The Light of Domestic Products: The whole world begs me to sell

Chapter 66 Do you frequently change jobs in the investment circle?

After Hu Lai announced the price of "Rainbow" at 1988 yuan, the Phoenix booth was completely excited.

Led by Phoenix fans, there was a small wave of sales in the exhibition hall.

Ordinary tourists, who were still waiting and watching, were also ready to move under the enthusiastic atmosphere.

Or, buy one and try it out?
Of course, not without hesitant customers worried about the quality of "Rainbow".

However, these customers, Phoenix, can no longer take care of them.

Although Han Ming specially sent additional staff to the exhibition hall today, the manpower is obviously still insufficient.

All the staff of Phoenix have been surrounded by crowds, asking all kinds of questions.

The whole scene was a bit chaotic. Fortunately, Hu Lai entrusted the venue staff to find two tables in a hurry, and then organized everyone to line up to buy cars, and the order on the scene was slowly restored.

The live broadcast was very popular, and netizens on the Internet were even more crazy.

"1988 yuan? The real Nima is the price butcher. Xiao Ma just released a new car 'NiuP' for 4699 yuan. This nima was accurately intercepted!"

"Ride first, ride first, ride first, ride first, say important things three times!"

"It's a good thing I didn't guess the price randomly, or I'd be slapped in the face again."

"I'm protesting. There are about 1000 people at the scene, so why are there [-] places!"

"Don't protest J2, hurry up and place an order, 1988 yuan, I will buy it off the shelf directly!"

"It's stuck...it's stuck, why can't it be transferred at the critical moment! I lost..."

The popularity of the Phoenix live broadcast room at Station C exceeded 100 million. When the price was announced, the bullet screen was full of 1988 numbers.

Just 5 minutes later, the first batch of [-] cars sold in the live broadcast room was out of stock!

"I don't accept it! Why are there only [-] live broadcasts on the web!"

More netizens who didn't grab it protested angrily. For a while, both online sales and on-site sales were snapped up!

The scene became more and more lively, and more and more people couldn't help queuing up to buy cars. Hu Lai then found a few tables to divert the crowd, and even the organizing committee specially sent additional staff to maintain order.

All the manufacturers looked at the bustling traffic in the Phoenix exhibition hall, surrounded by people, and looked at their deserted exhibition hall, feeling uncomfortable.

Xu Yang of the Dadi brand looked at the crowd in line, feeling extremely bitter in his heart.

On the first day of the auto show, the employees laughed at the "Rainbow" as Asuka's problem car.

But in a blink of an eye, the car he had laughed at unexpectedly counterattacked.

1988 yuan!
The price/performance ratio is too high!

If I am an ordinary customer, I am afraid I will not be able to resist placing an order!

Asuka sold for 2999 yuan before and it was already a hot sale, but now not only are there so many more configurations, but the price is also 1000 yuan lower!
Fragrant, really fragrant!
But for colleagues, it is not fragrant.

It's ruthless!

Too bad!
1988 yuan, such an awesome battery life!

Such a strong configuration!

This is the root of directly digging out the models below 3000 yuan!

All manufacturers with models below 3000 yuan, or even 4000 yuan, which one is still competitive against the rainbow!

Such a high cost performance must not be killed in the market!

How do you let others live?
A deep sense of powerlessness welled up in Xu Yangcheng's heart.

Forget it, mess it up.

It's the upper echelons that should be the ones to suffer.

He sighed, only the last illusion left in his heart.

I hope Phoenix's "Rainbow" is the same as the previous birds, and there will be constant problems after it goes public!
Xu Yangcheng still had a little fantasy, but Wang Meng had no fantasy in his heart.

When Hu said 1988 yuan, Wang Meng's hands and feet were suddenly cold, and the cold went straight to his forehead!
There are only two words in my mind.

It’s over.

The new "NiuP" is finished!
The motor and battery of "Rainbow" are basically the same as "NiuP", but the configuration is far beyond that of "NiuP".

