Completed Salted Fish's Self-help Strategy
Chapter 1138
Yesterday, the chapter was changed a little bit, and a common sense problem has been corrected as reminded by the iron blood hidden book friends. You can download and watch it again.
Chu Yuanxi didn't say hello to him, hoping to avoid unhappiness. However, this kind of effort was futile. He happened to see Bian Yixing muttering to another person and glancing at him with his eyes, his face full of pockmarks.
The one who muttered to him was an extra large fat man, with apple muscles on both sides of his face cocking upward. It was obvious that he had too much nutrition and too much food. He looked like he was full of meat.
Sure enough, soon the fat man ran straight to chuyuanxi. They told him straight to the door, "I'm Zhaofeng. Are you chuyuanxi? You are not authentic
"What have I done?" Chuyuan Xixin said, should I know this person? He tried to recall while dealing with it, Zhao Feng? This name seems to have been heard somewhere, but it's not very impressive. It must have been a long time ago, but not recently. But the people who walked with Bian Yi didn't think they were good goods.
"I've talked to little red guy Kangli about making him the president. After all the talks, what are you doing? You'll cut my man off half the way?"
"Well, I dare not ask what your company is?" Chuyuanxi's expression changed slightly. It sounds like a thing that will offend people, and it seems that this person is serious. Originally, he thought that Bian Yi had done something bad. After half a day, he inadvertently offended people.
"Hey! Pretend, don't you? I asked Xiao Bian to buy the copyright of "going out of the mountains in troubled times"! Do you know me when you're in film and television? "
"Oh, Mr. Zhao of Sinolight! I don't know. I've heard so much about you Chuyuanxi suddenly realized, but what he was thinking was that you didn't send a business card. Who knows you're not Zhao Qian, Sun Li's Zhao? There are too many homonymous surnames in Chinese characters. There are gongchang Zhang, lizaozhang, Zhangzhang and Zhanghan.
He knows about this man, but he is relaxed, because although SINOLIGHT Film Group has a good reputation in the industry, it does not pose a threat to Ba people. It's a group that does all kinds of movies and TV dramas, and the network and cinema distribution are also involved. It has a lot of business and is very complicated. If it is compared to procedural ape, it's the whole dish attacking the City lion. Who is afraid of the whole dish attacking the City lion?
Therefore, he didn't like it. He also hugged his hands symbolically. Unfortunately, he didn't have any culture at all. He reversed the direction: "there are so many offenses, so many offenses. I really don't know. I just heard from you that there are still such things. Kang Li should be asked to apologize, but now that the boat is finished, I give him urgent work. When he is finished, let him come to the door to apologize, OK? "
Generally speaking, it's OK to give enough face to the steps here. Chuyuanxi has been sailing with the wind recently, so the level of self-cultivation has been improved, with a fake smile on his face. If the business is not going well, he must not be so polite.
However, Zhaofeng did not think so, but felt that he had the upper hand, and chuyuanxi was wrong! "All right? I said yes. What about my company? Such a big president is gone, you have to compensate me! "
"Then I'll recommend you another candidate for president? It's a business Chuyuan Xixin said, what do you think? In fact, he has been a little impatient, but on such occasions, there are strangers and acquaintances around him, and they still have the illusion of calming down the troubles and laughing: "but I'll push it to you, you have to reuse it."
"Who wants you to push the president? You either give me back the people or give me your new movie instead. Don't worry, I'll sign you a hundred million at the end of the day, and I won't treat you badly! "
Chuyuanxi laughed and said, "100 million? Mr. Zhao, let me tell you the truth. Kang Li must be a genius when he comes to you. I don't call it jiehu. I call it La Kangli. Ah, it's time for me to go on stage. Let's talk later. "
After that, Zhao Feng, a fat man who began to do facial muscle exercises, turned his head and left
Like this kind of hodgepodge forum speech, Chu Yuanxi is already familiar with it. It's nothing more than boasting about his own enterprise and enhancing its popularity.
He first talked about the panoramic capability map of the well-off cloud blockchain, including the underlying facilities of cloud resources, the output of service capability, application components and various advantages in the industrial chain. This kind of forum can't all talk about conceptual things, so we talked about the comparison of development strategies between Xiaokang cloud and Baidu cloud. Baidu cloud takes AI as its starting point, which is also a very interesting ecology. One block and one AI are quite vivid in comparison.
