Era: Beginning from the Modu Translation Studio

Chapter 136 The first child's upper ring was pierced and the second child was pierced, extra-planned pregnancy resolutely scraped
Jiang Shan would never have imagined that the first Ching Ming Festival after crossing would actually be in Xiangjiang.

Not only that, but I also chatted with a girl about "sanitary napkins" for half a night.

Jiang Shan, who talked more and more vigorously, almost didn't invent the wings in advance.

The two reorganized the copywriting of the "Kao" sanitary napkin.

Yu Sigui kept the key points of Jiang Shan's instructions in his notebook, so that he could re-draw the entry draft when he went back.

Both parties are very careful, after all, this is a bidding advertisement for a "million" bonus.

In this era, converted into RMB is a small eighty thousand...

On the return trip, Yu Sigui and his father had already boarded the plane back to Japan.

As for Jiangshan, it is natural to walk with the organization.

Everyone is in position, divide up and move.

At this moment, Shao Bolin has been sitting beside Jiang Shan.

After some conversations, Jiang Shan, who benefited a lot, drafted a letter on the spot "A Letter to the Stamp Issuing Bureau: Where are the Chinese Zodiac Stamps?" ".

"You help check it out," Jiang Shan handed the first draft to Shao Bolin: "I'll hurry up and revise it, and arrange it to be published in the newspaper as soon as possible after I go back."

Shao Bolin and his party looked at it carefully: "Xiao Jiang, if this monkey stamp can really become the first zodiac stamp, I will give you credit for it."

Jiang Shan knew that his first achievement was fixed: "As long as we don't give up, there will be a day of victory."

"Hahaha," Shao Bolin often said when he was young: "It's good to be young and have a drive."

However, he himself did not dare to procrastinate.

After all, it is already April, and this is the Gengshen year monkey ticket, and what matters is the first start.

However, Jiangshan will not delay, the first thing to do in the return agency is to instruct Ding Lingling to send the manuscript to the Supplement Department.

With a cup of tea and a sofa, Jiang Shan, who was sitting in the office and reading the newspaper, couldn't help feeling: "It would be nice if I could work like this for the rest of my life."

Jiang Zhuangzhuang sorted out the photos of the oil exhibition that Jiang Shan brought back: "What's so difficult about this, you can work on this class until you retire."

"It's true, we have a way anyway,"

Jiang Shan stared at the "Oriental Metropolis Daily" in his hand. More than ten minutes passed, and he hadn't finished reading the front page.

This proves that the visibility of the news is not weak.

Turning to other sections, I glanced at the titles, and didn't know which one to read first, because I wanted to read all of them.

"The level of editor-in-chief Cai's headlines is getting higher and higher." Unexpectedly, some suggestions at the time actually involved himself.

Jiang Shan couldn't help shaking his head: "Forget it, let's just follow it from top to bottom."

"You read the newspaper and still complain so much," the eldest brother Jiang Hai walked in.

"Editor Jiang," Jiang Shan hurriedly poured a cup of tea, "I'm not complaining, I'm just praising your editors."

"Just these headlines," Jiang Hai pointed to the newspaper and said, "There is also a brief introduction on the front page. I have to think about it for an hour every day."

"It's all for the sales of the newspaper," Jiang Shan felt that the pain was worth it: "The majority of people can see it clearly."

As for the patriarch of the Party in newspaper headlines, the foreign country is not clear, but the representative of the Party class in headlines after the People's Republic of China is none other than Reader's Digest.

What "the probability of UFO appearing in the next month is the highest", "The group of people calling for flying saucers", "Plants can also cry and laugh"...

It can be said that since the appearance of science fiction content, the editor-in-chief of "Press Digest" no longer has to sell magazines on the road in person.

"When you mention this sales volume, I get a headache. "Oriental Metropolis Daily" wants to break the [-] mark...it's not easy."

Recently, the growth rate of "Oriental Metropolis Daily" has weakened significantly.

"Jiefang Daily" has a circulation of nearly 40, and "Pujiang Daily" is not weak.

After the serialization of "Aunt Zhang's Old Hen" ended, Wei Yuanxing learned the method of "Oriental Metropolis Daily" and began to publish two serial novels.

Jiangshan took a look, and they were all very attractive.

One of the novels published in 1978, "Little Lingtong's Roaming in the Future", is actually a science fiction novel.

This move has obviously gone ahead of Reader's Digest.

"Editor Jiang," Jiang Shan thought about it carefully, "the supplement of our newspaper has no room to add novel serials."

"Still serialized?" Jiang Hai waved his hand: "Of course not. Everything else is easy to say. Serialization has a fixed layout and a fixed position, and it still happens every day."

In the era of thin newspapers, the layout is too restrictive.

With the continuous increase of advertising business and supplement content, the time for expansion is approaching.

Everyone is reading the main newspaper, and the main newspaper is also very domineering.

