This director needs to apologize
Chapter 359: Encirclement and suppression or self-mutilation?
Chapter 359: Encirclement and suppression or self-mutilation?
Boss Shen's "naive" reply made Chen Yiming smile bitterly inwardly, because he had seen too many examples of bad movies making huge profits through marketing in his previous life.
Although Mr. Chen is also a graduate of the Grafting Department of the Agricultural College, he will still consider the local soil and water when introducing foreign varieties, and will seriously make some localization modifications to integrate the overall story and inheritance into a background familiar to Chinese people.
Colleagues in the previous life didn't care so much. Most of them just changed the layer of skin and went straight to it. Those who were more particular would pay a royalties fee, and those who were not particular would just copy it.
As for localized magic modification, what is it? It’s not that peers don’t have Chen Yiming’s ability, but it’s more cost-effective to copy directly.
The country of China is too big and there are too many people. At a non-discounted ticket price of NT$50 (100 in prime time is not a dream), 2000 million moviegoers are equivalent to a box office of 10 billion. After the "high development" that Chen Yiming has personally experienced In the Chinese film market, this is not a threshold at all.
5000 million in production, 1 million in marketing, bombarded by overwhelming short videos and trolls, and with a little pace in the first week, it is really not difficult to reach 2000 million viewers.
Later, it developed a mature production-on-demand routine. When establishing a project, marketing comes first. If social topics are controversial and attract traffic, books with certain themes will be published (searched). When it is released, it will naturally be As long as the volume is large sows are on maternity leave.
Chen Yiming feels that those things can no longer be called movies, but should be called prefabricated cultural dishes.
Familiar cases flashed through his mind quickly, but Chen Yiming said, "Teacher Shen, I also have good intentions. Isn't this to imagine the worst case scenario to give all colleagues a warning?
I know that everyone in the conference room today has a true love for movies and has been in the film industry for so long. Even when making movies in the past few years meant losing money, you never gave up and persevered.
At noon the next day, while Chen Yiming was still sleeping, he heard the door knocking non-stop. When he opened his eyes, he saw someone in front of the bed.
And as soon as he stirred things up, something was wrong with the atmosphere of the entire venue. The passionate atmosphere before he took the stage was long gone, and there was a sense of waning interest both on and off the stage.
As soon as he sat down, Niu Fei next to him immediately gave him a thumbs up, leaned over and whispered, "You little Niu Bi, can I call you a great sage teacher from now on? You must be sent by God to save Hua Hua." Chinese movie!”
On the way back, Mr. Ma spoke very little. There was no thunder and lightning that Chen Yiming expected. There was even very little communication between the two. Mr. Ma spent most of the time in a thinking state.
Chen Yiming also sighed, "I know, but I won't be happy if I don't vomit. I really hope that reality can slap me in the face."
Chen Yiming nodded, "Don't worry, Uncle Ma. It's not yet time for money to keep your mouth shut. You can live well just by relying on overseas copyrights. In China, it's just a matter of making more or less. For some people, at best, If you pour dirty water on me, can you still reach out to a foreign country?
Anyway, I'm just a director. Whether I'm wet or not doesn't matter much. Even if I don't work as a director, I can still be a planner and screenwriter behind the scenes. I won't starve to death. "
Chen Yiming ignored him at all, immersed himself in writing and drawing, and concentrated on being a quail.
However, during the growth period of any industry, there will be newcomers who come one after another. They may not have your feelings and sense of responsibility for movies. The situations I described are very likely to happen, and you must be careful. "
Second Master Ma pointed at Chen Yiming, sighed and said nothing.
It's a pity that today he is the most handsome guy in the conference room. No matter who comes to speak on the stage later, he will talk to him "by the way", and his sense of presence is full.
After saying this, Chen Yiming bowed and walked down the stage. This time, the big bosses on the stage did not leave Chen Yiming behind, allowing the latter to slip back to his seat smoothly.
Young Master Ma looked as excited as a giant monkey in heat, "Master Zhu, why don't you call me if you want to set off a firecracker? I am fascinated when I think of your heroic appearance on the stage. You don't want me to witness such a famous scene with my own eyes." "Aren't you my good brother? We agreed to go into battle as father and son."
As he spoke, Mr. Ma looked a little uninterested.
It was already late at night when the plane landed in Shanghai. Of course, Mr. Ma had a special car to pick him up. Sitting in the car going home, Mr. Ma said to Chen Yiming, "I know you hope that this industry can develop better, so If you choose to show all those tricks on the stage in front of everyone, it's a pity that it will probably be useless. "
Second Master Ma turned sideways and looked at Chen Yiming and said, "No matter whether your warning words will be confirmed or not, you have greatly offended people. This is not a good thing for you or Bo Jue. Have you considered the consequences? "
After finally getting through the meeting, Chen Yiming followed Mr. Ma and evacuated the scene of the incident as soon as possible. Only then could he see Uncle Ma's personal attributes and know that taking Chen Yiming away would be really good for him.
Chen Yiming lifted the quilt and got up, saying, "Why are you here? Is there something urgent?"
