Peninsula Entertainment Starts as a Writer

Chapter 20 A Brain Worth [-] Million (Part [-])
3 million (approximately 169.6 million) crowdfunding project, good guy, the highest crowdfunding fund since their website was built is only 1 million.

Shen Dacheng frowned when he saw the name of the planning book "Lezhin Comic—Operation of Paid Webcomics Site".

In Xingyou's project book, Han Zidong's complete operation plan is to release it for free in the early stage, rely on social media to build fame, and then sign contracts with portal websites such as Naver and Daum to strive to enter the ranks of paid trial works.

But now it seems that this manga writer seems to be more radical. He actually wants to crowdfund and build a web manga website just for a manga.

This time, Zheng Yinghao firmly pressed the corner of the planning book, not letting his junior to enjoy it alone.

The beginning of the planning book does not go straight to the topic, but first introduces the penetration rate of smartphones in the local market.

In short, since the emergence of smartphones in the peninsula market in 2009, by the end of 2011, the number of smartphone users in the peninsula had exceeded 2400 million.

Considering aging, the peninsula's economically active population is about 2500 million people, which represents 96% of the peninsula's economically active population using smartphones.

By October 2012, the project document irresponsibly estimated that the local economically active population had achieved 10% smartphone penetration.

From this point of view alone, the peninsula's smartphone penetration rate is catching up with developed countries, and even surpassing it.

The theme of the second page involves manga, but it only briefly discusses the advantages of manga.

All four of them have watched the first chapter of Xingyou on their mobile phones, and have personally experienced the reading experience of Tiaoman on mobile devices. The content of this page is more in line with their cognition.

When they saw the third page, the four of them exclaimed one after another.

Because the theme of the third page is "Nimanga's market share in the local market of the peninsula", the content of this page does not seem very comfortable.

The planning document mentions that Rimanga occupies 60.00% of the peninsula manga market, and even occupies an absolute dominant position in the subdivision of youth manga.

In a word, Riman is an existence that can shout "who can kill me" in the peninsula.

Liu Chengcan is a serious fan of comics. Out of simple patriotism, he subconsciously wanted to refute, but when a series of Japanese comics appeared in his mind, he lost his voice.

Zheng Yinghao was older, and he had read some horror cartoons by Jiang Cao in his early years, but as his experience improved, ordinary cartoons could no longer interest him.

It's just that it doesn't mean that he can accept Japanese comics occupying the domestic market: "Writer Han, is your data accurate?"

"There may be a slight deviation," Han Zidong told the truth: "But generally there should be no mistakes."

Li Yongjun is not a manga reader, so his perception is more objective. To be honest, the content on the third page makes him a little dumbfounded.

A person from the Xia Kingdom advocates the threat theory of Japanese comics on the peninsula. Is it possible that he wants to unite with South Korea to fight against Japan?
As a result, the fourth page is really about the same.

"Extremely high penetration rate of smartphones, comfortable and comfortable reading experience, plus the threat of Japanese manga, it is equal to Lezhin Comic. Lezhin Comic was born at the right time...』

Seeing the four fell into silent reading again, Han Zidong gave a thumbs up to the cartoonist who had oppressed him in the original timeline.

If the other party hadn't asked him to sort out relevant materials when he was working as a manga assistant, he wouldn't be able to write these excellent planning books now.

Praise the suffering, no, praise yourself who survived at the beginning!

Looking at the empty coffee, Han Zidong silently asked for a refill, and ordered a dessert by the way.

The follow-up part of the planning book is to explain the current webtoon market and a small part of the operation plan for Lezhin Comic.

The latter, as a commercial secret, only mentions the differentiated operation strategy with Naver and Daum, and briefly mentions it. After the project is launched on Tumblbug in the future, this part will be simpler and more rough.

Li Yongjun saw it very quickly. Apart from the relatively high amount of crowdfunding, he was already inclined to support the launch of this project.

Whether to go online or not, he has to figure out with the other two partners, but when he looked at Han Zidong again, his perception was different.

It wasn't until this moment that he suddenly realized that the four of them were brought into the rhythm set by Han Zidong unconsciously.

From the beginning of the operation plan, Han Zidong is laying the foundation for his two projects, publicizing the development bottleneck of Tumblbug and the fierce competition that may be encountered in the future.

In the face of a crisis, Han Zidong's business plan is like a spring of oasis, opening up the eyes of the three of them in an instant, and great things can be expected.

After that, he first raised his own cash withdrawal dilemma and proposed to reform the operation mode of crowdfunding projects. First, he raised 3000 million yuan. When they all thought it would be a happy win-win situation, Han Zidong threw out another 3 million crowdfunding project. The project made them unable to refuse, but also faintly moved.

Is this kind of insight really something that a person with an ordinary high school education can possess?
Or is it that the high school education in Xiaguo has reached this level, or that the young man in front of him is really a genius.

Shen Dacheng read the plan completely, and felt hearty. From hardware, software, to national sentiment, as well as the hidden payment model, he seemed to have seen the success of Lezhin Comic.

He and the leading brother Li Yongjun looked at each other and smiled, and then he spread his hands and said: "Your crowdfunding amount has almost caught up with our investment cost for more than a year. We have to discuss it carefully before we can give an accurate answer."

"of course."

Han Zidong raised his hand to signal for the others to relax.

Li Yongjun pushed Liu Sungcan who was still watching the market share of Japanese manga, and left the box with Shin Dacheng.

"Lawyer Zheng, how are you doing?"

Zheng Yinghao shook his head: "I really admire young people like you, you can do whatever you want. After reading your plan, I feel that the webcomic market is a blue ocean."

Of course it's a sea of ​​blue.

Kakao will officially launch Kakao Page next year, focusing on reading novels and comics on mobile terminals; in 2014, Kakao and Daum merged, and the content industry came from behind, and began to compete with Naver in the content industry for 8 years.

From the development of comics peripherals, secondary development to the promotion of film and television of its works, it has built a whole industry chain integrating novels, comics, games, and film and television production.

The two have fought from the mainland to overseas, from RB to Southeast Asia, and then to Xia Guo and even Europe and the United States. The dog's brain is about to come out, and you can say whether web comics are a blue ocean.

Not only the two Internet giants Kakao and Naver, but also webtoon companies such as Lezhin Comics and Toomics have successively gone overseas, creating a lot of income.

In addition, the remuneration and status of comic writers will also increase linearly in the next ten years, and they will change from a dead fat house to a respected new darling of the screen.

Comic writer Jin Feng starred in "Please Take Care of the Refrigerator" and other programs as a regular member, and Qi'an 84 starred in "I Live Alone" and other programs. His fame and status are close to those of the first-line screenwriters who also have the title of writer.

This can be regarded as verifying the popularity of the webtoon market from the side.

Han Zidong replied with a smile: "Then, Lawyer Zheng, do you have any investment ideas?"

Zheng Yinghao, who is not a manager of Tumblbug, but only a legal adviser, is more relaxed. He also smiled and asked: "Then I will take out 3 million, how will Writer Han distribute the equity?"

"3 million, 30%."

"How about this number?"

Han Zidong nodded his head: "Counting in the signing fee of Xingyou and a series of subsequent works, as well as my operation plan, [-] million is very reasonable."

A brain worth [-] million?

Zheng Yinghao laughed: "Then there is still a shortfall of [-] million?"

At this moment, voices came from outside the door, and Han Zidong smiled and said, "Isn't [-] million here?"

(End of this chapter)