However, at present, the entire website only contains more than 100 movies and more than 20 TV series. In the future, the film, TV series and animation resources that have purchased the copyright will continue to be included in the website.
"We are not developing users and traffic in China for the time being. We are just focusing on collecting more copyrighted resources." Zhao Han smiled, "As funds become abundant later, we will expand our exclusive copyrighted film library. When the time comes for legalization, we will authorize Other websites can also reap a lot of benefits!”
In the area of video, there were later hundreds of legitimate video websites competing for it. The reason was that everyone felt that the market pie was too big, so funds from all walks of life gradually stepped in.
Everyone has a strong desire to win, and most of them want to dominate. As a result, bandwidth prices have come down, and copyright costs have gone up.
Zhao Han’s layout of the video website does not focus on users and market for the time being.
Instead, copyright is used as the basis. In the early piracy environment, people who bought copyrights would be laughed at and regarded as being taken advantage of.
However, things will be different after 2010. The price of copyright remains the same every year and has gone up like crazy.
Even if the industry has to wait many years to make profits in the future, platforms with copyright advantages can actually make profits in advance if they just rely on copyright to make a living.
If Uaiteng wants to dominate in the future, it will need to provide supplies to the copyright owners.
"I generally understand this strategic plan." Yu Weiwei said, "Focus on online entertainment videos in the Eagle Sauce market, and then mainly make cakes in developed countries' markets? In terms of domestic video websites, they only reserve copyrights, etc. Only when the copyright environment matures will the real harvest begin.”
"That's right!" Zhao Han said, "Yingjiang's video website will be launched quickly. Then, through venture capital financing as soon as possible, we will expand the copyright inventory and the scale of paying users. Film and television are far more popular than paid novels. The website market is huge, and if it succeeds, it will be worth tens of billions or even hundreds of billions of dollars in the future!”
Later Netflix's annual revenue reached more than 300 billion US dollars, about half of which was obtained from the hawk sauce market.
Netflix's paid video revenue in the Yingjiang Internet market is far greater than the total box office size of the Yingjiang local movie market.
To say that Netflix has created an online Disney is not an exaggeration at all.
"Is it so powerful?" Yu Weiwei couldn't help but stick out her tongue, "Disney only has a market value of tens of billions of dollars."
"Compared to traditional industries like Disney, this is an emerging industry on the Internet." Zhao Han said with a smile, "It's not a model where the profit model is not clear, but the profit model is very clear. As long as you have good content, you are not afraid of not having users. Pay."
"Boss, if you say so, I think I need to go all out and focus on the Yingjiang market. For the Chinese market, I think it is more appropriate to leave it to Mai Xiaoling."
Yu Weiwei said, "She has experience in copyright procurement. She can not only purchase copyrights, but also be responsible for investing in film and television projects. If, in the long run, Internet video copyrights will become very expensive, then it is probably necessary to plan ahead and establish a Our own film and television production team has the ability to produce self-produced film and television works to avoid deliberate price increases by content parties in the future!"
"I feel reassured that you can see so far!" Zhao Han had clairvoyance and knew that in the subsequent era, copyright prices continued to rise.
Even Netflix, a company like Eagle Sauce, purchases copyrights globally and diversifiedly, making it impossible for content suppliers around the world to raise prices collectively for film, television, and animation productions.
In addition, Netflix continues to control costs through self-made movies, TV series, animations and other content.
Domestic Youaiteng also has a similar logic. In order to combat the continuous increase in copyright prices in the film and television industry, it had to start making its own dramas.
Later, we even figured out that we did not want high-paid stars to participate, but only roped in the behind-the-scenes team, and found actors who were not very popular and low-paid actors to participate. The result was lower costs and higher quality.
……
Not long after I communicated with Zhao Han.
Yu Weiwei found her deputy Mai Xiaoling.
"Am I responsible for the operation of video websites and entertainment industries in Hong Kong and the mainland?" Mai Xiaoling couldn't help but be surprised, "Full responsibility?"
