Completed Salted Fish's Self-help Strategy

"It's good to open an ordinary fresh food store, isn't it? With so many users and so much data, huangtuan should do better than ordinary fresh food stores. " Chuyuan Xi felt that it must be politically correct to bury Huang Tuan in front of Ali. "Is this an expensive trial and error of Huang Tuan, or a failure of incubation? It's hard to say. In a word, there are big problems in the project approval process, and they didn't run away. "

Wu Weixin said that this is not the answer I want, what I want to hear is the comparison with the well-off fresh food! Of course, Huang Tuan is a serious problem for Ali. If we have to give Ali a seat, Huang Tuan is the first, pinduoduo is the second, and daguodong is the third.

What's more, what outsiders see is that Huang Tuan has been attacked this year, and people's hearts have been lost. What Ali sees is that Huang Tuan's artillery fire this year is extremely fierce. He has gone to heaven and earth in the area of local life that Ali wants to take. He has never accepted Ali's move.

The reason why huangtuan is ranked first is precisely because huangtuan is too aggressive. Although pinduoduo is also aggressively attacking, its foundation is weak after all. It can only attack the field of e-commerce, which is nothing more than a backward binding with Gome, seeking survival in the cracks of logistics. And Huang Tuan, they can do too much action!

"Well, I mean if." "As far as we know, Huang Tuan is also learning to be well-off, and has set up an internal team. Of course, the details are not very clear. What do you think if Huang Tuan restarts Xiaoxiang and applies the experience of learning a well-off life to it? "

See Chu Yuan Xi smile ha ha of a sign: "Yuan mu, give Wu Zong a standard answer."

Yuan Mu could not help but quickly rolled his eyes. "Xiaokang is willing to explore the experience of local social life with all friends and businessmen to make our society better."

"Hello, can you tell me the truth?" Old fan Xin said this, but for yuan Mu to say it, I would have vomited to death!

Chuyuanxi is serious: "the truth is that the problems Huang Tuan encountered are the same as those you met last time. With cars, shops and maps, they can't quickly iterate out what they need. In short, the success rate of hippo is much higher than that of Huang Tuan. "

After a month, Lao Fan has already understood the reason why the village is not going down. This set of data mining ideas is that bicycles and stores must be combined to mine. It's useless not to record the riding and shopping of the same user. It's useless not to record the track.

In other words, even if we want to record now, how to record is a problem. We must get through hippo, harrow and GORD again. However, there are many obstacles in opening up some interfaces and data that are very important to the three parties. Therefore, the process of getting through is not as easy as expected, even if Alibaba promotes from the group level.

At this point, he also thought of an interesting thing, that is, after hippopotamus determined that it was difficult to use pure riding data without shopping, he communicated with the door opener for several times, because the door opener made great efforts to build a well-off Shanzhai when he first built the business model, and now it has become a rare bright spot. It is said that Huang Tuan has also explored it.

In the end, I found that the riders' riding data was not as easy to use as hello's, and the map was even worse, which wasted a lot of energy. The reason why it's interesting is that the hippopotamus mainly relies on itself to communicate. But it's said that Huang Tuan and kaimenke had a hot fight before, forming strategic cooperation and investing more

But seeing Chu Yuanxi's steady expression on Diaoyutai, he couldn't laugh. Is Chuyuan happy? I'm sure I'm proud. Although I don't look proud, I'm only serious!

"Chuyuanxi, what do you mean by that? Are we sure to eat?" Lao Fan said angrily, "don't you just want to rely on the monopoly game you play to revitalize the users? Do you really think it can be done? It's not that easy to build a user ecosystem. "

"Mr. Fan, I'm good at playing games." Chuyuan Xixin said this is going to negotiate the price? "I've become more confident recently. What do you think of the player ecology in" dynamic forest "? Do you think the city treasure is a little bit similar to "moving forest"

"No!" Lao Fan shook his head and said, "although it's all construction, your function is totally different from that of Dongsen."

Yuan Muxin said that we are not doing urban treasure to revitalize users. But there's no need to explain. If Ali's two big men know what chuyuanxi's little meeting is like, they think the boat of friendship will turn over.

Chuyuanxi said at that time: "the key to social communication is habit, not function. For example, Ali knows how to do functions. After so many Taoke rebate functions, what's the result? It's all Taobao's shopping coupons. It's better to pull users to the chat channel of Taobao app to issue coupons. But it's just because we don't cultivate the habit of users, we can't pull it, so we can only let Taoke send coupons on wechat, and face the risk of being killed by wechat every day. This is Ali's social gene. "

The reason why a series of online content of Xiaokang is directly aimed at social communication is based on the cultivation of user habits. Yuan Mu feels that Lao fan can't understand it for a long time.

