I can see the commodity price curve

The long-faced people began to line up seriously.

I have to say, the line is really long.

He waited for a full hour for his turn.

The long-faced man was about to speak when the stall owner in front of him said with enthusiasm: "Brother, how many bottles do you want to buy?"

The long face subconsciously took half a step back, his expression full of vigilance.

There was nothing he could do, the other party's expression was really treacherous, it reminded him of those profiteers who specialize in deceiving people.

The long-faced man asked carefully: "I want to buy Master Zhou's mineral water. How much does a bottle cost?"

He thought the other party would say ten yuan, or even twenty.

Otherwise, I'm really sorry for the treachery he showed just now.

However, the stall owner said: "It costs one yuan a bottle, and the price is uniform across the country. You don't even know this, do you?"

The long face was in disbelief: "What? One yuan a bottle? Real or fake?"

After confirming again and again that the other party was not lying, Da Changlian breathed a sigh of relief.

If he is really ripped off, he will definitely become a joke in the live broadcast room.

Of course, he wasn't particularly worried about this.

Big Face’s live broadcast requires traffic, and traffic will depend on whether it can be done properly.

So what he hopes most is that the other party sells a bottle for 100 yuan.

In this way, his reputation as someone who has been taken advantage of will definitely become popular on the entire Internet.

pity……

Returning to reality, the long-faced man smiled and said: "Then let's have two bottles!"

He originally wanted to buy a bottle. After all, here, a bottle of mineral water costing one yuan is really a loss.

As a host, he must consider the feelings of stall owners to maintain his generous and considerate persona.

It’s just that every cell in the body is in a state of extreme dehydration all the way to the long face.

A bottle of mineral water is definitely not enough.

So he bought two bottles "out of conscience".

However, when the stall owner heard what he said, his brows instantly furrowed: "You only bought so little?

Hurry up and get some water and go over there to scan the code. "

The long face was stunned, what did the other party mean?

Why does your expression look so impatient?

And judging from his tone, he thought he didn't buy enough?

This is too outrageous.

He stood still: "Brother, you are wrong!

Master Zhou mineral water is so cheap, you should strictly limit it.

Where can I get up on a pole to take out food? "

The stall owner wanted to ignore the other person, but seeing the camera in his hand, he must be an Internet celebrity.

It is better not to offend the people who talk about this kind of new media.

Otherwise, there will be trouble if any negative news spreads and affects your business.

He smiled slightly: "It's very simple!

I sell mineral water here, and Master Zhou’s mineral water is subsidized.

This kind of water used to cost six yuan a bottle, but now it costs one yuan, which means that if I sell a bottle, Master Zhou Mineral Water Factory will give me five yuan. "

The long face was stunned: "Really? Master Zhou's mineral water is too popular, isn't it?"

"Of course, they are a famous manufacturer in the country.

Nowadays, activities are held everywhere and people spend money without blinking an eye. "

But the long face frowned: "Wait, it seems wrong, right?

I have been to Mount Tai no less than ten times. Although your water sells for six yuan a bottle, four of them are for the mountain haulers.

In addition, you have to go up and down the mountain every day. The price seems a bit high, but it is not very profitable.

So for you, the extra money for a bottle of mineral water seems to make little difference whether it is paid by the customer or paid by the Master Zhou mineral water factory. "

The stall owner was stunned and quickly laughed: "You see what you are asking.

In order to give back to customers, Master Zhou Mineral Water is willing to take so much money as a subsidy.

Everyone has a spirit of dedication, what’s wrong if I follow suit? "

The long face looked at him and suddenly smiled: "Really?

You are so diligent in selling water, are you trying to falsely report your sales volume? "

The stall owner's face darkened: "What do you mean?"

"It's simple!

The water was picked up by the mountain pickers at the price of four yuan a bottle. I paid one yuan to buy the water, and Master Zhou's mineral water paid you five yuan for a bottle.

It's like you make two yuan by selling one bottle, which isn't much profit.

But if you sell five bottles, hide another bottle, and tell Master Zhou Mineral Water that you sold six bottles.

Then you can get an extra bottle of subsidy.

But you didn't let the porter carry this bottle of water at all, so it's a net profit.

Then the profit will be huge.

There are twenty-four bottles of mineral water in a box. According to five yuan per bottle, this is one hundred and twenty.

You only need to report ten false boxes a day, and you will get one thousand two hundred yuan directly.

Of course, this false reporting must be done secretly.

After all, the people at Master Zhou Mineral Water Factory are not stupid. If the quantity is too fake, they will definitely strengthen the review.