This made Chen Yiming a little confused. He secretly suspected that the second uncle was planning some big move, right?
Chen Yiming smiled and said, "How did you know? This is too fast."
Da Zhuang took advantage of Chen Yiming to brush his teeth and started talking non-stop, "Last night, the circle was in a state of shock. Your theism was spreading like wildfire. It was you, Chen Yiming, who opened any industry group for discussion.
When you go to the company and meet Lao Niu, you will know how sad he is that you gave away your dragon-slaying skills. According to him, he should try opening the magic sword first. Lao Jia said that the navy group has exploded, and all the bosuns in the circle want to worship you as their ancestor. They all said that since Director Chen believes that the good days of the navy are coming, they must believe it so much that they will even buy a villa after becoming rich. It’s all settled everywhere. "
Chen Yiming asked with a vague smile, "Is it true that no one scolded me?"
Da Zhuang laughed and said, "If I really want to scold you, I won't scold you in front of me. Who doesn't know the relationship between us two brothers? How could those smart people make such a stupid mistake?
Seriously, Mr. Zhu, you have made me have the ambition to return to the film industry and work hard. Before, I couldn’t get excited because of Bo Jue being led by you. The simple mode of lying down and winning is boring. How can I talk about walking in the world? He is also called a little pony. If he doesn’t do anything to turn the tide, it doesn’t fit our image!
From now on, you don’t have to worry about any verbal quarrels when you go out, it’s all taken care of by me. "
After Chen Yiming washed up, he sat at the dining table and enjoyed the breakfast brought by Da Zhuang. He said a few words of greeting from time to time, but he regained the sweet feeling when they interned and started a business together.
This is an unexpected surprise. You must know that since Bo Jue got on the right track, the two brothers have been busy doing their own things. It has been a long time since they chatted and slapped like this.
In the afternoon, I took a big car to the company and was naturally greeted again. With Bojue’s current status in the industry, the heads of major departments are all “strong men” in their respective fields, so naturally they arrived early Got the message.
The excitement didn't subside until the marketing meeting for "The Thirteenth Floor", and the smile on Lao Niu's face finally disappeared.
"Yi Ming, if you want to set off a firecracker, pick a good day. How can you smash the pot before opening your own store? I have already received the news the next day. There are a few bosses who want to take advantage of the Spring Festival. Let me educate you.
Originally, with your reputation as director Chen Da, the Spring Festival schedule would not be particularly crowded, and there were only two blockbusters that could be considered, both from Hong Kong City. One was the sequel to last year's Journey to the West, and the other was a reboot of an old series. Although both of them were It's a gimmick, but it certainly won't overwhelm you.
But things are different now. Emperor Film intends to release a Gaul co-production, a 3D masterpiece adapted from the original work, the kind that has tens of millions of fans. Hong Kong City is planning to release another 3D movie adapted from the Classic of Mountains and Seas, with special effects said to be on par with Hollywood.
3 Hong Kong movies will surround you together, Yiming, you have enough face! "
Chen Yiming shrugged and said disapprovingly, "They are all special effects films, and they are not on the same track as us. Is this an encirclement and suppression or self-harm?"
Lao Niu gave Chen Yiming a thumbs up gesture, "I don't deserve to be called Lao Niu, you do!
But Yiming, hard words can't solve the problem. Five masterpieces are squeezed into one schedule, and the other four are all special effects blockbusters. The theaters are under great pressure, and our original two-percent film lineup will most likely not be preserved. "
He also pointed at Da Zhuang, who was sitting sideways, "It's useless to ask Director Ma to go out for another round of drinking this time. Di Ying and An Yue are both national-level players and cannot be offended by the theater chain.
The film schedule rate of "The Thirteenth Floor" will probably be at the bottom. I can only guarantee 18%. Of course, the four films will not be much higher, and the most will be %.
Yiming, if you still have a magic weapon hidden in your arsenal, show it when it's time to use it. It will be too late if you don't use it. "
Chen Yiming rummaged through his pockets and said confidently, "To be honest, it's really gone. In the past, there was no way to do anything outside the market. You are an unknown person. If you don't take the wrong approach, you can't get ahead. Now we all have a big business. It’s time to work on your inner strength.
Brother Niu, Brother Jia, you are the main force this time, I am only responsible for cooperating with the road show.
Don't put too much pressure on it, just think of it as a thorough investigation to see if the feature film can gain a foothold during the Spring Festival with the hard power of Platinum Jue.
Now that the genre film plan has been established, I will always try to compete in the prime time period. As the most famous person who is not clear, should I let the three younger ones be used as cannon fodder?
It doesn't matter if it's really a waterloo. It's embarrassing for me too. You two can at least gain a good reputation for crimes other than war. "
Chen Yiming said so, and Ma Yunteng had no complaints. Naturally, Niu and Jia had nothing to say, and the tone was set.
Bojue's publicity and distribution system has been in operation so far, and it has already formed a mature style of play and routines. From now on, just follow the steps.
The days fly by when we are so busy, and the New Year is quickly passing, and "The Thirteenth Floor" ushered in a familiar preview venue.
(End of this chapter)
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