Media Tycoon since 1999

Chapter 209 Finally Passed (Final Chapter)

On May 5, Friday, Gao Yang went to work as usual.

There is no May Day Golden Week this year, and the company's two solar media will be published on May 5 next Monday.

The DM magazine "Solar Dealer" is published every Monday, and the periodical "Solar Industry" is published on the first Monday of each month.

I have two magazines to be published today, and the editors will be very busy.

In the office, everyone is wearing a mask and working hard.

Wu Bo also went into battle in person, instructing a new editor how to arrange the layout.

Gao Yang was in the office, and first read the April performance briefing submitted by the financial department, the data was not accurate.

In April, it was indeed more difficult. Some contracts could not be implemented and were postponed.In the advertising department, almost all staff were in a state of rest in late April. They all worked from home and contacted customers by phone or email.

In April, Yuanda Company’s revenue was more than 4 yuan, while Sunshine Company’s revenue was more than 60 million yuan, which was lower than expected, which is also normal.

Such a result is the result of Gaoyang arranging business visits to customers, pre-signing advertising contracts, and making advance orders as soon as Gaoyang went to work after the Spring Festival.

Gao Yang has nothing to dissatisfy.

On the CPI Beijing branch, Gao Yang learned from Fang Jian that in April, the revenue of the national version and SMB projects both dropped by about 4% compared to the same period in 2002.

Gao Yang comforted Fang Jian, that when the weather gets hotter and May is over, the epidemic is probably over, and there are still 5 months left in the second half of the year, and it is completely possible to fight again.

Regarding Gao Yang's conjecture, Fang Jian was skeptical, and right now, he had to work hard to maintain the business situation.

The official announcement was made on May 5. In the previous week, since May 9, the proportion of medical staff infected with SARS has shown a significant downward trend, and the number of SARS cases in Beijing has also shown a sharp downward trend.

The tense atmosphere suddenly eased a lot.

For the country, for this nation, Gao Yang is very confident. She will let the whole world know what collective dedication is, and what is unity of the people.

On May 5, despite Gu Yawen's dissuasion, Gao Yang also reassured her, and then called several directors of the solar energy media project to hold a meeting in the company.

Today's meeting is very important, the risk of the epidemic is not great, Gao Yang doesn't want to wait any longer.

Attending the meeting were Wu Bo, Sun Chengyi, Zhou Wenbin, He Jin, Zhang Tao and Liu Yue, executive manager of the distribution department.

Gao Yang opened his mouth and said:
"I called everyone for a meeting today, because I feel that the time is almost right, and it is time to start preparations for our solar water heater national expo activity plan.

You have read the news that the peak of the epidemic has passed. I believe that social life will return to normal in a short time, at most a month.

Now, it's time for us to set up the preparatory group for this event and start working.

I announce that starting today, Zhou Wenbin will serve as the deputy general manager of the company and set up the company's activities department. Wenbin will be in charge of the organization, preparation and execution of activities, and will be in charge of the distribution department.

Liu Yue will be the manager of the distribution department. After the epidemic is over, he will start immediately to expand the distribution channels as planned.

In the next month, our key task is to plan the event plan for this expo. This matter is led by Mr. Wu, written by Sun Chengyi, and everyone works together to consider all the details of the event, and then form an executable plan. .

We have never done such an event as an expo, and the scale is much larger than the CPI forum activities.

Our goal is to invite about 80 solar manufacturers to participate in the exhibition, and thousands of distributors to participate in the exhibition. The number of people at the venue may be thousands or even tens of thousands.

80 manufacturers, with an average investment of 15 yuan, including our catalog advertisements and exhibition fees, which is actually not much. For us, it is equivalent to a revenue scale of 1200 million yuan.

If the event organization is successful, our profit may be close to tens of millions.

After that, such activities can be held every year, which will become a major source of income for the company and an important platform for the company to shape its industry influence.

For this activity, a mature plan will be presented within one month, and then there will be more than three months to carry out promotion, investment attraction, preparations, etc., and it will be done in October, and there is still time.

Our company's manpower is not enough to do such large-scale exhibition activities, so we must find a professional exhibition company to cooperate with.

If you want to find an exhibition company, you must find a first-class company in the country. If there is such a company in Lu Province, it is naturally the best.

It was the first time to plan such a big event. Everyone had no experience, and everything needed to be considered in place, so as to make it a hit.

Afterwards, next year, it will be much easier for us to do this kind of activity..."

Everyone agrees with Gao Yang's arrangement, it's time to make preparations.

As soon as Gao Yang went to work after the Spring Festival, Gao Yang proposed the solar energy expo activity plan, so that everyone could take time to think about it.

This industry is in a period of rapid growth, and manufacturers have huge marketing needs, especially for channel merchants in key regional markets across the country.

Solar water heaters currently have high sales margins, and there are many brands that can still survive. Manufacturers do not lack marketing and channel promotion funds.

An activity display platform such as the expo is also needed. From February to March, He Jin and Zhou Wenbin led a team to visit customers, pre-signed the advertising contract for the first half of the year, and also felt the ideas of customers.

If Sunshine Company can organize such an event, most of these customers would be willing to participate, and their attitude is very positive.

This is the value and role of media.

Next, the epidemic situation in Beijing continued to ease.

On June 6, the day of Wu Xiaoyue's 1th birthday, the Beijing Epidemic Prevention Headquarters announced its withdrawal, and the epidemic was basically over.

During this time, Gao Yang went to work in the company for two or three days a week, discussing with everyone the planning plan of the industry expo, one item at a time, every detail, and pooling their brains.

The progress of the planning plan is progressing well.

When at home, Gao Yang spends leisure time with his wife and children.

Gu Yawen lived in Weber's apartment for a few days, successfully weaned every day, and began to eat milk powder and complementary food.

He is almost half a year old, and he grows more and more cute every day, with a chubby body, always reminding Gao Yang of his son Shi Shi in his previous life, who looked so big.

On June 6, Wu Ruohan and Wu Xiaoyue both returned to school to resume classes, and they are expected to make up classes this summer.

Without Wu Ruohan, a living treasure, the family felt a little deserted.

However, everyone was relieved and finally made it through.

The next step is to keep fighting for time, do business, and strive to complete the performance goals scheduled for the year.

Gao Yang also started to stay in the office every day, paying attention to the progress of various tasks, and often communicated with Wu Bo, Zhou Wenbin, He Jin and others on the phone, encouraging everyone to work hard...

(End of this chapter)