Yu Weiwei smiled and said: "That's right! Since you joined the company, you have been working hard. Whether it is the price of copyright purchase or investment in movies, you can get things done! In the future Chinese video market, the main thing is to reserve copyrights. Waiting for the era of legalization of the industry to come! In addition, it is to invest in some low-cost film and television dramas, make money through this, and increase the company's human resources in the film and television industry.
I will still be your boss from now on, but I will mainly be in charge of overseas business.So, you have a lot of freedom.
This has been recognized by the boss! "
"Thank you, Mr. Yu! I will work hard..." In Mai Xiaoling's mind, she had the mentality that a man would die for his confidant.
It seems that the business and resources that Mai Xiaoling can be responsible for are very limited, but... looking at the Hong Kong and Chinese entertainment circles, in fact, she will soon become the number one figure.
Subsequently, the company's formal appointments were also launched, with Mai Xiaoling in addition to the executive vice president of Wenjing Media Holdings.
In addition, the CEO of Net Entertainment Video (Flower Planting Area) Co., Ltd. was added.
In the future, many of the Chinese-language films produced by the company will be under the name of online entertainment videos.The main purpose is to bring a certain amount of traffic to the company's website.
Well, the so-called not to develop users and traffic for the time being is mainly because high pricing is not conducive to the development of users and the market.
If users have to pay to watch some film and television content, that’s okay.
After all, with the company’s current pricing of online film and television works, it won’t lose money.
Chapter 439 I, Zhao Han, make money!
July 2006, 7, Jiangcheng County.
Zhao Han made a special call to Xiong Xiaoge, just to ask for money.
"Brother Xiong, the online entertainment video has been made, not the PPT. Do you have nothing to say this time?" Zhao Han said, "Give me the money!"
"If you ask me to invest in Weibo, I will invest in online entertainment!" Xiong Xiaoge was stimulated by Weibo's traffic rankings.
At the beginning of July, Weibo had over 7 million registered users and over 1000 million daily active users.
The PV is an eye-watering 2 million PV!
What is the concept of traffic? It can rank among the top 10 traffic in the world.
As of July 7, Weibo had 20 million registered users, 1500 million daily active users, and 700 million daily PV views.
Generally speaking, the current traffic of Weibo is very little behind Sina, slightly better than Du Niang, and it is already the second largest WEB website in China.
Sina's current market value on Nasdaq is more than US$10 billion.Du Niang currently ranks third in terms of traffic on the Chinese Internet. It is expected to be listed in August and has an estimated market value of approximately US$8 million.
If based on the current valuations of Sina and DuNiang, Weibo’s valuation should be around US$10 billion.
However, since Weibo has not been listed, the valuation will naturally be discounted. The valuations of Sina and Duniang are premiums after listing.
After all, the free circulation rights of listed stocks and the potential value of additional financing have increased the overall valuation.
Even so, Xiong Gemao estimated Weibo’s valuation at US$3-5 million, which should be said to be within a reasonable range.
"Okay!" Zhao Han said, "That's it!"
"What?" Xiong Xiaoge couldn't help but be stunned.
"I said yes!" Zhao Han said, "However, Weibo will not be listed on NASDAQ. I will choose between domestic listing and Hong Kong stock listing. If you can accept it, or your investors accept it, I will give it to you." You invest in opportunities.”
Zhao Han also felt that if he did not attract venture capital for the best projects.Then, if the giants come to take over the track later, I am afraid that they will have to pay a higher price in order to consolidate their market position.
Instead of doing this, it is better to take the initiative in your own hands, raise funds first, and develop the scale even larger.
The controlling rights will always be in your own hands and will not be affected by investors.
Moreover... good projects attract venture capital, and even have precedents of going public!Then, more PPT projects of our own will be better sold in the future.
"Okay!" Xiong Xiaoge doesn't worry about this. It seems that he manages not only funds from Yingjiang customers, but also some domestic funds. Part of this capital is IDG's self-operated capital, um IDG China Equity It's more complicated. It's not just IDG Global Investment, but also local state-owned funds.
