Mountain Village Chicken Tycoon

Chapter 507 Hierarchical Management Marketing Network

Chapter 507 Hierarchical Management Marketing Network
The Qingshan Agricultural Office in Quancheng was run by Zhao Qingshan's college roommate from his previous life.

In Zhao Qingshan's previous life, there were six people in the university dormitory, plus Zhao Qingshan himself.

Among these six people, Zhao Qingshan is the fifth eldest, and the other five people have their own characteristics.

The boss, Liu Haibo, is quick-spoken and suitable for publicity and promotion; the second child, Cai Lianghua, is thoughtful and suitable for financial affairs; Be the person in charge of the information department.

Now the third child, Li Kaixing, was transferred by Zhao Qingshan to the Qingshan headquarters in Fenghuangling Village to be in charge of the personnel files.And the remaining four people are still at the Qingshan Agricultural Office in Quancheng.

From May 2006, the Fenghuang chicken raised last year began to be sold on the market. Then, as the sales of Fenghuang chicken and Qishan fried chicken began to spread to the whole province, the establishment of a sales network in Qilu Province began in full swing. up.

After seeing off the senior officials of Luzhong City, Zhao Qingshan turned around and crossed the road, then walked towards the Qingshan Agricultural Office.

By the end of June 2006, the offices of Tsingshan Agriculture in various cities had changed from selling only Phoenix chickens to selling Phoenix wooden barrel chickens, Qishan fried chickens, and cut and processed white feather chickens. Various refrigerated products.

Moreover, the original name of the brand called Qingshan Agricultural Office is now also changed to Qingshan Agricultural No. 01 Direct Sales Service Center.

According to Zhao Qingshan’s plan, Zhao Qingshan will establish a nationwide marketing network for Qingshan Agriculture in the next step, among which provincial capital cities will establish direct sales service centers, then prefecture-level cities will establish direct sales service stations, and county-level urban areas will establish direct sales service head offices. Villages and towns set up direct sales branches.

For example, the sales network of the entire Qilu Province, the capital city of Quancheng City, is named Qingshan Agricultural No. 01 Direct Sales Service Center. This Qingshan Agricultural No. 01 Direct Sales Service Center provides services for the whole province.

This service includes product deployment, product promotion, personnel management and so on.

Quancheng City is a prefecture-level city, and in addition to Qingshan Agricultural No. 01 Direct Sales Service Center in Quancheng, there is also a Qingshan Agricultural No. 0101 Direct Sales Service Station next to it.

The work of the direct sales service station is to coordinate the promotion and sales of products in the local city, as well as personnel management.

Then Quancheng has eight districts and two counties under its jurisdiction, and the sales network of Qingshan Agriculture has set up a total of ten direct sales service head offices from 010101 to 010110 in the eight districts and two counties under its jurisdiction, and under these ten counties, there are It governs a total of 10 townships and streets, and then Zhao Qingshan plans to establish 139 Qingshan agricultural direct sales service branches.

However, by the end of June 2006, this marketing network had only developed to the level of the direct sales service head office, and the branches in the townships below had not yet started to be established. The main reason was the lack of manpower.

The next step is to prepare to set up direct sales service branches at the township and street level.

It costs money, and a lot of it.

Now there are no people at the Qingshan Agricultural Direct Sales Service Center, because the sales function has been delegated to the county-level direct sales service head office.

The direct sales service main store not only sells the products of Qingshan Agriculture, but also is responsible for the supply and personnel management of the next-level township and street branches.

The personnel management of the entire sales network, Zhao Qingshan plans to manage it separately in the next step, which is different from the management of the head office.

Now, the person in charge of the service center in Quancheng is Liu Haibo, and the person in charge of the entire sales network is still under the supervision of Zhao Qingshan himself.

In the next step, Zhao Qingshan wants to manage the entire sales network. Zhao Qingshan's idea is to let his five roommates form a management team to manage.

Now that Li Kaixing has been promoted to the head office to be in charge of personnel management, Zhao Qingshan is about to announce that Li Kaixing will be the general manager of the marketing department after this matter is completed.

Zhao Qingshan pushed open the revolving door, and then entered the service center. The current service center has long lost its former bustle.At this time, the people who lined up had already gone to the main sales store.

Of course, when the direct sales branch is built, customers will have more choices, and then there will be no need to queue up for the next step.

"Han Li, you will report the next month's sales plan reported by various cities to Tongtong, and then we will check the inventory."

Zhao Qingshan saw that the service center had been redecorated, and most of the building area was vacated as a warehouse, and then the office opened to the public was only more than 20 square meters, and there were two desks facing each other.

Sitting at the desk in the back is Liu Haibo, the boss of Zhao Qingshan's dormitory, and facing him is Zhao Qingshan's former wife, fat Han Li.

Hearing the sound of the door, the two hurriedly turned their heads to look at the door.

The revolving door in the original lobby was not changed during the renovation, and it seemed a bit out of place with the current cramped office.

"Mr. Zhao!"

"Oh, Mr. Zhao is here!"

Zhao Qingshan turned his head and pointed to the clumsy-looking revolving door and said, "Give me another day to change this door, don't make it look like I have no money."

Liu Haibo nodded with a smile, then walked up to Zhao Qingshan in a panic, shook hands and said, "Mr. Zhao, why are you here? Xiao Han, hurry up and make tea."

Seeing Liu Haibo approaching, Zhao Qingshan went straight to Liu Haibo's desk and sat down, then asked: "Are they all going down?"

"It's all gone."

Because this is a sales and service center now, it can be called whether it is a sales and service station, the main store, or a branch store.

Now the sales network in Quancheng has grown to the main store, but except for the other [-] cities in Taishan City and Luzhong City, they are all busy setting up service stations just now.

Of course, the sales and service stations established in various cities now, like Luzhong City, Taishan City, and Quancheng City at the beginning, also have to serve as the sales function of the head office and branch stores.

Zhao Qingshan trained more than 100 people who understand this sales network in one year, and in the next year, he plans to use these more than 100 people to spread sales in seventeen prefectures and cities in the entire province. open.

Of course, this requires a lot of money.

The rent and decoration of the sales service center add up to 30, the rent and decoration of the service station add up to 15, and then the rent and decoration of the main store add up to [-], and the rent and decoration of the branch store also add up to [-].

Throughout Qilu Province, Zhao Qingshan plans to build a direct sales service center, seventeen direct sales service stations, 140 direct sales service main stores, and 860 nine direct sales service branches.

Zhao Qingshan will spend a lot of money this year just to build a store.

(End of this chapter)

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