China Entertainment: Been working as a director since 03

Chapter 533: One drama adds millions of members

After a while, the crew finally knew what Li Yu and the Kiwi people talked about.

Because Kiwi has already started promoting "Tian Khan".

After seeing the news released by Kiwi and the promotional posters of "Tian Khan", the crew of "The Disguiser" were not only confused but also shocked.

They really couldn't understand what Li Yu was doing?
Isn’t Kiwi one of Station A’s competitors?
Li Yu actually sold a drama like "Tian Ke Khan" which has a high possibility of becoming a hit to Kiwi.

What is the difference between Li Yu's behavior and aiding the enemy?
I'm afraid that the top executives of Station A would all be shouting at this moment, 'Your Majesty, why did you surrender first when we are ready to fight to the death?'

They haven't surrendered yet. How come the boss became the guide and led Taijun into the village?

"Director Li, what's going on with you? I don't understand what you're saying at all. How did you sell a work with such great potential like 'The Khan' to Kiwi?"

Hugo was very surprised.

"Keep calm. Isn't it common to sell first-round broadcast rights? Not only the first round, but also the second, third, and tenth rounds.

As long as I want, I can sell it to one or two TV stations, not to mention Kiwi. There will definitely be TV stations that will buy my dramas."

Li Yu said calmly.

Hu Ge and others finally understood.

Perhaps Li Yu wanted to get more money when selling the first-round broadcasting rights, so he gave up the tradition of Station A's exclusive first-round broadcasting and sold the first-round broadcasting rights of "Tian Khan" to several companies.

Yes, that must be the case.

"Director Li, how many companies did you sell the first-round broadcast rights to?"

Huang Xiaoming asked.

It was time for him to be envious again.

At Li Yu's price, just selling the first-round broadcast rights to two or three companies would almost make back the investment.

When you sell multiple rounds of broadcasting rights in the future, you will make money with each round sold.

How much money does a TV show make?

“I only sold kiwi fruit.”

Li Yu replied.

"..."

Everyone was speechless.

“I just said that I could sell several stores at the same time if I wanted to, but I didn’t say I really wanted to sell several stores at the same time.

Kiwi bought the exclusive first-round broadcast rights for "Tian Ke Khan". During the first round of broadcasts, they were the only one broadcasting "Tian Ke Khan" and Station A was not allowed to broadcast it. "

Since the purpose is to test the waters for advanced on-demand viewing, it must be broadcast exclusively to achieve the best results.

"..."

Everyone was even more speechless.

Isn’t this still aiding the enemy?
Li Yu is worried that Kiwifruit’s development speed will not be fast enough and it will not be able to catch up with Station A, right?
In order to help them develop quickly, Li Yu even went so far as to provide assists.

Li Yu glanced at the expressions of these people and knew that they did not understand his intention.

He was too lazy to explain, because it was difficult to explain clearly in a few words. After "Tian Khan" was broadcast, they saw the advanced on-demand mode, and they would naturally understand his intention.

……

Soon after, "Tian Khan" was officially broadcast on the Kiwi platform.

For netizens and viewers, it doesn’t matter which TV series is broadcast on which platform. It’s just a matter of changing the website or app.

People who really love watching TV series must have more than one app on their mobile phones and computers.

Because one website cannot cover all the good dramas on the market.

For some series, the copyright of the first season even belongs to Penguin, while the copyright of the second season belongs to Kiwi.

Sometimes the audience is quite annoyed. It’s not enough to become a member of one platform, they have to become a member of a second one to finish watching a series, right?

When some viewers encounter such a situation, they will complain that the platform is too bad. In fact, which platform doesn't want to get all the good dramas?

Sometimes there is no way out. Someone else has more financial resources and offers a higher price, so the copyright of the drama is snatched away by them.

For example, if "Tian Khan" achieves huge success on the Kiwi platform.

Their platform will definitely want to buy the third part of the Game of Thrones universe in the future.

But they couldn't buy it, because no matter how much money they offered, Li Yu would not agree to it.

To enable the advanced on-demand mode, you need a good drama and a bold platform to take the lead.

It is enough to start this once.

After that one time, the kiwi fruit lost its value to Li Yu.

After its premiere on the Kiwi platform, "Tian Khan" followed the old routine of all video platforms.

Ordinary viewers are allowed to watch four episodes on the first day, and then the fifth and sixth episodes require VIP service of the Kiwi platform to be activated.

If they don’t become VIP users, they can only wait until tomorrow night for the seventh and eighth episodes to be updated, and ordinary users like them can only watch five or six episodes.

The quality of "Tian Khan" remains consistent and as wonderful as ever.

The life of the protagonist Li Er is originally a refreshing story.

As long as it is filmed well, it will definitely satisfy the audience.

The only regret is that Li Er’s background is too perfect.

Li Er is from an aristocratic family and has lived a life of luxury since childhood, so it is a little difficult for the audience to relate to him.

If he was like Liu Bei, whose family fell into poverty and he had to sell straw sandals, that would be a sure win and would give people a strong sense of immersion.

Because since ancient times, people have preferred stories of grassroots counterattacks.

However, the slight lack of sense of immersion was offset by the excellent production.

In the early stage, the young actor's performance as Li Er had some flaws.

Li Er started leading troops into battles when he was a teenager and was often on the front lines. It is difficult for young actors to portray his heroic spirit as a young boy.

The young actor that Li Yu found has done his best. If the full score is 100, his performance can be given 70 points.

The drama did not really reach its climax until Ma Yue replaced the young actor and began to play the role of Li Er, who was in his twenties.

Regarding Ma Yue's older age, Li Yu explained it to the audience through the plot of the play.

Li Er often took the lead in charges and led teams to inspect the enemy situation. He started fighting when he was a teenager and was often exposed to the sun and rain on the battlefield. It was common for him to not take off his armor for a whole day.

It is normal to look older after living in such an environment for a long time.

In short, the audience was thrilled when Li Er, played by Ma Yue, appeared on the stage.

"Heroic and elegant, skilled in both civil and military affairs, and intimidating without even getting angry, this is the Li Erfeng in my mind."

"I asked you to take a picture of Tian Khan, but why did you really dig him out of his grave? If Li Shimin didn't look like him, then it must be Li Shimin's problem."

"Li Shimin won second place in his own imitation contest."

……

"Tian Khan" has undoubtedly become a phenomenally popular drama.

The top executives of Kiwifruit are grinning from ear to ear, because according to the data from their website, the drama "Tian Khan" alone has added several million members to their website.

Li Yu's drama is indeed horrible.

If they can buy Li Yu's new dramas every time on Kiwi, maybe they can really challenge the number one position in online video platform.

While receiving the good news, they did not forget their agreement with Li Yu.

Advanced on-demand viewing is really coming.

The current performance of "Tian Khan" makes them more confident about advanced on-demand viewing.

(End of this chapter)