Reboot 2003

Chapter 377 027: For example (two in one)

At noon on Saturday, Lao Chen took Chen Qin, father and son to the airport to pick up people, and brought Xu Lingling and A Yue back.

After returning to Longshan, we will have a big meal. Although the online store is a mess now, Lao Chen has arranged this matter very carefully.

Although the two little girls have been abroad for a week, they know a lot about the recent developments here.

Entering the restaurant and just sitting down, Ah Yue asked: "Uncle Chen, has the matter here been resolved?"

Lao Chen kept saying: "It's solved, it's solved!"

Xu Lingling asked curiously: "Aren't there still fights...have those people dealt with it?"

"It's dealt with. Xiao Chen said that it was the idea you two gave me that day." Old Chen said, "Although nothing happened afterwards, those people were originally workers and relatives in the factory, and they were not people who specifically did bad things... "

Ah Yue raised her eyebrows after hearing this: "I heard that Donghua Food Factory had nothing to do with these people in the end, so didn't these people not bear the consequences at all?"

Lao Chen couldn't hide it from the two little girls anymore. He sighed and looked a little melancholy.

But Chen Qin explained: "There is no need to worry about safety, but the main thing is that there are too many things to do. My dad's gastrointestinal condition is not very good, and he doesn't want to worry about it anymore recently..."

The two of them were curious: "No matter what, does that mean the online store doesn't plan to make any more changes?"

Chen Qin shrugged and said: "After all, our family is not a family that wants to make money too much. A hot pot restaurant can make money, and a big company can make money. One more online store is not much, and one less online store is a lot."

Lao Chen said truthfully: "It's not that exaggerated. The main thing is that I can't do anything anymore. Even if I want to live up to your good intentions, I can't just open the online store, but these people do it every day." Looking for trouble, I feel that this business is quite tiring. Now that the trouble is over, I just thought that this would be the end of it..."

That's right... The two of them felt a little baffled, but they still comforted him and said: "That's right. Uncle Chen already has a store after all. It's okay to give up the other side in advance in order to focus on the development of the other side."

The two of them didn't think much about it, but Chen Qin said: "The main reason is that it's not very cost-effective. My dad opened a hot pot restaurant before. Although he couldn't make a lot of money, he had to buy ingredients and hire people, and the cost calculation was no better than the cost. No matter how high it is, it’s okay to be well-off, so this time it’s mainly not simple enough. If I can only be a small boss after a long time of tossing here, then my dad doesn’t want to do it anymore.”

Others didn't understand what he meant at first, thinking that he was just being weird and angry with his father. Xu Lingling was very used to this, and said: "So you either don't do it, or you have to do big business, right?"

A Yue was curious: "But it seemed like you were doing pretty well before, right?"

Chen Qin still thought to himself and said: "Yes, but e-commerce is further away from the Internet. The power of individuals is still very weak here. Although the future is bright, it is still too tiring after all, so I might as well just do it." I don’t want to do it.”

Lao Chen was amused by his forced narration: "You said so much, what are your plans? I see that you are holding back ideas these days, so you can tell me."

Chen Qin shrugged: "So, I told you to just take a break. At worst, the online store will be handed over to Lao Lu's family. Anyway, the equity is still there, and the previous accounts have been calculated clearly. I don't think I can quit if I find an opportunity." Losing money.”

Lao Chen was embarrassed: "It's not that I can't do it at all. I think it's okay now. The main thing is that there are a lot of things going on as it continues to expand. It's really unbearable. I feel that it's not that difficult for Xiao Gao and the others to get gold coins... …”

At this point, others kind of understood what Lao Chen was thinking. Although he was a businessman, if he thought about it carefully, he and his son, the Chen family, were also doing the same thing. They probably wanted to take a shortcut this time.

