Confessions of a Salesman
Chapter 636 The New Product Was Stolen
Chapter 636 The New Product Was Stolen
Mr. Zhang from Tongling decisively called Cao Keping under the fooling of Yun Manni and Fu Yisheng.
I don't know what I said to Cao Keping on the phone. After returning, I happily said to Yun Manni: "Our President Cao also felt that he lost his temper when drinking that day, and he also realized the seriousness of the matter. Mr. Chen called, and the two of them went to talk, so as not to make things difficult for the people below us!"
Fu Yisheng immediately said with emotion: "It's better for you, Mr. Cao, to communicate. Unlike our Mr. Chen, we have to hide when we get angry. If he decides something, there is little room for maneuver. Your Mr. Cao is better than us. It's so much easier to talk, I really envy you, Mr. Zhang!"
Mr. Zhang didn't hear what Fu Yisheng said, whether it was true or not, and then he said: "Don't tell me, our Mr. Cao is definitely better than your Mr. Chen at this point. He listened to our suggestions and treated us It’s really good. Let’s talk about how high our salary is. Compared with your private enterprises, it’s really far behind. However, the advantage is that the working environment is comfortable, the benefits are good, and the company has thought of everything for us. You won't lose money if you follow Mr. Cao! Mr. Fu, if you are interested..."
Having said that, he stopped talking, looked at Yun Manni with a gloomy face, and shut up.
Here, Cao Keping called. After a few rings, I answered the phone and said enthusiastically, "Mr. Cao, why didn't you say goodbye that day? I really had a lot of things to do that day. For the meeting, I told my assistant many times that Boss Cao is here, and I will definitely keep it, but the assistant must have been busy and forgot, and I criticized her several times!"
When Mr. Cao heard this, he hurriedly said: "Don't criticize her, she has been greeting me, and I think she is busy enough. I won't talk about the previous things. That's it, our company Xiao Zhang told me , are you planning to find another supplier? After cooperating for so many years, how can you say that if you don’t cooperate with us, you won’t cooperate?”
I hurriedly explained: "Mr. Cao, you also know that your quotations were not submitted in time for this supplier meeting. I have given it a few days, but still haven't submitted them. Our company is integrated into the system. A few days later, the supply was delayed. Besides, other manufacturers also have great opinions. You also know that our annual volume of Wanzhong is not big or small, but there are still many manufacturers who are staring at it. , as soon as you don’t offer an offer, people will know it immediately, and I can’t hold it back! No, someone from KME is willing to bear your original quantity, and the payment period is longer than yours, that is, the delivery time is longer One point, we can still accept it. I agreed!"
Mr. Cao was silent for a long time, and then said: "Mr. Chen, do you think this is okay? We will make a concession one by one, and you will put us in the list. I will also extend the payment period and shorten the delivery cycle. We can sign a contract." A strategic alliance!"
I secretly laughed, and then said: "I mentioned this a long time ago, but you haven't taken it seriously. You might as well tell Mr. Cao that our consumption may double this year and next. As soon as it goes on the market, our usage must have increased a lot. I think you may have received the news a long time ago? Once we sign a strategic cooperation, other manufacturers will have nothing to say. This is very good. That's it. deal?"
Mr. Cao laughed loudly and said: "My brother is refreshing, I like to work with refreshing people! In this way, I may have been rude in the last wine bureau. When will you come to our Tongling, I will treat you to a drink. Brother, I will treat you to a drink." Make it up for you!"
I smiled and said: "Definitely, definitely, then when we sign the strategy, I will go over and have a good drink with you, brother!"
The matter is settled like this. Sometimes I feel that many things are really not as complicated as I imagined. It is just a matter of one or two sentences. Everyone actually needs each other. under the premise of everyone's interests.
The launch date of the new product has been set, and it is also the time that everyone is looking forward to.Before the listing, I specially asked Yun Manni to be a pre-sales general mobilization for the agents, and gave a systematic training, so that the agents should do their best to promote it. This is a profitable business, and everyone knows the importance. I don't need to emphasize, they are more attentive than us.
Just the day before the new product was launched, Yun Manni came to me in a panic and said, "Boss, watch TV!"
I glared at her and said, "During working hours, what kind of TV are you watching? You are on TV, or I am on TV!"
Yun Manni said incoherently: "Our new product is on TV!"
I laughed and said, "What's so surprising about it? It's an advertisement. I saw the first draft. It's pretty good. Do you like the little star?"
Yun Manni ignored me, and turned on the TV directly. An advertisement was playing on the TV. Another well-known woman, Ming Ming, was walking down the street with a small refrigerator in her hand. I could clearly see the logo on the small refrigerator. , two big words: "Yingke!"
