Perfection of Rebirth
Chapter 321 Login account interconnection
Chapter 321 Login account interconnection
The membership system of Tudou.com has nothing in itself, after all, it is just a foreshadowing for future charges.However, Jiang Hui thought a lot after seeing this membership system.
Guanghui Group now has Xiaonei, Guanghui Games, Guanghui Payment, Meituan, Tudou, YY Live, Douban, Qunar, Autohome and many other companies, each of which has its own users.Although some other websites such as Xiaonei.com and YY Live have realized the interoperability of registered users, but overall, the registered user accounts of the various companies of the Guanghui Group are still not completely linked together.
As an advantage of group development, if users only need to have an account of any company under the Guanghui Group, they can log in to other companies, which will greatly improve the user's experience and awareness of the companies of the Guanghui Group.It is also beneficial to increase the number of times users log in to use these websites.
Account interoperability is a development trend, and you will know it when you think about it.Everyone registers no less than 10 accounts on the Internet, plus various accounts that are only registered and used once and then forgotten, there may be no less than 100. It is a headache to remember the password of each account.So basically there is a common account, the user name and password are the same, and the same is used every time you register to avoid forgetting. This is a big hidden danger. Once an account password is leaked, the registration passwords of many websites are also leaked.
If you register on one website, you can browse all websites.This requires each website to be able to authenticate each other. For example, Xiaonei and YY Live can communicate with each other. Accounts registered on Xiaonei can log in and use YY Live, and accounts registered on YY Live can also be used on Xiaonei. Since the number of potential users has doubled, of course the number of active users has not changed, but it has brought tangible benefits to users.
At this stage, Jiang Hui is unable to promote the interconnection between Guanghui Group's company accounts and external companies, and doing so will not be of great benefit to Guanghui Group.However, the interconnection of accounts of various companies within the group is necessary and relatively easy to promote.
The later the work of interconnection is advanced, the more difficult it will be, and the greater the resistance will be.On the one hand, the number of website users is increasing rapidly, and the workload will be much more if it is launched later; on the other hand, the development of different companies is different, and the shareholders are not exactly the same. of enterprises engage in account interconnection.
In order to do a good job in this work, Jiang Hui specially convened an integration meeting with the general managers, deputy general managers and directors of the technology department of Xiaonei.com, Tudou.com, and Meituan.com.Clarify the promotion plan for interconnection and emphasize the importance of this work.
"Director Jiang, there are so many companies under the group, if account interconnection is to be realized, there will be multiple login links to other websites that you can choose to log in to directly on the login interface. If there are too many companies, will the interface appear cluttered? ", Tang Wenwen said.
Tang Wenwen asked this question, but it does exist. Interconnection gives users more choices, but sometimes there are too many choices, and users get dizzy.
"Each company can evaluate and give priority to which login links can more effectively promote its own development. In addition to the login account interface of the website itself, there are three or four brother companies' one-click login interfaces below. The ones can be placed in other places that do not affect the aesthetics," Jiang Hui said.
"Actually, I think Chairman Jiang's proposal is very good. The group is building its own data center. At that time, the data of each company can be archived on the server of the data center. This can not only improve the utilization efficiency of the data center, but also It is beneficial to use these data to analyze the user's consumption behavior, usage habits and other content in the later stage," Shan Yu said.
After connecting the various accounts, it is possible to clearly analyze the usage behavior of the same user on different websites and different products, and provide a lot of reference information for future accurate advertising recommendations and website experience improvement.
"In the past, each company developed independently, and many people outside might not know that we all belong to the Guanghui Group. Now, after the account interconnection is implemented, will other companies be wary of us?" Chen Hu said.
"It's a mediocrity not to be envied by others. If we want to develop, it will inevitably arouse the vigilance and attacks of other companies. We don't want to be afraid because of this. If anyone wants to be a car, we can just crush it," Jiang Hui said.
The companies of Guanghui Group have developed to the present, and most of them are already the leaders in their subdivisions. Even if they do nothing, they will still attract the siege of other competitors.However, Jiang Hui is the clearest about the future development direction of the website. It is useless for other companies to find other ways, and they are destined to play the role of stepping stones.
"Does the overseas branch also carry out this work at the same time?" Fang Dawen said.
"Let's launch it together. In essence, interconnection is beneficial to both parties, no matter which company it is for, as long as it is not in competition with each other," Jiang Hui said.
In fact, the concept of interconnection has been proposed all the time. What everyone hopes most is to realize interconnection in the field of instant messaging.However, this road can be described as bumpy and tortuous. It is no exaggeration to say that since the concept of interconnection was born, there has been no substantive good news.
—In the beginning, Penguin, the leader in the domestic instant messaging field, refused to interoperate with other instant messaging software, and other instant messaging software companies had many echoes but few actual actions.And without the participation of Penguin, which has more than [-]% of the market share in the instant messaging field, there is no real interconnection. This is the crux of the problem, and it is also the most difficult problem to solve on the road of interconnection.
Interconnection can provide a great opportunity for companies with small market shares to profit, so it has become an important reason for large companies to be cautious and disdainful.
Fortunately, the major shareholders of the Guanghui Group companies are the same, and there is not much competition with each other, but more of a complementary relationship.So the meeting held by Jiang Hui ended relatively smoothly.
Of course, to truly realize interconnection, it is not enough to hold a meeting.There is still a lot of work that needs to be coordinated and cooperated by the technical departments of various companies. It is considered good if it can be launched smoothly within one month.For this reason, Jiang Hui specially asked related personnel of several companies to form an office, and Flash Rain will lead the work of promoting interconnection.
One step ahead, one step ahead.Brilliant Group has deployed in the Internet field one after another. Looking back many years later, you will find that the pattern of the Tianchao Internet has actually been slowly formed now.
