National Tide 1980.

Chapter 967 Commendations
Suddenly, Ning Weimin thought of Ganlu again, and he didn't see her in the discount store in Pilkardon today.

So I couldn't help but ask.

"Hey, I heard that this office is shared by you and Ganlu. Where is she? Where did she go?"

But Yin Yue's answer was still beyond his expectation.

"Tell her. This girl doesn't come here very often."

"Not coming here often? What do you mean? Off the post?"

"No. Xiaolu is highly valued by the company now. After you went abroad, Mr. Zou didn't make things difficult for her. Instead, he let her continue to assist in the management of the franchise stores below. After a long time, the discount store here will be on the right track. Xiao Lu concentrated on managing the regular franchised stores under the company's command. With me watching over here, there won't be too much trouble. It's not a problem that she is guarding every day. Now, she may come over in a week It will take a day and a half. The main purpose is to summarize the accounts and see the business status of the store."

Ning Weimin was quite surprised, but he was also pleased with Zou Guodong's official business and knowledge of people.

In this way, at least Ganlu's future is secure.

So he continued to ask with a somewhat complicated mood.

"Is it still possible to do this? Then how long have you been helping her like this?"

"It almost started after the National Day last year."

"That is to say, the six stores in Tianqiao Department Store are all managed by one person now?"

Hearing this, Yin Yue thought that Ning Weimin was worried that she would be too busy, so she quickly comforted her.

"Hey, there's actually not much to do. Now the six stores in Tianqiao Department Store have store managers, otherwise I wouldn't be able to stay in the office with peace of mind. I will only intervene in problems that the store managers can't solve. You Don't worry, I can take care of it completely, and it will definitely not affect the affairs of our store. In fact, I still have time to read books and review my homework every day..."

But Ning Weimin shook his head.

"I'm not worried about this. I also know that you and Ganlu have a good relationship. It's just that...it seems a bit inappropriate. I'm afraid that Pilkardon and Jinlilai will have opinions..."

Only then did Yin Yue realize what Ning Weimin was really worried about.

But it doesn't matter, although it involves legal issues, she still knows how to measure.

"Don't worry, I never directly intervene in the actual work of those stores. In fact, when I say help to watch, I just watch. Basically, I have to discuss with Xiaolu about the overall planning. If there is consensus, they will hold a meeting with their respective store managers, and then carry out their own implementation. And in those few stores, if there is something that needs my help, their store managers will come to me, and I will only be responsible for giving ideas. It's a matter of talking. As for money and accounts, I don't even ask. There will be no misunderstanding..."

While talking, Yin Yue made a cup of tea for Ning Weimin.

Then he brought Ning Weimin his favorite peony cigarette and ashtray.

It can be said that the service is very thoughtful.

It's just that even though she had explained so much, Ning Weimin didn't speak, and he didn't know what he was thinking.

She couldn't help being vague because of this, thinking that the boss was unhappy.

"Did I make my own claims? You... If you think it's inappropriate, or... Or I'll discuss it with Xiao Lu in a few days. See if there are other solutions..."

But in fact, this is what she wanted to go wrong.

That's right, Ning Weimin's feelings are very complicated.

But this is because he found that the six stores can be run in such an orderly manner, most likely it should be attributed to Yin Yue.

Although I had prepared in my heart, but the guess is true, I still can't help being a little surprised.

He had to admit that his impression of Yin Yue changed again.

In the past, he only appointed Yin Yue in a general sense, not seeking merit, but seeking to be innocent.

To put it bluntly, in the past, what he valued was Yin Yue's loyalty and practical work experience.

She just wants Yin Yue to help her take care of her home, clear up her accounts, and maintain her basics.

The only talent that I think she has shown is the speculative sensitivity on the stamp, and she can be regarded as someone who can be trusted in both aspects.

But after going abroad for more than half a year, he didn't think so when he came back. What he witnessed made him further understand Yin Yue's business talent in the clothing industry.

This girl is no longer just a general, but has the potential to become a handsome talent, and perhaps be able to be alone.

So what he hesitated and pondered was nothing but how to better utilize Yin Yue's talent.

