Top of the Great Era

Chapter 2024 Time, fate

For the platform economy, if you want the platform to be strong, you must do a good enough "self-operated", just like JD.com and Amazon; if you want to expand the scale of the platform and make more money, you must attract "Third Party" Affiliation.

Changyou wants to establish a game operating system around the world. On this platform, all the games of other companies it represents are third parties.

The domestically produced domestic games to be exported should be the main source of "third parties" on Changyou's platform.On the one hand, it can prevent domestically exported games from being squeezed too hard by foreigners. On the other hand, Changyou can also have enough resources in the early stage.

Moreover, with the advent of the era of cloud computing, operating third-party games is not as risky as it was in the past.

Running a game is not easy.

An operation team needs to be built, a computer room needs to be built, and infrastructure such as servers needs to be purchased... These require a large amount of start-up capital.

Just like in the early years when Shanda represented "Legend", Boss Chen also took the risk of losing his fortune to do this job. Once he failed, he would be heavily in debt.

If there is a cloud computing platform, it will be much more convenient.

You don’t need to come up, just spend millions and tens of millions to make an upfront investment, and just rent it on the cloud platform.The risk will be greatly reduced. Even if the operation of this game fails and no money is made, at most it will lose hundreds of thousands of fees for using cloud services. Startup risk.

Chi Youfeng leads Perfect and focuses on overseas markets. In fact, he also wants to build such a platform.

Not only is it meaningful, but the opportunity to make money is great!
Last year, the domestic game export revenue was nearly 3 million US dollars.

You know, this is based on the income obtained from the licensing fee of 20%-30%.

In other words, the actual output value of domestically produced games in overseas markets exceeded US$10 billion last year, while domestic game makers earned approximately US$3 million!
It can be seen that this matter is not only significant, but also profitable!

Done well, you can really make a lot of money!
So in the past few years, Perfect has invested a lot overseas. It has branches in many countries, and its business has spread to more than 100 countries around the world. It just wants to establish such a game distribution and operation system.

And give enough benefits to domestic game manufacturers.

Even if it's [-]-[-]?
As long as this system is established, it can almost monopolize the export resources of domestic games.Based on last year's domestically produced games' overseas scale of 10 billion US dollars, even if it is divided 5-[-], for Perfect's operating system, that is [-] million US dollars in revenue!

What is the concept of 5 million US dollars?
In the past year, Perfect's total revenue was only 4 million US dollars!
This is the reason why Perfect spares no expense in investing locally and takes huge risks to invest in overseas markets. They want to build such a platform that can provide domestic counterparts with the ability to share experience, channels, and resources.

Then, with the platform, you can collect money and enjoy the beauty of the platform economy.

Obviously, this series of perfect plans has failed, and Chi Youfeng has even quit the game industry and is about to transform into the film and television industry.

To this end, Zhou Buqi put forward his own opinion, and said with a smile: "With the establishment of this global game operation system, Changyou will be a veritable world-class game giant. It can't be perfect. They have seen this direction and their vision is very unique. , which is commendable, but they made mistakes."

Zhang Chaoyang asked, "What's wrong?"

"Probably..." Zhou Buqi pondered for a while, "About three o'clock. First, if the platform economy wants to start smoothly, it is best to start with self-operation. First do self-operation well, and then do third-party .The perfect self-operated game has not been created.”

"It makes sense." Zhang Chaoyang nodded, deeply convinced, "Perfect wants to promote this game operation system, first of all, their own games must achieve results in this system. Through their own games, to make the players in this system The resources are in operation. Self-employment is not good, there is no excellent game to drive it, the system is set up, the employees are idle, the computer room is empty, and the server is closed, what is the point?"

Zhou Buqi said: "So, in the past few years, my advice to Changyou has been around the level of game development. You can either develop games yourself, or buy games from all over the world. You have to have enough good players. This is a guarantee. In case the third party is not attracted, such a global distribution and operation system can be digested by its own games alone, so that it will not be wasted.”

"Yes."

Holding the teacup, Zhang Chaoyang felt that the tea had mixed flavors.

I thought this kid was a rare genius.

When he talked about the details of the game industry before, he didn't even know who the number one game export company in China was.

But after meeting with Chi Youfeng, the other party was vague and did not reveal his background. This kid already had a macro analysis and judgment.

Zhou Buqi went on to say, "Second, it's about Boss Chi's style."

Zhang Chaoyang immediately said seriously: "There is no problem with his style."

