I can see the commodity price curve

Su Qiwen nodded: "That's right.

The October Food Factory has developed rapidly in the past two years, with a total of 150,000 roadside stall owners.

Counting other customers, the number has exceeded 200,000.

Because of the special taste of the Juewei series, the business of these stall owners has been very good.

Most people's daily turnover can exceed one thousand, and the minimum is five or six hundred.

But I have done a survey and found that among the 80 customers, more than % only serve snacks at roadside stalls and do not provide alcoholic beverages.

Their food is on the salty side, and customers usually need to drink water after eating it.

It’s just that the roadside stalls are unable to provide hot water, which indirectly leads to the loss of some customers.

So I thought, what if our mineral water appeared as a gift at a roadside stall.

Every guest who spends more than ten yuan will receive a bottle of mineral water as a gift.

In this way, when the customer purchases less than ten yuan, in order to get the free mineral water, he will most likely buy more things to make up the ten yuan.

In this way, customers can not only sell more goods, but also improve the reputation of their stalls, killing two birds with one stone.

I have conducted exclusive interviews with some customers in the past few days, and they all thought it was good after listening to my suggestions.

If a bottle of mineral water is placed in a supermarket, the supermarket owner will attach great importance to its profits.

Especially in summer, because of the hot weather, all mineral water needs to be kept in the refrigerator.

This also requires costs, and no one is willing to sell if the profit is small.

But if you give it as a gift, you don’t have to worry about it.

To customers, a bottle of mineral water is just one or two yuan.

Now giving it away for free is equivalent to taking advantage of one or two yuan.

But for those stall owners, they give away mineral water for free, depending on the cost.

The purchase price of a bottle of mineral water is only two or three cents, and you only need to sell one more meatball to make money back, which is no big deal. "

Zhang Yue was stunned: "Wait a minute, the cost of a bottle of mineral water is only two or three cents. Is it true?"

Although he knew that the cost of mineral water was not high, at two or three cents, it was still beyond his expectation.

Su Qiwen smiled and said, "Of course it's true.

Because the water is free to pump, the main cost of a bottle of mineral water is its plastic bottle.

In order to reduce costs, I put a lot of thought into redesigning the plastic bottle materials for mineral water.

You should find him soft and thin, right?

The cost for an ordinary mineral water factory to produce a bottle of mineral water is about 27 cents.

As for our mineral water, the cost can be reduced to 23 cents.

Don't underestimate these five cents.

In fact, all mineral water factories are doing their best to reduce their costs. Even if it is only a penny lower, it is a major breakthrough.

We can reduce it by five points because I spent a huge amount of money to buy the patent for a new type of material.

Of course, 27 cents refers to the factory cost, but it also costs 20 cents to ship to the customer, which becomes 47 cents.

The mineral water factory makes another 10 cents, and it takes 60 cents for the customer to actually get the goods.

This is why we usually go to the supermarket to buy water by the piece, and each bottle costs about 80 cents.

No matter how low-priced the supermarket is, you can't make any money.

But it's different here.

Because I found a problem.

When the food factory delivers goods to customers in October, the density of meatballs and fried chicken is very small.

So the express company calculates the volume.

If the fried chicken with meatballs is shipped with mineral water, you can charge based on the quality.

As long as the quantity of mineral water is strictly controlled, it can be delivered to customers for free.

In other words, with this, our mineral water is still 22 cents in the hands of customers. If we add 8 cents of profit here, it will be 30 cents.

Even if the customer sells a bottle for one yuan, there is still a profit of 70 cents, which is already considerable. "

After listening to what Su Qiwen said, Zhang Yue looked at her expression with admiration.

Zhang Yue knows very well how involved the mineral water industry is.

If you were to make your own marketing plan, you would naturally distribute the goods in supermarkets in an all-round way.

As for core competitiveness, the focus will be on the quality of mineral water.

According to testing, the water in the underground river of the Shuanghu Science and Technology City subway line is very rich in mineral elements.

And through comparative analysis, these mineral elements can be compared with the mineral elements in medical stone.

The medical stone is known as the longevity stone. The reason for this name is that someone discovered that there is a place called longevity village, where the villagers can basically live to be eighty or ninety years old.

There are even a dozen centenarians.

Later, after investigation, it was discovered that when the villagers in this village cook, they like to put a special stone into the pot for cooking.

After eating this kind of rice made from special stones, the villagers rarely get sick and live surprisingly long.

This special stone is medical stone.

The reason why the villagers do not get sick and live long is that this stone is rich in mineral elements.

