Countercurrent 1982

Chapter 1310 Breakthrough
On May [-]th Youth Day, Tianyin Group Company organized some cultural and sports activities, including chess tug-of-war, table tennis, badminton, etc. Cheng Qingyan also changed from being strict in the past, and even personally acted as a referee for a tug-of-war competition.

At the same time, Duan Yun ushered in several Korean guests. They were Jin Chengxuan from Jinxing Society, and Pei Dashi who claimed to be the deputy director of the Electronic Technology Department of Jinxing Society.

"Hello, Manager Duan, I'm very glad to meet you again." Jin Chengxuan smiled and shook hands with Duan Yun in the reception room of Tianyin Company, and then introduced another man standing beside him: " This is Pei Dashi, the deputy director of the Electronic Technology Department of our Jinxing Club. Last time, after bringing the products of your factory back to our Korean company, our vice president attached great importance to it. Manager Duan, please discuss the cooperation between our two companies."

"Hello, hello!" Seeing this, Duan Yun immediately stepped forward and shook hands with Pei Dashi enthusiastically.

This man named Pei Dashi looks like he is in his early 40s, but his hair has started to turn gray. He wears a pair of black-rimmed glasses and has a somewhat elegant temperament.

"Hello, Mr. Duan." After Pei Dashi and Duan Yun shook hands, they sat down facing each other, only to hear him go on to say: "Manager Duan, we are amazed by your company's innovative spirit. The chip sample and the product introduction of the repeater really refreshed our eyes and ears. This is a very good invention. After our company's meeting and discussion, we think that this product does have a high market potential, so this time we come to China. Your company is discussing cooperation."

Pei Dashi said straight to the point, and saw that she took out a file bag from her briefcase, opened it, and handed the copy inside to Duan Yun.

"This is..." After Duan Yun took the copy, he found that it was a design drawing, so he asked suspiciously.

"This is the SV-1500 Walkman product produced by our company. We would like to install your Flash chipset on the basis of this product to make a Walkman with repeat function. The following is the preliminary design of this product The drawings borrowed your company's patented repeater technology..." Pei Dashi introduced seriously.

"That's it..." Duan Yun was stunned when he heard the words, and only heard him continue: "I really didn't expect you to design a new product with this kind of chip so quickly, so let me ask, what is the sales volume of this kind of Walkman in your company? "

"Sales are still good..."

"What about the export value?"

"This..." Embarrassment flashed across Pei Dashi's face, and he said apologetically after a while: "This involves the company's commercial secrets and cannot be disclosed to the public."

"Okay." Duan Yun nodded, and when he heard this, he immediately understood.

Obviously, this kind of Walkman produced by Jinxing Agency should not be popular. The raw materials of Korean electronic products are basically from Japan, so this Walkman, which obviously imitates the latest model of Sony, cannot compete with Japanese local companies at all.

In fact, Jinxing Society is the earliest and most technologically advanced electronics company in Korea.

Post-war South Korea was devastated and daily necessities were scarce, not to mention making achievements in the fields of high-tech and electronic manufacturing, and the opportunity to rise came.

The predecessor of Jinxing Club was a small company that produced creams and household plastic products. It took "manufacturing the necessities of national life" as its mission until the founder of the group, Gu Inhui, discovered business opportunities in the electronics manufacturing industry and established Korea's earliest electronics industry company "" Gold Star Club".

By collecting radio components from the Federal Republic of Germany and hiring German technicians to come to Korea for on-site guidance, Jinxingsha produced the first vacuum tube AM radio in Korea in only 10 months.

After several years of technology accumulation, Jinxingshe sent a group of experienced engineers and technicians to Hitachi, Japan to learn technology, and then took the lead in launching electric fans, refrigerators, black and white TV sets, air conditioners, washing machines and other products in South Korea.

Under the wave of advocating the use of domestic products at that time, their product sales were booming, monopolizing the profits of the Korean home appliance industry, and they were known as the "King of Household Electronics".

In order to compete with the Samsung Group, Jinxingshe also set its sights on the European and American markets, and they began to adjust their low-cost and high-quality production strategies. This is actually consistent with Duan Yun’s initial adoption of low-cost, low-grade products to occupy Southeast Asian countries. It's just that Samsung's products are mainly aimed at low-end users in Europe and the United States, and the expansion in the Southeast Asian market is very small.

So much so that there was such a saying circulating at that time: German electrical appliances are durable, Japanese electrical appliances are leading in technology, Korean electrical appliances are of high quality and low price, "Made In Korea" has gradually gained a firm foothold in the European and American markets, and Samsung and LG have also become veritable "Korean electrical appliances". Make Twin Stars".

But the problem facing South Korea's local manufacturing industry is that it is just a simple, labor-intensive assembly node for American and Japanese companies.

In the words of the OECD (World Organization for Economic Co-operation and Development), "They only specialize in the assembly of simple transistors and ICs for export, and the materials and production equipment required are imported."

For a long time, because the key raw materials and technologies are in the hands of Japan and the United States, the electronic products of Jinxing Society's own brand can only rely on domestic trade protection policies to occupy a place in the country. The products exported abroad are assembled goods, and Japanese and American manufacturers earn The bulk of the profit, they can only earn an assembly fee, but their own brand with the core technology of Jinxing Club has never been able to enter the high-end electronics market in Europe, America and Japan.

Unwilling to work for Japanese and American raw material suppliers, Jinxing Club has been looking for a way to break through these years. However, if it wants to defeat Japanese electronics manufacturers, Jinxing Club, which is not advanced in technology, can only take a slant and find another way , hoping to create a unique product.

Duan Yun's repeater gave them a lot of inspiration, especially after learning that the Tianyin brand repeater had achieved very good sales in the Chinese domestic market, it aroused great attention from the senior management of the Jinxing Club. Asian countries, as well as South Korea, Japan, and Southeast Asian countries also have the need to learn foreign languages, so this time the Jinxing Club appointed Jin Chengxuan and the deputy director of the Electronic Technology Department to come to Tianyin Electronics Factory to negotiate and discuss the specific details of cooperation.

"According to our vice president, they want to order 10 pieces of this flash memory chip from your factory first. If the later products sell well, they will increase the order quantity..." Pei Dashi said to Duan Yun seriously.

(End of this chapter)