1000 Business Lessons Every Businessman Must Know

Chapter 97 Eloquence training: Good eloquence is a required skill for being a good boss (1)
[-]. Cultivate the charm of eloquence
805. Proper address

Salutation refers to the terms of address that people use to each other in normal communication and entertainment.It is the "pioneer official" of verbal communication. In daily life, the address should be kind, accurate, and conventional.The correct and appropriate address can not only reflect respect for the other party and one's own cultural quality, but also promote the success of communication.

What is the appropriate name?The first thing is to respect others and treat them politely. In this way, the other party will have a sense of pride and satisfaction in their hearts. In turn, the other party will be willing to contact you and actively communicate with you, which makes the communication have a good start.But this alone is not enough, and the following points should be paid attention to in the specific address.

1. Remember the other person's name
When your name is called by others, you think you are respected, you feel happy, and you have a sense of intimacy with the person who calls you.

Some bosses are very understanding. When greeting people, they don't just say "Hello", but put the other person's name before or after "Hello". This has a very good psychological effect.

2. Meet age status
You should be warm, courteous, and respectful to the elders; you should be sincere, natural, and friendly to your peers, showing your frankness; you should be kind and humble to young people, and express your love and concern; Those with high positions or titles should be called by their titles or titles.

3. Be courteous and orderly
When greeting multiple people, if there are older people, young people or the opposite sex present in the group, you should pay attention to the order of addressing.Generally speaking, it should be grown up first and then young, up and down first, women before men, and it is advisable to get acquainted with each other after being sparse with husbands.

The above points are not isolated, but mutually restrictive and closely related. They jointly determine whether the address is appropriate or not and the degree of appropriateness from different aspects.In daily life, only by analyzing the appellation needs of the addressee from various aspects and choosing appropriate address terms according to the specific conditions of the addressee and the occasion of communication can the most ideal address effect be received.

806. Greetings must be appropriate

Greetings, also known as greetings, are one of the ways for people to establish language communication, and they are the lubricant for conversations. It can make friends understand each other on certain occasions, let strangers get to know each other, and make unfamiliar people get acquainted with each other. , enliven the monotonous atmosphere, and build a bridge of friendship for further talks between the two parties.

The content of greetings mainly includes the following categories.

1. Caring greetings

This is a common way of greeting. Sincere and deep greetings play an important role in deepening interpersonal relationships.

2. Motivational pleasantries
It is in the few words of pleasantries that give people encouragement and strength.A few pleasantries can give people a lot of motivation.

3. Humorous greetings

Adding some humorous elements to the greetings is very effective in coordinating the communication atmosphere. Good interpersonal communication and deep friendship are established among these humorous greetings.

4. Complimentary greetings

No matter who wakes up early in the morning and hears a few compliments such as "You woke up so early" and "You are getting better and better", they will definitely feel that the day is particularly comfortable and happy.Complimentary greetings also need to talk about some skills, one of which is that the content of the compliment should be more specific, so as to have a greater effect.

In the greeting, should pay attention to the following points.

(1) Pay attention to the object.Greetings should vary from person to person, and don't be in the same tune for everyone.

(2) Pay attention to the environment.In different environments, different outreaches are required.

(3) Pay attention to moderation.Greetings should be done in moderation, and too many compliments will give people a sense of hypocrisy and politeness.

In short, proper greetings can comfort the unhappy, care for those who have been reunited after a long absence, and bring joy to neighbors and relatives, thereby communicating feelings, connecting friendships, and promoting interpersonal communication to a harmonious state.

807. Introduce yourself
In daily life and work, people need to communicate with each other in order to seek understanding, help and support.Self-introduction is the most common way to communicate with others, enhance understanding, and establish connections.