With this in mind, find the right opportunity to market.

Even if October Mineral Water is not as good as Nongfu Spring, it will still have no problem occupying a place in the mineral water industry.

As for how to market it, he has already thought about it.

That is to use the name of Guoyue Pharmaceutical Factory and himself as the god of medicine to put October mineral water, Qingwen Yiqi Powder and Huoxue Tongluo Pill together to speculate on the concept.

Let everyone know that your mineral water is as magical as these two medicines.

But Su Qiwen can start from another novel angle.

From a purely marketing perspective, Zhang Yue feels that he is better than himself.

Especially the applicability aspect.

His own marketing plan can only use water from that underground river, but Su Qiwen's plan can use any water.

After Su Qiwen finished speaking, she finally looked at Zhang Yue: "What do you think of my method?"

Zhang Yue nodded: "Very good!"

"Really?"

"Of course it's true. When have I never meant what I said?"

Su Qiwen said: "Okay, then let's do it like this."

At this time, Wu Qingshan suddenly said: "Wait a minute, Director Su, your plan is definitely fine.

But the problem is, if we only cooperate with those customers of October Food Factory.

The meaning of our existence as salespeople seems not to be particularly great anymore, right? "

As soon as this was said, all the salesmen nodded.

As a salesperson, the most important job is to expand territory for the company.

For example, if October Mineral Water wants to be sold in all supermarkets across the country, it needs to be negotiated one by one.

This workload is very large, and it is also the meaning of their existence as a salesperson.

But now it seems that Su Qiwen has finished the sales work, and they have no idea what they are going to do next.

Zhang Yue also looked at each other.

Su Qiwen smiled slightly: "Why do you have nothing to do?

Selling mineral water to customers at the October Food Factory is just the first step in the sales plan.

Our mineral water will eventually enter major supermarkets.

But here’s the problem. By cooperating with the stall owners of the October Food Factory, we can save 20 cents on shipping costs and reduce the cost by nearly half.

But if you cooperate with supermarkets, you can't take advantage of this loophole.

Therefore, the preliminary tasks I give you are, first, to visit those stall owners and customers to fully understand the sales situation of our mineral water and customer feedback.

Second, we are looking for opportunities for our mineral water to enter supermarkets.

Some people may be confused, especially the second one.

But it doesn't matter, I've put together a plan.

It has everything for your job, you just have to do what it says.

Okay, any more questions? "

Everyone shook their heads.

"In that case, let's all disperse!"

After speaking, he said to Zhang Yue: "Come to my office."

Then leave quickly.

After Su Qiwen left, in the conference room. The atmosphere instantly became more lively. A salesperson couldn’t help but said: “Ship it together with the products from the October Food Factory to save shipping costs.

It's incredible that Director Su could come up with such a cost-reducing solution. "

Wu Qingshan also nodded: "That's right.

I have always been in charge of the warehouse of the October Food Factory.

Because the product has a low density, I knew from the beginning that shipping costs were calculated based on volume.

For this reason, I often envy those couriers, who can haul a truckload of goods easily and earn not a lot of money at all.

But I never thought about adding weight to the product.

But those couriers may not be able to relax in the future.

I seem to have seen their confused expressions when faced with a large truck of water. "

"..."

While the salesmen were discussing here, Zhang Yue had already walked into Su Qiwen's office.

"Hello, factory director!" Seeing Su Qiwen looking up at him, Zhang Yue quickly nodded and bowed in greeting.

Su Qiwen looked at him helplessly: "I said Boss Zhang, there are no outsiders now, you don't have to be like this, right?

Sit down quickly. "

Zhang Yue waved his hand quickly: "That won't work.

Since I promised you to come here as a salesperson, I should act like a salesperson.

Have you ever seen any salesperson who, after meeting the factory director, asked for $2,580,000?

So I'll just stand still! "

"You..." Su Qiwen looked at him helplessly, "You can do whatever you like, right?

Let me ask you, what do you think of my sales plan? "

Zhang Yue nodded: "Very good!

This is the most creative solution I have ever seen, and most people can't even think of it. "

"No need to flatter me, let's tell the truth.

The reason why you created October Mineral Water Factory is because of the rich mineral elements in October Mineral Water.

But my sales plan did not take advantage of this advantage, which was tantamount to exploiting weaknesses and avoiding strengths.

If I'm not wrong, you should have a plan in hand, right?

If you think my plan is not working, you can raise objections.

After all, you are the big boss and have the final decision-making power over the October Mineral Water Factory. "

Seeing Su Qiwen's big eyes staring at him closely, Zhang Yue smiled slightly: "Your plan is quite good, just follow your plan!"

