Reborn Cultural Empire

() But even for a person like Mei Luohua who can be called a "technocratic bureaucrat", because of some common encounters in his heart, he agrees with Yang Yi's words, but in essence, he is still the same. In one of the top local Xing TV stations in the country, Cao is in charge of the program and seizes power, and this identity and status also determines that it is impossible for Mei Luohua to do some irrational things driven by emotions because of personal likes and dislikes or biases. events come.

A city that hides emotions, thinks, keeps secrets, and is not afraid to express itself.

The editor-in-chief of this column is very familiar with all the above.

So he just nodded for a moment, and then asked noncommittally again: "Since Xiao Yang, you also said, the most important issue now is how to solve the troubles encountered by Yangyi Culture, so let's listen to it?"

The posture is light and heavy, and the tone is neither urgent nor slow.

Although he knew that there must be a reason for his old classmates to bring people here and introduce them to him, but Mei Luohua still wanted to verify it himself. How capable a child is.If this Yang Yi's next performance is just not worthy of the name, he doesn't mind refuting the face of his old classmates face to face - anyway, since he got to know each other in China's media, he has been known to be unkind, and he doesn't care A few more complaints from old classmates.

Hearing his question, Yang Yi knew that the formal confrontation started suddenly from this moment.

Although life continues, some things in life always become irrelevant, like a mirage, such a magnificent landscape always disappears in an instant.

In the eyes of outsiders who don't know why but know some gossip, the Yangyi culture is undoubtedly a mirage, but only the reborn person knows that he actually still has something to rely on-such as the prophet, such as the nature of some Not very moral, but plagiarism that no reborn can turn a blind eye to...

Fortunately, there are no reborns or senior traversers in this time and space, so Yang Yi can still stand on the shoulders of giants and ignite those bright and creative fireworks wantonly.

So the young man smiled, with a very "non-mainstream" expression—at least in the eyes of an adult—and then said in a calm tone no less than that of Mei Luohua: "Actually, this time, it is not so much Yang Yi Culture seeks to cooperate with Dragon TV, it is better to say that it is my personal selling point..."

"Selling ideas?" Mei Luohua raised his eyebrows, and couldn't hide his laugh, or he didn't bother to hide it.Shaking his head and looking at the child in front of him again, he chuckled: "I'm sorry, the young people nowadays are like the waves behind the Yangtze River pushing forward the waves ahead. But if you are serious about thinking like this, you can actually find For the producer of the relevant column, don’t bother Lao Fang... Forget it, they’re already here, so tell me, what kind of ideas do you plan to sell to Dongfang TV?”

Mei Luohua's words could not be said to be contemptuous, but the indifference in his tone was still beyond words.A boy who is only in high school is going to sell ideas without shame. Does this kid think he is a master planner?For the sake of his classmates, he didn't leave on the spot. Mei Luohua felt that his character had made great progress. If he had changed a year ago, maybe Fang Junzi had been with him just now, and he would have given him a lot of money. up.

The referrer next to him smiled awkwardly, and was about to open his mouth to ease the atmosphere, but was stopped by Yang Yi's eyes: "Then I will briefly talk about the draft, and I would like to ask Director Mei to give me advice-I don't know what you think about the current situation. TV programs... Forget it, it’s not just local TV programs, but what do you think of domestic TV programs? Counting CCTV and local TV programs, do you think there are any new areas worth expanding for current TV programs, especially in some In the area that the audience loves to hear, but has not yet appeared?"

The other party didn't take him seriously, and Yang Yi's tone became less respectful. Although the current situation seemed difficult, Dragon TV really didn't need him to curry favor with flattery.Some things can only be won by oneself, such as the attention of opponents or partners, people like Mei Luohua, who say good things with a shy face, the attitude of the other party may not be better. If this is the case, why should you wrong yourself .

"A new field worth expanding?" Mei Luohua seemed to have heard a boring joke, and he didn't even have the energy to laugh.I thought to myself that I was really easy to talk to. When my old classmate made a phone call, I really regarded the person he introduced as some kind of genius, and unexpectedly agreed to the request for a meeting. Now it seems that I am a bit rash.

It is not impossible for TV programs to innovate. After all, the TV industry has such a large base of personnel, and there are always some people with good brains who can come up with some spooky ideas that are eye-catching.But the problem now is that, first of all, the national conditions are here - if you really have an eye-catching plan, the administrative review is the first difficulty. It is not difficult to seek "new". At least it won't be an innovation blocked by the State Administration of Radio, Film and Television on the grounds of "vulgarity".If it weren't for the tight supervision of domestic propaganda, God knows how many novel and eccentric columns would have been released.

