addition to online banking recharge, you can also pay by cash on delivery.

After all, online payment these days is always a little less interesting, so cash on delivery has become an option.Otherwise, business will be reduced a lot.

Of course, in order to encourage online payment, various coupons can only be used for online payment.

The offline payment method does not require various coupons. This method is essentially to train users to use online banking.

Even... in the future, after the platform launches third-party payment tools similar to Alipay, it will further promote the platform's own payment tools.

Since it was only operated in Jiangcheng County at the beginning, the online banking recharge channel only opened the online banking recharge entrance of banks with branches in Jiangcheng County, which was enough.

The main battlefield for initial operations was on the Internet cafe street.

Because, for this kind of service type website, the premise is that customers can order food online, and Internet cafe streets naturally have this condition for users to order food online.

At the beginning, I chose ordering as the main service.

In addition to the high frequency of takeout consumption, the more critical point is that the takeout service is very standardized.

Pick up the takeout from the restaurant, package it and put it in an insulated box, and then deliver it to the user who ordered the meal.

This can standardize training and provide services with the lowest barriers to entry.

If we switch to other services, for example, door-to-door maintenance services for computers and home appliances, this... you must have the most basic maintenance knowledge and experience, right? This requires training!

……

"Boss, we are employees of Wenwen Service Network. Our website has takeout ordering business, which is very suitable for cooperation with Internet cafes. If your Internet cafe is willing to cooperate, for every takeout order ordered by Internet cafe guests, we will give it to the Internet cafe Channels get a 1 yuan share!" Tan Xiaofei started local promotion work with the fat female proprietress at one of the Internet cafes on the Internet cafe street.

"Oh? How to cooperate legally? I don't quite understand, please tell me more specifically?" the fat female boss asked curiously.

"This is the URL of our website, which is similar to Taobao, but the merchants providing services are local." Tan Xiaofei said, "Enter the URL to register an account. If you pay online using online banking, you can use coupons for each order.

Also, it is an Internet cafe exclusive promoter account, which does not require customers to fill in your promoter number, but is tied to your Internet cafe delivery address.

From now on, every time the delivery address is your Internet cafe, the system will record one promotion order and a promotion fee of 1 yuan.

You can withdraw money to your online banking account at any time!

It doesn’t cost you a penny, so to speak.You only need to do one thing, save the URL of our website on the desktop of every computer.

Customers who are online are hungry and need to place an order for takeout. They can have takeout delivered to their doorsteps without leaving the Internet cafe.

As an Internet cafe owner, you can enjoy a share of every order. "

"Oh, this is similar to recharging point cards for online games, so let me try to cooperate first!" The fat boss lady quickly calculated. Naturally, she would not miss a good thing that can increase income without using capital.

What's more, compared to the local promotion staff of some overseas online game companies, after promotion, the people leave.

The self-operated hotel of Wenwen Service Network is indeed located on the Internet cafe street. She passed by and saw the sign.

After the fat proprietress decided to cooperate, Tan Xiaofei started posting posters on the walls of the Internet cafe.

Then, he started to teach the Internet cafe proprietress how to register an account, bind online banking, and use it.

This boss lady has been promoted by various online game companies. She is quite knowledgeable and naturally gets started quickly.

She even thinks this is better than recharging for online games. Customers can order food on the computer in the Internet cafe.As long as the delivery address is an Internet cafe, the boss can receive the promotion fee.

This kind of good thing allowed Tan Xiaofei to manage about 5 Internet cafes in just one day.

There should be 17 Internet cafes opened directly on the Internet cafe street.

A pan-Internet cafe street is an Internet cafe street with about [-] or [-] Internet cafes within one kilometer.

Now, the company is not in a hurry to roll out all channels, and there is no problem in laying them out slowly and steadily.

……

"Sunset Internet Cafe, 1 portion of egg fried rice."

"Blueberry Internet Cafe, a meat and vegetable meal with a box lunch."

"Meimei Internet Cafe, two bowls of chaos..."

As orders appear on the computer backend of the self-operated restaurant, the restaurant becomes busy.

"The egg fried rice is a bit mushy. Take it out of the pan quickly." Zhang Lihua sniffed and said.

"Yes!" The newcomers who graduated from New Oriental over there started to cook in a hurry.In fact, my cooking skills are not bad, but I just don’t get enough exercise.

Zhang Lihua looked at the newly recruited chef under her, skillfully starting to cook various delicacies, and showed a smile. She has become a real manager.

He is also the general manager of the company's canteen and the general manager of the takeaway food business department of Wenwen Service Network.

Currently, the company's self-operated restaurant on Internet Cafe Street is busy on its first day of operation.

The main reason is that there is no dine-in in the restaurant, only a kitchen.

Customers eat at the Internet cafe.

Internet cafe customers are imitators. When they see other customers ordering takeout, others will naturally start to imitate them.

In addition, the owner of the Internet cafe is too unprofitable to start early.

If Internet cafe owners are not given benefits, I am afraid that Internet cafe owners will not be motivated to cooperate with the establishment of takeaway business channels in Internet cafes.

But the order can be divided into shares, and the benefits are tangible and visible. Therefore, the owners of major Internet cafes also follow the principle of not investing money and just give it a try.

After all, Internet cafes have been promoted by countless online game companies these days, and they are not unfamiliar with or reject various promotional activities.Even a special welcome.

One more promotion will bring one more layer of benefits.

As long as it is profitable, Internet cafes can try to cooperate with various locally promoted Internet companies.

"There are almost 12 orders at noon! Mr. Zhang, you haven't gone back?" Tan Xiaofei returned to the store and looked at the computer.

Well, local promotion is a part-time job. In fact, Tan Xiaofei is the webmaster of the takeaway service station in charge of this area.

However, for the time being, it shares a store office with a self-operated restaurant.

After the business stabilizes later, the company plans to rent another store for Tan Xiaofei to serve as the webmaster of the service station, and he will also be eligible to recruit delivery workers.

Well, the Internet cafe street is full of talents, and some young people who use the Internet are actually unemployed youths.

There are many unemployed young people, so there is naturally no shortage of labor force. Delivery workers and other personnel can be recruited from them.

Chapter 3 first day results

"I came over to see if there is anything I need help with," Zhang Lihua said.

"It shouldn't be necessary. There are only five Internet cafes to promote." Tan Xiaofei thought for a moment, "There are about 30 Internet cafes within one kilometer of an Internet cafe street. There are as few as 30 machines in one shop and as many as hundreds. In only one mile around, The number of computers in the Internet cafe is conservatively estimated to be one to two thousand! Online users come in turns, and there are probably thousands of potential users a day, but not everyone will order takeout!"

"About how many Internet cafes are there in the city?" Zhang Lihua asked.

"I haven't counted, but I personally think there are not 100, but there must be [-] or [-]!" Tan Xiaofei said.

"In other words, Internet cafes have 2 or 100 Internet users?" Zhang Lihua said, "The county has a population of more than 30 million, and the county town has about 3 people. The number of Internet cafe users accounts for about 6% to [-]% of the county population. about."

"They are basically young people, and there are very few people over 40 years old." Tan Xiaofei said, "It is easier for young people to accept new things, whether it is playing games online, shopping online, or ordering takeout! Even so, there is shit on the Internet to lick. , as long as you send it out, young people will probably ask where to lick it and how to lick it."

Zhang Lihua couldn't help but smile: "It's disgusting when you say that. The kitchen is cooking!"

"I'm sorry!" Tan Xiaofei apologized, "I think with the expansion of the market, it won't be long before our self-operated restaurants will not be enough to satisfy the market!"

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