rebirth of change

Chapter 63 Ads?

After getting off the plane, Han Geng came to pick him up in Ouyang Zhenhua's big Mercedes.Han Geng is not suitable to work as a security guard in the mainland, so Ouyang Zhenhua arranged for him to be a driver first, mainly for Chen Kangjie and Ouyang Zhenhua, so he will be very free at ordinary times.

It wasn't until this time that Chen Kangjie saw Han Geng. Like many people who were beaten and quit the arena, he didn't like to talk. He was about the same age as Ouyang Zhenhua, with rough skin and short hair. Maybe the climate in the southwest was cooler. Wearing a coat, at first glance, it really looks a bit like Long Wu in "God of Gamblers".Of course, that Long Wu was played by Xiang Huaqiang, which is not comparable to Han Geng for the time being.

When passing by the construction site of the factory of Master Kong Food Company, Chen Kangjie noticed that some factories nearby seemed to be preparing to start construction, so he asked Han Geng a little strangely: "Brother Han, why is there a factory next to our company that is about to start construction?"

"Jie Shao, you can call me Ah Geng. Sorry, I don't know the situation very well. I'm not very familiar with this place. I'll come to the company later and ask Mr. Liu." Han Geng held the steering wheel firmly with his hands, a little said embarrassingly.From the rearview mirror, he could still see his rough face slightly flushed.

Only then did Chen Kangjie shake his head and laugh like self-deprecating, Han Geng came back two days earlier than himself, and he had never been to six of them before, so how could he know what was going on? It would be nice to be able to pick them up at the airport by looking at the map .

Mr. Liu mentioned by Han Geng, named Liu Kai, was recruited by Ouyang Zhenhua from Hong Kong. He graduated from the University of Hong Kong with a bachelor's degree in food processing and a master's degree in economic management.Previously a manager of a medium-sized food company in Hong Kong.Now he is the deputy general manager of Master Kong Food Co., Ltd., but he is basically exercising the power of the general manager, because the general manager is Ouyang Zhenhua, but he is often not in the mainland.Pan Guiren, who was sent to Master Kong this time, graduated from Kansas State University in the United States. Before that, he was the deputy general manager of Coca-Cola Hong Kong Branch. He was also hired by Ouyang Zhenhua with a high salary. He is in charge of the project at the water plant, and he will also be in charge after adding beverage categories in the future.

These two people were personally settled by Chen Kangjie after meeting them.

"Oh, I was rude, I'm sorry", after Chen Kangjie realized that he asked the wrong person, he smiled and apologized to Han Geng.

"Master Jie, don't need to be like this, it's because I haven't done enough work." Hearing that Master Jie apologized to himself when Ouyang Zhenhua told him to respect and obey him absolutely, Han Geng didn't expect it, and quickly criticized himself.

Chen Kangjie also knew that Ouyang Zhenhua must have told him something, so he smiled and said nothing.

When He Wanrong heard the driver call Chen Kangjie "Young Master", she was taken aback for a moment, then she pursed her lips and smiled happily. It seemed that this guy was really looking more and more like a young master.

Chen Kangjie also knew why He Wanrong laughed at him, but he didn't bother to care about it, and he would gradually enter the state in the future. If he bothered, he probably couldn't care about it at all.

"Xiaojie, his accent sounds very similar to President Ouyang, isn't he from Qianzhou?" Han Geng's Cantonese and Mandarin are more obvious at first hearing, so He Wanrong asked softly strangely.

"Miss He, I just came from Hong Kong, so I don't speak Mandarin very well." Chen Kangjie didn't answer, but Han Geng who heard it answered by himself.

He Wanrong didn't expect her words to be overheard, and she was a little embarrassed all of a sudden.

"Brother Han is a good friend of President Ouyang. This time, he came from Hong Kong to help. After all, he and I are colleagues," Chen Kangjie explained with a smile.

Chen Kangjie asked Han Geng to send He Wanrong home first.He Baoguo no longer lived in the family area of ​​the Mining Bureau, and moved to the family area of ​​the "government" leaders of the Special Economic Zone District Committee. There are also security guards at the door, but seeing this big Mercedes with six 8 license plates, they just acted like Yanke. A gesture of please, completely let go.When they arrived at the gate of He Baoguo, since He Baoguo and Zhao Yuexiang were not at home at the moment, Chen Kangjie helped carry the gifts for them inside, and then got into the car and asked Han Geng to drive straight to the guest house.

At present, the office building of Master Kong Food Co., Ltd. has not been repaired, and the first floor of the Yingbin Hotel is rented as a temporary office space.Moreover, the company has not yet recruited middle management and ordinary civilian staff on a large scale, with a dozen or twenty people, one floor is almost enough.

Entering Liu Kai's room, he was sitting at the desk looking down at a document.

"Master Jie, you're back." Seeing that it was Chen Kangjie, Liu Kai stood up and smiled, welcomed Chen Kangjie to the sofa and sat down, then said, "I'm looking at a staff job schedule, which was sent by the secretary. Large-scale recruitment of middle-level, clerical, and sales personnel, so I will verify it again and prepare to send it to President Ouyang for approval."