I opened my eyes wide, pointed at the TV and said, "What the hell? Yingke? Even the packaging of this fucking product is exactly the same as ours. It just has their Yingke logo on it! Isn't this a blatant misappropriation of our copyright? They made Such an advertisement, where did the product come from? You can’t even make our new products together, right?”
After finishing speaking, I broke out in a cold sweat and said, "Hurry up and check, have any of our new product drawings and designs been leaked?"
Yun Manni said in a panic: "Impossible, all the design drawings are only used by Mr. Tang, and the others are only partial drawings. It is impossible for everyone to sell the drawings to Yingke, right? Besides, they are all sold." In the past, it was impossible to do it, the equipment and accessories of this product are only used by us!"
I thought for a while and said, "Who said that? Yingke bought the exact same equipment from our equipment supplier! How difficult it is to modify it! Call Tang Jie over immediately!"
After Tang Jie came in, he saw the expressions on Yun Manni and me, and knew something was wrong, so he hurriedly asked, "What's wrong with you two?"
Yun Manni pointed to the TV, Tang Jie looked at the paused screen, and then said in surprise: "What is this? Our new product? What's going on, this is plagiarizing our technology! Impossible, the design The blueprints are all in my place. I read them last night. Except for Mr. Chen, I have a copy of the complete blueprints. The other maps are all distributed to everyone. I can't get up! I can't, I stole it last night, so the product will come out today, right?"
I shook my head and said, "It's definitely not possible. You said I have a complete drawing? When did you give it to me?"
Tang Jie realized the seriousness of the problem, and hurriedly recalled: "Has it been a month? At that time, you said you wanted to see it, so I put it on your desk!"
I hurriedly shouted: "I didn't see it! Where is it?"
The three of them hurriedly searched the whole office. An An heard the voice and walked in. She asked what was going on, and said calmly: "Mr. Chen, I saw such an important thing a few days ago and put it on the table. I put it in your safe, and I reminded you!"
I hurriedly took out the key of the safe, opened the safe, and the blueprints were lying in it intact.
I took it out, handed it to Tang Jie and asked, "See if this is the blueprint!?"
Tang Jie looked at it carefully and said: "This is the one, with my signature on it, it's the original! That's right!"
I finally breathed a sigh of relief, looked at An An gratefully and said, "You are still careful in doing things! This award!"
An An smiled and said: "It's not the first time, it's time to reward me!"
Yun Manni was not in the mood to smile, and said anxiously: "Don't award any prizes, what should we do now? Our new product will be launched tomorrow. If Yingke does this, we will become pirates? This is true and false Li Kui, consumer How can you tell the difference?"
I slowed down and said: "Don't worry, all of you sit down, let's analyze it!"
Then he ordered An An: "Call Mr. Yu and Mr. He over, and put aside any urgent matters!"
After everyone was ready, Tang Jie analyzed: "I don't think it is possible for Yingke to make this new product, and it is a series. We have been researching this product for almost a year. How could it be so easy to imitate it? We will keep it secret." The work is very good. A month ago, there were not many people who knew about it, that is, everyone here! Most of the people who produce and produce only know part of the process, and they don’t even know what we need What are you doing!"
He Jie couldn't sit still, and immediately said: "I know that all of you here are old people who can be trusted. I'm the latest here, but I only found out about this new product in the last few days. Even if I tell others, it's too late!"
Yu Hong immediately spoke for He Jie: "I can prove this, we are together day and night..." After speaking, she blushed, and then said: "We are making a construction plan for the provincial museum project!"
I waved my hands and said, "Okay, what's the point of proving, I didn't say which of you has a problem! So what is certain now is that our new product technology must not have been leaked, that is to say, their Yingke advertising The product is only packaged the same as ours!"
Tang Jie patted his chest and said, "I promise! They will never be able to produce our products, as long as the drawings are not lost!"
I asked curiously: "Is it possible that someone saw these blueprints on my desk a month ago, took photos, took them back to study, and made them?"
Tang Jie immediately denied: "Impossible, even if all the blueprints are taken away, it will be impossible to develop it in a month. The structure inside is very complicated, and every original part has been reduced countless times, while the effect is almost the same. Measuring these parameters alone cannot be completed in a month, and besides, it is useless to have blueprints, at most they can only make a shape, and they cannot have the circuit diagram and technical parameters inside!"
He Jie's eyes lit up and said, "You just said that you can only make an appearance at most?"
