Rebirth 05 Be a car tycoon

Chapter 19 Don't Let Them Grow
Doctors and Dianzhuang can both think that the domestic product of the light can consider launching some high-end versions, adding ESP and ABS configurations to it. Naturally, some people in Nanshan Automobile can think of it.

Some people are even more positive than them.

"Mr. Xiao, at present, our domestically produced Light is unrivaled in the market, and this is the right time to launch some high-end versions.

Even if the price is increased by [-], there is no problem.

In this regard, the sales department has done market research. "

Zheng Zhihua, as the head of the sales department, is very clear about the income of the light of domestic products.

A car earns 1000 yuan, and this is still a situation where a lot of sales expenses have been cut off.

So he is naturally very eager to launch some high-profile versions with higher yields.

In this case, both the company and the dealer can have better returns.

Consumers can also have more choices.

If you don't like expensive, you can buy cheap ones.

If you want better security, you can buy high-end models.

It can be said to be rich and thrifty.

"The research center is already considering this aspect. However, the development and preparation of parts will take a certain amount of time. It is estimated that it will not be really applicable until our next model."

Xiao Hui naturally understood what Zheng Zhihua said.

He also didn't have the idea of ​​letting Nanshan Automobile produce cheap cars and become synonymous with cheap.

It’s just that compared with the general parts preparation that only takes a few months, ESP these electronic components, unless you go directly to Dr. Dianzhuang to buy their mature products.

Otherwise, redevelopment, even with relatively complete technical information, cannot be completed immediately in a month or two.

"But I heard that some upgrades and improvements to the corresponding parts on the company's previous models can be immediately applied to our domestic products.

This time should be very fast, right? "

Zheng Zhihua came here today to report this proposal to Xiao Hui, obviously he also made preparations.

"It was provided by the doctor before, since I said that I would not cooperate with us after the supply was cut off, then I must do what I said.

I admit that doctors are very powerful, but this world cannot function without them. "

As soon as Xiao Hui said this, Zheng Zhihua didn't know what to say.

From his point of view, Xiao Hui was just acting angry.

For some unnecessary face problems, I gave up real benefits.

But he couldn't say much.

That mood, depressed...

……

"Mr. Xiao, this is the overall plan for the construction of the second production line. If everything goes well, our second production line will be able to go into mass production a year later."

During this period of time, people in various departments of Nanshan Automobile were very busy.

When the company's business is getting better, there will naturally be more things to do.

"There is a strong demand for domestic products in the market. Before similar models of other competitors are on the market, we seized the market.

However, the current production capacity has been saturated, and the follow-up can only further increase production capacity through three shifts and overtime on weekends.

But this is definitely not a long-term solution, and the second production line needs to be built as soon as possible. "

In Xiao Hui's view, the two production lines definitely cannot meet the demand.

But at this moment in time, it doesn't make much sense to say anything else.

"The ground leveling work has been completed before, and now we only need to build the frame of the factory building as soon as possible, and then order and prepare the production equipment simultaneously.

If all goes well, the time for the second-line mass production can be further compressed. "

Although Pi Wei has some opinions on Xiao Hui, he still hopes that the company can develop better for the time being.

No matter whether he stays in Nanshan Automobile or jumps to another place, the better Nanshan Automobile is, the better it will be for him.

It's like in later generations you switch from Fengfeng Motor, which is in full swing, to Shenlong, which is sunset, and the opportunities and treatment must be completely different.

"Well, if you have any questions, please ask me in time."

Xiao Hui's work schedule is very full all day long.

The current Nanshan Automobile is still in the development period, and it has not reached the time for him to be the shopkeeper.

……

Nancheng is the headquarters of Toyo Motor Industry.

Whether it is Fengfeng Automobile, Benben Automobile, or Nissan Automobile, they all set up their first factories in China here.

The competition among these companies in Japan is relatively fierce. After arriving in China, although there is also competition, they are often grouped together to deal with other competitors, forming a car classification of Japan.

As the general managers of these companies in Nancheng, they all know each other.

Although it can't be said that there is a good personal relationship, it is basically essential to get together every now and then to discuss how to deal with matters related to China's industrial policy.

Today, in an Edo sushi restaurant, Fengfeng Motor’s general manager Yamashitaro and Benben Motor’s general manager Hiroyuki Mizuno exchanged various information while tasting sashimi bluefin tuna brought in from Toyo by air and drinking sake. .

"Yamashita-kun, Nanshan Automobile is preparing to start construction of the second production line, have you heard?"

Although Benben Motors is not comparable to Fengfeng Motors in the world and in Japan, but because they entered the Chinese market earlier, their influence in China is a little bigger than Fengfeng Motors, and various sources of information are also more powerful.

"I heard that they reserved the land for the second production line before, and now as long as the factory building is built and the equipment is in place, they can start debugging and production soon.

At that time, Nanshan Automobile's production capacity will reach 60 at once. Through overtime and other measures, the annual production capacity can be challenged to more than 80.

This is also a potential threat to us.

We cannot let them develop. "

Although the positioning of mid-level sedans such as the Camry of Fengfeng Automobile and the Jager of Benben Automobile are completely different, no one knows when Nanshan Automobile will start making sedans.

With the successful experience of the light of domestic products out there, they dare not ignore it.

"That's true. In this way, Nanshan Automobile will become the largest automobile company in South China, which is very unfavorable to us."

Mizuno Hiroyuki's complexion was not very good-looking.

Now is the time when Benben cars are very beautiful. Since the introduction of Jager to China, the supply has been in short supply.

When the per capita income in first-tier cities like Nancheng is only 5000 yuan, an Accord can be sold for 30 million yuan.

In the early years, it cost more than 30 yuan, which was more expensive than a house.

Now the rapid rise of Nanshan Automobile immediately attracted a lot of the aura of Benben Automobile.

"In fact, we can also make the construction of the second production line of Nanshan Automobile not so smooth."

Yamashitaro said something leisurely, which immediately attracted Hiroyuki Mizuno's interest.

"Oh? What good method do you have?"

(End of this chapter)