Wind Rises 2005

Chapter 458

Throw more?
Want to eat fart!

Ma Liang couldn't help complaining in his heart because of the reverse attitude of the other party.

He was very arrogant before, but when he heard that he was not the only partner, this guy became anxious.

The status of the NFL, several other sports leagues do not want to replace it.

The one with the most limelight belongs to the NBA.

Therefore, Roger Goodell will never stand by and watch David Stern snatch the opportunity of Twitter, the public opinion field.

But if he wanted to increase the amount of investment, Ma Liang would not agree easily.

A total of 1000 million US dollars is left in Twitter’s Series A financing. Each share is planned in advance and cannot be adjusted at will.

Even if Roger Goodell's conscience found that he really wanted to vote more, he wouldn't be able to give it to him.

"Roger, are you in a hurry right now?" Jennifer smiled retortly, "If you're really sincere, let's wait until Twitter's next round of financing."

Roger Goodell wondered: "Next round? No, no, no, I'm going to vote now.

Didn’t you say earlier that there is still 500 million US dollars left in Twitter’s A-round financing? You can allocate more to me! "

"Roger, don't be greedy!" Jennifer rolled her eyes at him charmingly, "Have you forgotten what I just said before?

As far as the amount of 100 million US dollars is concerned, BOSS decided to allocate it based on the sincerity of cooperation.

Otherwise, why should such a great benefit be given to you for no reason.A mere $100 million, will we be short of this money? "

Roger Goodell was stunned for a moment: "Uh, this"

There is no way to refute this statement. He does not lack a professional manager with 100 million US dollars, and of course there is no shortage of big players who play capital.

"Mr. Goodell, don't worry, I have never been a stingy person.

As long as everyone works together, everyone has the opportunity to share in great wealth.Twitter's next round of financing will be 30 million US dollars, and the valuation will reach [-] billion US dollars.

Among them, there is an investment quota of [-] million US dollars, which will be distributed to each deep cooperation partner according to the contribution in the same way.

How much you can vote at that time depends on your ability. " Ma Liang spoke again to appease.

This time I came to New York, in order to continue to play games.The big ship of Twitter must invite more and more powerful partners to participate in order to successfully sail to the other side of victory.

And Roger Goodell is just one of the targets, and Ma Liang has found quite a few people like him.

Roger Goodell was a little unhappy after hearing this: "30 million dollars? [-] billion valuation?
Doesn't that mean that there is not much room for appreciation in the next round of investment?Such a high valuation, even if you invest in it, how many times the return can you get?

Besides, isn’t our NFL’s influence big enough?Why is there a need to invite so many partners to participate? "

Right now, he's being arrogant, wanting to participate, but also wishing he could eat alone.

"No no no Mr Goodell!

You should understand that the more people involved, the faster Twitter will grow.

Only when Twitter becomes the world's largest social platform can the dividends received by each of us be maximized.

Relying on the cooperation of the NFL alone, the development of Twitter is far from the goal I expected.

What's the point of letting you play a one-man show if the platform can't develop? " Ma Liang retorted.

The most taboo of doing business is to beat each other to death at the very beginning. The most important thing is to make the cake bigger together.

Roger Goodell was not an idiot either, he knew in his heart that what Ma Liang said was right.

Then he asked angrily: "Would it be convenient to reveal, Marlon, which other partners you have invited?"

"The five major leagues in the United States are all the partners I strive for, as are the four major record companies."

Ma Liang responded unhurriedly, these partners are all he is determined to win.

Under the huge offensive of interests, he couldn't think of any reason for these partners to refuse.

As the saying goes, you can only gain if you give up!If he wants to make Twitter turn around and kill Facebook as soon as possible, he must win more support.

The five major sports leagues, NFL (football), MLB (baseball), NBA (basketball), NHL (ice hockey) and MLS (soccer), are the targets Ma Liang wants to fight for.

As for the world's five largest record companies, four of them are also headquartered in the United States.

Warner Music, Universal Music, BMG (Bertusmann) Records, and Sony & Columbia Records are all strategic partners he wants to bring in.

Among the five major record companies, except for EMI (EMI Records) whose headquarters is in London, the rest can be done in the United States.

Of course, if there is still energy left this time, Ma Liang doesn't mind letting Jennifer fly to Great Britain to find EMI to fight for it, and win over all five major record groups in the world in one fell swoop.

However, the most urgent task at the moment is to get the domestic market of the United States first.

The reason why the five major professional sports leagues and the four major record companies are included is for the stars under these giant groups.

Whether it is a sports star or a music star, Ma Liang wants them all.

Although celebrities are not worth mentioning in the eyes of capital and bigwigs, for ordinary people, their appeal is extraordinary.

Therefore, he has only one purpose in wooing sports leagues and record companies, and that is to get those stars to sign up for Twitter accounts one by one.

As long as celebrities start to play Twitter, there is no need to worry about the number of users.

In Ma Liang's previous life, Twitter was truly accepted by mainstream users, and it was only after the legendary NBA superstar Shaquille O'Neal (Shaquille O'Neal) registered on Twitter in November 2008.

Although O'Neal is not the first sports star in the United States to play Twitter, he is the one with the biggest name and the greatest influence.

An O'Neal can have such a big effect, if most of the sports and music stars in the United States are included, no one knows what will happen.

When countless cultural and sports stars start to play Twitter, mainstream netizens will inevitably flock to join this feast of social games.

In Ma Liang's estimation, even if his resource integration plan is only partially realized, it will definitely not be a big problem if Twitter's data performance surpasses Facebook's every minute.

This trick was not something he imagined out of thin air. There were successful cases in his previous life.

O'Neill with Twitter in the past, and Yao Chen, the queen of Weibo with tens of millions of fans in China, are both marketing methods created by social platforms to create gods.

It is precisely because of the celebrity effect that both Twitter and Weibo have entered a period of rapid growth.

In view of these two successful cases, Ma Liang plans to do something unique, not only to quickly attract cultural and sports stars, but also to integrate the five major leagues and the four major record companies.

He's trying to create momentum that will allow Twitter to overwhelm Facebook.

For this reason, Ma Liang did not hesitate to take the opportunity of Twitter's A round of financing as a benefit, and planned to allocate an investment quota of 100 million US dollars to each leader.

Regardless of the insignificance of the 100 million quota, it is likely to get hundreds of times of returns in the future. This is a real benefit of hundreds of millions of dollars.

Of course, the premise is that Twitter really becomes the king of social networking.

And all of this requires the full cooperation of all partners.

There is no free lunch in the world. If you want to get huge returns, you must make corresponding efforts.

They don't have to do anything else, they just need to semi-forcibly call on their stars to play Twitter in the official name of the group.

This matter can be high-sounding, and everything is for the good of everyone.

In particular, the heads of sports leagues can order major teams and clubs to use Twitter as their official promotional platform to interact with fans on a daily basis.

With so many stars in the major leagues and so many games, this guiding effect is superb every minute, and it will attract countless people to register Twitter accounts.

Not to mention that there are so many singers, musicians and celebrities, and their fans are countless. These people can't wait to follow the dynamics of idols on Twitter every day.

As long as the plan is realized step by step, there is no suspense for Twitter to win the battle of social kings.

In order to achieve the ultimate goal, Ma Liang also went all out.

There is something to gain, and a small amount of investment is nothing.

What he is really looking at is the future of Twitter with a market value of hundreds of billions of dollars, or even a market value of trillions of dollars.

(End of this chapter)