Smart Industrial Empire

What Jiang Muge didn't know was that Rockwell Corporation was currently holding a general meeting of shareholders.

In view of the current situation of their company, in order not to affect the market value of their company in the stock market, this shareholders meeting has not been made public at this stage.Their company has made many mistakes in investment decisions over the years, especially when entering the computer hardware market and the basic electronics industry.

After the meeting with Othello, this salesman from China didn’t have any position, and even the boss Yunfei didn’t know him. He didn’t know that their company had already started business in the United States and was in charge of the North American market of the Jiuyi Group. People, full of joy, returned to the small apartment he rented.

He didn't think his introduction would impress the head of Rockwell's General Industrial Division.

This matter is not something that can be settled within a short period of time, at least it will take a long time. Anyway, Rockwell will not make a decision in a short period of time.Jiang Muge, who did not take it seriously, did not report to the company.

Even, not many people in the entire company knew about his existence.

Unlike Othello, Jiang Muge from China made him determined to continue to leave the auto parts system business and some basic businesses.The decision of the company's board of directors basically has to take into account the opinions of him, the person in charge of the general industry department. If he says he wants to sell, the board of directors will agree to sell it; if he says he wants to shut down, the board of directors will also shut down the factory.

He has served in this company for more than 40 years, and his ability is well known to the entire company's board of directors.

"I'm very sorry for being late. But I think it's very worthwhile to be late this time." Othello, who saw the directors' understanding of his lateness, smiled slightly and said to the shareholders who believed in him.

Everyone is waiting for him, waiting for him to propose a reform plan for the Ministry of General Industry.It's a pity that the company's several failed investments were all strongly opposed by him.At that time, the members of the board of directors thought that he was old and could not keep up with the times, so it caused the current consequences.

If there is one person who can change the current predicament of Rockwell International, it is old man Othello of the General Industry Department.After all, the company's business in the aerospace and military fields depends on the US Department of Defense.General industry is their most important market business.

Therefore, even Ferret, the president of the company, respects him very much and never treats him as a superior.

"Before I came here, I only planned to meet a salesman from China for 5 minutes. This Chinese person has been unyielding for more than a year and insisted on selling their CNC machine tools to me. , it’s worth my meeting with him..." Othello didn’t go straight to the point, but told the shareholders and executives who had been waiting for him for more than ten minutes about the reason why he met the salesman from China and how Condition.

He should not have been responsible for this matter.

There is a special department responsible for equipment procurement.

"Othello, let's get to the point. The company's current situation leaves us with little time to talk about the tenacity of the Chinese people." Ferret had a headache, and the old man couldn't be because of too much pressure during this period.Schizophrenia?

This is a very important meeting of the company, how can time be wasted on it?

Although the U.S. military budget is getting higher and higher, it has not increased its investment budget in the space shuttle business and space business, and there are still many companies competing for it.Once the order from the US government cannot be obtained.Their Ministry of General Industry is currently in such a state, isn't it heading towards bankruptcy?

Moreover, the research on the space shuttle has to be supported by the profits of the Ministry of General Industry.

They do not believe that the US government will give up the exploration of the space field.Therefore, more powerful rocket engines, more advanced space shuttles and energy systems for space stations.There are no orders from the government.Nor can they interrupt research in this area.

Space is the direction of the future development of the entire human race, and once countries start on a large scale, they will be able to seize more markets with their advanced technology.

Unless, they are willing to give up these businesses.

The honor from the "Endeavour" space shuttle must never be given up.

"There are more opportunities in the Chinese market, and we shouldn't eliminate our business. The reason we want to eliminate it is because our cost is too high and cannot be reduced for a long time. And the one who just sold their machine tools to me The Chinese just raised questions that we hadn't thought of. At the same time, it also made me realize that our company is not clear about the situation in China..." Othello said seriously.

This was a mistake by their corporate strategy department.

Grossly wrong.

