The Birth of the Hong Kong Island Family.

Chapter 41 [Facing the Enemy Strongly]

December 12th, Christmas.

In the morning, Lin Zhichao drove to the company as usual.

In the back of the car, he flips through the day's paper.

Suddenly, his eyelids twitched, and he was attracted by an advertisement.

"There are 75 floors for sale in Mongkok, and each floor only costs 3 Hong Kong dollars"

Looking carefully, Lin Zhichao immediately understood that there was a real estate company that wanted to catch Changjiang Real Estate by surprise; and this real estate company, he seemed to remember, was a boss named Zhang Jun. (PS: There is a real person in the history of Zhang Jun, the former owner of the litchi garden, who later sold the litchi garden to Qiu Degen)

Can't wait like this!Lin Zhichao's first thought was.

After all, at this time, the rich and powerful from the mainland have not yet arrived in Hong Kong, so the purchasing power of Hong Kong as a whole may not be very high.

Assuming that Huixin Real Estate won the first place, then the sales of Changjiang Real Estate on New Year's Day may be in jeopardy.

"Is it a coincidence, or is it intentional?" Lin Zhichao muttered to himself.

Then, a determined expression appeared on his face.

Regardless of whether it is a coincidence or intentional, Changjiang Real Estate must respond in a timely manner, which is in its own vital interest.What's more, this project is in cooperation with the He Dong family, so we can't let him look down on himself.

Yangtze River Properties.

Lin Zhichao summoned several managers, came to his office, and gave them the newspaper.

"Did you read the morning paper?"

Hu Zhaoxu, the marketing manager, immediately said: "I've seen it! This Huixin Real Estate is not a good person. The sale of the 75th floor building at this time will have a great impact on us. And I know this company, their boss is Zhang Jun, and several A friend spent 85 yuan to buy a piece of land, which seems to be the project of building a 75-story building. But as far as I know, the construction of this site should only start. Such a large project, they are so urgent, they are either targeting us or Zhang The army is too optimistic about the market."

Lin Zhichao said seriously: "No matter what their purpose is, the key is how should we deal with it?"

Everyone immediately thought about it.

Huang Changhong was the first to say: "We are ready in all aspects. We can go to the newspaper office to advertise today, and we can open the market tomorrow."

His plan was unanimously approved by everyone.

Hu Zhaoxu added: "That's right! According to market principles, usually only a few people will sign the contract on the first day, so Huixin Real Estate will only sell a few units today. And when our advertisement comes out tomorrow, their customers will immediately Turn to our arms, because we are so well prepared."

The property of Huixin Real Estate is 1000 square feet per floor, and the price is about 3 Hong Kong dollars, and the average price should be 3 per floor.

There are two kinds of houses in "Lantian Yayuan", one is 920 square feet, the other is 980 square feet, but the minimum price given by Lin Zhichao is 30 Hong Kong dollars per square foot, and the highest is 35 Hong Kong dollars per square foot (different floors) , the price is different).

He dared to sell it at this price, naturally because of the value of 'Lantian Yayuan'.

Lin Zhichao spoke at this time:

"It's still on sale on New Year's Day! However, our advertisement must be done immediately, and it will be published in the newspaper tomorrow."

"First of all, we don't buy advertising space today, but buy the front page position of the news, and we buy the front pages of three newspapers, and we will start buying advertising space tomorrow."

"Secondly, the 26th to 31st is our advertising time, and the official opening is still scheduled for New Year's Day."

"Afterwards, our advertising space is large enough to clearly introduce the advantages of 'private housing estates', the reputation and advantages of Cheung Kong Properties, the first model houses and other details."

"Finally, the newspaper reported that 'Lantian Yayuan' bought a property on the opening day of 'drawing gold'. All customers who buy a property will draw a lottery once on each floor, and there is a 5/[-] chance of winning '[-] taels of gold'."

Since you want to play, let's play a big one, let Cheung Kong Real Estate become the grandfather of Hong Kong real estate.

Several executives recorded in their notebooks one after another, the expressions on their faces were wonderful, and they were very shocked.

They didn't expect that the boss would be so good at playing!

"The boss is brilliant!"

There are thousands of words, only this sentence is classic.

That night, Zhang Jun and several shareholders were waiting for the statistical results at Huixin Real Estate.

"Don't worry, although we are selling 75 floors (15 tenement buildings) this time, it is indeed the largest residential sale since the opening of Hong Kong." After speaking, Zhang Jun was a little complacent, and then said: "However, this year There are quite a few mainland Weishui guys in Hong Kong, and their purchasing power is still quite sufficient. So, I bet, they will all be sold out within three to five days.”

A shareholder and friend said with a smile: "For a 75-story building, even half of the fee is still 115 million Hong Kong dollars. All the expenses of the initial investment will be recovered, and we will get 23 Hong Kong dollars every two months afterwards. I really didn’t expect real estate to do this.”