But what Xiao Chen said this time was not just a yin and yang. After all, he was just a small boss. Now that it is like this, he might as well continue to let Lao Chen open his hot pot restaurant... This is of course his support. The first plan, but besides that, Chen Qin seemed to have other things to say.

"Brother Gao also worked hard for two years before he started the business. Besides, although you can't cheat in business, some roads are easier than others. Dad, do you know that the song Lingling and I wrote, The selling price is only five yuan per person. As for the game with A Yue, the average recharge rate is only a few cents per person. What do you think is better than online shopping?"

"In comparison, the cost of online shopping is high." Lao Chen looked at the ceiling and thought seriously, "This cost is also mixed with a lot of other messy things. The money is not much, but more."

Chen Qin said: "Yes, after all, a piece of information can easily increase from selling a few copies to hundreds or even hundreds of millions. No matter how small the profit is, it can add up to a lot. This is where our Internet has more advantages." , if this one cannot cover it, then of course you will be too busy to make a few copper coins."

Xu Lingling said: "Chen Qin, do you mean that e-commerce is bad? From the perspective of making a lot of money..."

"Of course not. After all, the combined share of advertising and media on the Internet is not as large as that of e-commerce. It's just that e-commerce involves too many things and it's hard for one person or company to handle it all. So if you want to do big business, you have to make it easier. Keep the copied parts and leave the rest to others.”

This theory was a bit abstract, and Lao Chen didn't understand it: "So it means we should focus on the Internet and not get involved with these suppliers or anything like that?"

"Yes, yes, but the idea I just mentioned is the main theme of the Internet era. But before the Internet, such large companies had already existed. Although they were engaged in the retail industry, they could be among the best in the world. , I think they have more reference significance..."

The three of them nodded, and Lao Chen asked, "For example?"

"For example, Coca-Cola." Chen Qin said, "Coca-Cola sells syrup all over the world. It owns its formula and trademark, and lets local agents make the drinks themselves and sell them. The agent gets some profits, which can help them make more money. Everything else is settled, and this is the biggest business in the world today."

A Yue thought thoughtfully: "So you are talking about making raw materials..."

"The same applies to other fields. Nike looks for OEMs in third world countries, provides designs and authorizes them to join the distribution network." Chen Qin said, "Qualcomm provides CPUs and chips for mobile phones, and design companies make their own mobile phones and sell them themselves, competing with each other for low prices. Qualcomm and Nike may not necessarily make a big profit from these businesses, but their businesses are the easiest to copy and scale, so they are now the largest multinational companies in various fields."

Lao Chen said: "In that case, we work for them. Our goods come from Longhua and other suppliers, and most of our customers recognize those e-commerce platforms..."

Chen Qin replied: "So, if you want to continue like this, then don't bother anymore. You can't be a big boss even if you take people's anger everywhere. So dad, do you really want to be a big boss?"

Chen Qin still asked in a relaxed manner, but the topic seemed to have become serious. Just at this time, Lou Xuemei and her grandmother also came in and said, "I just went to the store to order a pumpkin pie. Lingling, you two just got off the car. Eat some of these pads first." Just give it a cushion..."

As he said this, he felt that the air in the room was a little strange. When he saw Lao Chen, he actually took out a cigarette and started to light it on the spot. Lou Xuemei quickly slapped his hand: "You're welcome!"

But Ah Yue was considerate: "Aunt Lou, Uncle Chen has something on his mind, let him smoke it!"

Xu Lingling also nodded, but after saying this, Old Chen was embarrassed to say it. He put the unlit cigarette on the table and sighed: "Hey, why do you want to be a big boss? In fact, it's just talk. I'm going to open a hotpot restaurant. I really thought so that year, when you and Lingling were still in elementary school, and later I realized how difficult it was."

Chen Qin said: "So, as long as you have enough money to spend. If you really want to be a big boss, it will be up to you if you want to quit. Retiring early and becoming a high-net-worth person now may not be better than being busy all day long. ." Lao Chen was still thinking deeply: "What you just said sounds reasonable, but I find it very strange."