To use an analogy, he who originally wanted to live on for a few more years suddenly found such a powerful arm, it was almost like Pierre Carton discovering Song Huagui.

Naturally, there is an urge to formalize my own clothing industry and formally register the company to expand and open chains.

It's just that I'm not sure about the domestic policy, after all, he will not be in the country for a long time in the future.

In case stepping on thunder violates a taboo, Yin Yue may not be able to solve some non-commercial matters.

How to choose and choose is a bit of a headache...

"Don't get me wrong. I don't mean that. As long as you can control the scale, it doesn't matter if you are willing to help Ganlu. After all, you are also sisters. In fact, what I'm thinking about is some obvious changes in the current store..."

Ning Weimin recovered from the state of trance, and decided to have a good chat with Yin Yue first, so as to truly understand the specific situation.

But he never expected that it would be good if he didn't ask, but after careful inquiry, many surprises were revealed.

"Yin Yue, I see that all six stores have added lights? Is it your idea or Ganlu's?"

"It's my idea. It's so nice to be bright and majestic. Whether customers or our staff, staying in such a store will make you feel much brighter. Especially in winter, more lights can make it warmer. The heating is not strong enough. By the way, I also added several posters of Guofeng and Playboy. The customers were also very surprised when they saw it. They thought our brand was really similar to Li Ning, Lou Yun, and those few posters. A Hong Kong and Taiwan star has something to do with it. Adding up these two items together, the total cost should be less than [-]. Do you think it’s worth it? You don’t think I spent a lot of money, do you?”

"No, no, I think the effect is good. You spent the two sums of money justifiably. At least it can improve the quality of the store."

"Yeah, so after doing these two things, I canceled the discounts on most of the products in our store. Except for the slow-moving styles and out-of-season products that are not easy to sell, there are no discounts on all the products in our store .”

"I said I came here today. There doesn't seem to be any price reduction activities in the store. But in this case, the unit price can be increased. But will the sales be affected? The products in our store are not cheap. A set of clothes costs one hundred and eighty yuan , almost the wages of one worker. The turnover rate of a single product must have dropped drastically..."

"It must have been affected. To tell you the truth, at the beginning of the implementation, the sales volume dropped by half. Many customers had to ask for a price before they would buy. I was so scared that I thought I had caused trouble. "

"Huh? Has something like this happened before? Then how did you deal with it?"

Sales are the lifeblood of a store, Ning Weimin couldn't help but concentrate on it.

"What else can I do? Grit your teeth and hold on."

Yin Yue frowned slightly, but said in a firm tone, "I thought about it later, the price can't be adjusted back, let alone set a precedent for bargaining with customers. Because doing so will lose credibility, and after that, all Customers who come to buy will wait for us to lower the price, or negotiate with us before they are willing to buy. Once this impression is established, it will be difficult to change it. Opening a store like this will make customers feel that it is a low-price clothing store It will also resent the customers who bought at a high price before, so they will not be loyal to our store. But what if we insist on not lowering the price? As long as our clothing styles are excellent, maybe customers will lose their temper after waiting for a while Come back and buy. At that time, we will gain loyal customers. Most of these customers will continue to patronize our store in the future, forming word-of-mouth publicity..."

Ning Weimin was grateful for Yin Yue's clear thinking from the bottom of his heart, and couldn't disagree with her point of view.

That's right!In fact, what are you afraid of when selling clothes? You are afraid of constant price cuts.

Now that I think about it, it seems a bit hasty for him to advocate relying on price cuts to attract customers.

"Well, your thinking is quite in place, that's the reason for being a brand. The price cut when our new store opened is really not a long-term solution. I should bear some responsibility for this matter. I can't say that I buried myself. , but it can be regarded as eager for quick success, which is very detrimental to the normal operation of several brand stores. I am the one who caused you trouble."

Unexpectedly, his self-criticism made Yin Yue laugh, and even excused him.

"Where are you talking, you can't say that. Actually, I quite understand you. After all, the most urgent thing to do when opening a new store is to gather popularity. Now and then, I can understand your starting point at that time. There was no way at that time." , otherwise we would be able to compete with shops like Pilkardton and Goldlion. If they are in full swing, it would be embarrassing for us to be deserted. I don’t ask for anything else, as long as you can understand my difficulties.”