However, just when she felt good about herself, Wu Wei suddenly said calmly: "Mr. Chu, I don't think you have ever thought about accepting the merger? I mean anyone's acquisition, whether yellow regiment, penguin or us. "Then she waved her hand: "don't be busy denying it. In fact, for me, it must be the best to complete the M & A. I think it is also the best result for you and Xiaokang. If you accept M & A, you will be the vice president of the group directly, even the president in two or three years. Of course, I don't ask you to look at it the same way. Not everyone agrees with the three steps of "starting a business - being acquired by Alibaba - joining Alibaba."

Chuyuan Xixin said that this chat is good, how do you suddenly work? Don't you think it's all in vain? And you haven't made an offer yet, OK? I failed before I started to procrastinate? At least go through the process!

His expression can not help but become stiff, just listen to Wu Wei said: "in fact, I brought this price is not low, 55 billion."

"Well It's not exactly what I expected. "

In his speech, Chuyuan Xixin said that the tactics of procrastination are really choking. The so-called procrastination tactic is mainly to delay Ali. Although Huang Tuan has done a good job in local life, he still hopes to focus on mobile payment. Social communication is hardly regarded as a threat by him, so there is no need to delay.

As for penguins, of course, they are particularly threatening, but penguins are in a bad mood.

In the end, penguin is more online, while Xiaokang is offline. Online content is for offline services. The well-off society will certainly erode penguin's territory, but there are more enterprises eroding penguin's territory. With such big headlines and such big three operators, which one is not stronger than the well-off society at this time? Therefore, even if Penguin fails to acquire Xiaokang, it may not become an enemy, at least this year.

Ali wants to acquire Xiaokang. Does it value the development of Xiaokang? Or to get stuck so that others don't get to the front? It's hard to say. The existence of these two options is also the reason why people like chuyuanxi are more resistant to being annexed by Ali. But there is really no need for penguins to panic at this time, because even if Xiaokang is taken away by Ali, it will not threaten the core area of penguins. If you want to add a bracket to this sentence, it is also "at least this year.".

This year, even if the well-off society develops, it will be differentiated from wechat. It will go through segmentation rather than global social networking. Under the WeChat tiktok, no differentiation is possible. If we want to make a lot of noise, we will have to build up the whole field. The chances of success are less than 1/1000.

So in the social arena, penguins are not penguins because they don't even have this confidence. In history, there were countless strong people standing in front of penguin's acquaintances. From 360 security chat to the end of multi flash, all of them lay down. I'm afraid that's why penguins don't have ALI.

What's more, penguin has already had a lot of psychological construction for refusing to be merged. Just like penguin's Kwai Fu, although it has been put in, it has not been achieved.

penguin's desire to buy fast Kwai in the past two years is certainly very strong and has never been interrupted. The Kwai tiktok can meet as equals as tiktok in the domestic market, and then rely on penguin's biggest user volume to achieve the opposite direction. It is also a protest against the inability to do so, rather than watching the jitter and taking away huge advertising orders. Kwai Kwai's former friends become enemies with each other. But the strength of the idea is stronger than Ali's desire to acquire a comfortable life. However, the merger and acquisition has not turned against the fast hand, and even has made a quick decision to guide Taobao to the electricity supplier.

What about Alibaba's merger and acquisition of meituan? M & A does not directly smash the plate, smash a deadly enemy.

So it's only one day for Ali to delay. For penguins, chuyuanxi has to evaluate once a week whether the tactic of "quietly entering the village to shoot and not" is still feasible. This assessment will either end when penguins finally have a correct understanding of Xiaokang's behavior one day, or it will continue until Xiaokang suddenly turns into global social intercourse one day.

That day is called the day when the iron curtain is torn.

That's why Wu Wei's sudden statement made his face stiff, but he still had to say what he should say. Otherwise, how could it be delayed?

"I think so. General manager Wu, it's not suitable to explain at this time. Let me talk about my own mentality. I don't want to lie about whether I will accept M & A or not. I certainly won't accept it now. The reason is also very simple. No one is optimistic about it when I eat fresh food in the front warehouse, and neither are you. But I am confident that I will turn waste into treasure and turn them into 20 billion or more.

Only after I turn their waste into treasure can I negotiate the price, and then I can be satisfied with the price. Now the valuation of Xiaokang is only suitable for financing, not for the overall transaction. "

In fact, the meaning of this statement is very simple, that is, if the valuation level only affects the number of shares released during financing, chuyuanxi can "suffer some losses" without special consideration. But if it's for sale, it has to be taken into consideration.

However, Lao Fan's nose is almost crooked when he listens, because Xiaokang did financing only in March. He raised 18 billion yuan before financing, got 4 billion yuan in cash, and then released 4 billion yuan of shares in exchange for a string of fresh front positions to create enterprises. Even if we don't consider the moisture in the front warehouse, it's only 26 billion! After four months, 55 billion will suffer losses? Who gave you the courage to suffer? Please give me a share of this! I would like to have that too!

