Reverse Rebirth 1990

Chapter 668 682 [Head Cramp]

In the hotel room——
After Song Zhichao listened to the work report of Tom Gill, head of Ericsson China Shipping Headquarters, he picked up the mineral water in front of him and took a sip without saying a word.

In this era, China's mineral water has not yet formed a big brand. The old brands in the market have always been relatively old, such as Laoshan mineral water. New brands, such as Nongfu Spring and Wahaha, were not listed until 1996. The hotel is equipped with foreign mineral water, such as Evian from France.

Song Zhichao is drinking this brand at the moment.

Tom Gill, who had finished his work report, now fully understands that the young boss in front of him is not easy to mess with. To be precise, his personality is unpredictable. For example, when he slapped himself just now, God, that’s something barbarians would do. Civilized People generally speak with their mouths.

But it was also this slap that made Tom realize the reality, that is, the Chinese in front of him is not an ordinary Chinese, he is young, rich, and fierce.

Yes, it was so fierce that after Tom finished speaking, he carefully looked at Song Zhichao to see how he would react, but the problem was - he didn't respond.

Tom's egg hurts, and he doesn't know if what he said just now is good, whether he will anger this elusive big boss again, and whether he will get another slap.

Tom was terrified, and the female secretary standing beside him was certainly not.

When Tom was giving a report, the female secretary didn't dare to move. The reason was that Song Zhichao was basically motionless and didn't know if he was listening.But every time the female secretary wanted to move, she found that Song Zhichao was looking at her.

It's a wonderful feeling.

In the past, as the private secretary of Ghost Tom, she even changed her Chinese name to "Susanna" in order to get closer to Tom, the ghost, and changed it to "Susanna". A foreigner's name.

After changing her name, the female secretary Suzanne no longer considers herself a Chinese. She is very arrogant in the company, especially when dealing with those "Chinese colleagues". After a long time, she has also become a ghost, and she is always condescending when she looks at people. Even when she returns home, she sees her parents and her husband, and she is a little contemptuous. She despises their black hair, black eyes, and yellow eyes. skin.

But now, the female secretary Suzanne sees a person with a huge aura from the "food chain" she despises. This person is also the boss of her boss, which is a bit ridiculous. What's even more ridiculous is that the other party is still Chinese !
How could this be, isn't Ericsson a foreign company?

How could its boss be Chinese?
Susanna was full of astonishment, and she was even more jealous of Song Zhichao, a mysterious man, so much so that she didn't dare to scratch her neck, until Song Zhichao took a sip of mineral water, and Susanna took the opportunity to scratch it.

After taking a sip of mineral water, Song Zhichao screwed the cap on, and suddenly asked Tom who was opposite him, "What do you think of this mineral water?"

Tom: "..."

He who was listening attentively to the teaching never thought that Song Zhichao would ask such a question.

"Well, the taste is okay--Evian brand, big brand." Tom said tentatively.He was a little unsure whether the answer was right or not.

Song Zhichao smiled, put down the mineral water in his hand, tapped the coffee table with his knuckles, and continued to ask: "So have you ever drunk our domestic mineral water?"

Tom: "..."

Still a little confused, what does my self-reporting have to do with mineral water?
I racked my brains and thought for a while, and it seemed that I had never really drunk Chinese mineral water. After thinking about it for a long time, I asked, "Does Laoshan mineral water count?"

"Of course." Song Zhichao said.

"It tastes all right," replied Tom.

"What's the difference between the two?" Song Zhichao asked.

Tom frowned—what difference could it make if they were all mineral water?
"Evian seems to have a better taste." Tom said bravely. After all, Evian is a big brand. As for Laoshan and small places, it's nothing.

"is it?"

Song Zhichao snapped his fingers suddenly, "If I gave you two glasses of mineral water, would you be able to tell the difference?"

Tom: "Should be able to."

"Should it be possible?" Song Zhichao asked with a smile.

Tom swallowed: "Yeah, after all...after all..."

After all, I haven't come up with a reason for a long time.

Song Zhichao smiled: "That means it's hard to tell."

Tom nodded quickly: "Yes, it's all water after all, and it doesn't taste sweet or sour."

Song Zhichao got up, pointed to the "Oriental Pearl Tower" under construction outside the window, and said, "Have you seen it? It’s all good, if you still hold on to airs, whether it’s brand promotion or brand sales, if you divide people into three, six, or nine classes, and treat you foreigners as the first class, then the Ericsson brand will never win against competitors. "

Tom: "..."

He looked a little confused, Song Zhichao's words contained too much gold, and he couldn't understand for a while.

In fact, don’t talk about Tom as a foreigner, even his female secretary Suzanne doesn’t understand what Song Zhichao’s words mean——as a Chinese, she has always looked down on her own country, it’s too backward, and many places don’t even have KFC , If you want to eat chicken burgers, you will lose your legs.

Song Zhichao turned his head, looked at Tom with a questioning face, and said, "Maybe you don't believe it. In the future, there will be a speed called China speed, and there will be a kind of maniac called infrastructure maniac..."

Tom: "..."

I wonder if the boss has a cramp in his head.

The female secretary Suzanne curled her lips directly, China?is it possible!
Song Zhichao put one hand in his pocket, walked to the back of the sofa where Tom was sitting, put his hand on the sofa, and looked at Tom with a bird's-eye view.

Tom was a little uneasy, turned his head, and said with a dry smile: "Boss, what are you looking at me for?"

"I looked at you and wanted to tell you something. It's actually very simple to make money from the Chinese. It's just to serve the Chinese well——how do you say that, the customer is God, so let these Chinese customers Offer it as a god."

Tom: "..."

Try to blink your pig's eyes.

For him, customers in France, the United States, and the United Kingdom may be regarded as gods. As for the Chinese, that's another matter.

"So what to do?" Tom asked.

Song Zhichao smiled slightly: "It's simple, that is to say, in terms of publicity and marketing - publicity must be down-to-earth, and marketing must be down-to-earth!"

Tom: "..."

Blinked pitifully again.

Obviously, he doesn't understand China's national conditions - what is "down-to-earth"?
What's more, in China, what is earth gas, can it be eaten or drunk?China is too mysterious!
Song Zhichao had no choice but to look at his female secretary Susanna.

Susanna hurriedly turned her head away, not daring to make eye contact with Song Zhichao - she was used to eating KFC recently, so she didn't know anything about Chinese food.

Song Zhichao looked at Bi Wenfeng again, and Bi Wenfeng adjusted his eyes: "Although I am Chinese, I am also from Hong Kong."

As expected of a lawyer, if the order is reversed, the meaning is different --- it shows that I don't know much about the domestic situation.

Song Zhichao sighed, walked to his luggage, took out something, threw it to Tom and said, "This is my marketing strategy, take a look!"

Tom got up hurriedly, took it with both hands, flipped through it for a closer look, then was stunned, looked up at Song Zhichao, with a hint of doubt in his eyes: "Is this okay?"

(End of this chapter)