Siheyuan starts from a better life

Chapter 377, Victory in the first battle (6K)

The merchants from various countries who were coming and going were attracted by this strange scene. They stopped and began to discuss quietly in various languages:

"What's wrong with this car?"

"It seems that the engine is overheated. These two young people are blowing the engine with electric fans."

"No, their fans are blowing in our direction."

"Why don't I feel cold?"

"Oh yes, I feel cool, but not that cold, what kind of fan is this?"

"Strange, why do their fans have five leaves? Could it be because of the five-leaf design?"

"Wait, man, don't you feel that the wind is very soft? It is different from the wind blown by the electric fan at home."

"This style is quite beautiful. I like it better."

"..."

More and more people were watching, until a foreign female businessman pushed through the crowd, squeezed to the front, and asked Jiang Yan and Xu Damao in English: "Young man, what's going on with your fan? Why is it five?" It’s made of leaves, I think the wind is very soft, and the style is good, it looks pretty.”

The translator following the female businessman was about to translate this sentence to Jiang Yan, but Jiang Yan had already started to answer in fluent English: "Dear lady, I am very interested in introducing our new products to you. , Xingfu brand five-blade fan.”

"This model utilizes the latest principles in fluid mechanics, combined with the most popular ergonomics theory in the world, highlighting the concepts of green, environmental protection, and closeness to nature."

When Jiang Yan said this, he raised his head and quickly looked at the expressions of the guests around him, then pointed at the electric fan and said, "Look, our fan uses five leaves. One of the major features of this design is that The wind generated is very gentle and the noise is extremely low. Moreover, according to our calculations, it can save electricity while creating the same cool feeling."

It’s so tiring. To connect so many concepts together and to be able to explain it yourself is really not something that ordinary people can do.As Jiang Yan spoke, he praised himself in his heart.

But my English is a bit awkward, and there's nothing I can do about it. I've traveled through such a long time, and I haven't spoken in English for a long time. It's amazing to be able to speak so clearly.

"Oh, young man, you speak English so well," the beautiful businessman praised.

This young man gave her the feeling that he had received modern education in a developed country, he was sunny and confident.

Not at all like the Chinese translator next to her.His English sometimes has inaccurate expressions, and he has to guess. His accent is also difficult to explain. If his company didn't have a Chinese translator, he wouldn't want to take them with him.

Today, I heard this young man speaking this English, and suddenly I had a refreshing feeling. My ears also felt a lot, and my liking for him increased a lot.

The businesswoman even thought it would be a good idea to ask him to translate for her even if she couldn't do business. She would have to stay here for a few days!

"Thank you, madam, for your compliment." Jiang Yan bowed slightly to her and showed a handsome smile.

Seeing Jiang Yan's gentleman-like actions, the businesswoman was even more satisfied and smiled at Jiang Yan.

"Young man, you can call me Nancy. I am the sales director of Company G." the merchant said.

Company G is a medium-sized home appliance sales company owned by John Bull. Of course, Jiang Yan didn't know this.When Nancy came here this time, she had no intention of purchasing home appliances. She just wanted to see the market in Rabbit Country.

By the way, I wanted to taste the delicacies of the Rabbit Country. People who have been to the Rabbit Country are intoxicated when talking about the delicacies here. This naturally aroused Nancy's interest, and that's why she decided to go to the Rabbit Country.

The food here did not disappoint her. She had eaten a lot of good food in the past few days. The embroidery and porcelain here made her want to go back.

It’s hard to describe other things, and they can’t be compared to our own country.

She was passing by the roadside just now. When everyone was watching the excitement, she saw the four five-blade fans at first sight.With her professional nature, she keenly realized that this product had great potential in the market.Now that she heard Jiang Yan's introduction, she was even more convinced of this idea.

Jiang Yan said: "Ms. Nancy, it's a great honor to meet you. My name is Jiang Yan, you can call me Xiao Jiang. Are you interested in our fans?"