Ever since Ouyang Zhenhua called Chen Kangjie young master in private, the company's top executives almost called him that in private, and Chen Kangjie didn't mind, anyway, it couldn't be stopped.

"Oh? Can I take a look?" Chen Kangjie was still very concerned about the staffing.

After reading the document handed over by Liu Kai for a while, Chen Kangjie frowned a little.Liu Kai also observed this change, but Chen Kangjie didn't open his mouth, and he couldn't say anything, so he could only sit and wait a little restlessly. Although he didn't know the relationship between Chen Kangjie and Hongyuan, in name, Chen Kangjie, a consultant, could get 100 yuan. Wan's annual salary is twice as much as his own, and the president Ouyang Zhenhua is very respectful to him. It is estimated that the relationship here will not be ordinary.

"Most of this staffing planning table is very good and standardized, but there is no need to recruit so many salespeople now," Chen Kangjie expressed his different opinions.

"Mr. Jie, we have such a large investment to produce products, and we don't have enough salesmen. I'm afraid it won't work?" Liu Kai cautiously reminded Chen Kangjie, in fact, he expressed a different opinion.

Liu Kai didn't think that Chen Kangjie would understand this, no matter how smart he was, it was impossible for him to understand these specific things without work experience.But it can't be clearly revealed, no matter how Chen Kangjie is also a consultant with a detached status.

"The reason why I say that we don't need so many salesmen at this stage is because we don't need to spend so much energy on laying out the market at the beginning. We can leave it to agents to do it. There are some differences between the domestic market and foreign countries." , Chen Kangjie put the documents together and said slowly.

When a lot of foreign capital enters the country, they bring over the foreign methods, but quite a few of them are inappropriate. This is also one of the reasons why many foreign-funded enterprises failed to succeed in the early stage. The executives recruited by Ouyang Zhenhua are almost They all have experience of living and studying abroad, and they mainly work in areas outside the mainland, so they are not familiar with this market. Chen Kangjie wonders whether he should recruit some domestic elites.

"Give it to the dealer? But our products are not well-known now, and we need a lot of people to go to the dealer." Liu Kai thought that Chen Kangjie didn't understand clearly, and further explained.

Chen Kangjie laughed: "There is a way of publicity called advertising, you don't know it?"

At that time, there were no advertisements in China, and there were not many advertising companies. Compared with later generations, the advertising expenses were pitifully low. The annual advertising expenses of CCTV were less than 3000 million. After ten years, no, five years Finally, a certain company invested more than that in advertising on CCTV.

"Advertising?" Liu Kai didn't see many advertisements when he came to the mainland, so he left out this piece. In his eyes, there is no advertising foundation in China. The media are all 'government' media, and they are not open. Those with occasional advertisements are basically state-owned enterprises.

"Well, when we contract CCTV's prime-time advertisements, those agents won't flock to them? You, Pan Guiren, and your sales director will study the agents' agency policies and sales policies carefully, and make investment promotion After the policy is formulated, you will advertise in the newspaper in a few days." Chen Kangjie stood up and returned the staffing form to him.

"Really?" Liu Kai was still a little worried.

"Of course, although China is not as open as the West, it is much more open than it was ten or five years ago. The awareness of businessmen is improving every day. As long as the advertisements are published, as long as they are shrewd businessmen, they will find The huge business opportunities, while our sales staff only need to do a good job in maintenance and customer service. We also need a familiarization process for the grassroots market. When we are familiar with it, we will increase manpower to refine the market." However, Chen Kangjie did not want to use orders. For these executives who had just joined, Chen Kangjie still hoped to explain as much as possible to them and convince them.

……

Looking at the figure of Chen Kangjie going away, Liu Kai could only shake his head. He was getting more and more incomprehensible about this Consultant Chen. Sometimes he was innocent, and sometimes he was unpredictable. Get a set.

Downstairs, the big Mercedes was still parked there, Han Geng was smoking beside him, and when he saw Chen Kangjie coming out, he quickly threw the cigarette butt on the ground and stomped on it.

"Jie Shao, where are you going now?" Han Geng asked as he opened the car door.

"Brother Han, don't throw cigarette butts everywhere", Chen Kangjie and Han Geng joked, although Han Geng asked Chen Kangjie to call him Ah Geng, but Chen Kangjie still couldn't change his words for a while, besides, Han Geng is much older than him, so it's okay to call him Brother Han , but also close the relationship.

"Hey", Han Geng smiled embarrassedly, bent down to pick up the cigarette butt, but was held back by Chen Kangjie.

"I'm joking with you, send me home, I'm back, if I don't go back, I'll be scolded again," Chen Kangjie smiled helplessly.

After Chen Kangjie was sent back, he found that his whole family was there, even Chen Yuchang was back.Unexpectedly, it was almost dinner time, and it took more than six hours to drive back from the provincial capital. Chen Kangjie felt that the road was really a headache, and it was time to repair it.