Such considerate words made Ning Weimin very comfortable, he also said half-jokingly.

"Understand, understand, of course, we can understand each other. How is it now? How much has the customer recovered? It doesn't matter, you speak boldly."

"Please don't worry about this, the current sales volume is actually [-]-[-]% higher than in the past."

"Oh, how could this be! You're not kidding, are you?"

It was a completely unexpected surprise, and Ning Weimin felt an incredible shock all of a sudden.

If the unit price is not discounted and the sales volume has increased, wouldn't that mean that the gross profit has doubled?
Unexpectedly, Yin Yue nodded and agreed without hesitation, proving that Ning Weimin's guess was correct.

"Yes, the gross profit has doubled compared to the past, but the net profit is not so high. Some money can't be saved. In order to increase sales as soon as possible, I didn't wait stupidly, but turned all the original discounted amount into sales. The commission is used to encourage the sales of the store staff. So although there is no discount, the profit of the single product in the store is about the same as in the past. The net profit has also increased by 3 to [-]%. However, the income of the store staff has increased greatly due to their hard work in promotion. Now we The people in the store have to earn at least [-] yuan a month. If any of them can’t sell [-] yuan worth of clothing a month, they feel ashamed, and they are called unqualified.”

Hearing this, Ning Weimin couldn't help saying hello again, he even wanted to slap.

This trick, the meat is rotten in the pot, is really amazing.

"Okay, okay, you have a good idea. This is really beautiful! The same promotional effect, no profit to customers, cheaper for our employees, which is of course more cost-effective. Even if the profit of the store has not increased compared with the past. Our employees earn It’s a great thing if there are more of them. At least they will be more motivated and more serious and responsible in their work, so why don’t we have a prosperous business!”

That's right, he can't help but boast!
This Yin Yue has a deep understanding of the clothing industry.

Some business strategy ideas are even beyond his own imagination.

Ning Weimin can now fully confirm that Yin Yue is an indispensable talent for him and the best candidate for the future CEO of his clothing company.

The position of just a finance and accounting director is obviously not enough to match her talent, that's condescension, it's a waste.

Even if the girl smiled sweetly, she didn't dare to take credit for it.

"You're flattering me. To be honest, I was forced to come up with this idea when something happened. The main reason is that I know your generosity and that you are a good leader who never treats your subordinates badly. That's why I dared to make my own decision. You don't Just blame me, I really can't afford your praise like this."

It has to be said that Yin Yue's self-reproach, which seems to be complaining but boasting, is tantamount to putting a lot of gold on Ning Weimin's face.

Ning Weimin didn't expect her flattering skills to improve, so he talked about it more happily.

"Blame you? It's too late for me to praise you. I really didn't expect you to manage the few stores in Tianqiao Mall so well. Not to mention the popularity, the employees are hardworking, and the profits have increased. Oh, yes, and that The street sewing club entered here and established the odd job processing department. Is that also your handwriting? If so, this idea is even better! You are better than blue. Not only make up for the shortcomings of clothing sales, Even Tianqiao Department Store has to thank you. How much business you have brought them, their fabrics are selling better because of your idea."

"Oh, Mr. Ning, why are you boasting even more!"

To say that Yin Yue is still not completely free from innocence, at this time a red cloud flew up on her face, and she clarified the real situation in a low voice.

"It was purely a mistake. I thought it was very simple at first, just to solve the problem of customers' need to adjust the size of clothing. I took care of the street sewing company by the way. Who knew that it would be so big later that it was out of control. And the person who contributed the most to this matter was Director Su of the street clothing factory. In fact, the reason why this sewing department is so recognized by customers is entirely because of his good craftsmanship passed down from his family. Mr. Su, the master tailor of the factory, has been invited out to sit in town. Even the idea of ​​providing customers with free measuring tapes to reduce queuing time is also the idea of ​​the director of the factory Su. So you really have to give me the credit for this matter, I I'm ashamed."

After finishing speaking, Yin Yue sighed softly and lowered her head.

It seemed as if he had finished speaking his heart and lightened his burden.

But the more she is like this, the more pitiful and lovely she is, and worthy of admiration.

(End of this chapter)