However, he did not understand what chuyuanxi meant by "turning waste into treasure", because at this time point, qiancang was not sentenced to death in the context of local life. For example, the head of fresh e-commerce is dingdong buying vegetables, and it is opening up a new front position in the imperial capital. There is no sign of recognition. It claims to cover the whole city.Even Wuwei thought that after chuyuanxi cut down the distribution, he had to do something in the field of fresh food to turn waste into treasure.

However, she didn't show any emotion and was not affected by this speech. She said calmly: "President Chu, I understand what you said, but do you know what is the difficulty now? If you accept the merger and acquisition, we can save a lot of work, which is very difficult; we can also save a lot of expenses, which is very expensive. So we want to make acquisitions. However, you should not think that we will stop the work because we judge that you will eventually accept the merger. This is impossible.

I believe in your character. As long as you give us permission, we will save time. But if you don't make any promises, we will continue to do our work. Since we also want to do local social life, we have to go all out and work hard to do it! If you don't accept M & A, then you only have nine to ten months. With our development ability and organizational ability, even if it's more difficult, we can upgrade the organization again. In ten months, I expect the enemy to be lenient. Actually, it won't be that long. "

Chuyuanxi finally felt bitter. From now on, Ali is in a state of absolute seriousness. He does not hesitate to say "organizational upgrading", which means that Xiaokang has entered the most dangerous moment. It will be a complete failure for a day. Then we can only hope that Ali will go the wrong way. For example, we don't know how effective we can play with the materials we just gave him.

After the content went online on the original world center line, he came by walking a tightrope to quickly build a social structure for well-off users, and then pulled in a large number of users to do transformation by relying on big movie subsidies. Every step may fail.

For example, the last step is to make up the tickets. Big movies are not so much about inviting users to watch movies and using the goods of the well-off convenience store to offset the ticket money, as they are about finding an excuse for movie audiences to go into the well-off door and have a shopping experience. However, in the end, they are afraid that users will not come and they will not come.

In order to make up for tickets, a ticketing system was specially developed at that time, which began to warm up one month after the movie went online. What's more, online movie tickets are also an important area of local life. Since they subsidize users, why not push them together? It can't be made into cat's-eye or taopiao. You can take your time.

As a result, when the movie went online, suddenly someone on the Internet with rhythm said that Xiaokang would invite you to watch the movie for free, and the ticket stub after watching the movie would be worth the goods. Of course, this kind of good news spread very quickly, so many audiences in the third and fourth tier cities went to see the movie when they "heard" that there was such a thing. They didn't get off the Xiaokang app at all, and of course, they didn't buy tickets through the Xiaokang ticket business. After watching it, they took a ticket to the Xiaokang store and wanted to change things.

Is this a good thing for Xiaokang? Chuyuan Xixin said I can thank you! Isn't it going to take your own life? Do you want to change it? If you don't change it, it will be a big deal at that time. Give it back. Can the cash flow hold up? According to their own ticketing system data with the actual is not the same thing, the budget is not right!

What's more, what a mess! The data-based ticket supplement is simple and clear. It can be changed into health currency directly, but can you cash it with paper ticket stub? Smart users can have a way! It's cool to collect the fat sheep. Let's change the pattern!

Chu Yuan Xi's anxious mouth was bubbling at that time. It's impossible not to change it. He made a wish and cried to change it.

Finally, the program ape brothers worked overtime to update a set of ticket stub entry, verification and fault tolerance system, which made this situation compatible, and successfully let these users download the well-off app.

The biggest enemy in the process suddenly turned into a theater line that stole box office and changed ticket stub, which was a mess. It's no use getting angry in the process. I don't know how much money I spent wrongly in order to go online quickly and have fault tolerance at the same time. At one time, it even became a battle between the well-off risk control department and the black industry.

Otherwise, why did chuyuanxi have such a deep understanding of risk control? Tired mind!

Similar to this kind of steel wire, Chu Yuanxi did not have the confidence to do it again without falling down, because even if he could predict the pit in the original world, what about the new pit?

How fast has the world changed in the past three years? I can fly my waist! It's not advisable to apply the old experience completely. I don't know what new one will come out. If there is no new pit, friends and businessmen will create new pits, and it's the most difficult to prevent them from stabbing people in the back. It's better to tell the giants how to come and how to go, and use their Kung Fu in the light. On the contrary, it's not easy to make unforced mistakes.

So this time he decided to take a firm step.

But this is actually a solid step to turn the danger to the outside. The original danger is to step on the steel wire, but now the danger is to be knocked over. Of course, even so, this is the optimal solution, because the steel wire can enlarge the rescue field, which is equivalent to playing the game for one more life.

Wu Wei then said, "I have another idea. Let's talk about it to President Chu. Fight and cast, be exclusive. "

"Who is he?" chuyuanxi asked

Is yuan Mu Xin still so clear? How to write when you are right? Write in all the friends you need

Only listen to Wu Wei calm said: "in addition to all the old shareholders of other people."Chuyuan suddenly showed a bright smile: "this matter is big, let us consider."

Yuan Mu thought Chu Yuan Xi would lift the table, but he was always smiling.