The Best Actor in the Vase of Meiyu

Chapter 488 One Hundred Thousand Critical Hits
In the second week of May 2002, the North American film market was slightly "deserted".

The so-called deserted does not mean that the box office has plummeted, but that the number of released works is scarce. Logically speaking, the summer season is always bustling, and you can see blockbusters debuting every week, which is overwhelming——

This year is no exception. All major film companies are trying their best to carve out a way out of the summer season, but the second week of May is the only exception.

There is "Spider-Man" in the front and "Star Wars Episode 2" in the back. It can be called a death trap. No film company is willing to seek death in this schedule. Therefore, this week has become a Russian carousel for low-cost movies to give it a try.

A low-budget comedy, "The Newcomer Arrives", cost only 10 million to produce; a thriller, "Unfaithful", although the production cost reached 50 million, the subject type is not the style favored by summer movies.

The distribution companies of the two works also know that the schedule is dangerous, and they are more hoping to find a new way to create a misalignment and distinguish themselves from commercial blockbusters to see if they can survive in the cracks and gain a small world.

Facts also prove that——

difficult.

This summer belongs to Spider-Man.

"Unfaithful," which grossed $14 million in its opening weekend, isn't terrible but far from great, especially relative to its $50 million production cost.

"The Newcomer" debuted at a box office of 9 million US dollars. Although the figures are not eye-catching, the production cost was only 10 million US dollars, so the movie can be considered to have achieved something.

However, the two works failed to make a splash in the market after all, because all the attention of North America was focused on the only one work:
"Spider-Man".

Entering the second week of its release, the popularity of the movie continues to rise. The exit index is gratifying. More and more viewers are entering the cinema one after another. With the hot ratings of the cinema, it has once again sparked heated discussions.

Different from media comprehensive reviews, theater ratings represent the aesthetics of the general public. At a time when IMDB is in its initial development and not yet mature, and Rotten Tomatoes has not even been established, theater ratings are the most authoritative reference data.

After everyone goes to the cinema to watch a movie, if they wish, they can fill out a simple rating questionnaire at the exit, and finally give the movie a rating based on the feedback collected.

The lowest is an F and the highest is an A+.

Generally speaking, if a commercial film wants to achieve box office results, leaving aside the special circumstances of finding a new way, it often needs a rating of B or above; most box office masterpieces and other theater ratings are guaranteed to be A-.

"Spider-Man", A.

Although it did not get the highest score, an A is enough for the general public.

As a result, a large number of audiences continued to pour into the cinema, showing a rare enthusiasm for watching movies.

In fact, clues can already be seen from the single-day box office data on weekdays from Monday to Thursday. Industry professionals have begun to predict the weekend box office. However, they did not expect that the heat has not cooled down until the weekend, so that professional predictions Continuously modify data.

however!
The prediction still underestimated the market enthusiasm.

In the second week of "Spider-Man"'s release, the box office dropped only 31.1% over the three-day weekend——

This statistic is gratifying even for a film with a box office of 40 million in its opening weekend, but now it has appeared on "Spider-Man", and people thought that "Harry Potter and the Philosopher's Stone" was grateful. The festival bonus has performed well enough, but the results pale in comparison.

Ninety-six million dollars.

This is the weekend box office of "Spider-Man" in its second week of release. Not only did it create history on its opening weekend, but it also easily surpassed the opening figures of "Harry Potter and the Sorcerer's Stone" the following weekend.

Sweep. Crush. gap.

"Spider-Man's" second weekend box office performance was even more shocking than its first weekend. Last week, people could still scream in surprise; but this week they were stunned into silence, and one or two people fell into a daze.

Including Sony Columbia.

Even though they went all out and fully expected "Spider-Man" to achieve great results, when they actually saw the data, they still felt a critical hit of 100,000 points.

reason?

Other data may be too abstract. To use an easy-to-understand expression, in 2002, the North American box office of million US dollars was a sign of success, and it could easily reach the top or even the top in the year-end box office rankings. Top ten ranks.

In other words, a cumulative total box office of 100 million is the goal of countless movies.

But now, "Spider-Man" has approached this benchmark for two consecutive weekends. This makes it understandable that the entire Hollywood is stunned. Even those veterans who have seen countless storms are almost scared to death.

So, is it really another "Titanic"?
After two weeks of release, "Spider-Man" has easily accumulated a box office of $280 million.

Impact, full agitation!
Judging from the current situation, the cumulative box office figures of "Spider-Man" in the two weeks since its release have already made it into the top fifteen of the total box office in North American film history, temporarily ranking fourteenth, and this is just the beginning.

300 million should be a bargain, 400 million should be no problem, 500 million or even 600 million is the goal, and the entire level and pattern will be completely different.

This sweeping momentum completely overturned the existing perception of the North American market, and millions of eyes immediately focused on it.

There is no doubt about the success of "Spider-Man", but such a level of success is truly epic.

As a result, eyes turned to the monster that will appear in the third week of May——

"Star Wars Episode II".

The tension of competition was suddenly heightened, and it affected both sides.

For "Star Wars Episode 2", the sweep of "Spider-Man" has almost drained the entire market. The pressure they face has reached an incredible level. Now is no longer the time to change the pattern simply by relying on planning and promotion strategies. Yeah, they need some miracles.

For "Spider-Man", it is going smoothly and setting records when it encounters such an opponent. Once "Star Wars Episode 2" also has a strong outbreak, then it is very likely that "Spider-Man" will suffer a huge decline in the weekend box office in its third week. , when the time comes, don’t say million, I’m afraid million is also dangerous.

Containing each other and entangled with each other.

That's bad news for 20th Century Fox and Sony Columbia, the pressure is on, and there's not much they can control.

But for the people who eat melons and movie audiences, this good show is very exciting. No matter what, the audience is the biggest winner.

This is the charm of the summer season, a strong showdown and a bayonet.

After the box office data for the second week of May was released, all eyes were suddenly focused on "Star Wars Episode 2". This is an unprecedented summer season, and it is also a first for Hollywood. They are about to witness it with their own eyes. Godzilla vs. Kong”.

Then, it came, it came, it finally came——

The premiere of "Star Wars Episode 2" also took place at the Chinese Theater!

(End of this chapter)