Start earning money as the girl next door

Or, mention the author, travel through "Journey to the West", travel through "Water Margin", travel through "Red Mansions", travel through "Three Kingdoms", etc., follow the hot spots of famous works, and write fan fiction. "

"Then why not just suggest that people write about Jin Yong, Gu Long and Huang Yi?" Yu Weiwei asked curiously.

“The main thing is that copyright protection lasts for 50 years after the author’s death…it’s difficult to deal with fandoms of domestic works.

On the one hand, domestic copyright holders are not only turning a blind eye to the proliferation of piracy, but they are also helpless.

Music, movies, novels and even software, which industry can avoid piracy?not a single one!

But...it can't handle piracy, and it can't handle fandom!

Fans who are submissive to piracy and do not harm their interests too much, but increase their influence, may take a heavy blow. "Zhao Han couldn't help but sigh.

Mainly a coward.

Regarding fandom, it mainly depends on the attitude of the copyright holder.Some copyright holders are indifferent and even encourage fandom, such as MiHoYo.

There are also some copyright owners who defend Schrödinger’s rights.

For the popularity of fan works, I will attack hard.For ordinary people, they turn a blind eye.

Generally speaking, later fan fiction has a huge market size.But Zhao Han always felt that the Sword of Damocles was hanging over his head.

Especially, fans of Chinese works.The biggest scandal among martial arts fandoms is probably the Jin Yong fandom, and people actually sued.

Other famous martial arts masters seemed to have no movement.

It is estimated that many famous martial arts masters expressed a bit of relief when they saw their juniors writing fanfics of their own novels. It's not cool to see that there are still juniors writing fanfics!

Chapter 157 Jingjing Pinyin 0.1 Beta Version

MiHoYo is relatively open-minded in its attitude toward fandom, because fandom is a two-dimensional convention, and a bunch of fandom actually promotes the game.

Why not?

Fan authors are laughing at the popularity of MiHoYo. MiHoYo laughs. These fan authors have worked together to increase the popularity of MiHoYo games. Even if your fan writing is good and the original work is uninspired, the official copy will be copied by the second fan club and the second fan will be copied. It is also possible for the society to become an official establishment.

Another Goose Factory, in addition to Goose’s own platform, can write about Goose’s fans.Few other platforms are willing to get involved with things related to Goose's copyright. The main reason is that Goose Factory is a Nanshan Pizza Hut in China.

To compete in the music market, Baidu first acquired Qianqianjingting, and then washed its hands and prepared to produce genuine products.Then there is NetEase Cloud.and Ali’s Xiami Music.

None of these will work anymore. Why?Goose Factory's QQ Music, while other companies were still competing for users and traffic, quietly attacked and signed most of the music copyrights exclusively, monopolizing it!

Then... other music platforms, under the copyright stick of Goose Factory, removed countless music from the shelves.

In short, Zhao Han is not sure about the attitude of domestic copyright holders towards doujinshi.Naturally, be cautious.

As for the copyright of ancient authors such as the Four Great Classics, that is public copyright.In addition to the author's right of authorship, it remains the author's.

For example, you can copy "A Dream of Red Mansions" written by Cao Xueqin, you can make a second creation with the same author, and you can adapt it and make a lot of money, but... you can't say that "A Dream of Red Mansions" was not written by Cao Xueqin, but by you.As long as the bottom line of authorship rights is not violated, basically, you can do whatever you want with "Dream of Red Mansions".

Ancient masterpieces such as the Four Great Classics have endured for hundreds of years and are deeply rooted in the hearts of the people.

Although the popularity is not as high as that of products that become popular in a short period of time,... the fans who write these novels are no different from writing original works from a commercial perspective.

If you are a fan of "Journey to the West", you can still adapt the fan work into games, movies and TV shows.

It is precisely for this reason that the author first practices his writing by imitating famous works and being the same as others. Moreover, the fellows of ancient works are superficially the same people.

In fact...under the rules of modern copyright law, owning copyright is almost equivalent to the original work.

Its commercial value cannot be compared with that of modern works.

"I roughly understand, boss, what you mean is that martial arts writers generally have good writing styles.

Sign it, and later guide martial arts authors to try writing other types of novels, thereby releasing their commercial value. "Yu Weiwei said very wisely.

"Yes, that's what I mean. If the author writes martial arts well, you can continue to let him write.

But if you continue to hit the street, don't waste your energy on martial arts. Changing the subject will be more profitable. "

Zhao Han smiled and said, "There are only three types of talents in online writing——

The writing is good, the writing is fast, and the mind is full of whimsical ideas.

There are three types of abilities. If there are two types, they must be outstanding. It is difficult not to be popular.

Even if there is only one kind, if you hone it to the extreme, you can still achieve success.