Although the land fee for this project cost 85 Hong Kong dollars, the construction fees and taxes were less than 75 Hong Kong dollars; therefore, in the view of Zhang Jun and others, they had to earn 70 Hong Kong dollars.And the cycle is less than 15 months.

It can even be said that the investment cycle is only half a year, because the previous funds have been withdrawn, especially the first 50% of the funds.

Zhang Jun said: "That kid Lin Zhichao is really capable. He has changed the pattern of Hong Kong's real estate. Even the Governor of Hong Kong has stood up for him. But this time, we will make him suffer from being dumb. Just tell him that young people have ideas. That's right, we veteran businessmen are not vegetarians either. Haha!"

Everyone laughed.

The mall is like a battlefield!
After a while, Sun Liguo walked into the office, greeted a few people, and then said: "It has been counted, and there are 4 households who signed the contract today. In other respects, there are 50 to [-] people who came to consult, and there are about [-] people who are interested. .”

Several people were taken aback, Zhang Jun said: "Why are there so few signings? There are also fewer consultations, right?"

The three shareholders also became nervous!
Sun Liguo comforted his boss and said, "Boss, it's only the first day of our advertisement. Naturally, it has almost the same effect, and there are still six days of advertisement time in the future. If this trend continues, at least 15~20 households will sign the contract tomorrow. This is a normal phenomenon." .”

Zhang Jun was right when he thought about it. The situation he consulted from others was exactly the same.

Remembering that there were still friends and shareholders there, he immediately said: "The farther you get to the back, the more people there are, let's spread the word!"

"Justified!"

The next day.

"Sing Tao Daily": Cheung Kong Properties throws another depth bomb - private housing estate

"Business Daily": There is a building for sale - buying a property and pumping gold
"Overseas Chinese Daily": The 80-story building of Changjiang Real Estate's first private housing estate is for sale
Chen Ende is a businessman who just came to Hong Kong from the Mainland. Recently, he was shocked by the rental housing in Hong Kong. The purchase fee for a one-story, thousand-square-foot house is as high as 6000 Hong Kong dollars (Tsim Sha Tsui), and the monthly rent also needs 300 Hong Kong dollars per month.

As a co-author, the cost of renting a house for one year is nearly 1 Hong Kong dollars.

After the contract expires, we still don't know how things will develop.

But he has no choice. In order to avoid the war and to have a place to live for his family of 14, he can only bite the bullet and rent it.

In a more remote place, the rent is cheaper, but he is worried about safety issues. After all, he is not very familiar with Hong Kong, and he has only been here two or three times for business.

But yesterday, Chen Ende saw a house sale advertisement, so he went to inquire about it.

After all, it only costs 3 Hong Kong dollars to buy a house, so why doesn't he buy a house?
But only after he went there did he find out that the house hadn't been built yet, and even the construction had just started, which made him hesitate directly.

Although the sale has repeatedly guaranteed that the house will be completed on time, and many houses in Hong Kong are now for sale off-plan, commonly known as 'off-plan sales'.

"Is this really the case in Hong Kong?"

"If it is confirmed that this is the case, I will go and sign the contract."

"After all, I can get the deed and move in in November next year, and I don't need to pay another year's rent."

He bought a few newspapers and wanted to see if there were any houses for sale, so he went to inquire about them.

But as soon as I saw it, I was surprised to find it.

"Cheung Kong Properties Throws Another Depth Charge—Private Housing Estates"

It is a real estate company, but what is this private housing estate?
With this in mind, Chen Ende read it word by word.

"Fantastic! Fantastic!"

"That's what makes sense!"

The eldest room heard Chen Ende's words, and immediately came up to him and asked, "Master, what's so happy about it?"

Chen Ende was in a good mood at this time, and said: "All you women, come and listen!"

He has a main house and two concubines. Although the Republic of China is illegal, concubines do exist.The "Kindreds" of the Republic of China explained: Concubines (aunts) are not wives, so taking a concubine and marrying a concubine is not considered a marriage. Since it is not considered a marriage, it is naturally not considered a crime of bigamy.Although they are not recognized as wives, they are recognized as belonging to the family.

The three women came together, and Chen Ende told the news from the newspaper.

"The private housing estate of "Lantian Yayuan" is all the owners in this area. There are shared gardens and gazebos. The entire private housing estate is surrounded like a courtyard, and the main entrance is guarded. Non-owners cannot enter without authorization, and the security is high."

"The private housing estate of "Lantian Yayuan" has shops, restaurants and public facilities, making life convenient."

"How about it? 2.8 to 3.5 units, and the house will be handed over in November next year!"

The main room immediately said: "It's much better than yesterday's! Yesterday's one has nothing, and this one can still draw gold!"

For a while, everyone echoed.

Although they lived in garden-style villas in the mainland, they didn't know until they arrived in Hong Kong that money was not spent.The important thing is that Hong Kong will let people know that money must be saved and spent, otherwise it will be easy to lose money.

(End of this chapter)