Tang Jie nodded and said: "Yes, because the appearance has no technical content, and the materials are very simple, this is easy to imitate, we also thought of this, so we will print our own in the later production The steel number and an ultraviolet cursor, which can only be seen under the light, are not marked in these drawings! This is our patent!"
I let out a sigh and said: "Then I understand, do you think it is possible that Yingke only imitated the shape of our product, and knowing that our new product will be launched tomorrow, we will release it first, so that even if we release it, we will be ahead of them." Follow in the footsteps!"
Yun Manni shook her head and said, "What's the point of that? They can't come up with the corresponding products? Didn't they spend the money on advertising in vain, and then they won't be able to come up with products to sell? What's the point of doing this to them?" What? Just to prevent our new products from being launched? Then when our products go on sale, they will have nothing to do!"
Yu Hong held a different opinion: "But in that case, most consumers will also preconceive that we are plagiarizing! It's hard to say clearly! What if they try to make a fuss again?"
He Jie's eyes flashed and said: "It depends on our advertising strength. Coca-Cola was born in 1886, and Pepsi was only introduced in 1898. In the early days of Pepsi's birth, many people laughed at it as imitation, but after years of planning Promotion, the sales volume once surpassed Coke.”
Yu Hong immediately asked back: "Does that mean that imitators can come from behind? But now Yingke is an imitator, not us!"
He Jie smiled and said: "Don't worry, just listen to me! What I want to say is that no matter who is an imitator, the advertising effect is the most important thing. Why did Pepsi once sell more than Coke? It is because they The promotion is good, and they do not admit that they are imitators. In fact, the taste is indeed different. At the same time, they still failed to sell Coke, because Coke realized the seriousness of the problem and did not value Pepsi at first. Once they found out The problem is that you advertise yourself as the authentic Coke right away! Consumers should buy it! The same problem applies to us. If we are Coke and we are authentic, then we are much better than Coke, because We realized the seriousness of the problem early in the morning, and the other party has not really been able to imitate our products. We only need to emphasize that we are authentic, and then wait for the market to prove it. No! If we are Pepsi, and Yingke is the first to launch new products, so what? Let’s do Pepsi, we are only one day behind Yingke, but Pepsi is 12 years behind, and it is different.”
Yu Hong listened, and stopped: "We don't want you to cheer us up, we are studying what to do?"
He Jie smiled and said, "Haven't I already given the answer? Just tell consumers that some people have been imitating and have never been surpassed! ——MJ said!"
(End of this chapter)
Mr. Zhang from Tongling decisively called Cao Keping under the fooling of Yun Manni and Fu Yisheng.
I don't know what I said to Cao Keping on the phone. After returning, I happily said to Yun Manni: "Our President Cao also felt that he lost his temper when drinking that day, and he also realized the seriousness of the matter. Mr. Chen called, and the two of them went to talk, so as not to make things difficult for the people below us!"
Fu Yisheng immediately said with emotion: "It's better for you, Mr. Cao, to communicate. Unlike our Mr. Chen, we have to hide when we get angry. If he decides something, there is little room for maneuver. Your Mr. Cao is better than us. It's so much easier to talk, I really envy you, Mr. Zhang!"
Mr. Zhang didn't hear what Fu Yisheng said, whether it was true or not, and then he said: "Don't tell me, our Mr. Cao is definitely better than your Mr. Chen at this point. He listened to our suggestions and treated us It’s really good. Let’s talk about how high our salary is. Compared with your private enterprises, it’s really far behind. However, the advantage is that the working environment is comfortable, the benefits are good, and the company has thought of everything for us. You won't lose money if you follow Mr. Cao! Mr. Fu, if you are interested..."
Having said that, he stopped talking, looked at Yun Manni with a gloomy face, and shut up.
Here, Cao Keping called. After a few rings, I answered the phone and said enthusiastically, "Mr. Cao, why didn't you say goodbye that day? I really had a lot of things to do that day. For the meeting, I told my assistant many times that Boss Cao is here, and I will definitely keep it, but the assistant must have been busy and forgot, and I criticized her several times!"
When Mr. Cao heard this, he hurriedly said: "Don't criticize her, she has been greeting me, and I think she is busy enough. I won't talk about the previous things. That's it, our company Xiao Zhang told me , are you planning to find another supplier? After cooperating for so many years, how can you say that if you don’t cooperate with us, you won’t cooperate?”
I hurriedly explained: "Mr. Cao, you also know that your quotations were not submitted in time for this supplier meeting. I have given it a few days, but still haven't submitted them. Our company is integrated into the system. A few days later, the supply was delayed. Besides, other manufacturers also have great opinions. You also know that our annual volume of Wanzhong is not big or small, but there are still many manufacturers who are staring at it. , as soon as you don’t offer an offer, people will know it immediately, and I can’t hold it back! No, someone from KME is willing to bear your original quantity, and the payment period is longer than yours, that is, the delivery time is longer One point, we can still accept it. I agreed!"