Many martial arts authors generally have advantages in writing. "

"Our editors now label authors with three abilities." Yu Weiwei couldn't help but laugh.

"Yeah! That's good. It's better to establish a database and give guidance based on the author's ability characteristics than to give advice blindly." Zhao Han nodded, "The evaluation of the author's three abilities is our business secret. . It’s more confidential than the kind of public results.”

"I know!" Yu Weiwei responded seriously.

Based on the author's three abilities, the author's potential database is established. Zhao Han does not know whether other websites have it, and he has never heard of it in future generations.

But... Jingjing Reading Network is based on Zhao Han's theory of the author's three innate abilities, and evaluates his writing style, updating, and imagination to characterize the author's abilities.

Then, guide based on their talents.

It's more technical than throwing out a recently popular book and asking 100 authors to imitate it.

……

"Zhao Han, you're here just in time. Jingjing Pinyin 0.1 beta version has been made!" After Chen Jingjing saw Zhao Han, she happily pointed to an input method software she had made on her computer.

"Oh? So fast?" Zhao Han was surprised.

"It's not perfect. I built a thesaurus with abbreviated pinyin. For example, enter this - WM. Among the candidate words, we, famous, perfect, illiterate, outside, civilized... etc. are available for selection. One page 7 words, there are pages to turn after.”

Chen Jingjing said, "I first found some dictionaries and dictionaries that contained a large number of commonly used words, found a large number of common words and sentences, and first included the complete and correct pinyin.

Then, continue to abbreviate and reduce letters, and input incomplete words into the vocabulary database for alternative selection.

Ultimately, you can enter fewer letters, save more time, and enter the desired word more accurately. "

"Yes, yes, yes! This is it!" Zhao Han was very excited, "That's what I want!"

After casually inputting some words and phrases, Zhao Han felt that it was not as good as the later Sogou, but it was much better than the current smart ABC.

"There are still many problems. We can only say that the 0.1 beta version will take some time to complete. As for launching the Internet version, it will take even longer." Chen Jingjing introduced.

"Well, when the input method is perfected, you need to register an account and use it online. Let Jingjing Reading Network provide advertising..." Zhao Han said with a smile, "The writer group will probably be the group that uses the input method the most. With the help of the writer group , a lot of typing and writing every day will definitely make the input method collect data faster and iterate!"

"That... collects users' usage habits and sorts them, similar to a search engine function. I... haven't made it yet." Chen Jingjing felt a little embarrassed.

"This version 0.1 is to make the Pinyin input method's vocabulary larger than that of other Pinyin input methods, not to mention the Internet Pinyin input method that collects massive usage habits of Internet users and prioritizes them."

"It doesn't matter. As long as you have the right ideas, you will make it sooner or later!" Zhao Han thought for a moment and asked, "How long will it take to create an input method with all the perfect functions?"

"It will probably take a few months, right?"

Chen Jingjing said uncertainly, "I'm not sure, mainly because I'm still studying some open source search engine codes and... many related papers.

Learn and do at the same time.

A lot of knowledge is newly acquired. "

"Okay! Then take your time!" Zhao Han felt that Chen Jingjing's speed had exceeded his expectations. "By the way, there are also some longer ancient poems, sayings, etc. that can be added. Long sentence input , currently, all input methods do not have it.”

Zhao Han is extremely satisfied that Jingjing Reading version 0.1 has been produced so quickly.

Although it is not perfect yet, if it can be launched on the market one or two years earlier than Sogou.Then there should be nothing wrong with Sogou Pinyin.

Chapter 158 Because I can foresee it, I am calm

"Yeah!" Chen Jingjing said, "In June, I have to go back to school to participate in the thesis defense and graduation ceremony. The official version of the input method software is not expected to be completed until the second half of the year."

"It's okay, take your time!" Zhao Han smiled.

As long as the Jingjing Pinyin input method is released before Sogou Pinyin, it will probably be a hit.

After listing, if you want to occupy the market faster, you still need some advertising.

Now Wenwen Jingjing Technology Company has a monthly profit of 30 million yuan.The capital accumulated is still not enough.Therefore, if you save more funds, after the Pinyin input method is officially released, you can quickly occupy the entire market.

The initial Jingjing Pinyin input method will be a good word-of-mouth tool until the user base reaches a certain level.

For example...with an installed base of [-] million, at that time, a pop-up window would be seen by tens of millions of users.

Even if pop-ups are not frequent, users will feel annoyed.

The window will only pop up when needed at critical times. For example, when the traffic of Jingjing Reading Network is not enough, a window will pop up occasionally.

Even if the effect of pop-up promotion is a [-]% conversion rate, it can bring hundreds of thousands of incremental readers to the website at one time.

That kind of high-efficiency promotion effect is the reason why the giants of Internet traffic portals are invincible.