"Yes, Mr. Jiang, I am very interested. Can I talk to you?"

"of course can."

"But...are we just going to talk here?" Nancy hesitated. "

Seeing her like this, Jiang Yan chuckled and said, "Oh, you misunderstood. Of course it's not here. Madam, please go ahead." After Jiang Yan said this, he made a gesture of invitation.

"Aren't your products on the exhibition stand?" Nancy asked Jiang Yan curiously on the way.

Hearing Nancy's question, Jiang Yan thought for a while and came to my house and said, "Our products have always been on display at exhibitions. It's just that our country has too many excellent products. Maybe you haven't noticed."

"Oh, that's right. I think some things might be more appropriate to discuss in the negotiation room. What do you think?" Nancy said.

"I think so too." Jiang Yan responded with a smile on his face.

"In addition, I also need to know your qualifications. You know, we don't know much about the companies in Rabbit Country."

"I understand very much." Jiang Yan said.

In the next moment, Jiang Yan told him about his workplace. Of course, he didn't say anything confidential, but he still had this awareness.

Hearing that Jiang Yan was the inventor of this electric fan, Nancy became even more curious about Jiang Yan and asked him many questions about electric fans.

These questions were answered one by one by Jiang Yan. Nancy was always laughing at Jiang Yan's humorous words.

"You are very humorous," Nancy said. She then added, "I feel very happy communicating with you. I think we have more in common."

"It's also an honor for me to chat with you. For a beautiful lady like you, I think sitting together and negotiating is far more pleasant than having lunch together." Jiang Yan patted Nancy's horse wildly in Westernized language. fart.Speaking of which, Nancy can indeed be called a beauty. Of course, this refers to how she looked 30 years ago.

"Director Zhao, Director Zhao, wake up quickly." Xu Damao pulled out of the jeep and shouted to Zhao Zhanqiang, who was sleeping soundly inside.Zhao Zhanqiang spent the first night at the Polytechnic University with a professor working on an inverter. He didn't sleep all night, so he was catching up on his sleep in the car.

Zhao Zhanqiang was awakened by Xu Damao, opened his hazy eyes, calmed down, and asked: "What's the matter? What happened."

Xu Damao said: "There is a foreign customer who is interested in our electric fan. Mr. Jiang has already taken her in. Before leaving, tell me to let you know."

Zhao Zhanqiang, who was still a little sleepy, woke up immediately after hearing the news. He pulled Xu Damao and said, "Someone really asked."

Seeing his director like this, Xu Damao said with a smile on his face: "Director Zhao, how dare I deceive you! If you don't believe me, you can go and take a look."

"Yes, yes, go and see, go and see." At this point, he seemed to remember something, "I have to find Luci, otherwise there will be no communication."

After saying this, he hurriedly got up and ran to the exhibition hall.

Xu Damao's voice came from behind, "Director, Mr. Jiang understands English."

Zhao Zhanqiang froze when he heard Xu Damao's words behind him, but ran towards the exhibition hall without stopping.

At the Canton Fair venue, in the booth of the [-]th City Foreign Trade Hall, Zhao Yingkui was sweating profusely helping Director Hu of Cloisonné to move the exhibits.There were seven or eight merchants gathered in front of the booth, looking at the cloisonné handicrafts and bargaining with the factory director.Not to mention, Sijiucheng Cloisonné is indeed very good. Overseas merchants couldn't put it down after seeing it. Some people ordered hundreds of pieces at a time.

Of course Zhao Yingkui remembered Jiang Yan's request, but he was too busy to take care of their five-blade fan.The sales situation of cloisonné is so good that almost 10 US dollars of orders are signed every day. This is the top priority of the Department of Foreign Trade. How dare Zhao Yingkui neglect it.

As for the five-blade fan, Zhao Yingkui felt from the bottom of his heart that this was just Jiang Yan's wishful thinking. Foreign technology was so advanced that they were much better at electrical appliances than we were.Let's get some exports of handicrafts and local specialties, and that's about it.

