Set sail1992

Chapter 829 Let's Do It
That's it?

Zhang Qihang's statement made everyone stunned, Zhou Daxiong subconsciously said: "Mr. Zhang, this... this is 500 million..."

"That's right, 500 million! But only this much money can create a sensational effect, isn't it?" Zhang Qihang couldn't understand Zhou Daxiong's meaning for a while, or even if he understood, he deliberately pretended not to understand, and then said : "Of course, since Comrade Zhou Daxiong has doubts about this decision, it's easy, let's vote, just as everyone is there.

But before the official vote, let me make one point...Secretary Feng, do you think our own comrades are allowed to participate in this event?Do you want to exclude them? "

Ok?
Zhang Qihang didn't say the last sentence, everyone didn't realize it, but now hearing what Zhang Qihang said, everyone suddenly reacted, and then their eyes lit up instantly: What do you mean?Can I also participate in this activity of making a name and earning 500 million?

Speaking of which, these executives of Huateng Industrial Group can be regarded as a high-income group. As long as they can complete the tasks assigned at the beginning of the year and do not have serious violations of discipline, the annual year-end bonus is at least hundreds of thousands, not to mention the various rewards given by the group. Various benefits, subsidies and other treatment, it can be said that everyone is not short of money, but the problem is that this is 500 million!

The legal activities organized publicly by the group and open to the whole society. Once the name you choose is selected by the company, the 500 million is your legal income. After paying the 20% personal income tax, the remaining 400 million is all your own. !
400 million!

Thinking of this level, the breathing of many comrades began to become short and heavy. Fortunately, everyone has seen a person with a lot of money, and the breathing is heavy and heavy, but it has not reached the level of red eyes.

Feng Guoqing is in his 60s, how could he not understand what Zhang Qihang meant?Hearing this, he smiled and said, "Since our name-calling activity is open to the whole society, there is no reason why our own comrades should not be allowed to participate."

As soon as Feng Guoqing's words fell, the faces of several young comrades who joined Huateng Industrial Group at a later stage were already smiling: It's just a name, although no one can guarantee that they can win the 500 million yuan. , but there is no loss if you are not hired, but if you are accepted, it will be a legal income of 500 million!Most importantly, there is a very different feeling between qualifying for this game and being excluded from it in the first place.

"That's the reason," Zhang Qihang smiled and nodded. After finishing speaking, he looked around the crowd: "But I also said that the rules of the game are the same. Everyone can participate, but I will ask someone to design a game later. There is a strict screening mechanism, if the name that came up with is finally selected, then we congratulate him for winning a bonus of 500 million, but if anyone wants to engage in some secret operations..."

Speaking of this, Zhang Qihang's expression also became serious, and he said in a deep voice: "500 million is enough for anyone to go to jail. Everyone's income is quite a lot every year. I hope everyone thinks clearly, don't be blinded by it. This small amount of money has been delayed for a lifetime... Now, let’s vote, comrades who agree to carry out such an event and set the prize amount at 500 million, please raise your hands."

"Wow wow wow..."

As Zhang Qihang's voice fell, the arms in the meeting room stood up like a small forest.

........................

An internal consensus was reached. Afterwards, Zhang Qihang asked the planning department to do a simple calculation, and roughly came up with a result: If you want to achieve a sufficiently sensational effect, including the 500 million bonus, the entire event will cost about 1500 million. , this still takes into account the sensational effect caused by the announcement of the huge bonus in the society and the results of the people's spontaneous dissemination.

After all, it is 1997 now, and Huateng Industrial Group is a state-owned enterprise. It costs 1500 million yuan to organize such a big event, so I still have to go to the provincial @国产资办 to go through the procedures and report.

After reading the report submitted by Zhang Qihang, Director Chen Haiyang and Director Chen couldn't help frowning: "Xiao Zhang, will your expenses for this event... be a little too big? Will it cause some gossip?"

Chen Haiyang's reaction was within Zhang Qihang's expectation. He explained: "Director, your concern is justified. In fact, we have also discussed this issue during our internal group meetings."

"Oh?"

Chen Haiyang nodded, motioning for Zhang Qihang to continue.

"First of all, you can think of this campaign as a large-scale brand and corporate image campaign," Zhang Qihang said, "This campaign seems to only promote our upcoming luxury car brand, but in fact, in the process, we Not only did it convey the information that "Huateng Industrial Group is about to launch a luxury car to the society" to the society and the public, but it also secretly publicized the situation of our group: the people who received this information will form the "Hua Teng Group" Tencent Group seems to have developed very well in the past few years, making a lot of money, otherwise they would not want to be a luxury brand' such a subconscious mind."

Chen Haiyang couldn't help nodding when he heard that.

Although he didn't speak, he also felt that what Zhang Qihang said was indeed reasonable.

Zhang Qihang went on to say: "In addition, our colleagues in the publicity and planning department told me that considering the sensational effect and advertising effect of this event, we can actually reduce the advertising investment for the next period of time, which is equivalent to spending more money here. money, but less money was spent on the other side, and the two sides were reversed and the other was positive, and it was almost a tie.

Of course, if it is said that the direction of the originally planned advertising expenses has been adjusted, it is no problem. "

Speaking of this, Zhang Qihang took out another plan from his bag with confidence, and said to Chen Haiyang: "Director, according to the calculations of our comrades in the advertising department, after the launch of this campaign, our advertising and marketing expenses It can be reduced by 30%, and the saved advertising fee is roughly between 1200 million and 1300 million... In fact, it can be reduced more, but because many advertising platforms are partners with perennial cooperation, it is not easy to reduce too much. After all, in the past, these The media also takes good care of us, and human factors must also be taken into consideration.”

Hearing the reason given by Zhang Qihang from such a strange angle, Chen Haiyang couldn't help laughing, he shook his head, and then signed his name on the report: "You boy... let's do it, since you boy If you know what’s in your mind, then go for it.”

In fact, if Zhang Qihang didn't come to report to him, Chen Haiyang, he couldn't say anything. After all, when the ownership was transferred from Langya City to the province, Huateng Industrial Group's autonomy in operation was confirmed, but Zhang Qihang was so self-conscious. , Chen Haiyang was particularly pleased.

(End of this chapter)