In September of this year, "Renmin Daily" will launch a "market newspaper".

On the 16th edition of the folio, except for the first edition with some news, the other [-]th editions are all commercial advertisements.

It is said that at that time, the advertising schedule of "Renmin Daily" had already reached the second half of the second year.

In the face of the advertisers who are still pouring into the newspaper, the editor-in-chief An Lingguang launched a veritable advertisement newspaper.

The old saying has always been good, the drought dies, and the flood dies.

After the advertising boom at the beginning of the year, the advertising orders of various tabloid offices have decreased significantly.

The reason is that, firstly, most of the country is just shouting but not practicing, and the high-hanging policy has not been implemented.

As a result, many companies are still living the days of a planned economy.

No matter how bad it is, there is a support from above.

Another point is also the most important, not all advertisements can achieve the effect expected by the manufacturer.

However, newspapers with higher circulation are another matter.

In order to rapidly increase circulation, "Pujiang Daily" is also constantly being revised.

Even the always proud "Jiefang Daily" published the lyrics of a popular song "People say Shanxi is beautiful" for an unprecedented time.

The Golden Rule of "Supplement is the most important" newspaper started with "Yangcheng Evening News", a full year earlier than the previous life.

"Section Chief Jiang," Jiang Hai said in a business-like manner, "Yesterday the Propaganda Department assigned a task to our newspaper."

Jiang Shan immediately said seriously: "What task?"

Jiang Hai looked at his 23-year-old brother and couldn't help laughing: "Propaganda work for family planning."

"family planning?"

"Yes, in order to lay a good mass foundation for the introduction of the family planning policy, the Ministry of Propaganda ordered every city to cooperate in the publicity work of family planning.

The higher-ups will send people to each city to inspect and select cities that actively promote family planning. "

By next year, not only cities will participate in the selection, but also all units and groups will have to participate.

In 1973, the country began to realize the importance of family planning, and put forward the "late, rare, and few" birth policy that year.

This year, we began to solicit opinions from all walks of life to test the waters for the inclusion of family planning in the national policy.

The promulgation of the real decree will have to wait until September next year.

"It was only handed over to one of our newspapers?" Jiang Shan was quite surprised.

"How is that possible?" Jiang Hai shook his head: "All the news organizations in the city have been notified, and the Propaganda Department made a special call just because..."

Having said that, Jiang Hai pointed out the window.

Jiang Shan and Jiang Zhuangzhuang looked out at the same time: "Animation wall?"

"Yes, it's the animation wall."

Jiang Shan frowned instantly, these eleven animation walls were prepared for Children's Film Week in June.

The movie has not been released yet, but the popularity is already growing day by day.

When all the more than 50 children's films will appear in the "Movie Week", people from all over the city may come to watch.

"You...didn't say a word for our wall?" Jiang Shan couldn't bear it.

"You're thinking too much," Jiang Hai patted the third child, "The publicity department wants to use the popularity of our wall to promote family planning."

"how to say?"

"The five-day advertising deadline for Happy Coke has come..."

"Only one wall?"

"How much do you think?"

"That's easy to say," as long as you don't touch Jiangshan's treasure wall, everything is easy to say: "The second brother will survive."

Painting an advertising wall is a reward of 50 yuan.

To be able to draw 4 or 5 pictures every month, isn’t it better than going to work?
"Your department discussed a few slogans for family planning," Jiang Hai handed over this task to the advertising planning department:

"The day after tomorrow, the newspapers will start promoting it."

When Jiang Hai walked out of the planning department, Ding Lingling just walked in humming a song.

"Hello, Editor-in-Chief Jiang!"

"Ok!"

Ding Lingling stuck out her tongue: "Why is the editor-in-chief here?"

"Comrade Ding Lingling," Jiang Shan had already spread out a piece of letterhead: "Tell me, what family planning slogans can you think of!"

We all work in news organizations and have some understanding of the country's family planning work.

However, it was still a little embarrassing.

Jiang Shan held the pen, and his eyes fell on the white paper.

I don't know what the boss is thinking about.

I still forgot that the three members of the advertising and publicity department are all comrades who have not married.

At this moment, the three unmarried youths in the office were all staring at the white paper in front of them in a daze.

"I'll write one first," Jiang Shan began to extract a confession, "and then you two."

Jiang Shan, who is holding a pen, is choosing words in his mind, and he is really stuck.

If the first child is pierced and the second child is pierced, the unplanned pregnancy will be resolutely scraped; if the piercing should not be pierced, the house will collapse; it is better to add a grave than add a person...

Jiang Shan shook his head violently, none of them could be used, otherwise the people would have to be stumped.

After careful consideration, he wrote a line on the paper: family planning is right, only one child is better.

Ding Lingling looked at it and became anxious: "You don't count, everyone knows that it is better to have only one child!"

"Can't it be counted? Then I will write another one," he added another line: Family planning is everyone's responsibility: "Let's forget it."