Seeing that the other party still took it for granted, Yang Yi couldn't help feeling angry.It's fine if you can't think of a good idea yourself, as for putting on such a disapproving and sneering look?Secretly suppressing the annoyance in his heart, he simply shook out a corner of his burden: "I don't know if Director Mei has heard of it, but now there is a program called talent show on foreign TV programs..."

"Draft..." Mei Luohua frowned, put away his slightly literati-like contempt, and began to recall carefully.

Fang Junzi, who was right next to him, sighed secretly, feeling sorry for the series of programs such as "Super Girl" and "National Show" that Yang Yi had described, but heard the first clear and incomparable sneer since today's meeting : "Hehe, what you're talking about, why didn't we, Dongfang TV... oh, Modu TV did it in the 80s, that..."

"Is the Casio Cup Family Singing Grand Prix right? I've heard of it. It started broadcasting in 85. Shanghai, no, it should be regarded as the first talent show in the whole of China? But I remember that the director of the column at that time, Director Zhuang, seems to have already Retired? This grand prix was an unprecedented success. The finals on New Year’s Eve were empty, and the ratings of your station even soared to 94. It is a record in the history of TV programs after the reform and opening up. Well, let me think about it, it seems that those awards After the competition, a group of grassroots stars appeared, what's wrong with Shushulang? I only remember this name, and I really can't remember the names of other real players..."

Yang Yi talked eloquently, but Fang Junzi and Mei Luohua next to him didn't have the leisurely attitude of a teenager at all.

Surprise, pure surprise.

How old is the kid in front of him, how can he even remember things like the 80s?In terms of age, this kid was only born in 83. In 85, he was two years old, not to mention a nai doll, but he was clearly a kid who didn't remember anything. Fang Junzi is not very familiar with it, and only Mei Luohua, a member of Dongfang TV, knows some things because of his work relationship.

Hearing this, Mei Luohua's expression softened slightly. Regardless of whether the young man in front of him was suspected of arrogance, at least one point, he came after being prepared, and it can even be said that he was fully prepared.And just based on this reason, it is enough to make him look at him differently.

Opportunities are always reserved for those who are prepared. Mei Luohua firmly believes in this sentence.

"Oh, since you also know about the Casio Grand Prix, you should also know that the so-called talent show is nothing new as a gimmick, at least in Shanghai or the Yangtze River Delta region?" The director smiled. He picked up the teacup and took a sip.

Seeing that Mei Luohua clearly belonged to the category of cultural people, but he always unconsciously revealed some strong grassroots atmosphere, or informal style, Yang Yi secretly smiled in his heart, and his expression became more and more confident: "On the contrary, it's a novelty."

The two elders in the room looked at each other, waiting for Yang Yi to give the confidence and reason for saying so.

"I don't think Director Mei can ignore the issue of time? After all, this grand prix is ​​a product of the 80s. It has been nearly 15 years since now. Whether it is long or short, 15 years is just enough for a generation." They have grown up, and the latest generation, which is now dubbed the "post-[-]s generation", their thoughts, their experiences, and their needs, don't you think they have the same relationship with their elders? Is there a big difference? It’s not an exaggeration to say that this difference is a big difference.” Yang Yi continued to talk, and in his smile, the kind of maturity that does not belong to children of this age, suddenly It was no longer obtrusive and glaring, but it made Mei Luohua faintly agree with it.

"Post-[-]s..." The director of the column savored the meaning of Yang Yi's words carefully, and his eyes gradually lit up.

In the last few years of the twentieth century, the topic of this group became more and more popular. In almost every aspect of social life, this generation must be separated out and treated as a unique research topic. .Before the concept of "post-[-]s" appeared, how did there ever be such exclusive names as "post-[-]s" and "post-[-]s"?The most important characteristic of the former is self. Many people already have du li idiosyncratic practices. They are used to expressing themselves, accustomed to the so-called personality, and no longer satisfy the cautiousness and traditions of their parents... In fact, the former The red soldiers and educated youths also had their own youthful and frivolous characteristics, but the post-[-]s people showed this characteristic particularly ostentatiously and vividly.

So rather than saying that the kid in front of him is proposing a planning idea with some new ideas, it is better to say that he has actually shifted the scope of the audience of the TV show, and divided a group of audiences abruptly from the inherent audience group. People with great consumption potential.

Thinking of this, Mei Luohua's eyes could not help but light up slightly, but it was only slightly. After all, Yang Yi only proposed a general concept. To convince him, more reasons and a more comprehensive and detailed analysis are needed.

"Well, I understand a little bit, you continue to talk." Dongfang TV's actual third-in-command expression became a lot more formal, and from this moment on, he had put Yang Yi in the position of equal dialogue.