This is why you try your best to sell more mineral water.

Because the more you sell, the more you can falsely report.

Am I right? "

"Nonsense!" The stall owner's face immediately darkened, "I do things honestly and I never play tricks.

You'd better come up with evidence or I can sue you for defamation. "

However, even though he was clamoring for benefits, anyone who was not blind could see the guilty conscience on his face.

The long-faced man laughed quickly: "I'm sorry, I just said it casually.

Aren’t you selling water? How about I just buy ten boxes? "

The stall owner who was originally filled with indignation suddenly laughed: "Look at you, you didn't tell me if you wanted to buy mineral water earlier.

Come on, ten boxes, right? Where do you want to put them? I'll find someone to send it to you. "

"Get on the rock in front. I'll hold an event later to increase my popularity."

"no problem!"

"..."

The two of them laughed and laughed at each other, and the atmosphere was peaceful.

However, after watching the video, Zhou Wenyuan's face turned gloomy.

He is not a fool, of course he can see it in the stall owner's expression.

In other words, you spend money to carry out activities, but these people line your pockets?

You must know that the sales staff at tourist attractions are notoriously bad-looking. They usually sell things as if you want to buy them or not.

Now, in order to sell one more bottle of water, his face broke out into a smile.

This shows that these people are definitely cheating their own money.

He asked his assistant: "Have you ever investigated this situation?"

The assistant also didn't expect that there was such a paragraph behind the video with the long face.

The reason why she chose this video to show her boss was because she felt that this person had a natural sense of joy.

did not expect……

Fortunately, Zhuli remained calm in the face of crisis: "Of course we have investigated. Not only me, but all our sales staff are very strict in reviewing the sales of mineral water in scenic spots.

However, it is inevitable for a hundred secrets to be sparse.

Our people can't keep an eye on it all the time, we can only take a rough look.

So the other party obviously only sold ten pieces, but said that eleven pieces were sold.

When there is no salesperson watching, the other party will usually be given a pass.

Otherwise, if we watch too closely, trouble will arise, which will also be bad for our brand’s reputation. "

Zhou Wenyuan nodded, of course he knew what the assistant meant.

As the saying goes, if the water is clear, there will be no fish, and if the water is clear, there will be no disciples.

If you care too much, you will appear stingy.

After all, this kind of activity is initiated by oneself. If you are not willing to pay, you can stop the activity. It’s just that it’s okay not to know some things, but once you know them, you always feel uncomfortable.

After thinking for a while, he asked again: "What is our profit situation during this period?"

"Only 30 percent of usual."

Zhou Wenyuan's expression changed: "What did you say? It's only 30% of the usual volume. How is that possible?"

He couldn't accept it.

You must know that the sales volume of mineral water during this period has been much higher than usual.

Even if profits decline due to subsidies, they should at least be the same as before!

The result turned out to be only 30% of the previous level, which is too outrageous.

The assistant smiled bitterly: "This number is indeed low.

But when we carry out activities, there are too many people who need compensation.

Especially in scenic spots, although there are suspicions of false sales, at least 80% of them are real sales.

The main reason is that the price of our mineral water is too low. Those tourists no longer choose to bring their own water because it is too expensive as before.

Many people even buy them by the box.

Take Mount Tai as an example. The number of mountain pickers during this period was more than a hundred times greater than before.

The sales person in charge there took a video for me two days ago, and they were all moving up the mountain in units of ten tons. "

Seeing Zhou Wenyuan's downcast expression, the assistant added: "And our profit has been gradually declining in the past few days. It was 40% the day before yesterday, and only 30% yesterday.

In a few days, let alone making a profit, you might even lose money. "

Zhou Wenyuan had no idea what to say. He closed his eyes gently and opened them again:

"Where's the October Mineral Water Factory?

Did they make any moves? "

Based on Zhou Wenyuan's understanding of Zhang Yue, the other party would never ignore such a big battle on his side.

Unexpectedly, the assistant shook his head: "They still only sell their own water.

And because the sales channels are different, although we have done a lot of activities, it doesn't seem to have much impact on them. "

"What? No impact?"

Zhou Wenyuan was dumbfounded, "Then whose market does our extra sales occupy?"

"It should be Nongfu Spring."

"what?"

Seeing the shocked expression on the boss's face, the assistant explained: "The main focus of this event we held was cost-effectiveness.

Especially in scenic spots, it has received a lot of praise.

In the past, everyone's first choice for drinking mineral water, especially those who didn't care about the small amount of money, was Nongfu Spring.

