Rebirth starts from e-commerce

Chapter 280 Food Store Opening

On Paidai.com, those e-commerce merchants started discussing again:
"I heard that Pinru is going to open a new Taobao store."

"No way, what does the Great Demon King want to do?"

"After I opened a furniture store last time, I thought he was going to stop, but I didn't expect him to be a shit-stirring stick again."

"He's not a shit-stirring stick, he's a scavenger. Every time he enters the venue, he sweeps a category."

"You can go to any category, don't come to our mother and baby, please."

"The next store will be in the category of snacks and food, which has already been determined."

"Is it easy for us to attract traffic by making game videos?"

"Snacks are such a small category, and there is no money to make, why is he here?"

"You have no money to make now, but it doesn't mean that Pinru won't make any money after he comes in."

"Anyway, I'm not optimistic, they might as well go to other major categories."

……

The protests of colleagues did not stop Pinru from moving forward.

Recently, there are several snack cabinets in Pinru's office, which are full of snacks that the procurement department has scavenged from all over the place.

All kinds of dried fruits, spicy strips, and even snail noodles.

All colleagues are free to eat.

After the female employees shouted long live the boss, they rushed to the shelves excitedly.

Soon the office was filled with the smell of snacks, and those who came for interviews suspected that this was a snack processing factory, not an e-commerce company.

After a week, start counting the consumption of various snacks, and select the ten most popular snacks.

Those who buy snacks online are mainly young women in the office, that is, the group of girls in the company.

They can basically represent the buyers of this category, and what they like basically has the potential to become a hit.

The only exception was Luoshi insisted on putting the snail powder on the first batch of shelves, which was not picked up by anyone.

"Will anyone really buy this thing and eat it?"

Guan Shiyu asked suspiciously.

Before Luo Xiu could answer, a girl next to her quickly grabbed a few packets, "Of course there are, you will know after eating."

The girl not only ate it herself, but also tried her best to entice others to try it.

People who were disgusted with this smell fell in love with it after trying it once.

The reason why Luo Xiu has so much confidence in it is precisely because he witnessed how it became popular on the Internet.

The representative brands are: Li Ziqi, Haohuanluo, Luobawang...

Before this, I couldn't believe that a small pack of snail powder had created an annual sales volume of more than [-] billion.

The food store that Luoxiu is now opening can be said to have gathered the dried fruits of the three squirrels, Weilong's spicy strips, and snail powder, at least in terms of product strength.

With Pinru's influence in e-commerce and its operational capabilities ahead of the times, it is bound to be able to explode quickly.

It's a pity that the current cold chain distribution is not mature enough to include Zhong Xuegao.

……

After preliminary preparations, the food store finally opened.

Luo Xiu made these ten snacks into big gift packs, and distributed them to the online big Vs under his contract to try and let them do promotion.

At this time, the ability of Internet celebrities to monetize is not as strong as that of later generations. It is rare for them to receive a promotion, so they will be very careful to help advertisers produce works.

So a good video host, turned into eating and broadcasting.

In order to come up with a joke related to the product, the jokers also scratched their heads.

Beauty bloggers are relatively relaxed, just take a few beautiful photos with snacks and you're good to go.

Luo Xiu himself, as a big V with tens of millions of fans, draws lottery on Weibo every day, letting fans try it.

During this period of time, as long as you open the Internet, you can see that the big V you follow has become a snack promoter.

Netizens have great opinions on this:
"Can you stop me from seeing these foods in the middle of the night? Do you want to starve me to death?"

"I also find it very strange why I always get these snacks at night."

"It means that you only have time to check Weibo at night."

"The snacks here seem to be very popular, are they really that delicious?"

"It's still good, the packaging is good-looking, the service is very good, the walnuts are equipped with clips, and macadamia nuts are my favorite. The only bad thing is that it is easy to be snatched up in the office."

Most people like to follow the trend. When something is discussed a lot, they always want to buy it for themselves.

The store soon welcomed the first batch of customers.

Immediately afterwards, a new topic was launched on the Internet.

"Have any of you tried cooking fusilli at home? My mom came back and asked me if I was cooking shit."

"Hahaha, I was even worse. In order not to stink up the dormitory, I took it to the bathroom to eat, but my roommate asked me if I was eating shit."

"Is it normal that it smells so bad? I thought it had gone bad. I didn't take a bite and threw it all away. Now I'm in a passionate line with customer service."

"It's normal to smell bad. Don't bully their customer service ladies. The ladies are so easy to talk to. I can chat with them all night."

……

These topics are not driven by big Vs, but by ordinary netizens one after another.

Of course, Luo Xiu still played a role in fueling the flames.

He used to have ten trumpets in the school campus forum, and now of course he will also buy some sailors.

Only the big V, without the participation of the water army, the promotion of network dimension is incomplete.

With such a vigorous promotion, it only took two weeks for Pinru to sweep the entire category of Taobao Mall.

The merchants in the same industry thought that Pinru could take the first place, but they never thought that he would reach the top in such a short time.

"They're still not human!"

"They can actually play well in this small category."

"I found out that it's not that the category is small, but that we haven't opened up this market before. Pinru's entry is not necessarily a bad thing. They eat meat, and we can follow him to drink soup."

"That's right, they pay attention to quality and take the mid-to-high-end route. We make cost-effective products, and there are also soups to drink."

Merchants in the food category comforted themselves one after another, while merchants in other categories gloated.

"It's a good thing they didn't come to our beauty category."

"Don't be afraid, with the speed at which they are entering new categories, even if they want to come to beauty makeup, it will be next year."

"Our beauty category is too deep, and it is not so easy to play around."

"Beauty makeup still depends on the brand, who dares to smear on his face with unknown origins!"

……

At this time, in the office of Pinru Media, several shelves were filled with lipstick alone.

Yi Qingfei was facing the mirror, trying on the colors of these lipsticks one after another.

The trash can on the floor was already full of wipes he used to wipe off his lipstick.

In addition to lipstick, there are also eyeliner, eyeshadow palette...beauty products, waiting for him to try them one by one and choose the ideal product from them.

Time was running out, and he had to help the company finalize the product as soon as possible.

That's right, Pinru's beauty store is about to open.

There will be another bloodbath.

(End of this chapter)