Mr. Cao was silent for a long time, and then said: "Mr. Chen, do you think this is okay? We will make a concession one by one, and you will put us in the list. I will also extend the payment period and shorten the delivery cycle. We can sign a contract." A strategic alliance!"
I secretly laughed, and then said: "I mentioned this a long time ago, but you haven't taken it seriously. You might as well tell Mr. Cao that our consumption may double this year and next. As soon as it goes on the market, our usage must have increased a lot. I think you may have received the news a long time ago? Once we sign a strategic cooperation, other manufacturers will have nothing to say. This is very good. That's it. deal?"
Mr. Cao laughed loudly and said: "My brother is refreshing, I like to work with refreshing people! In this way, I may have been rude in the last wine bureau. When will you come to our Tongling, I will treat you to a drink. Brother, I will treat you to a drink." Make it up for you!"
I smiled and said: "Definitely, definitely, then when we sign the strategy, I will go over and have a good drink with you, brother!"
The matter is settled like this. Sometimes I feel that many things are really not as complicated as I imagined. It is just a matter of one or two sentences. Everyone actually needs each other. under the premise of everyone's interests.
The launch date of the new product has been set, and it is also the time that everyone is looking forward to.Before the listing, I specially asked Yun Manni to be a pre-sales general mobilization for the agents, and gave a systematic training, so that the agents should do their best to promote it. This is a profitable business, and everyone knows the importance. I don't need to emphasize, they are more attentive than us.
Just the day before the new product was launched, Yun Manni came to me in a panic and said, "Boss, watch TV!"
I glared at her and said, "During working hours, what kind of TV are you watching? You are on TV, or I am on TV!"
Yun Manni said incoherently: "Our new product is on TV!"
I laughed and said, "What's so surprising about it? It's an advertisement. I saw the first draft. It's pretty good. Do you like the little star?"
Yun Manni ignored me, and turned on the TV directly. An advertisement was playing on the TV. Another well-known woman, Ming Ming, was walking down the street with a small refrigerator in her hand. I could clearly see the logo on the small refrigerator. , two big words: "Yingke!"
I opened my eyes wide, pointed at the TV and said, "What the hell? Yingke? Even the packaging of this fucking product is exactly the same as ours. It just has their Yingke logo on it! Isn't this a blatant misappropriation of our copyright? They made Such an advertisement, where did the product come from? You can’t even make our new products together, right?”
After finishing speaking, I broke out in a cold sweat and said, "Hurry up and check, have any of our new product drawings and designs been leaked?"
Yun Manni said in a panic: "Impossible, all the design drawings are only used by Mr. Tang, and the others are only partial drawings. It is impossible for everyone to sell the drawings to Yingke, right? Besides, they are all sold." In the past, it was impossible to do it, the equipment and accessories of this product are only used by us!"
I thought for a while and said, "Who said that? Yingke bought the exact same equipment from our equipment supplier! How difficult it is to modify it! Call Tang Jie over immediately!"
After Tang Jie came in, he saw the expressions on Yun Manni and me, and knew something was wrong, so he hurriedly asked, "What's wrong with you two?"
Yun Manni pointed to the TV, Tang Jie looked at the paused screen, and then said in surprise: "What is this? Our new product? What's going on, this is plagiarizing our technology! Impossible, the design The blueprints are all in my place. I read them last night. Except for Mr. Chen, I have a copy of the complete blueprints. The other maps are all distributed to everyone. I can't get up! I can't, I stole it last night, so the product will come out today, right?"
I shook my head and said, "It's definitely not possible. You said I have a complete drawing? When did you give it to me?"
Tang Jie realized the seriousness of the problem, and hurriedly recalled: "Has it been a month? At that time, you said you wanted to see it, so I put it on your desk!"
I hurriedly shouted: "I didn't see it! Where is it?"
The three of them hurriedly searched the whole office. An An heard the voice and walked in. She asked what was going on, and said calmly: "Mr. Chen, I saw such an important thing a few days ago and put it on the table. I put it in your safe, and I reminded you!"
I hurriedly took out the key of the safe, opened the safe, and the blueprints were lying in it intact.
I took it out, handed it to Tang Jie and asked, "See if this is the blueprint!?"
Tang Jie looked at it carefully and said: "This is the one, with my signature on it, it's the original! That's right!"
I finally breathed a sigh of relief, looked at An An gratefully and said, "You are still careful in doing things! This award!"