For example, if NetEase wants to promote its own games or other products, it will push its new products on NetEase's e-mails and portals. If the product is really good, it will be launched soon, leaving competitors with no time to imitate.

Even if the product is not popular, the cost of advertising on its own platform is very low.Therefore, NetEase can continue to promote some popular online games...

Needless to say, Tencent is a super traffic platform. No one on the entire Chinese Internet has more traffic than QQ.

QQ plays a vital role in promoting Tencent's new business.

For example, Tencent wanted to build a news portal, but it was ridiculed by many portal websites. What news portal does Tencent know?Then, there was a pop-up window, punching the old master to death, and Tencent News quickly became a mainstream portal website.

Then, there are online games... Shanda holds "Legend", Ninetowns holds "Warcraft", NetEase has a bunch of self-developed hits, and many game companies all feel, how does Tencent understand games?

Tencent has once again educated many online game companies through facts. If they have QQ pop-up traffic, they can do whatever they want.

Later, many people even thought that Tencent was just a game company.Of course...this is a huge misunderstanding.

In essence, Tencent's foundation is instant messaging software, and it controls the huge traffic reservoir through the QQ client.

When traffic is needed, introducing some traffic from the reservoir of instant messaging software is enough for some products to solve the initial promotion problem.

The Jingjing Pinyin input method is definitely not as good as QQ or later WeChat.

But...this is what Zhao Han thought of. It has not been favored by the giants for the time being, and it is a small-scale drama track.

As a tool itself, Pinyin input method is difficult to monetize directly for a fee.However, just because you don’t charge a fee doesn’t mean you don’t make money!

The later Sogou input method demonstrated that when the number of users reaches a certain level, is it not easy to make money?If the window pops up a few times, the money will appear.

If you care about user experience and reputation, reduce or even eliminate pop-up windows, add some buttons to the input method, and divert traffic to other products, you can also achieve steady monetization.

Zhao Han was not prepared to use pop-up ads to collect advertising fees from external companies.Instead, it is only used to promote its own products, and the frequency of promotion is less.

For example, if the pop-up window only pops up once a week, the content of the pop-up window will be more beautiful and beautiful.

In this case, users can continue to use input method pop-up ads to gain more advantage by preventing them from feeling frequently interrupted.

Later, the frequency of Sogou's pop-up windows did not completely damage its reputation. Instead, with the help of the mobile Internet era, the number of users increased to a higher level.

However, in the mobile Internet era, Sogou’s input method monopoly has also been loosened.For example, iFlytek and Baidu Input Method have also turned around in the mobile Internet era and become Sogou's fierce rivals.

To put it simply... once the version changes, from the current PC Internet era to the mobile Internet era, the moat that many thought was unbreakable will naturally begin to loosen.

In the mobile Internet era, the biggest change is that many users no longer enter URLs, but install APPs one by one to implement functions.Even if you use a mobile browser, you will generally use whatever search results are shown on the homepage of the browser. As a result, search engines will be shuffled in the future.

What search engine is the most important entrance to the Internet was regarded as a golden rule of common sense, but soon it completely ceased to exist due to version updates.

The reshuffle of input methods in the mobile Internet era is largely due to which input method is installed by default by mobile phone manufacturers and which input method has a high market share.

Of course... like the content, even if times have changed, its value has not diminished.

For example, videos, music, novels, news, games, etc... In the mobile Internet era, demand is still very strong, and even... the number of users is several times higher than in the PC Internet era, and there is room for growth several times again.

Later, as the penetration rate of mobile phone users peaked, some people realized in 2017 that the user scale and traffic in the mobile Internet era had also peaked.

Of course, most people didn’t believe it at that time and thought that the Internet would still grow at a high speed... However, more than one billion people in China were Internet users. It was really unlikely that the rest would become Internet users. How else could we change the situation? How many incremental users?

Except for particularly backward countries with low Internet penetration rates, most countries in the world are in a similar situation.

This phenomenon can actually be seen by looking at the sales volume of online terminals.For example, before the mobile Internet era, PC sales had peaked or even declined, which meant that the number of PC Internet users would peak.

In the era of mobile Internet, total global mobile phone sales have peaked, which means that the user penetration rate of mobile Internet has reached the top.

Everything develops from a small stage to prosperity.From scratch to something, and then from 1 to N. What is the scale of N and when it will peak? Many people only realize it after the fact, but Zhao Han knew it in advance.

From this perspective, Zhao Han's layout of the Internet seems calm and leisurely!It’s not like he wants everything. At present, he only chooses the track with the least resistance to exert force!

Chapter 159 Tea

When Zhao Han was about to leave the company, he saw Lu Jingjing hiring a Tutu tug-type tricycle and parking a load of goods outside the company's compound.

The two young men, under the command of Lu Jingjing, picked up bags of goods and carried them into the company's warehouse.