Zhou Buqi smiled and said: "I'm talking about personal character, at the level of business communication. It is said that China is a society of human relations, but foreigners are not? The middle and lower classes of foreigners are fine, but the upper class is also a society of human relations. Many friends have multiple paths. If you want to be a global market, you must ask more people for help. Google, Microsoft, Amazon, whoever can help you can ask whoever you want.”

Zhang Chaoyang said: "Well, this is your greatest advantage."

Zhou Buqi glanced at him and snorted, "I have this advantage? Don't forget, I also have Ziwei Star Universal! Universal Pictures is the six major Hollywood giants, with a film distribution system all over the world. Movies are In a typical human relationship industry, a global distribution system means human resources all over the world."

Zhang Chaoyang sighed: "Yes, so when you said you wanted to be the chairman of Changyou, I agreed without much thought. You are smarter than me and have more resource integration capabilities than me. Of course, if your private life is Being as clean as I am and putting more energy into your work, I believe you can achieve more in the business world.”

"What are you talking about?" Zhou Buqi was stunned, "Old Zhang, don't you blush?"

Zhang Chaoyang hugged his shoulders, leaned back, and snorted coldly: "You hide well, you can deceive others, you can deceive me? Mr. Xu from Jieyu Media, do you dare to say that you are innocent?"

"I dare."

"You have a thick skin."

"Thick ass, thick man, don't change your name or surname if you can do it! Xu Baihui has taken a fancy to me, but I'm the kind of..." Zhou Buqi felt that he was a bit off topic, so he waved his hand, "Forget it, the clearer can do it himself. Qing, you are treating the heart of a gentleman with the heart of a villain, don't interrupt me, I forgot what I said in a while."

Zhang Chaoyang didn't believe it at all, and didn't bother, "Let's talk, there is a third point."

Zhou Buqi said: "The third point should be based on the return on investment ratio. The investment is too large and the return is too little. Why? Because the boss of Chi Da lacks understanding of cloud computing, or the timing of entering the market is wrong, too early Point. Time also, fate also, timing can also determine fate.”

"What? Cloud computing?"

Zhang Chaoyang frowned slightly, as if he had a different point of view.

Zhou Buqi said: "Without cloud computing, how much is the investment in the early stage? With the perfect strength, how much money can be invested in? Once invested, if there is no return in the short term, it will definitely be reflected in the stock price , the pressure on the board of directors is too great."

"Cloud computing can solve the problem?" Zhang Chaoyang doesn't think so at all, "Is the game industry suitable for cloud computing? Games are much more sensitive to cloud computing than e-commerce and streaming media. Social games like friends online may go to Zi It’s okay on the Weiyun platform, but not on other games!”

Zhou Buqi was not in a hurry, "It's not possible now, but the technology is developing!"

Zhang Chaoyang was full of doubts, "Can this problem be solved?"

Zhou Buqi said: "It will definitely be solved in the future, and I am trying to solve it now. Ziwei Cloud and Amazon Cloud have many similarities, but there is a very important difference in technical route. Do you know what it is?"

In the past few days, he was repeatedly bombarded by the gang of cloud computing department, which made him dizzy and almost crazy.

The advantage is that he has a better understanding of cloud computing, and then made a series of judgments and decisions.

In front of a layman like Lao Zhang, it was enough to show off.

Sure enough, Zhang Chaoyang didn't know, "Then how do I know? Are they all commercial secrets?"

Zhou Buqi smiled and said, "Yes, it's a commercial secret, but you're not an outsider, so it's okay to tell you. The route of Amazon Cloud is to save bandwidth; the route of Ziwei Cloud is to reduce delay."

Zhang Chaoyang asked: "How do you understand?"

Zhou Buqi said: "The biggest hard obstacle to the promotion of cloud computing today is the infrastructure, which will encounter network bottlenecks. In many places, the broadband is not enough, and it is difficult to promote cloud computing. Therefore, the route chosen by Amazon Cloud is to reduce Broadband operating space, so that their cloud computing services can provide services to low-bandwidth areas."

Zhang Chaoyang was quite emotional, "This is the style of a big company!"

"What is this?" Zhou Buqi snorted, disapprovingly, "This is a wrong technical route! Looking at it now, the network is still a bottleneck. But don't forget how fast the Internet has developed. Look at the past ten years, this What earth-shaking changes have taken place in the world? In a few years, will the network problem still be a problem? Even if Amazon Cloud solves this problem, there is no room for application. The direction that Ziwei Cloud chooses to reduce latency can make more Many industries have entered the choice of cloud services! For example, the game industry!"

(End of this chapter)