Self-introduction should be concise and clear, full of self-confidence, natural, friendly, and easy-going, speak at a moderate speed, and look directly at the other party.In social occasions or work contacts, you should choose an appropriate time for self-introduction. When the other party is not interested, has no request, is in a bad mood, or is resting, eating, or busy with affairs, do not disturb to avoid embarrassment.If you introduce yourself to the attendees on formal and grand occasions such as lectures, reports, celebrations, ceremonies, etc., you should introduce yourself briefly and in detail.

"My name is Wang, and I am the technical director of Harbin Automobile Oil Pump Factory. I have been working as a technician in the oil pump workshop of the automobile factory since 1970, and was promoted to engineer in 1980. From 1983 until now, the auto repair shop of the contract factory service company Over the years, I have been studying the advanced technology of mechanical processing at home and abroad, and I am familiar with the varieties, specifications, models, quality, technological processes and sales of automobile oil pumps, and I have certain management experience. I am 45 years old this year, and I am I am in the prime of life, and I really want to start a career. Personally, I am decisive, dare to make decisions, and dare to take responsibility. As long as you give me a certain amount of time, such as 10 days, I can figure out the whole situation and come up with the details of setting up a factory. A plan to propose indicators for turning over profits.”

This is the self-introduction made by Wang of a certain automobile oil pump factory when bidding. The initial trust of the bidding unit fired the first shot for the subsequent bid.

808. How to introduce others
John Mason Brown was a writer and speaker. Once he was invited to give a speech in a certain place, and he was introduced by the conference moderator as follows:
"Attention, gentlemen. I have bad news for you this evening. We would have invited Iseka F. Maxon to speak to us, but he was unable to come, ill. (Audience below Booing occurs) Then we asked Senator Bradridge to come, but he was too busy. (Booing) Finally, we tried to get Dr. Roy Grigan of Kansas City, also without success. (Booing) So, we ended up with—John Mason Brown. (Silence)"

The original intention of this introduction was not to belittle Mr. Brown, but it stabbed his self-esteem time and time again.Therefore, in a sense, the introductory language is the manifestation of the introducer's knowledge level, organizational ability and expressive ability.

In interpersonal communication, we can always encounter opportunities to introduce others, so how can we satisfy both parties and achieve the desired effect?Introducing others should pay attention to the following issues:

(1) Pay attention to the order and etiquette of the introduction.Under normal circumstances, the young and low-status are introduced to the older and high-status to show respect for the latter.

(2) Body language should be natural and coordinated when introducing.During the introduction, you should generally stand up, with a smile on your face, pay attention to etiquette, and signal with your palm facing upwards, and you must not use your index finger to point.

(3) The amount of information in the introductory language should be moderate, not too lengthy, just enough to draw out topics for the two parties to chat.

(4) The introduction should be warm and elegant, and must not hurt the self-esteem of the person being introduced.The purpose of introduction is to connect feelings, harmonize the atmosphere, and establish a communication relationship. Therefore, the words of the introduction should be enthusiastic, and should not be cold, let alone damage the dignity of the person being introduced.

809. Find a Beautiful Excuse
The so-called excuse refers to the non-primary or false reasons that people put forward in order to achieve a certain purpose in communication.Making excuses is a common phenomenon of life.When necessary, if you can find a beautiful excuse to promote the communication to a good ending, it will be a very decent choice.

Sometimes in order to avoid embarrassment, or if you don't want to stay in a certain social occasion, you can also find a suitable excuse to leave.

Director Wang went to work in a unit, and it was almost noon, and the leader insisted on keeping him for dinner, but he had some discord with another leader of the unit, and he didn't want to have the same meal with him, so he made an excuse and said, "I'm really sorry, today's noon i want to go back i have
But understand that even beautiful excuses should be used with caution.We must start with good motives, and find appropriate excuses according to the nature of the matter and the relationship between them, in order to produce the desired effect.If not, the excuse becomes a deceitful pretext, which will inevitably uglify your communication image and affect your normal interpersonal relationship.

810. "Thank you" I often say
Saying "thank you" is the easiest and surest way in the world if you want to be successful in your work and cooperation, let alone in winning friendships and influencing people.