They thought that having subsidiaries in China's Taiwan, Xiangjiang and Japan would be enough to deal with the Chinese market.

They have never realized or thought that the branches in these regions are also very unfamiliar to the Chinese market.

China's economy is advancing by leaps and bounds, especially in the industrial field, and they should not give up.

"Yun's Holdings has newly established a nine-one automobile production company. They are not what we thought at first, they are only engaged in the low-end market in China. Moreover, in terms of automobile technology and equipment, they are also going to areas that we would not have thought of. Let's go. The boss of this company has never been known to us, nor has he paid attention to it. This 28-year-old young Chinese upstart has great ambitions. If we can reduce the cost of auto parts by [-]% in production cost, and got an order from Jiuyi Automobile..."

Othello is drawing cakes for the shareholders in front of him.

But this cake is something these shareholders cannot refuse.

"Othello, China's auto market does have great potential, but it is only an international dumping market. Yun's Holdings has never made cars, and now they are just newcomers to the industry. No matter how great the potential is, the domestic and international How much production scale can they have under the double pressure from competitors in the world?" Rockwell, the chairman of the company, inherited the family business. Although he is very young at 40 years old, he is not optimistic about a new company in the Chinese market.

Othello is obviously gambling.

He wants to put all his chips on this Chinese company that has not yet started producing cars.

The auto parts business alone accounts for one-third of their entire company's sales.It is precisely because of the loss in the auto parts business that their company suffered serious losses.

In the U.S. market, Japanese cars, Korean cars, and even cars from Europe have continuously squeezed the profits of local U.S. automakers.GM's profit margins have been falling for several years.

"This is not just a car business. We can abolish our local production plants and move to China, where production costs are lower. Moreover, we don't even need to set up a production plant, and directly choose Chinese companies for OEM. We need What we do is design, research and development of new technologies, and maintenance of market channels..." Othello began to explain his views to these shareholders.

This opinion was formed in a hurry, but he said it now, as if he had thought about it for a long time.

Chinese OEM is the choice of many companies in the world to reduce costs. For Rockwell International, the only obstacle is whether the Chinese OEM has such a large production scale and can guarantee their technical requirements!

"Mr. Othello, what's your opinion?" Obviously, Othello has impressed the shareholders of the board of directors, and Ferrett was the first to show interest.

They don't have to keep the factories in the United States. The factories in Northern Europe can also abolish some basic production workshops.In this way, their production cost will definitely be reduced by far more than ten percent.

The current labor cost in China is many times lower than that in European and American countries.

"Go to China for investigation!" Othello expressed his thoughts. "Only after knowing the actual situation can we decide on our company's actions and evaluate how much the Chinese OEM and the establishment of a Chinese subsidiary will affect our profit growth..."

Enterprises that enter the Chinese market earlier will be able to occupy a larger market share and obtain more favorable conditions.

There is a conflict between Rockwell and Yun's Holdings in terms of automation, but it is not the current conflict. The research fields and markets of the two parties are different. Obviously, this emerging company in China can be used to solve their current predicament .

A strong alliance is a very beneficial thing for them.

Coupled with Othello's keen market judgment and his status in the hearts of all shareholders, this resolution was quickly passed.

Anyway, they have no better way. If these problems can be solved in China, why not do it?

What's more, to set up a new subsidiary in China, you don't need to build a factory or anything, and the investment doesn't need much.But also very close to the Chinese market.

Jiang Muge never thought that his words would have such a big effect.

He was a little surprised when he received the phone call from Othello himself.

He stayed in Pittsburgh for more than a year, and no one saw him at all. After talking for more than half an hour today, the other party directly proposed to go to China to inspect the strength of their company and inspect their company's process equipment. This made him feel a little overwhelmed, and it took him a long time to react.

After realizing it, he didn't care that it was early morning in China, so he directly dialed the number that he seldom contacted when he arrived in the United States. (To be continued..)