"Really?"

"Of course it's true." Zhang Yue's tone was very sincere.

In fact, when Su Qiwen proposed that she work as a general salesperson at the October Mineral Water Factory, he had been very confused.

Zhang Yue understands Su Qiwen that no matter what she does, she has her own purpose.

Letting yourself do sales must have deep meaning.

He didn't understand it before, but after listening to Su Qiwen's sales plan, he already understood.

Su Qiwen probably wanted to understand the market like an ordinary person.

What I learned about was not only October mineral water, but also the stall owners, customers, and consumers.

Thinking of this, he fell into deep thought again.

Because generally speaking, there is no need for Zhang Yue to do such a thing.

So there should be a problem somewhere in the supply chain of October Food Factory.

But this issue has no direct interest relationship with the October Food Factory, so no one talked about it.

Su Qiwen probably wanted to go there and see for herself and decide what to do.

Su Qiwen didn't know that Zhang Yue had thought so much in just one moment.

Seeing that the other party had no objection, she breathed a sigh of relief: "In that case, just go and do your own thing!"

Zhang Yue nodded, turned and left.

When he returned to the office, the originally lively scene suddenly fell silent.

Then everyone lowered their heads and said nothing.

Seeing this scene, Zhang Yue smiled: "What's wrong with you? It's okay. It's time to talk and discuss.

We salespeople are different from production line workers.

Workers on the production line are required to concentrate on their work, so they cannot talk.

But if our salespeople don’t even know how to talk, how will we communicate with customers?

Is it possible that we will be speechless and choked with each other, or maybe we will never get tired of looking at each other? "

As soon as this was said, everyone laughed.

"Mr. Zhang, you are so funny!"

“Yeah, not only humorous, but also approachable.

I saw you more than once at the October Food Factory. At that time, I felt that you were aloof and I didn't dare to talk to you at all. "

Zhang Yue glanced at him: "That's because you don't understand me. I'm a very easy-going person.

Especially now, I am an ordinary salesperson and you are also an ordinary salesperson.

There is absolutely no need for you to be afraid of me. "

The other party nodded quickly: "Yes, I understand now."

However, Zhang Yue waved his hand: "No, you don't understand."

"what?"

Seeing the other party's stunned expression, Zhang Yue smiled and said: "Look, you are scared again, which shows that you don't regard me as an ordinary colleague at all.

Well, I'll give you a chance. You can treat me to dinner at noon. "

"Shall I treat you to dinner?" The other party didn't understand why Zhang Yue said that.

Zhang Yue smiled slightly: "Yes.

Think about it, under normal circumstances, do any subordinates invite their leaders to dinner? "

"It seems... yes!"

"Wrong, no!

Whenever this happens, the subordinates are asking for something from the leader, hoping to get a promotion and raise their salary, or to ask the other party to do something.

According to normal logic, it should be the leader who invites his subordinates to dinner.

This is why I asked you to treat me.

Because as long as you treat me, you really don't regard me as your leader. "

The other party was stunned.

Zhang Yue's theory...isn't it right? Let's not talk about it for now. He always feels that the other party is talking so much just to mess with him?

After Zhang Yue finished speaking, he looked at the others: "And you too, everyone wants to treat me to dinner.

Only when you treat me to dinner can you really treat me as an ordinary colleague.

You didn't treat me to a meal, but I still think that you still treat me as the boss. "

Crowd selling…

So next, Zhang Yue started the mixed rice mode.

All three meals a day are covered by these salesmen.

But I have to say, his method is really effective.

At first everyone was a little nervous when they saw Zhang Yue, but after eating a meal, they relaxed a lot in an instant.

While Zhang Yue was working hard, Wu Qingshan also divided the work for everyone.

Because the goods are distributed nationwide, each province is assigned two people.

Zhang Yue was assigned to Gan Province by Wu Qingshan.

However, Zhang Yue was stunned when he saw the allocation form. He looked at Wu Qingshan: "What, you are going to Gan Province too?"

Wu Qingshan chuckled: "Mr. Zhang, don't get me wrong.

I don't have to be with you.

And aren’t you an ordinary employee now?

Even though I am the sales manager, I still have to choose someone to be with me.

You don't need to worry about this, just keep a normal mind. "

Unexpectedly, Zhang Yue shook his head: "You misunderstood.

The reason why I am entangled is not because of our two identities.

But the director of the millet factory doesn’t want to go to Gan Province? I thought she would take me on a business trip herself. "(End of chapter)