And the price is even less than half of "NiuP", how can it be sold?
Originally, "NiuP" was specially launched to snipe Didi's "Qidi", but I didn't expect to meet "Rainbow" with a higher cost performance before it could compete with "Qidi"!
Although the pony electric vehicle has a brand advantage that Phoenix cannot match in the electric motorcycle industry.

But "NiuP" will definitely receive a huge impact after "Rainbow" is born!
He sighed and looked at the "rainbow" on the booth in the distance.

With such a pricing, the real Nima is a shit-stirring stick!

Next, the pricing of most models in the market will be affected!

And the new "NiuP" is undoubtedly the first to bear the brunt!

Hey!
Wang Meng was in great pain, and he couldn't help wondering, why did the Phoenix Factory solve all the problems in just a few days?
He was puzzled, but Feng Rong in the corner of the exhibition hall was shocked!
1988 yuan?
Even people like Feng Rong who don't pay attention to the electric motorcycle industry know that the price is completely lower than the market price!

Although there is no in-depth research on the electric motorcycle industry, the profit margin of the entire industry is roughly known!
Today, in the field of electric motorcycles, first-line brands like Emma, ​​Crescent, and Pony have a profit margin of only 8%.

And a top line like Didi can barely achieve a profit margin of 11%, which is already the ceiling of the industry.

As for the Phoenix Factory, how much profit margin can it have when the selling price is significantly lower than that of its peers in the market?

1%? 3%? 5%?

Thinking of this, he couldn't help but think of another famous technology company in Yan Country.

The people-friendly brand that focuses on cost-effectiveness - rice.

Is Phoenix going to follow the rice business model?

but……

Feng Rong has worked in the investment circle for 20 years. He has been involved in companies large and small in the industry, and has a little understanding of most business models.

But at this moment, he suddenly realized that he couldn't understand Phoenix's strategy at all!
Obviously 3000 yuan and 4000 yuan are very competitive products, why is the price set so low?

Even rice cannot be priced like this!

Not only the "Rainbow" electric motorcycle, but even the "Nirvana" bicycle is priced below the market price!

Does Phoenix Factory really not want to make money?

How can it be!

Feng Rong originally thought that he had already understood the operation mode of Phoenix Factory, but he didn't expect the price of "Rainbow" to come out, and he couldn't understand it again!

But it wasn't just the pricing of the Phoenix Factory that he couldn't understand.

As far as the technology displayed at the "Rainbow" press conference today is completely full of dry goods!

Not to mention the independent vehicle operating system, the Phoenix voice assistant alone is already worth a lot!
Unexpectedly, so many technologies appeared in a small electric motorcycle conference.

Phoenix is ​​full of surprises.

Feng Rong touched the investment contract in the briefcase. This was the first time in his investment career that Gao Ling was so unconfident.

Just when Feng Rong was feeling a little apprehensive, Hu Lai had already arranged the affairs of the exhibition hall and walked towards Feng Rong quickly.

As soon as the two met, a message came from Hu Lai's mobile phone. He picked up the mobile phone and looked at it, frowning and shaking his head.

Feng Rong was a little curious: "Mr. Hu, what's wrong?"

Hu Lai put away the phone and laughed loudly: "Little Green Car asked me to make a sample car before, but I refused."

"Now come and ask me to meet again!"

Feng Rong looked stunned: "Little green bike sharing bike?"

After receiving Hu Lai's affirmative reply, Feng Rong was even more surprised.

Can bicycle companies reject orders from Yanguo's largest shared bicycle company?

However, he suddenly realized that he is now begging the Phoenix Factory to accept investment on behalf of Gao Ling?

Hu Lai didn't know what Feng Rong was thinking, so he said with a smile:
"Mr. Feng, now that we've finished watching the 'Rainbow' press conference, let's go back to the factory."

"You have worked so hard to fly to the mountain city to find me, I must at least listen to your investment plan."

As soon as the nonsense was finished, Feng Rong's face was a little strange, and he didn't know how to speak for a while.

Before coming here, I was still full of confidence in the investment amount proposed by the group, but I didn't expect to watch a press conference, and I felt completely at the moment.

Before he could speak, Hu Lai suddenly asked with a smile, "Mr. Feng, do you frequently change jobs in your investment circle?"

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(End of this chapter)