"What's weird?"

"We also have brands and product concepts." Lao Chen said, with a certain light shining in his eyes for some reason, "When I first opened the online store, what I wanted to sell was the instant rice noodles I mentioned. And we now have our own brand, so according to you, we should be on the right track."

As he said this, he looked at Chen Qin, originally wondering if there was anything wrong, but the three of them seemed to have no objections to this: "So?"

"Even if we are building an online store, we don't have the initiative." Lao Chen suggested tentatively, "Now that we have this, what should we do with other things? I also want to do something valuable, but things always have to be the same. One thing after another comes to my door, and I can’t even push it away.”

"That's not what you have to fight for. Although you have experience, it is better to do it yourself, but since you don't have enough energy, our family will suffer some losses, so why not just transfer the business to others?" Chen Qin said, "Coca-Cola At that time, I was deceived by lawyers before signing a permanent bottling contract. Many multinational companies also thought of building local factories after being charged tariffs. Although it seemed that they suffered a loss, in fact they usually did not lose much. For example, Our family works for Principal Wen, and although he doesn't do much, when others come to us, he can use his status as principal to solve problems, which is the power that can win over us."

Lou Xuemei just came in and sounded a little strange: "What are you and your son talking about?"

Chen Qin said sternly: "I am instigating Dad to give away the family business."

Lou Xuemei was surprised: "What did you say?"

But Lao Chen said, "Just leave it alone."

As he said that, he began to think deeply: "In that case, you are right. But after all, we are an e-commerce company. Whether it is Coca-Cola or Nike, it seems wrong..."

Chen Qin said: "Why do you think so much? Since you want to do big business now, if you throw away all the parts that are not big enough, then the rest will naturally be the answer."

Then he took out his mobile phone and said: "Then let's do it one by one. By the way, do you think our online store is still open?"

As expected, Lao Chen still couldn't let it go: "Of course I have to open it. As you said, online store customer service and media have cost advantages. It's just that Lao Lu and his son seem to have a lot of ideas. I don't know how he and his son discussed it recently. The two of us are tossing our way to the Yangtze River Delta, and it sounds like they want to dump our family..."

Chen Qin said: "That's just right. Our Longshan is a small place with inconvenient transportation and inconvenient transportation. In the future, the logistics point will be opened there and they will be responsible for the delivery. The small store will be operated directly there. Isn't this the best of both worlds? Well. As for management issues, you can log in to your Taobao account and see how many orders there are, and you can clearly see how much money there is at that time. Are you still worried that they will collude with the finance department to hack our store? "

Old Chen hesitated: "But Old Wen definitely doesn't want to go there. Two days ago, he was still yelling for us to compromise to save the business here. He also said that he would find someone from the Education Committee to make peace. I feel that he definitely wants to continue. Let’s continue the original business…”

Chen Qin said: "If he wants to do it, then give him the shop here. No one stipulates that our shop can only be opened in one place. Longhua's goods were fine originally, but they were not stable. But recently, Principal Wen was vowing again that peace could be made. He was so sure that he simply asked him to find someone to run it. It was common for an e-commerce company to have several delivery locations, not to mention that the relationship between Principal Wen and Long Hua was originally the original one. He just became independent!"

Old Chen scratched his head: "But what about Longhua's group of people? They keep making trouble and want to take away the business and do it themselves..."

As he said this, he came to his senses: "You mean we give them goods so that they can sell our products, or even use our publicity hot spots?"

The two little girls across from me smiled and whispered for some reason, and Chen Qin thought to himself: "Yes, didn't I mention the no-source model before? They are eager for our online store business, and we can help them open it. They only need to hang it up to sell the goods, and the brands can directly use ours. When there are orders, we will ship them, and they will make a pure profit. They can also set an example to help us attract more dealers. If it were you, you would do such a good business. Don’t do it?”