(End of this chapter)
The membership system of Tudou.com has nothing in itself, after all, it is just a foreshadowing for future charges.However, Jiang Hui thought a lot after seeing this membership system.
Guanghui Group now has Xiaonei, Guanghui Games, Guanghui Payment, Meituan, Tudou, YY Live, Douban, Qunar, Autohome and many other companies, each of which has its own users.Although some other websites such as Xiaonei.com and YY Live have realized the interoperability of registered users, but overall, the registered user accounts of the various companies of the Guanghui Group are still not completely linked together.
As an advantage of group development, if users only need to have an account of any company under the Guanghui Group, they can log in to other companies, which will greatly improve the user's experience and awareness of the companies of the Guanghui Group.It is also beneficial to increase the number of times users log in to use these websites.
Account interoperability is a development trend, and you will know it when you think about it.Everyone registers no less than 10 accounts on the Internet, plus various accounts that are only registered and used once and then forgotten, there may be no less than 100. It is a headache to remember the password of each account.So basically there is a common account, the user name and password are the same, and the same is used every time you register to avoid forgetting. This is a big hidden danger. Once an account password is leaked, the registration passwords of many websites are also leaked.
If you register on one website, you can browse all websites.This requires each website to be able to authenticate each other. For example, Xiaonei and YY Live can communicate with each other. Accounts registered on Xiaonei can log in and use YY Live, and accounts registered on YY Live can also be used on Xiaonei. Since the number of potential users has doubled, of course the number of active users has not changed, but it has brought tangible benefits to users.
At this stage, Jiang Hui is unable to promote the interconnection between Guanghui Group's company accounts and external companies, and doing so will not be of great benefit to Guanghui Group.However, the interconnection of accounts of various companies within the group is necessary and relatively easy to promote.
The later the work of interconnection is advanced, the more difficult it will be, and the greater the resistance will be.On the one hand, the number of website users is increasing rapidly, and the workload will be much more if it is launched later; on the other hand, the development of different companies is different, and the shareholders are not exactly the same. of enterprises engage in account interconnection.
In order to do a good job in this work, Jiang Hui specially convened an integration meeting with the general managers, deputy general managers and directors of the technology department of Xiaonei.com, Tudou.com, and Meituan.com.Clarify the promotion plan for interconnection and emphasize the importance of this work.
"Director Jiang, there are so many companies under the group, if account interconnection is to be realized, there will be multiple login links to other websites that you can choose to log in to directly on the login interface. If there are too many companies, will the interface appear cluttered? ", Tang Wenwen said.
Tang Wenwen asked this question, but it does exist. Interconnection gives users more choices, but sometimes there are too many choices, and users get dizzy.
"Each company can evaluate and give priority to which login links can more effectively promote its own development. In addition to the login account interface of the website itself, there are three or four brother companies' one-click login interfaces below. The ones can be placed in other places that do not affect the aesthetics," Jiang Hui said.
"Actually, I think Chairman Jiang's proposal is very good. The group is building its own data center. At that time, the data of each company can be archived on the server of the data center. This can not only improve the utilization efficiency of the data center, but also It is beneficial to use these data to analyze the user's consumption behavior, usage habits and other content in the later stage," Shan Yu said.
After connecting the various accounts, it is possible to clearly analyze the usage behavior of the same user on different websites and different products, and provide a lot of reference information for future accurate advertising recommendations and website experience improvement.
"In the past, each company developed independently, and many people outside might not know that we all belong to the Guanghui Group. Now, after the account interconnection is implemented, will other companies be wary of us?" Chen Hu said.
"It's a mediocrity not to be envied by others. If we want to develop, it will inevitably arouse the vigilance and attacks of other companies. We don't want to be afraid because of this. If anyone wants to be a car, we can just crush it," Jiang Hui said.
The companies of Guanghui Group have developed to the present, and most of them are already the leaders in their subdivisions. Even if they do nothing, they will still attract the siege of other competitors.However, Jiang Hui is the clearest about the future development direction of the website. It is useless for other companies to find other ways, and they are destined to play the role of stepping stones.
"Does the overseas branch also carry out this work at the same time?" Fang Dawen said.
"Let's launch it together. In essence, interconnection is beneficial to both parties, no matter which company it is for, as long as it is not in competition with each other," Jiang Hui said.
In fact, the concept of interconnection has been proposed all the time. What everyone hopes most is to realize interconnection in the field of instant messaging.However, this road can be described as bumpy and tortuous. It is no exaggeration to say that since the concept of interconnection was born, there has been no substantive good news.
—In the beginning, Penguin, the leader in the domestic instant messaging field, refused to interoperate with other instant messaging software, and other instant messaging software companies had many echoes but few actual actions.And without the participation of Penguin, which has more than [-]% of the market share in the instant messaging field, there is no real interconnection. This is the crux of the problem, and it is also the most difficult problem to solve on the road of interconnection.
Interconnection can provide a great opportunity for companies with small market shares to profit, so it has become an important reason for large companies to be cautious and disdainful.
Fortunately, the major shareholders of the Guanghui Group companies are the same, and there is not much competition with each other, but more of a complementary relationship.So the meeting held by Jiang Hui ended relatively smoothly.
Of course, to truly realize interconnection, it is not enough to hold a meeting.There is still a lot of work that needs to be coordinated and cooperated by the technical departments of various companies. It is considered good if it can be launched smoothly within one month.For this reason, Jiang Hui specially asked related personnel of several companies to form an office, and Flash Rain will lead the work of promoting interconnection.
One step ahead, one step ahead.Brilliant Group has deployed in the Internet field one after another. Looking back many years later, you will find that the pattern of the Tianchao Internet has actually been slowly formed now.
(End of this chapter)
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