So, in communication, how to say thank you?Please see below.

(1) Say thank you.Tell him (her) what he (she) did for you is very important to you, and in what way he (she) helped you: "I really appreciate your help in my studies."

(2) Give praise.Let him or her know that you think what he or she did for you is special and worth cherishing: "Thank you for the coffee! I think I will remember you forever."

(3) Give back.Tell him (her) that you appreciate what he (she) has done for you, and that you are ready to reciprocate the kind person: "I appreciate you returning my calls during the counseling meeting, and please feel free to Find me!"

(4) Write a note to express your thanks.Saying thank you is helpful, but writing it down is even better.Consider writing a note in your own hand to express your thanks.

(5) Acknowledgments by telephone. "I'm just calling to thank you..."

(6) GIVE A GIFT.Give a gift and include a note with a thank you note.

(7) Convey thanks.Tell someone how grateful you are for everything he has done for you. In the end, the words will reach the ears of the person who helped you. few.

(8) HELP.Be with them and offer to help them with their work.For example, help proofread a long-form story: "I'm here to help you with this. You're welcome, you've helped me too many times."

(9) Treat guests to dinner.Invite the person you're thanking to lunch or dinner, and be sure to say you're thanking her for her help.If you are inviting a married person, you should also invite her (his) spouse.

(10) Return donations.If an environmental scientist has carefully reported one of your papers, you may wish to donate a sum of money to his beloved environmental protection cause, which may be the best thanks to him.But don’t forget to say “thank you” too.You can call or write a note to thank him and tell him what you did.He must be delighted with what you have done and what you have done.

811. Apologize Sincerely

When interacting with people, it is inevitable to say wrong words and do wrong things, and it is inevitable to offend them, and sometimes even bring great mental pain and huge economic losses to them.In this regard, if you can realize your mistakes in time, sincerely apologize to others, and take the initiative to take responsibility, under normal circumstances, you can always be forgiven by others.If you find out that you are wrong, and you cannot apologize to others in time, or even try to find excuses to justify yourself, you will not only not be forgiven by others, but you will also be condemned morally and damage your personality and image. You lose friends, you lose friendships.Therefore, no one should underestimate the role of an apology.

Simply put, an apology must master two principles: one is to be sincere, and the other is to be timely.

A true apology is not just about admitting your mistakes and acknowledging that your words and actions have damaged the relationship between each other, but about taking responsibility for your mistakes bravely.Showing that you take the mistake seriously and want to get back together by apologizing can not only make up for a broken relationship, but also strengthen the relationship.

812. Praise is in place

It seems to be a human nature to like to hear compliments.When the compliments from society and others satisfy their self-esteem and sense of honor, people can't help but feel joyful and inspired, and have a sense of intimacy with the praisers. At this time, the psychological distance between each other will be shortened and approached by praise. Naturally, the necessary psychological conditions have been created for the success of communication.

Some bosses are stingy with praise, and it is difficult to reward others with a word of praise. They don't understand, more positive guidance, more praise and encouragement is a law of ideological education work.Giving sincere praise to people reflects respect, expectation and trust for people, and helps to enhance mutual understanding and friendship. It is a good way to coordinate interpersonal relationships.Everyone has something to praise, it's just that the strengths and advantages are big or small, more or less, and some are hidden and some are obvious.As long as you are careful, you can always find admirable "sparkling points" in others.Even if there are many shortcomings or people who have been in a negative state for a long time, as long as there is a slight gratifying sign of correcting their shortcomings and asking for progress, they should be affirmed and praised in time.But praise should also pay attention to the following points.

(1) Praise should be sincere and natural.Sincere praise has a pure motive, it is not to seek to get something from the other party.Carnegie said: "If we only try to get something from others, then we can't give people some sincere praise, and then we can't sincerely give others some happiness."