An An smiled and said: "It's not the first time, it's time to reward me!"
Yun Manni was not in the mood to smile, and said anxiously: "Don't award any prizes, what should we do now? Our new product will be launched tomorrow. If Yingke does this, we will become pirates? This is true and false Li Kui, consumer How can you tell the difference?"
I slowed down and said: "Don't worry, all of you sit down, let's analyze it!"
Then he ordered An An: "Call Mr. Yu and Mr. He over, and put aside any urgent matters!"
After everyone was ready, Tang Jie analyzed: "I don't think it is possible for Yingke to make this new product, and it is a series. We have been researching this product for almost a year. How could it be so easy to imitate it? We will keep it secret." The work is very good. A month ago, there were not many people who knew about it, that is, everyone here! Most of the people who produce and produce only know part of the process, and they don’t even know what we need What are you doing!"
He Jie couldn't sit still, and immediately said: "I know that all of you here are old people who can be trusted. I'm the latest here, but I only found out about this new product in the last few days. Even if I tell others, it's too late!"
Yu Hong immediately spoke for He Jie: "I can prove this, we are together day and night..." After speaking, she blushed, and then said: "We are making a construction plan for the provincial museum project!"
I waved my hands and said, "Okay, what's the point of proving, I didn't say which of you has a problem! So what is certain now is that our new product technology must not have been leaked, that is to say, their Yingke advertising The product is only packaged the same as ours!"
Tang Jie patted his chest and said, "I promise! They will never be able to produce our products, as long as the drawings are not lost!"
I asked curiously: "Is it possible that someone saw these blueprints on my desk a month ago, took photos, took them back to study, and made them?"
Tang Jie immediately denied: "Impossible, even if all the blueprints are taken away, it will be impossible to develop it in a month. The structure inside is very complicated, and every original part has been reduced countless times, while the effect is almost the same. Measuring these parameters alone cannot be completed in a month, and besides, it is useless to have blueprints, at most they can only make a shape, and they cannot have the circuit diagram and technical parameters inside!"
He Jie's eyes lit up and said, "You just said that you can only make an appearance at most?"
Tang Jie nodded and said: "Yes, because the appearance has no technical content, and the materials are very simple, this is easy to imitate, we also thought of this, so we will print our own in the later production The steel number and an ultraviolet cursor, which can only be seen under the light, are not marked in these drawings! This is our patent!"
I let out a sigh and said: "Then I understand, do you think it is possible that Yingke only imitated the shape of our product, and knowing that our new product will be launched tomorrow, we will release it first, so that even if we release it, we will be ahead of them." Follow in the footsteps!"
Yun Manni shook her head and said, "What's the point of that? They can't come up with the corresponding products? Didn't they spend the money on advertising in vain, and then they won't be able to come up with products to sell? What's the point of doing this to them?" What? Just to prevent our new products from being launched? Then when our products go on sale, they will have nothing to do!"
Yu Hong held a different opinion: "But in that case, most consumers will also preconceive that we are plagiarizing! It's hard to say clearly! What if they try to make a fuss again?"
He Jie's eyes flashed and said: "It depends on our advertising strength. Coca-Cola was born in 1886, and Pepsi was only introduced in 1898. In the early days of Pepsi's birth, many people laughed at it as imitation, but after years of planning Promotion, the sales volume once surpassed Coke.”
Yu Hong immediately asked back: "Does that mean that imitators can come from behind? But now Yingke is an imitator, not us!"
He Jie smiled and said: "Don't worry, just listen to me! What I want to say is that no matter who is an imitator, the advertising effect is the most important thing. Why did Pepsi once sell more than Coke? It is because they The promotion is good, and they do not admit that they are imitators. In fact, the taste is indeed different. At the same time, they still failed to sell Coke, because Coke realized the seriousness of the problem and did not value Pepsi at first. Once they found out The problem is that you advertise yourself as the authentic Coke right away! Consumers should buy it! The same problem applies to us. If we are Coke and we are authentic, then we are much better than Coke, because We realized the seriousness of the problem early in the morning, and the other party has not really been able to imitate our products. We only need to emphasize that we are authentic, and then wait for the market to prove it. No! If we are Pepsi, and Yingke is the first to launch new products, so what? Let’s do Pepsi, we are only one day behind Yingke, but Pepsi is 12 years behind, and it is different.”
Yu Hong listened, and stopped: "We don't want you to cheer us up, we are studying what to do?"
He Jie smiled and said, "Haven't I already given the answer? Just tell consumers that some people have been imitating and have never been surpassed! ——MJ said!"
(End of this chapter)
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