At the same time.

Just after Xizhilang asked Lingyu to endorse the new milk tea beverage, the topic appeared on major social platforms.

Master Shuai, Asamu, Yiduoduo, Mengyan, Yili and other leading domestic milk tea beverage companies could not help but pay attention to this topic.

Seeing that this topic is becoming more and more popular on major platforms.

These leading companies finally couldn't sit still, so they asked the operation directors of each company to make an appointment and prepare to discuss countermeasures together.

Since in three days, Xizhilang will start live broadcasting and sell this new milk tea.

From the time point of view.

The task of discussing countermeasures is more urgent.

It is the most important thing for these leading companies to do at present.

So the next morning.

The operation directors of these leading companies agreed on the time and place, and then directly booked the earliest flight of the day and rushed to the discussion place as quickly as possible.

So.

At 12 noon, the operation directors of these leading companies arrived at the agreed five-star hotel.

They booked a luxury box.

It was also dinner time.

They could eat and chat at the same time.

During this meal, they had to discuss a business plan that would satisfy the CEOs of their respective companies to deal with the live broadcast debut of Xizhilang Milk Tea in three days.

And the reason why they were so nervous about this.

Not only because Xizhilang is a strong and established company in the snack industry.

More importantly.

They, the leading companies specializing in milk tea drinks, never thought that an established company like Xizhilang would actually enter the milk tea drink track.

Of course.

What they didn't expect was that an established company like Xizhilang would actually invite a new generation of talent show singers like Ling Yu to endorse their new milk tea drink!

You know.

In the past, these established companies invited spokespersons to invite those celebrity singers in the entertainment industry who had a good reputation and whose fame had already stabilized to be the spokespersons.

And Ling Yu was just a talent show singer who became popular on the Internet a few months ago.

He hasn't even signed a contract with any entertainment company.

In other words.

Even though Ling Yu is still very popular on the Internet now.

But in fact, he is just an amateur without an agent or any team!

Finding such an amateur as a spokesperson.

The risk is definitely much greater than finding a celebrity singer with a well-known name and a mature team as a spokesperson.

Of course.

Although they know that Xizhilang Company has taken a big risk in making such a choice.

But.

It does not prevent them from understanding this approach.

Because compared with other talent show singers in the past, Ling Yu is indeed very different.

Not only did his fame rise all the way during the talent show, he was extremely popular.

He has also completed several high-quality endorsements during the process of participating in this talent show.

Not only has he been recognized by his fans.

He has also been appreciated by the real big names in the entertainment industry.

What's even more terrifying is.

After the talent show was completely over, he was still very popular on the Internet.

And during the more than one month that he deliberately faded out of the Internet.

The hot search topics related to him on the Internet have not stopped.

And this time.

When Xizhilang Company released the endorsement cooperation with Lingyu on the Internet, it set off a huge traffic effect on all online social platforms!

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