(2) It is appropriate to praise others.In life, we often need to compliment others.Sincere praise is of great significance to others and ourselves.

For others, his strengths and strengths are more glorious because of your praise, and he himself is more confident and energetic because of your praise.For yourself, if you praise others appropriately, it shows that you have been attracted by the strengths and strengths of others, and you are full of yearning for the things you praise.

A mother who often praises her children can create a happy family; a teacher who often praises her students will surely win the infinite dependence of all students; a leader who often praises her subordinates must be the most Prestigious.

813. Principles of Telephone Communication

The pace of modern urban life is getting faster and faster, and the communication between businessmen and others relies more and more on high-tech means of communication, such as telephones.Telephones, including mobile phones, Internet phones, etc., communicate on the phone with its own set of artistic skills.

(1) It is required that the first sentence after connecting the phone should be to report your name and identity.When you are looking for someone, you should be clear about the address, especially if you are calling an unfamiliar unit to find someone, it is not advisable to use the abbreviation directly, which is very impolite.

(2) If you make a phone call, first ask for the other party's opinion, "Are you free now? I want to talk to you about something, is that okay?" In this way, you not only show your politeness and upbringing, but also respect the dialogue the time requirements of the reader.

(3) When making a phone call, keep your mouth facing the microphone, keep your lips about 1.2cm away from the microphone, and speak at an appropriate volume.When speaking, pay attention to the tone of voice clearly and softly.If the tone is too high and too heavy, it will make the other party feel sharp, harsh, blunt and indifferent; if the tone is too light and too low, it will make the other party feel that you are listless and weak; Absent-minded and irresponsible.

(4) Answer the phone in time after it rings.When the caller picks up the microphone, he must first report his unit and name, and then ask "Who are you?"You should also pay attention to etiquette when answering the phone for others, and give a full explanation to the other party, instead of simply saying "he is not there" or "I don't know", but say "he just went out, if necessary, I will leave a message for you." ?"

(5) If you are talking on the phone with foreign guests, superiors or elders, after the conversation is over, you can hang up the phone only after hearing that the other party has really put down the microphone to show respect and due courtesy to them.In the same way, when shops, hotels and other units receive consultation calls from customers, they also have to wait for the customer to put down the microphone before hanging up.

In addition, mobile phones in many places now charge two-way. Therefore, when you call someone else's mobile phone, it is best to ask whether the other party is in the office or at home. You can discuss it with the other party.

[-]. Practice humor and eloquence
814. A Good Talker Must Be Good at Humor

Humor is the flash of a person's knowledge, talent, wisdom, and inspiration in language expression. It is an "ability to capture jokes and humorous imaginations." Disadvantages, revelation of contradictory nature and description of some unconventional words and deeds.

Usually, the people who are really good at the art of talking are those who are good at leading the conversation, and at the same time turning the meaningless conversation into a humorous one.This kind of person tends to be like a fish in water in the social arena, and can be regarded as a master of humor in social conversations.Monotonous conversation is boring, so a good talker must be good at humor.But this kind of humor does not mean that everything can be used as a joke.For example, about religion, about politics, about great men, about some kind of sympathetic suffering, etc., are never to be laughed at.In some people's opinion, if the words are not humorous enough, it is not enough to show their intelligence. This kind of thinking is unavoidably extreme.

Humorous language can release our inner tension and pressure and turn it into a relaxed smile.In communication, humorous language is like a lubricant, which can effectively reduce the "coefficient of friction" between people, resolve conflicts and contradictions, and enable us to calmly get rid of possible difficulties in communication.

815. Be good at self-deprecating humor
Of the two fighting people, one suddenly falls to the ground and thinks he is not an opponent. If the other party is not a rogue villain, the hostility will usually end in an angry and funny way, and maybe he will give the "self-defeating" a hand.Similarly, when your mistakes arouse the antagonism of others, if you can laugh at yourself in a timely manner, it should not be difficult to get forgiveness.

(End of this chapter)