After all, their advertising is so great!

Nongfu Spring is a bit sweet, not particularly expensive, and tastes decent.

But it's different now.

Because most consumers know in their hearts that Nongfu Spring is a bit sweet is just a metaphysical advertisement.

If you really drink it, you won't be able to taste the sweetness.

On the contrary, our Master Zhou mineral water tastes no worse than its counterpart, and it is also sold very cheaply.

So everyone agreed that we are the conscience of the mineral water industry.

You also know that as long as you have a good reputation, sales are not a problem at all.

Nowadays, everyone is proud to drink Master Zhou mineral water, and the best-selling water in supermarkets besides our water is Nongfu Spring.

If we sell more here, sales there will naturally decline. "

After listening to the assistant's words, Zhou Wenyuan stared blankly ahead, not knowing what he was thinking.

Just then, the assistant's cell phone rang.

She glanced at Zhou Wenyuan carefully.

Zhou Wenyuan waved his hand: "Is it business? If so, just take it, it doesn't matter!"

The assistant nodded and chose to answer.

Soon her expression became strange: "Boss, the latest news is that just this morning, the October Mineral Water Factory took action.

They began to distribute products to supermarkets in an all-round way, and after fermentation some time ago, October mineral water has gradually become well-known and recognized by the market.

Therefore, according to feedback from our sales staff, although the sales volume of the other party cannot be compared with ours, it is generally pretty good. "

"Really? How much do they sell a bottle for?"

"piece!"

"Where's the scenic spot? Have they put out the goods?"

“No, it’s only available in supermarkets at the moment.

The official explanation given by the other party is that the current production is limited, and it will take some time for the scenic area to distribute the goods. "

Zhou Wenyuan frowned.

Although the October Mineral Water Factory took action, the other party's reaction was soft, making him feel like he had hit cotton.

However, Master Zhou Mineral Water was just worried, while Nongfu Spring headquarters directly exploded:

"What are you talking about? Because Master Zhou Mineral Water has been carrying out activities recently, our mineral water sales have dropped by nearly half?"

The assistant of Nongfu Spring was a rare man. He looked at the gloomy sales manager in front of him: "That's right.

In fact, if our mineral water sales are just declining, the impact will not be big.

After all, Master Zhou Mineral Water cannot always carry out activities.

But the problem is that with this event, they changed everyone's inherent impression of mineral water.

In other words, our mineral water is no longer the first choice. "

The sales manager walked back and forth.

The assistant looked at him: "Should we also organize activities like Master Zhou's mineral water to change the reputation?"

The manager turned to look at him: "How to reverse it?

Our mineral water is not based on cost-effectiveness, but on advertising and word-of-mouth.

If we engage in a price war with the other party, it is tantamount to using our shortcomings to exploit the other party's strengths, which is not worth it at all.

Besides, although Master Zhou Mineral Water has great reputation, they also have difficulties that they cannot tell.

If I'm not wrong, the other party won't be able to hold on for long.

In this case, you can contact the TV station again...

There is also Kuaidu We Media, which buys advertising space directly from them. "

The assistant nodded, understanding what the other person meant.

Nongfu Spring quickly captured the mineral water market by relying on advertising, and now it is natural to continue to do its own business.

"Then what are we advertising?

Is Nongfu Spring a bit sweet, or do we not produce water, we are just porters of nature? "

“Broadcast both of these, and you can go to the advertising department to record a new commercial.

The advertising slogan reads, "Good mountains, good water, Nongfu Spring, pure water from nature." ’”

Zhu Li nodded, although this advertisement is similar to "We don't produce water, we are just porters of nature" and is not as classic as this sentence.

But it is a new advertising slogan. If it is coupled with background music and some fresh and picturesque pictures, the effect should be pretty good.

Of course, the reason why the sales manager took such a photo was mainly because he was targeting Master Zhou’s mineral water.

As we all know, Master Zhou’s mineral water is sold at a cheap price.

In addition to the lower cost of their bottles, they also use tap water.

This is tantamount to adding salt to the other party's wounds.

At that time, we will look for those self-media bloggers to build momentum. I believe that the reputation Master Zhou Mineral Water has accumulated during this period of activities will definitely collapse immediately.

Yes, your mineral water is indeed cheap, only one yuan a bottle.

But the problem is that you are using tap water!

It makes sense to fool consumers with tap water, which is simply outrageous!

The assistant can already imagine how dark Zhou Wenyuan's face will be when he finds out about this!

(End of this chapter)