Rebirth 05 Be a car tycoon

Chapter 97 The classics cannot be surpassed
The light of domestic products has been on the market for a year.

According to the routines of various OEMs, basically every year or every other year, some minor changes will be made to the models to keep everyone fresh.

Nanshan Automobile is no exception.

When the N5 started to go on the market, parts such as ESP and ABS have already been developed simultaneously for domestic products.

Nowadays, when heroes from all walks of life are thinking about chasing the glory of domestic products, Nanshan Automobile has also launched several new versions.

The previous low-priced version continues to exist.

If you want a richer configuration, that's no problem.

Anyway, there are already eight versions with different configurations for you to choose from the current domestic products.

As a result, some consumers who were dissatisfied with the beggar configuration of the light of domestic products also began to turn their attention back.

Classic, but not so easy to surpass.

"Mr. Tang, our ABS orders will increase by [-]% next month compared to this month. It seems that the high-end version of the domestic product is selling well."

As the only domestic supplier capable of large-scale mass production of electronic components such as ABS and ESP, Zhenhua Electronics has lived a very good life during this period.

In addition to supplying Nanshan Motors, they also began to contact customers such as Dream Motors, Miracle Motors, and Yongan Motors to discuss the supply of new models.

Although Zhenhua Electronics needs to pay a 5.00% technical commission fee to Nanshan Automobile when supplying products to other customers, the parts quotation of Zhenhua Electronics is still more than [-]% lower than that of Doctor and Dianzhuang.

The price of these parts is not cheap.

When the base is large, the effect of [-]% cheaper is very obvious.

Therefore, there are already several OEMs in China, and they already intend to use Zhenhua Electronics on some models.

Of course, it will definitely take a process for everyone to fully use it.

After all, building mutual trust takes time.

"At the beginning we held Nanshan Motor's thigh, and this move was completely correct.

As long as we continue to develop according to this rhythm, the future of Zhenhua Electronics will be bright. "

Tang Guizhong was obviously in a very good mood.

Although the parts supplied to Nanshan Automobile are almost at cost price, the money earned is not much.

However, the company's future development prospects are bright.

that's enough.

"Yes, although the 5.00% technical commission fee is a bit high, it is nothing compared to technology.

If we cooperate with manufacturers such as Ph.D. and Dianzhuang, let alone 5.00%, even if it is doubled, they will not license the technology to us. "

Zhou Benqiang obviously has a very clear understanding of the industry competition the company is facing.

The core electronic components used in automobiles such as ABS, international giants absolutely do not want Huaxia automobile companies to master.

Even enterprises such as Ph.D. and Dianzhuang offered very favorable prices unprecedentedly in order to compete with Zhenhua Electronics for orders from OEMs such as Dream Motors.

This can be regarded as a disguised form of Zhenhua Electronics distributing benefits to various OEMs.

……

"Mr. Xiao, the situation behind the rioters on the media day of the auto show has basically been clarified."

Just when the situation in the market was changing, Zhu Zhengfeng came to Xiao Hui's office very low-key.

"Oh? What's the specific situation?"

With the very successful crisis public relations, Xiao Hui almost forgot what happened on the first day of the auto show.

"None of these people bought our N5, and not many even drove the N5.

I learned through various channels that these people were hired by an advertising company. "

When Zhu Zhengfeng said this, his tone was a little angry.

It is absolutely unbearable for one's own company to be intentionally and maliciously slandered.

"The advertising company came forward? We have no grievances with the advertisers, why would they come forward to do such a thing?"

Although Xiao Hui could guess that someone must have instigated the advertiser, he still gave Zhu Zhengfeng the opportunity to perform.

"Advertisers also take people's money to eliminate disasters for others.

They're just in charge of doing it.

By analyzing the clients of this advertising company, we preliminarily concluded that the people from [-] Engines were behind it. "

When Zhu Zhengfeng said this, his face was full of confidence.

Even if there is no evidence for some things, as long as they are found to a certain extent, the result is basically known.

"Three three engines?"

"Yes, it should be them."

"We have licensed the engine technology to other independent brands, which has moved their cheese.

In this case, it makes logical sense that they want to discredit our engine. "

Xiao Hui was not as furious as Zhu Zhengfeng imagined.

On the contrary, he accepted the news very calmly.

Not being envied is mediocrity.

Nanshan Motor already needs the international giants such as [-] Engines to do the trick.

This actually means that Nanshan Automobile has begun to put pressure on international giants.

"Yes, I heard that some domestic brands have started to reduce the order quantity of Sansan engines.

In the past few years, the development of [-] Motors in Japan has not been smooth.

Not only did the car not sell very well, but it was also punished by the Toyo government.

In this case, [-] Motors really needs [-] Engines to earn more profits from Huaxia. "

Xiao Hui's analysis basically guessed the truth.

"Mr. Xiao, since it is confirmed that the person arranged by Sansan Engine did it, should we disclose this news?

Or advance any countermeasures? "

Zhu Zhengfeng looked at Xiao Hui eagerly, waiting for his order.

"Don't be in a hurry, let the technical department arrange people to buy a few Sansan engine products, analyze them carefully, and see where their engines are different from ours.

Then arrange for someone to contact the vehicle home, and arrange for someone to write some evaluation reports and put them on the Internet. "

In order to suppress the [-] engine, the most effective measures will definitely take some time to advance.

However, in Xiao Hui's small book, it must be a family with the name of Sansan Engine.

……

"Mr. Pi, next month's production plan for the domestic product Zhiguang needs to be readjusted to produce as many high-end models as possible."

Zheng Zhihua is in a very good mood these days.

The N7 will be available soon.

N5 and the light of domestic products are still selling very well.

Although other competitors have launched competing models such as Yongan Star and Yinbei No. [-], the sales of domestic products have been slightly affected.

But that's really only a little bit.

"Are there so many people buying high-end derivatives?"

Pi Wei looked at Zheng Zhihua with some doubts.

"Dealers who dare to pay directly for the goods will naturally have a way to sell them.

What we need to worry about is how to produce the product. "

Zheng Zhihua is in high spirits, the sales department can now walk with a straight back in the company.

"Since you are confident in selling it, the production department will definitely meet your requirements."

(End of this chapter)