Thinking of this, he began to envy the noodle factory, ham sausage and automobile factory in the center of the booth. He heard that these factories had signed a lot of big orders, and half of the foreign exchange every year belonged to other people. How could he be like himself? With this cloisonné factory in my hand, one hundred thousand a day is enough for me to enjoy myself.

But then again, they are all companies in the Fourth and Nine Cities, so the gap is so big.It is said that these factories were all built by Mr. Jiang, so the electric fan in my hand is no worse than theirs!

He decided that when he had some free time, he would take out the five-blade fan and show it to himself.As if telepathically, Zhao Yingkui was thinking about Jiang Yan, and Jiang Yan magically appeared in front of him. "Director Zhao, can I spare you a few minutes?"

"Oh, it's Mr. Jiang. I'm so sorry. Look, I'm busy right now. What's the matter with you?" He looked at the group of foreign businessmen behind Jiang Yan in confusion.

Jiang Yan said: "Director Zhao, these dozen merchants behind me want to know about the situation of the five-blade fan from you."

"Five-blade fan?" Zhao Yingkui was a little confused, "You mean, they are all here to ask about the five-blade fan?"

It's no wonder that Zhao Yingkui was confused. There were indeed a few more people standing behind Jiang Yan, a full 30, and they were black, white, brown, and of all races.

"Yes, they are all here to ask. Please arrange a negotiation room for me, a bigger one." If that doesn't work, tell the person in charge of Yanjing First Automobile Plant that I want to borrow their negotiation room.

"Oh, oh, okay, I'll go right now, I'll go right now." After Zhao Yingkui said that, he ran out like a gust of wind.

It is not difficult to borrow the negotiation room. With Jiang Yan here, these companies will definitely give him face. Otherwise, these factories will come swarm after knowing that Jiang Yan is here, hoping that Jiang Yan will come over and give guidance.

After Zhao Yingkui left, a group of overseas merchants swarmed up and fired at Jiang Yan at the same time:

"Mr. Jiang, I would like to know if the five-blade fan is indeed your product?"

"Mr. Jiang, I would like to ask how much you have exported so far?"

"Mr. Jiang, our company is very interested in becoming the agent of five-blade fans in North America. Can we have a chat?"

"Mr. Jiang, our company is very influential in the European market. This is my business card."

"..."

The merchants are so enthusiastic, and everyone is afraid of being overtaken by others and losing important business opportunities.The global economy is not doing well right now, and it is not easy to find one or two good products.

Things like fans do not have a high technical content, and many quality aspects can be seen at a glance.When they were outside the venue just now, everyone had already seen the appearance of the five-leaf fan, and experienced the effect of the fan for themselves. The soft feeling is indeed incomparable to the traditional three-blade fan.Those who can come to participate in the Canton Fair are not ordinary shopping mall rookies, and everyone has the same keen sense of business opportunities.

At this moment, Hua Keqin, the deputy director of the Foreign Trade Department of Forty-Nine City, heard the sound and came over. The movement here was really a little louder. Seeing so many overseas merchants, he still wanted to come over and ask.

"Mr. Jiang, what's going on with you? Why is it so chaotic?" Hua Keqin, who had just arrived, wanted to get angry when he saw the chaos, but his tone became much gentler after seeing that Jiang Yan was the one being surrounded.

Jiang Yan said: "Director Hua, we do have something going on here. These merchants seem to be interested in one of our five-blade fans."

"Interested?" Hua Keqin asked, "How much interest can you have?"

Nancy was no stranger to Hua Keqin. They had been in contact with each other in the past two days. At this time, Nancy was the first to step forward and said with a smile: "Mr. Hua, I would like to ask if you are interested in investing in John Bull Market." Export this charming fan product?”

"Of course, of course." Hearing this, Walker said in English, "Ms. Nancy, I wonder how many such fans your company is interested in selling?"

