Wind Rises 2005

Chapter 167 Riding the Wind

Exam week is a lingering nightmare for many people in college life.

Except for a small number of academic masters and those who usually study extremely hard, most students have to devote themselves to reviewing and preparing for the exam.

For students who are scumbags and students who are completely bad, reviewing all night is also a common rhythm.

Don't think that good schools are full of bullies and ruthless people. There are students who are fooling around everywhere, even in Qingbei.

For young people, if they lack self-control, it is not uncommon for them to let themselves go completely when they arrive at university.

Ma Liang's three roommates basically belong to this type.

No, there is an exam tomorrow, so Chu Jian, Liu Feiyu, and Yang Bo panicked, and they seemed to have to memorize all night.

"It's over, it's over, why are we taking two exams tomorrow? It would be great if they were taken separately!" Chu Jian looked at the book worriedly and said indignantly.

Liu Feiyu also wanted to cry without tears: "Let's just say, if you only take one exam a day, the difficulty of the assault will be reduced by half. It's over, this time I'm really going to fail."

"All night, come back to sleep after the exam." Yang Bo cheered on.

Chu Jian replied directly: "Damn it, I have to take an exam on "General Theory of Criminal Law" the day after tomorrow, and I haven't reviewed that yet."

"Get up after sleeping for two or three hours, it's a struggle!" Yang Bo muttered fiercely.

Liu Feiyu looked at Ma Liang who was not panicked, saw him flipping through the book quickly, and couldn't help asking curiously: "I said Mr. Ma, you didn't take classes well, why didn't you panic about the exam?"

"There's nothing to panic about, isn't it just an exam.

Our law is a liberal arts, not a science and engineering department, and a few sentences in subjective questions can score points.

Hurry up and read the book, stop beeping!

Playing games all night for several nights, I didn't see you getting tired of shouting. "Ma Liang replied very contemptuously.

As a lawyer in his previous life, reviewing professional courses was naturally more effective, so he didn't panic at all.

On the contrary, public basic courses such as Xingzheng and Maogao took more review time.

He didn't want to fail the class in the first semester, otherwise it would be difficult for the counselor to explain.

I have to say that it is tiring to start a business and study at the same time. Only then did Ma Liang truly understand why many bigwigs choose to drop out of school as soon as they start a business.

Because it is really difficult to take care of it most of the time, especially the busiest stage in the early stage of entrepreneurship.

If he hadn't urgently recruited the management team to share the burden, he wouldn't be able to take the exam right now.

After all, there is still a chance to rehabilitate the failed subjects, but if the business is not paid attention to, it may be ruined in minutes.

Exams were going on day by day, and Ma Liang just rushed over to take a look at the opening of the two new stores.

Especially when Director Dai took the production team to the store to shoot, he didn't have time to say hello.Fortunately, we have communicated in detail in the early stage, so there shouldn't be any major problems.

Xingshang Channel is also a channel with very high ratings in Shanghai. It turned out to be Channel 2 of Donghai Satellite TV.

In 2002, it changed its name to Life Fashion Channel, and in 2010 it will be renamed Star Fashion Channel again.

The biggest feature of this channel is that there are many young viewers. After all, it is a TV station that mainly focuses on urban life entertainment information.

But for the leaders of the lifestyle channel, it is definitely hoped that the audience coverage will be as large as possible.Therefore, the "Popular Food" program is a good breakthrough point.

Ever since Dai Nifei submitted the program planning, it has been given the green light all the way in the station.

It took only three days to complete the first episode of the program from filming to post-production, which is not inefficient.

Moreover, "Popular Food" is a daily program. Before filming "Red Lips", Director Dai had already chosen some other snack bars to practice.

After it was the turn of the two branches of [Red Lips Chuan Chuan Xiang] to open, the production team was already familiar with it.

Also in order to fulfill the agreement, I have been waiting for the opening of the Chuan Chuan store before filming the first episode of the show.

January 2006, 1, Friday, 7:19, is the time when many people get off work and start to spend the weekend, and it is also the time for countless families to have dinner.

It is also a routine operation for many people to have dinner and watch TV together as a family.

Just when countless viewers were waiting in front of the TV, the first episode of "Popular Food" was finally launched on Lifestyle Channel.

"Popular delicacies, a new debut in the New Year!

Ordinary viewers can apply to join the eating group, and secretly visit the gourmet snacks hidden in the streets and alleys of Shanghai.

……

What kind of novelty snacks have attracted countless diners to flock here?What kind of delicious kebabs are there, so that hundreds of gourmets are willing to queue for more than an hour to eat one time.

Today, let us follow the reporter's camera and unannounced visits to a super skewer restaurant that has recently been rumored in the magic city."

After the short title, two reporters appeared on the TV screen.

While they were talking about the opening remarks, behind them was the background of the big signboard of [Red Lips Chuan Chuan Xiang] store on Nanjing East Road.

The lifestyle channel is the favorite channel of young people in Shanghai. Countless gluttonous beasts and foodies were immediately hooked by the novel content of "Popular Food".

