The Best Actor in the Vase of Meiyu
Chapter 442 Saving the country through curves
Chapter 442 Saving the country through curves
"The Tonight Show" is a guaranteed topic. In 2002, when television was still the largest publicity platform, Jay Leno's publicity effect for each episode was far ahead.
This time, it is no exception.
And, far beyond expectations.
If "Star Wars: The Prequels" went to the "Tonight Show" to promote the news report craze, it was the first wave, and the spontaneous discussions around the band were the second wave. The entire North American continent was overwhelmingly filled with discussions about the program, and the "Tonight Show" Traffic reaches a whole new level that has never been seen before.
Then, the real focus is the third wave that follows, whether it is "Star Wars" or "The Tonight Show", they all become the help to create stars.
The coming force is fierce——
"Funny and hilarious, Anson Wood creates the pinnacle of 'The Tonight Show'."
"When Anson Wood Met Jay Leno: The Best Talk Show of the Year."
"A ray of breeze and a ray of sunshine, Anson brings a whole new vibe to 'The Tonight Show.'"
"Bands. Actors. Comedy. Wait...and fashion. Good at it all, so who is Anson Wood?"
"The birth of a star, 'The Tonight Show' bears witness."
"With a rising star confirmed by Jay Leno himself, 'The Tonight Show' makes history again."
Anson. Anson. Still Anson.
It was eloquent and powerful, sweeping across North America with a sweeping attitude. The overwhelming reports really made people feel the popularity of the program.
More than one media started a heated discussion:
Jay Leno, the king of talk shows, is experienced in many battles, experienced in accidents, well-informed, calm and witty. He has experienced numerous ups and downs in front of and behind the scenes, but he was caught off guard by a mere newcomer - a newcomer who appeared on a talk show for the first time. , so that it was rare to lose control during the recording process.
It is precisely because of this that the moment when Anson got up and left the studio and appeared again in the form of "Superman" was hailed as a 2002 classic.
Until the end of the year, when major media are making year-end summaries, this scene is still talked about by people. Many authoritative magazines and many authoritative media are listing the annual screen classic moments and the annual entertainment blockbuster moments. , none of them missed this classic scene.
Especially after the reports flooded the screen, many industry professionals raised questions:
Everything is arranged in advance by the program team.
The authoritative professional media, led by the "Hollywood Reporter", further followed up the report and went deep into the "Tonight Show" program team, interviewing the producers, directors, Jay Leno, Anson and other people involved, to restore the whole story, just like a documentary. Comprehensive analysis.
Jay Leno said, "If everything was arranged in advance, I hope my performance can be more exaggerated to increase the comedy effect."
The answer couldn't be clearer.
It can be seen from the in-depth follow-up reports and follow-up that the topic has continued and it did not disappear after becoming famous overnight.
Not only the third wave, but also the fourth and fifth waves behind it.
Adam Scott: Damn it.
In fact, when the third wave of enthusiasm started, Adam had already realized that his judgment was wrong.
Obviously, NBC and the "Tonight Show" program team are working hard to mobilize all their contacts and set off a media frenzy; and, it seems that the matter is not just that, William Morris should also mobilize media resources, in addition to Darren Star and David Klein was a little behind the scenes, adding fuel to the fire.
The power gathered together quietly and detonated completely.
Then. Before the "Hollywood Reporter" went behind the scenes to report on the show, another authoritative professional magazine in Hollywood, "Variety", took the lead and launched an in-depth report.
"Who is Anson Wood?"
According to Adam's follow-up investigation, after the "Tonight Show" recording, Edgar contacted the editor-in-chief of "Variety" magazine and mobilized the resources of Jay Leno, Steven Spielberg and Darren Star , and finally persuaded "Variety" magazine to write this feature immediately.
And, it’s not just a feature.
If it was just a special topic, even if it was an industry authority like "Variety Show", Edgar wouldn't need to spend so much effort. The real key is:
Topics. cover. Moreover, the dove occupies the magpie's nest.
According to the original plan, the cover of this issue of "Variety" magazine was Tom Cruise.
The summer blockbuster "Minority Report" co-written by Tom Cruise and Steven Spielberg will be released in major theaters on June 21. This work distributed by 20th Century Fox has also Preliminary publicity has been launched one after another, including special reports on "variety shows".
However, Edgar pulled the levers and even convinced Steven Spielberg to take action.
"Variety" withdrew the "Minority Report" feature at the last moment, temporarily changed its tune, used Anson as the cover, and wrote a special feature around Anson——
Everything happened in just one week.
The undercurrent is surging and the situation is changing.
It was an adventure and a problem, but the point is, Edgar seized the opportunity, and even William Morris stood behind Edgar, completely ignoring Sony Columbia's warnings and supporting Edgar to complete the entire project. With the help of the promotion, a miracle happened.
This issue of "Variety Show" magazine became a turning point.
The focus of the magazine is Anson, not "The Tonight Show" or "Spider-Man", it's just Anson. At the critical moment when the summer season is about to open, it can be called bold, but he has found a new way to bring readers a new life. A new talking point outside of the summer season.
The story begins with Paris Fashion Week, discussing Anson’s views on fashion taste and models’ catwalks; then moves to the band, talking about street performances in Manhattan and the magical experience of “The Tonight Show”; and finally settles on the actor, Anson is the star of the upcoming “Spider-Man” It was his first time as the leading actor to take the leading role in a work, so it was natural for Anson to talk about his views on acting and actors.
Fashion, "The Tonight Show", "Spider-Man", these topics are not the focus. The only focus is Anson himself, his views on these things, his feelings about experiencing these hot spots and his understanding of different things.
In the end, Variety Magazine gave this conclusion:
"Who is Anson Wood?
Just as there are a thousand Hamlets in the eyes of a thousand people, there are different Anson Woods in the eyes of different people. He is a puzzle waiting to be discovered and a book waiting to be read. No one knows the specific content until he starts. So far, the journey has just begun. "
"Variety" magazine is worthy of being the two major mountains of authoritative professional magazines in the Hollywood industry. An in-depth special report completely shows no perfunctory and sloppy work in just a few days. Instead, it takes a new approach to comprehensively showcase a newcomer——
A newcomer worth looking forward to and worth discovering.
And, leave the answer to the reader.
This issue of "Variety" magazine sold 2002 copies in just three days, easily creating the highest sales volume of "Variety" magazine in , second only to Brad Pitt and Jennifer Anis since the beginning of the millennium. The issue of the magazine that reported on Dun's wedding; but now the magazine is still selling, and it is not impossible to overtake it in the future.
Anson, "Variety."
"Variety," Anson.
A perfect win-win.
When things developed to this scene, Adam knew that he was out of control——
"Spider-Man" has entered the public eye strongly.
(End of this chapter)
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