Nancy said: "We are not sure about this number yet, but we hope to import 10 units in the first phase. If the sales situation is good, we hope to expand cooperation."

"10 units!" Hua Keqin almost thought he heard wrongly.Products exported in units of 10 are also available in Sijiucheng. For example, a certain hand-woven bowl mat is sold for 20 pieces per dollar. 10 pieces is 5000 U.S. dollars, which is also a good amount of foreign exchange income.

Thinking of this, Hua Keqin turned around and asked Jiang Yan: "Mr. Jiang, what is the price of your fans?"

"The price is US$45 per unit." Jiang Yan replied in English,
This price was decided by Jiang Yan after careful consideration. Through some special channels, Jiang Yan learned that the current price of electric fans in foreign markets is about US$40 per unit.The self-designed five-blade fan is unique in design, so the price is tentatively set at $45. "

This price shocked a group of people at the Foreign Trade Department. They all felt that the foreign fans were priced at 40 US dollars and ours were 45 US dollars. How could our country's products be sold more expensive than foreign ones? "

However, Jiang Yan still suffered a bit at this price. If it weren't for export and subsidies, Jiang Yan would never have set this price.

这五叶风扇，按生产成本计算，最低最低也得达到80块钱。如果卖45美元，按1块7的汇率，也就是相当于人民币的76块5毛。每生产一台要净亏3块5毛钱呢。”

However, there are policies here and there are countermeasures here. The exchange rate of 1 yuan 7 is the official price.If it is an export enterprise, the foreign exchange income will have a separate foreign exchange settlement price, which is calculated at 2 yuan. This is to encourage exports. This is an internal policy. "

If calculated at 2 yuan, 8 US dollars is 45 yuan. Although it is cheaper than domestic prices, it is still barely profitable.However, there are also transportation costs and marketing costs, and profit margins must be left for foreign merchants.After all this calculation, I still can’t make any money.

However, Director Xie of the Foreign Trade Department of Sijicheng City promised himself that as long as the sales price can be above 40 US dollars, after the export settlement is completed, the foreign trade department will subsidize you for the part less than 245 yuan.

40 US dollars, calculated at an exchange rate of 2.8, is 112 yuan. In other words, the hall can provide a subsidy of 133 yuan for each exported fan.

Jiang Yan also learned that export subsidies are a consistent national policy.Which export company has not received subsidies from the state, and some have received subsidies worth millions.The more subsidies we receive, the more foreign exchange we earn from exports, and the more glorious we are.If he had known that the country had such a big killer as export subsidies, would he still need to be depressed?

In this era, the overestimation of the RMB currency is indeed deceiving, but there is nothing we can do about it. At that time, the value of one US dollar of foreign exchange to the country was definitely not something that could be measured by 1.7 RMB. If possible, the country would not hesitate to take it. Pay 10 yuan in exchange for one dollar.However, due to various considerations, the exchange rate cannot be lowered.As a result, this situation emerged where the currency was overvalued, products were sold at low prices, and the state provided high subsidies.

Jiang Yan didn't know why he didn't just lower the value of the RMB and adjust the deceptive exchange rate to a reasonable price of 4:1 or 6:1.

Come to think of it, this might be a matter of face.But this is not Jiang Yan's concern. Now he is worried about how to sell more fans.

"No, no." After hearing Jiang Yan's quotation, Nancy shook her head and said, "If our import quantity can reach 10 units, can the price drop a little? I feel that 42 US dollars is a reasonable range. , which is 10 pounds."

In this era, the purchasing power of the British pound is still strong. However, due to the neutral choice of Eagle Sauce in the early stage of World War II, when other capitalist countries chose to go to war, Eagle Sauce quietly made war fortune on the side.After the end of World War II, the British pound finally entered a state of twilight, choosing to be pegged to its little brother the U.S. dollar and devalued to $4.03 to help John Bull pay for the war.