Simply put, IDG China can be understood as a joint venture in the automotive industry.However, this is a joint venture venture.
This is also the reason why Xiong Xiaoge is influential both domestically and with IDG.
Later, IDG Flower reverse-acquired IDG Global Capital, and the reason...it seems that the two subsidiaries are different from the parent company.
But in fact, IDG Global Capital only occupies half of the equity of IDG Flowers. It is one of the shareholders, not the only shareholder.
IDG Flower Planting has a relatively wide reputation in China, and the reason is that the IDG Flower Planting Platform is the Huangpu Military Academy of domestic venture capital.
Whether overseas venture capital enters the flower market, or domestic venture capital is established, they always look to IDG to recruit people.
After digging and digging, there are a large number of domestic venture capital tycoons, all of whom have worked as partners and investment managers in IDG Planting Flowers before.
"The valuation is US$10 billion!" Zhao Han said.
"Are you... kidding?" Xiong Xiaoge jumped and said, "Facebook is not as expensive as you! Also, look at it, Sina is just over 10 billion US dollars, and their listed company, Du Niang, is about to go public, and its valuation is Less than 10 billion U.S. dollars! Don’t go too far. This price... is really outrageous. Unlisted companies are more expensive than companies listed on the secondary market?! How can this make sense? "
"Facebook doesn't have as many users as I do. It was established earlier than me, and its development speed will never be inferior to mine. I asked, who is growing faster than my Weibo website? In a few months, the second largest traffic war on the domestic Internet, the world's top Ten traffic battles! Can’t find it!” Zhao Han said, “This is the valuation if you only invest in Weibo. If you only invest in Weibo, I will give you the valuation of Du Niang. What I can guarantee is that the return The speed is probably not inferior to that of Du Niang."
Zhao Han actually said this with a guilty conscience.
The reason is, what is the valuation of Weibo later, and what is Du Niang?The difference is dozens of times.
In terms of user base, in fact, the gap between later Weibo and DuNiang is not necessarily that big. The main reason is that DuNiang is not just a product, but a bunch of Internet assets behind it.
Of course, Zhao Han is confident that he can do better than Weibo in history, because he knows how to monetize!
"So, I have other plans to choose from?" Xiong Xiaoge held back his raging anger. The main reason is that this guy is so annoying. He just created a Weibo and managed to achieve traffic in a few months. The Chinese Internet is ranked second, and based on this momentum, it will soon be number one.
If you don’t invest, you may not have the chance.
At this point, Xiong Xiaoge is convinced. Zhao Han is the lover of the goddess of fate, right?Otherwise, why, such good luck!
Reviewing the various operations of Zhao Han’s Weibo, Xiong Xiaoge felt that on the one hand, the product’s own product strength was.
Also, it was a stroke of genius that allowed users to share the advertising revenue. As a result, more high-quality users flocked to Weibo to develop the fan economy.
Plus, it’s… Super Girl!
Who wants this year's Super Girl show to be so popular!No matter how big the traffic platform is, it is estimated that the traffic is not as big as Super Girl!
The Internet companies that Super Girl cooperates with only have a few products from Wenwen Jingjing Technology Company.Among them, the one with the greatest benefits is Weibo.
Super Girl is brewing a large number of topics. Users want to share, talk, express and find resonance.
As a result, various expressions turned into Weibo traffic, and the number of users grew like a snowball.
"It's time to invest money in video websites!" Zhao Han said, "If you invest in video websites, I will give you a discount for Weibo investment."
"What's the discount?" Xiong Xiaoge asked.
"The valuation of the area where Internet entertainment videos are planted, I will temporarily calculate it as 1 million US dollars. If you invest 1000 million US dollars, I will give you a 5% discount on the valuation of Weibo. If you invest 2000 million US dollars, I will give you a 4% discount. You invest 3000 million U.S. dollars, I’ll give you a 3% discount!” Zhao Han said, “The video website has received 3000 million U.S. dollars in financing, and the valuation of my Weibo website has been reduced to a discounted price of 3 million U.S. dollars!”