Lao Chen was a little sluggish: "Then Zhejiang Province is asking me to join their dealer network..."

Chen Qindao: "We can also cooperate. Traditional dealers can be multi-level agents, and we can also integrate their resources. It just so happens that people in traditional factories don't know much about Internet business. We can guide them to build warehouses and improve after-sales. We The online store under their name can also sell items from their network, so it’s a win-win situation.”

Old Chen asked: "Then the same can be done in Yanjing?"

"Of course, they just want to use the publicity resources we have at hand. This can also be mutually beneficial."

Lao Chen nodded: "I understand. If you say so, we can give them whatever they want."

Chen Qin replied: "Yes, although we will suffer some losses, in the long run it will help us start the big business you mentioned as soon as possible. And if there are more people, the help will be greater when we encounter unplanned problems." a little."

Lao Chen nodded again, but in the end he hesitated: "Then after all, the business has been done by others, what should we do ourselves? In fact, there are already samples of instant rice noodles over there, but the packaging has not been finalized. Is the product good? If it doesn’t work, I’m sorry. Your ppt said that you want to promote Chinese fashion, but you haven’t even written a word about it yet. In addition, although your publicity campaign is impressive, it seems that the woman surnamed Yu doesn’t intend to associate with us anymore... …”

"This is the time to review your results during this period. I think your instant rice noodles are quite promising. As a publicity model, if one is gone, you can get another one. In addition, Jinshan's product capabilities are quite high. How can you fool me?" Let them help design a few sets..."

Chen Qin was talking casually, but before he could finish his words, he saw Xu Lingling pounding the table opposite her, as if she had something to say - "What's the problem between you two? Let's talk about yours first."

But Xu Lingling exchanged glances with Ah Yue next to her. She didn’t know what the two of them were laughing at, so she cleared her throat, and then said: "How about this? Uncle Chen, we were doing this before. If you don’t mind, these Let us help you find a solution."

A Yue added: "No, it should be us and Chen Qin who help you find a solution."

Xu Lingling said: "Well, if Uncle Chen wants to be the big boss, we cheerleaders must also contribute. Recently, Uncle Chen, you often make connections and find sources of goods. In fact, we can't help much, but if you think about these issues If so, Chen Qin and we can still find a solution."

The two of them suddenly volunteered. Lao Chen blinked as if he had just woken up from a dream, as if he remembered a bigger problem that he had not considered for a long time. He glanced at Chen Qin and said quickly: "That's no need. You are still young, how can you do this?" My Xiaoqin has always had an idea about using you to do this, so I asked him for advice. But if it’s a big business, he can talk about it casually, and I don’t plan to let him do the work. You two don’t have to do it. Take this matter seriously..."

Xu Lingling said: "Uncle Chen, don't worry. It was Chen Qin who took the initiative to invite us to play this before. Although Aunt Yu left by herself midway, our affairs with her are not over yet..."

While chatting like this, the meal ended quickly. After that, the two little girls were still chatting with their grandmother. After listening to Chen Qin’s nonsense, Lao Chen probably thought it made sense, so he agreed in a daze, and then Chen Qin agreed. Qin did as he was told. He must go to see Lao Lu immediately after dinner. After leaving, Lao Chen was still a little confused: "You can take care of them and go home first."

Chen Qin said: "What time is this? Let's go quickly."

As he said this, he urged Lao Chen to hurry up, but Lao Chen hesitated again: "I haven't figured out yet whether it would be better for us to take it slow first..."

Lou Xuemei followed next to him and rolled her eyes at him: "You are just fooling around, Xiaoqin will teach you this time, you listen to Xiaoqin!"

As he urged him to go out quickly, Lao Chen followed him and suddenly had an idea: "By the way, according to what Xiao Qin said, our family contacts business everywhere and finds people to cooperate with. The kind of big companies we see, Is that how it started?"

(End of this chapter)