However, the empire had lost its former glory, and Britain's economic situation was deteriorating, so the pound began to depreciate.By the late 20s, GBP/USD had fallen to 60.With the collapse of the Bretton Woods system, the British government began to implement a free floating exchange rate system, which resulted in large fluctuations in the exchange rate of the pound relative to the US dollar at that time.It was not until 2.4 that GBP/USD began to "stable" between $1986 and $1.40.

42 US dollars per unit, 10 units!A total of 420 million US dollars!That is 100 million pounds. When can a single order reach 420 million US dollars?Hua Keqin felt dizzy and his heart almost jumped out of his chest.

He subconsciously wanted to agree, but when he saw Jiang Yan's eyes, he kept silent.

"Ms. Nancy, one pound is listed today as 4.02 U.S. dollars, which is 6.83 RMB. This is a difference of nearly 31. If you pay in pounds, I think the unit price of 10.5 is more appropriate."

Hearing Jiang Yan's quotation, Nancy quickly calculated in her mind, and then said with a smile: "If you agree to hand over all the sales rights in Europe to our G company, the price can be further negotiated." Nan Xi said in a low voice that they were talking alone now, so there was no harm in talking about the price.Nancy has estimated that if it is well packaged and promoted, it is possible to sell it for US$60 in the European market.

Hearing this, Hua Keqin was even more confused. 10 units was just a base number. This Nancy still wanted to get the entire agency rights. Wasn't she going to go for 100 million units?

As a veteran foreign trader, Hua Keqin knew not to be too excited at this time, otherwise the merchants would know their bottom line, which would be detrimental to price negotiations.

At this time, Jiang Yan saw Zhao Yingkui coming back, and saw him slightly nodding to Jiang Yan, so he said to Nancy: "Ms. Nancy, we are very interested in cooperating with your company, but we still need to discuss some matters." Let’s discuss specific issues. Look, if you are willing, can we go to the negotiation room and sit for a while?”

"Of course, I'm very interested," Nancy said with a smile.

Jiang Yan reminded in a low voice from the side: "Director Hua, there are more than a dozen merchants behind us. I guess they also want to talk about agency and sales."

Hua Keqin looked up and saw other merchants looking at him eagerly, as if they were eager to pull him over to sign a big order.He pretended to be calm and said: "Of course we have to arrange it. All merchants are the same. I will ask someone to arrange the negotiation room right away."

After saying this, he turned to Jiang Yan and said, "They are probably not familiar with our products yet. Now I will send someone to find people from your research institute, and we will talk separately."

Then he said to Zhao Yingkui: "If such a big contract can be negotiated, we will launch a satellite in Sijiu City this year. Why is there no electric fan in this exhibition hall? I have the final say. Half of our exhibition hall will be given to Electric fan, you will cooperate with the comrades from the research institute to attract investment later."

After hearing the instructions from his director, Zhao Yingkui quickly agreed.After everything was arranged, Jiang Yan, Director Hua and others walked towards the prepared negotiation room.Followed by many dealers who are interested in the product.

"Director Hu, you can do your own business here. I have to deal with the five-blade fan! Remember to clear up half of the space." Zhao Yingkui shouted to the director of the craft cloisonné factory, and ordered the people to start Install an electric fan.

"Director Zhao, Director Zhao!" Director Hu shouted twice. Seeing that Zhao Yingkui ignored him, he muttered: "How can I do this alone! This merchant wants to sign a contract worth 2 yuan."

When several people were talking just now, Zhao Zhanqiang rushed over. Hearing what Director Hu said, he said to Director Hu: "Old Hu, you'd better do your own business. We are about to sign a contract worth tens of millions." Okay, okay, I won’t tell you anymore and I’ll go help.”

Zhao Zhanqiang and Versail then walked towards the negotiation room. At this time, Director Hu replied disdainfully: "Isn't it just tens of millions? It's like giving money to someone who has never seen it... What, tens of millions! It can't be yen!" "He almost shouted the last sentence.

(End of this chapter)