Seeing many diners queuing up to buy on the TV, some people are already ready to move.

In particular, the reporter interviewed a few passers-by who were on the spot, and the cameraman also specially gave a few close-up shots of the skewers, which made everyone eager to rush over to have a taste.

"Isn't this the Chuan Chuan shop that was sued before? Why is it on the show again?"

"This show is interesting. I like this kind of down-to-earth gourmet snacks the most. The common people can afford it."

"It looks delicious, do you want to try it tomorrow weekend?"

"Is there still this way of skewering? You must try it."

Similar conversations took place in front of countless TVs. While boasting about the content of "Popular Food", they were envious of those diners who were enjoying skewers outside the [Red Lips Chuanxiang] shop on the TV.

After all, who doesn't love delicious and inexpensive food?

Lifestyle Channel deserves to be the TV channel second only to Dragon TV in Shanghai. The sensation caused by the first episode of "Popular Food" was beyond everyone's expectation.

Even the rebroadcast at 12 noon during the day has high ratings.

Moreover, at Ma Liang's strong request, the first episode was rebroadcasted twice, which was something Donghai Satellite TV had never done before.

However, because the content of the first program was the most sophisticated, and the new program needed publicity and drainage, no one in the station could say much about Director Dai's two rebroadcasts of "using power for personal gain".

After the broadcast, the hotline of Donghai Satellite TV was blown up.

Countless gluttonous diners signed up one after another, wanting to become shop-exploring volunteers, and search for all kinds of gourmet snacks hidden deep in the magic city with the reporters.

The collateral effect is that [Red Lips String Incense] is completely popular in the magic capital.

On the second day after the show was broadcast, not only the Renguang Raffles City store and the Nanjing East Road store were lined up, but even the Dragon Dream store was surrounded by countless customers.

Raffles Mall and Dragon Nine Mall had to dispatch several security guards to maintain order.

The East Nanjing Road store recruited all the policemen, after all, only the police uncles have the right to enforce the law in this kind of open space.

There is only the University City store, because the passenger flow in the outer suburbs does not fluctuate much.

Even on the Internet, many netizens posted posts discussing the "Popular Food" program, and naturally they also talked about the queuing scene at the Chuan Chuan restaurant.

When Ma Liang finished his last class, he hurried to the East Nanjing Road store to check the situation.

When he saw the line stretching hundreds of meters outside the store, he was shocked.The people of Modu love to queue up, and it finally happened to me.

Before the first generation of online celebrity shops came out, only those time-honored gourmet restaurants in Shanghai had such a grand event during the New Year and festivals.

Today's [Red Lips Chuan Chuan Xiang] has finally tasted the taste that has been sought after by countless people.

"Boss, I have transferred some employees from the University City store to help." He Feng reported excitedly.

Because the winter vacation is after the exam week, the business of the university town store is in the off-season during this period.

The store didn't need so many people, so He Feng assigned a few employees to the three stores in the urban area to help.

After all, they are all old employees, and they are more important than newly recruited people.

Looking at the booming business scene, Ma Liang immediately ordered: "During the Spring Festival, the overtime pay and bonuses are sufficient. The hard work of the employees should not chill everyone's hearts.

Another thing is to continue to expand recruitment for me, and make sure to reserve employees well before the year. "

"Understood, boss! It's just that the Chinese New Year is approaching, so it's not easy to recruit people." He Feng nodded and said with some embarrassment.

Ma Liang replied decisively: "According to the work intensity of our Chuan Chuan shop, the salary can be raised a bit more.

The future [Red Lips Chuan Chuan Xiang] will be the salary ceiling of the catering industry in Shanghai.

In this way, there is no fear of not being able to recruit people. "

Judging from the popularity of several stores now, [Red Lips Chuan Chuan Xiang] is about to become a big trend, and the salary can be increased accordingly, so as to continuously attract talents.

"Understood the boss, I will execute it immediately." He Feng agreed excitedly.

The salary of the clerks has been raised, so the salary of his regional manager will also rise.

Ma Liang then directed to Chu Chengdong who was at the side: "Chengdong, you worked harder a few years ago and made opening up the store your top priority.

Our marketing department also needs to recruit two more people to cooperate with you to do a good job.

My request is to win at least three more store outlets before the Spring Festival.Once the holiday is over, three stores must open together next month.

Now is the time when [Red Lips Chuan Chuan Xiang] is at its strongest, we need to strike while the iron is hot and open a few more stores. "

"Don't worry, boss, I already have two candidate stores to discuss," Chu Chengdong replied confidently.

Only then did Ma Liang nodded in satisfaction. During this period of careful planning, it finally paid off.

Now with the help of the publicity and hype of "Popular Food", [Red Lips Chuanchuan Xiang] has completely become popular in Shanghai, and has become the most popular Internet celebrity food recently.

It is no exaggeration to say that it is even hotter than those century-old restaurants.

After all his tossing and tossing, he just answered the sentence: wait for the wind to come, take advantage of the wind, and ride the wind!

(End of this chapter)