"You... this is a forced purchase and sale." Xiong Xiaoge couldn't help but feel that there are still people like this who buy one PPT and sell another, and bundle the sales.
He found someone to settle the accounts for the video website. Generally speaking, the current copyright environment and bandwidth cost environment for video websites in flower-growing areas meant that even if the gods came, they would not be able to make money.
If the copyright environment does not change at least in the next few years, you will not be able to make money.
How many years... Although venture capital is more patient than secondary market investment, most venture capital actually either loses money or makes a profit and enters the next round of investment in just a few years.
Therefore, after Xiong Xiaoge calculated the costs, he generally felt that investment in the domestic video industry was indeed as Zhao Han said, and the profit environment was immature.
If you invest, it is equivalent to gambling.Bet that the genuine environment will come soon and the value of copyright will increase.
What if you never come?
Therefore, Xiong Xiaoge does not want to invest in this.
Yingjiang can then invest in the video business, but it will not be invested by Xiong Xiaoge, but by IDG Global.
"You don't have to vote!" Zhao Han said, "If you don't vote, Sun Zhengyi will probably know about it sooner or later and come to vote."
Zhao Han and Xiong Xiaoge were talking nonsense.
The phone rang.
"Hey, are you Boss Zhao from Wenwen Jingjing Technology? Excuse me, I'm Yan Yan from SoftBank SAIF, and I'm very interested in your Weibo website, whether it's Weibo or Weibo International." A big boss' voice , popping up from the phone.
Xiong Xiaoge looked at Zhao Han... and couldn't help but glare, "What the hell, he hooked up with SoftBank!"
Obviously, he was the first to invest in Zhao Han's PPT, and he has been busy contributing money and efforts in various ways.
As a result, in front of his eyes, he hooked up with SoftBank.
Chapter 440 Venture capital begins to roll up
"Hello, Mr. Yan! I am Zhao Han, how do you know my contact information? It seems that I have always kept a low profile." Zhao Han said.
"Actually... the industrial and commercial registration is difficult for ordinary users to check, but we want to know that these public information can still be found." Yan Yan said politely.
Zhao Han couldn't help but feel that he was indeed too naive.If you think you are hiding behind the scenes, you will really not be discovered.
Later, various inquiry platforms were based on the launch of the national enterprise credit information publicity system after 2014. Various inquiry APPs such as Tianyancha, Qixinbao, and Qichacha were made from public information into APPs. That’s all.
Now it's just that the data is not connected to the Internet, but there are usually channels to query these public data. Of course, the procedures are just more cumbersome, unlike later when you could check it directly online.
But the information disclosed by these companies is not essentially a trade secret.Confidential information will not be made public.
"Mr. Yan, I am Xiong Xiaoge from IDG... Zhao Han is a robber. He buys and sells by force, and bundles sales. I invest in Weibo, but he wants me to invest in a money-losing pit! If you want to invest, you have to To be fair, do you want to bundle it like me, buy one and get one free?" Xiong Xiaoge took the opportunity to dial another personal phone of Yan Yan.
Mainly, Xiong Xiaoge really doesn’t want SoftBank-related funds to compete with him for business.
SoftBank SAIF is indeed very rich!It is only much more than the total assets managed by IDG Flowers.
"Mr. Xiong is here too! Okay... let's make an appointment to discuss investment together." Before Yan Yan was poached by SoftBank, he managed billions of dollars in venture capital funds in the eagle sauce market and was considered a veteran in the venture capital industry.
And SoftBank’s Masayoshi Son dared to let him invest money because Yan Yan’s qualifications are indeed old enough.
Even older than Xiong Xiaoge.
SoftBank has more money than IDG, so Yan Yan’s investment style has always been aggressive.
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