Set sail1992

Chapter 831 Selfishness
When it comes to engaging in the media, compared to half-level guys like Zhang Qihang, other newspapers are truly professional. After listening to Zhang Qihang and Feng Guoqing's ideas and general framework for this naming campaign, I came to discuss cooperation with Feng Guoqing Comrade Wang Yucheng, the director of the newspaper responsible for the matter, slapped his thigh happily: "Oh, Mr. Zhang, Secretary Feng, let me tell you that your ideas are indeed very good, but in terms of specific operations..."

Speaking of this, Wang Yucheng shook his head with a look of disbelief: "It's not that I think too highly of myself, it's just that I'm too rough. Let me tell you two, from the perspective of professional media, you should do this... this... and then In this way... such a link can achieve the best dissemination effect, and can also mobilize the enthusiasm of the public to participate..."

Zhang Qihang and Feng Guoqing nodded repeatedly.

Speaking of which, Huateng Industrial Group often deals with the media, and the annual advertising fee is a huge figure, but now after listening to Wang Yucheng's words, the two of them realized what it means to be professional. professional.

"There is a saying in foreign countries called 'never challenge other people's majors with your hobbies'. I didn't take this seriously before, but today's conversation with President Wang really gave me a lot of experience," Zhang Qihang smiled and said: "President Wang, thank you for teaching me and Secretary Feng a lesson."

Wang Yucheng was very happy to be complimented by Zhang Qihang, but he was very happy when he was happy, he waved his hand quickly and said: "Mr. Zhang, you are too polite, you can't say that. Our ancestors said it well. Those of us who work in the media study this every day, just like Mr. Zhang and Secretary Feng, if we are asked to think about the things you study every day, we will be blind."

"Ha ha ha ha……"

Everyone burst into laughter.

Wang Yucheng went on to say: "Mr. Zhang, I think your plan may not work with the strength of our Evening News alone. It may not achieve the result you want."

"Yes." Facing Wang Yucheng's words, Zhang Qihang did not hide his words, and nodded happily, "I understand this. Our plan still needs the cooperation of other media, such as professional automobile media. To introduce the Mazda 929 to everyone, it is also necessary for the media to compare the Mazda 929 and the Audi 200 in the name of comparative evaluation.

Considering that the professional automotive media has a relatively narrow audience after all, newspapers are the media with the widest audience, so this kind of comparison needs to be carried out on multiple media..."

Speaking of this, Zhang Qihang glanced at Wang Yucheng.

Of course Zhang Qihang knew what Wang Yucheng meant by these words, he just hoped that Huateng Industrial Group would hand over this matter to them, but how is this possible?He went on to say: "Fortunately, our Huateng Industrial Group has a good relationship with many domestic media, and everyone should give us this face."

Hearing Zhang Qihang's words, Wang Yucheng was a little disappointed. Why did he come to Huateng Industrial Group so fast?In fact, I hope that Zhang Qihang can give himself the opportunity to host various media division projects. Once Huateng Industrial Group gives this right to himself, he will become the "Wulin leader". This is good for him and for the newspaper. The benefits are great, but Zhang Qihang obviously also saw this, so he deliberately did not mention this matter, but firmly grasped this right in his hands-it is understandable, who let others just Is it the uncle who paid the money?
Thinking about how much sensation this activity will bring after it is launched, and how much it will increase the sales of his own newspaper, it can be said that such an opportunity is hard to come by. Thinking of this, Wang Yucheng held back Feeling regretful, he smiled and agreed with Zhang Qihang's words.

At the same time, he has already started to ponder a question silently in his heart: wait a while, when Zhang Qihang and Feng Guoqing ask about the price, what kind of price should I quote that is more appropriate?

Coincidentally, when Wang Yucheng was thinking about the quotation, Zhang Qihang also mentioned this question: "President Wang, based on your experience, what do you think the total operating cost of this project will be?"

Wang Yucheng pondered for a moment before saying: "Based on my experience, if you want to achieve the desired effect in this activity, you should not be too anxious. The duration of the entire activity is preferably three to four months. If it takes such a long time, think about it again." There are still many uncertainties, and I think the total operating expenses should be between 1000 million and 1500 million."

1000 million to 1500 million?
Hearing this, Zhang Qihang exchanged a surprised look with old Secretary Feng Guoqing: The quotation from the Evening News is a bit ruthless...

Don't look at the speculative conversation just now, but business is business. Hearing this, the old secretary Feng Guoqing said bluntly: "President Wang, isn't this price a bit too high?"

"It's a bit high," Wang Yucheng admitted with a nod, but then he continued to explain: "But the reason why there are such high operating costs is that there are too many uncertain factors, and there are too many media that need to cooperate. ...Secretary Feng, and Mr. Zhang, let me put it this way, I don’t think this price is safe enough, and I don’t rule out the possibility of a later increase.”

Huateng Industrial Group is rich, and Wang Yucheng understands that a manufacturer usually spends money desperately during the promotion of a new brand. Such a good opportunity...

So Wang Yucheng felt that Zhang Qihang and Feng Guoqing should understand what he meant by his own words: Do you think the price is too high?You can talk to me in private.

Do Zhang Qihang and Feng Guoqing understand?
Of course they do.

But just because they understood, the two frowned...

"That's it," Feng Guoqing frowned and looked at Zhang Qihang, and said, "Mr. Zhang, President Wang's quotation is much higher than what we predicted before..."

In other words, it seems that we still need to carefully consider the matter of cooperation with the Provincial Evening News.

"Um……"

Zhang Qihang responded, and although he didn't speak, he nodded with a heavy expression.

Seeing that Zhang Qihang and Feng Guoqing did not "play their cards" as he thought at all, Wang Yucheng became anxious: How could you do this?

He hurriedly said: "Mr. Zhang, Secretary Feng, you can't say that. The price is a bit high, but you two must understand that there are too many relationships that need to be coordinated..."

Before Wang Yucheng could finish speaking, Feng Guoqing shook his head and said, "President Wang, that's not what you said. After our event is launched, how big a social sensation will it be? Faced with such a hot news, even if we don't contact everyone, Is it possible that the media can’t report on it?”

(End of this chapter)