Women's easy-to-learn ways to make money

Chapter 29 Psychology of Women's Earning Money (3)
So, how should people achieve retreat?We must firmly grasp the dialectical relationship between "retreat" and "advance", "loss" and "gain". "Retreat" does not mean blindly giving in and retreating; "advancing" means advancing impetuously without thinking.It must be remembered: There should be a bottom line in retreat, and restraint in advance.As for the "bottom line" and "temperance" vary from case to case, we need to judge and deal with them flexibly.Seize the best opportunity to retreat to advance, make a decisive move, and never drag your feet.The purpose of retreat is to be able to bounce back, bounce to a suitable position, and even go further.

Hidden secrets and timely attacks
The competition in the business world lies in every minute and every second. Maybe one day you will be prosperous today, but tomorrow you will be down and down all over the world.Therefore, in such a fierce environment, every action is aggressive. This kind of aggressiveness does not mean waving the flag and telling the other party with great fanfare that I want to seize the market.Instead, let your actions be hidden, and attack at the right time when the opponent is not prepared.

1.commercial confidentiality

Shopping malls are like battlefields. Operators must have the secrecy of their actions if they want to hide their secrets. Especially for large enterprises, any plan must be carried out intensively by several key figures.In order not to disclose any information to the outside world during this process, they will do enough confidential work.The introduction of any action by a large company will cause a wave of enthusiasm in the business world. Therefore, quite a few companies will pay attention to the company's dynamics, and any reliable information will become reference information.For these companies that are on the cusp of the storm, the only strategy to keep themselves hidden is to try to block the news before the next action is introduced.

In various movies, people will see a lot of rules in business, and they will pay a heavy price for stealing company secrets.Although the movie uses exaggerated techniques to show the importance of this kind of trade secrets in the business world, people in business understand that this is indeed a strategic issue.When a company develops to a certain scale, it needs better and higher-tech products to continuously upgrade. This is a law of the market, and it will also lead the development of the market and directly affect the development of other companies.Then in this process, the strategy used by large enterprises in the market will be "turbulent waves under the calm lake", that is to say, when the market is calm, they will throw out a newly developed product, Then this product will be like a layer of waves on the surface of calm water to achieve the effect that all consumers pay attention to.It can also deal a fatal blow to some enterprises of comparable strength in a sudden.

In 1936, under the banner of "aid", the American Flint Tire Company came to Liberia, not far away, and opened a large-scale rubber plantation.The company mainly produces tires, which are in short supply in the market and demand for rubber is huge.But at that time, Britain controlled the world rubber market and kept raising prices, which made it difficult for Flint Company to obtain some cheap raw materials, and production was naturally affected.

The vice president of the Flint Company, Flintstone II, personally led a team to travel across the oceans and spent huge sums of money to conduct investigations around the world in order to find a suitable raw material base for himself, so as to break the monopoly of the British.After some research, he chose Liberia and offered to provide selfless assistance to the country's government.Under such conditions, King Freestone II easily obtained the right to reclaim and use the rubber plantations.Because of the establishment of rubber plantations and sufficient supply of raw materials, Flint has opened more than 60 factories around the world, including one factory in the UK.This undoubtedly gave Britain a blow, announcing to them that flint has its own raw materials, and there is no need to look at their faces.

Operators in the market know how to hide their secrets and keep their actions secret, so they have more winning chips in the process of defeating their opponents.If the opponent knows our action target in advance, he will definitely guard against us, which will increase the resistance to action and reduce the probability of success.So the secrecy of the action is to make your actions smoother.In the process, there is no need to show off your achievements, and there is no need to tell the world what a great businessman I will be in the not-too-distant future.It is imperative that action be taken to keep it secret and not allow the actions of anyone else to interfere with it.

2.Preparation for the incubation period

We can't have any fluke mentality about the competition in the business world. Once the opportunity is not good and the time is not ripe, people can imagine the result of being weak and strong.Some business owners may have achieved a little in the industry, so they are ready to "fire" on some heavyweight companies.In fact, these companies may have done well enough in some aspects, but after those big companies become bigger and stronger, they must have their own defense system to resist all kinds of invasions.Therefore, if the boss with weaker strength is not 100% sure, the action is not thorough enough, and the timing is not ripe enough, it is not appropriate to take any action.

There is a word called "lurking", which refers to a threat formed with sufficient strength after knowing the opponent's itinerary.In this process, we must use various favorable environments to create conditions for ourselves and make all preparations for victory.One's own strength can be weaker than the opponent's and the number of personnel can be fewer, but the tactics must be strong.When the opponent has no defenses, a sudden attack and damage are important conditions for victory in the war.Of course, a shopping mall is like a battlefield. If you want to defeat a company whose strength is equal to or higher than your own, you must master the incubation period, hide yourself, prepare yourself, wait for an appropriate time, and catch them unprepared, and the probability of victory will be much higher.

During the American Civil War, the Western Union Telegraph Company run by the old Vanderbee monopolized the entire industry. Gould was very interested in this telegraph company, but the old Vanderbee was a difficult person to deal with.Gould could only wait for the opportunity. After the death of the old Vanderbilt, Gould felt that the opportunity had come.He spent $100 million to open a new telegraph line and established the Pacific Atlantic Telegraph Company.William Vanderbee realized that Gould would pose a threat to himself. In order to continue to consolidate the company's position, he spent $500 million to acquire the Pacific Atlantic Telegraph Company and transferred all its equipment to Western Union.Elke is a good friend of Gould. Because of his skills, he served as the chief engineer of the company after entering Western Union.

Vanderbilt Jr. is very satisfied with his acquisition, because it not only strengthens the company's strength, but also introduces talents like Elke.After a period of time, Edison invented the quadruple telegraph, which can more than double the efficiency of the previous machine. Vanderbilt Jr. asked Elke to buy it for less than 5 US dollars. It is entirely because he is monopolizing the telegram market alone.

But Elke, as Gould's insider in Western Union, quickly fed back the news to Gould.Elke invited Edison to Gould's mansion and said to him: "Negotiate with you this morning. I represent the Western Union, but now I represent the United Telegraph Company. Mr. Gould and I are willing to pay 10 U.S. dollars." To buy your patent, I also want you to be the chief engineer of our company." Edison agreed to Gould's conditions.Gould began negotiating with Vanderbilt Jr. In desperation, Vanderbee Jr. agreed to the merger of the American League and Western Union, with Gould serving as the general manager.

Gould took great pains from the death of the old Vanderbilt to the establishment of the Pacific Atlantic Company. Although the telegraph was profitable at the time, Gould did not just want to make money from the telegraph business. He had to take the Western Union Telegraph Company into his pocket. .Therefore, it is also his strategy for Elke to enter the Western Union. The so-called "know yourself and the enemy, and win every battle."Knowing the behavior of little Vanderbee, Gould mysteriously took another step on the quadruple telegraph, and little Vanderbee changed from active to passive. Gould, who was waiting for the opportunity, finally got his wish and successfully entered the Western Union telegraph. company.

Any incubation period is a process of recharging energy and recharging energy. Without the other party noticing anything, arming one's "troops" and strengthening combat effectiveness can easily achieve the desired goal.

(End of this chapter)