However, Jiang Zhuangzhuang became anxious again: "This is the word I thought of."

After speaking, he glanced at Ding Lingling resentfully.

Ding Lingling didn't care so much, just took the pen and wrote: Every family should only have one child, it's the same for boys and girls!
"This is not bad," Jiang Shan exaggerated.

Then it was Jiang Zhuangzhuang's turn, the young man held back for a long time, and then: family planning, everyone is responsible!
When the last stroke was made, Jiang Shan and Ding Lingling looked up at him at the same time.

Ding Lingling: "Yes, Xiao Jiang."

Jiang Shan: "The more you write, the more talented you are!"

One sentence from you, two sentences from him...

The task conveyed by Editor-in-Chief Jiang can be finalized.

At night, when Yiwan Yueyue climbed onto the roof, Jiang Shan took out the family planning document from his bag.

"Second brother, look at this."

I was drawing the river of the Eiffel Tower in Paris, and I took a look at it: everyone is responsible, and it is the same for boys and girls...

"What are these?" Jiang He was taken aback by the sight: "Is it better to have only one child?"

"Family planning is really coming," Jiang Shan felt sorry for the second brother: "I knew, you and Miss Xiaoxiao acted faster, maybe you can catch up with the second child."

"It doesn't matter," Jiang He just wanted to know now, "You showed me these just to tell me that it's time to get married."

Jiang Shan didn't mean that, but after thinking about it, he said, "Second brother, do you want to marry a wife?"

Seeing that Jiang He didn't speak, Jiang Shan said righteously: "It's okay, second brother, as long as you ask, I'll make room for you right away."

"Actually, it's not about the house. Xiao Xiao has always said that she can live in her house after marriage."

"How can it be done!"

"That's what I said too," Jiang He kept wanting to say something to Jiang Shan, "However, where can you go?"

Jiang Shan wanted to say that he could buy a house: "It can be done anywhere, brother, isn't that three rooms."

"Third brother," Jiang He looked at him. The man who never talked much was a little talkative today: "Two days ago, Auntie Li came to chat with my mother. It sounds like she wants to sell the house..."

"Sell a house?" Jiang Shan immediately asked, "What kind of house are you selling?"

"What else can I sell, isn't it just the two rooms that have been vacant all the time?"

"Oh," Jiang Shan looked out the window, the two rooms were much more tidy than that of Lao Jiang's house: "Go and ask Uncle Li sometime."

At this time, Jiang He began to ponder over the letter in front of his eyes: "You haven't said it yet, why are you showing me this?"

"Here we go again," Jiang Shan pointed to the letter and said, "The city wants to promote family planning, and I want to put it on the wall of our newspaper..."

"What is the content of the painting?"

"This time, you will design it yourself, and the design fee will also belong to you."

"I design?"

"You should be very experienced."

Jiang Shan knew that the second brother was a master of big-character posters back then.

"Okay, then I'll give it a try," Jiang He drew as soon as he said it, "After the painting is finished, help me palm my eyes!"

"That `s a deal."

Thinking that the three brothers could fight together in the future, Jiang Shan immediately lit a Comfort cigarette.

Japan - Japan, Winter Beijing.

In the circular business conference hall of "Kao" Co., Ltd., advertising companies from all walks of life gathered together.

Yu Sigui and her assistant were sitting in the third row, and she had been looking around just now.

Sure enough, as my father expected, although "Kao" was invited by Guangfa, the real bidders were mainly Japanese advertising companies.

However, she still found a few new, Korean, Hong Kong, and Taiwanese advertising companies in it.

It's understandable when you think about it. After all, it's an on-the-spot bidding. If you don't have any strength, it's better to watch the fun from the sidelines.

Just as she looked away, the two heads of the "Huang and Lin" advertising company walked into the meeting room.

Huang Zhan and Lin Yanni, who have always been known as "advertising stars", naturally will not miss such a feast.

This time, the organizer's staff is ready.

When the long series of fragmentary opening remarks ended, the lights in the conference hall dimmed slightly.

Then, a picture jumped out on the big screen at the front.

In just a few seconds, the entire conference hall was in commotion.

The first competition copy comes from a Japanese-Japanese Advertisement for Stone.

Above a sunny and prosperous city, a huge sanitary napkin held up all the heavy rain in the sky.

The contrasting images of cloudy up and sunny down strongly stimulated the visual nerves.

Yu Sigui stared wide-eyed, thinking that Jiang Shan's plan was already whimsical enough.

Unexpectedly, there is a more open sky.

[With Kao here, don't even think about leaking a drop]

After Lin Yanni translated the slogan on the screen to Huang Zhan, a smile appeared on the corner of the other party's mouth.

Yu Sigui looked away lightly, she knew how powerful these two were.

Just look at the smile on that person's face, and he clearly didn't like the copywriting of Stone Advertising Company.

(End of this chapter)