In a word, chuyuanxi describes the Xiaokang block cloud as a full link layout, especially on the landing. Because it has begun to sell to the outside world, it can naturally take customer satisfaction as a blow. In the jargon, it is called the acceleration of cloud services that can provide more industries. Then I talked about the well-off mobile payment. It has been more than seven months since the launch of Xiaokang city treasure as the beginning of mobile payment, which has driven the industry surging.
For example, the Fengshi platform launched by Shunfeng Laowang in May is quite interesting. It starts from "group meal" and spreads from tob to TOC.
Express delivery is a family, and the two businesses are one step away. Group meal is considered to be the "last blue ocean" of catering delivery in the Republic of China. At present, it is in a highly decentralized situation, and giants have not yet appeared. Lao wanggan seems to be a good business. There are more group meals, and they can be delivered directly by express truck, which is just right.As a matter of fact, Shunfeng has done everything, from unmanned shelves, fresh quick distribution to intelligent logistics, financial services, and even cross-border e-commerce and convenience stores, none of which has been made
In particular, convenience stores and fresh, Shunfeng preferred this brand, many people have not used but heard of. This is also a way to play both online and offline. From 2012 to last year, I finally closed all offline stores and ended my exploration of new retail.
Some people have even compared Xiaokang with Shunfeng, and chuyuanxi has seen the report. However, this analogy is really nondescript, because Xiaokang online is not an e-commerce model.
This time the wind food wechat small program, Lao Wang hand if not a knack trick can be done? The answer is that it seems to be interesting at last. Outsiders seem to copy it according to Huang Tuan and hungry, but the essence lies in the activity. Users invite enterprises to settle in. After the invited enterprises consume, the invitees get red envelopes.
Chuyuan night a look, heart said oh old Wang, I said you copy my operation, you dare to promise? Well off city treasure also encourages users to mobilize offline businesses to access well-off city treasure and mobile payment.
Such changes in the market one after another, in any case, chuyuanxi thinks that it has injected vitality into the market. As for Xiaokang's own mobile payment, in fact, it's not very fast, but it's not in a hurry.
In Chuyuan, as long as mobile payment can occupy market share in the operation area, it is enough. With the expansion of the operation area, the social prospect will naturally spread, and the well-off payment will naturally spread all over the country, which is a natural thing, and the frequency of users will also show a healthy state. Xiaokang's payment needs users to use it every day, instead of using it once when they see subsidies. It's not called mobile payment, it should be called wool collecting tool.
Besides, there is no urgent need. Xiaokang payment has no city treasure outside the operation area, no stores as the foundation, and no social atmosphere to enhance the trust of users. Only health coin can barely promote it. It's too hard to operate. After all, it's about the property of users. It's easy to say that it's twice the effort.
In a word, chuyuanxi is eloquent and eloquent. He seems to have no nourishment, but in the eyes of outsiders, it's the story of the payment boss and the social boss. The explanation is vivid and interesting, so the atmosphere of the scene is also good. Some people even feel very sorry that chuyuanxi didn't talk much about socializing.
But he never expected that when his speech was over and he strolled to the sub conference hall, he was surprised to see Zhaofeng also speaking on the stage.
Most of the larger forums have their main and branch venues. Chuyuanxi was just about to take a turn and was ready to leave. As a result, Zhaofeng was talking about "I'm convinced" and the movie of Ba people group, holding up the microphone to urge people to urinate.
Many people around know him, several attention ceremony note, Chu Yuan Xi embarrassed to leave is not to stay, heart said, then simply listen to what ya said!
Why is it embarrassing? Because you can't jump in front of the microphone and push him under the stage. What's more, he can't help but let people talk. He just said Baidu and Shunfeng for a long time to compare. When it's someone else's turn to talk about himself, he quit?
Zhao Feng has been scolding for a long time. Starting from the difficulties of the film industry this year, he sometimes denounced the capital disturbance, and forgot that he was a part of the capital. And the atmosphere is very warm, there is no lack of response from the stage, which gives him full momentum.
At this time, seeing that chuyuanxi's grandson dared to come over, Zhaofeng immediately pointed to the audience and said angrily, "it's him that told me! This is a dead end for you. Internet thinking is not a panacea. The capital of the Internet goes to any industry, which industry will suffer. How many industries have you destroyed? In our film circle, we definitely don't allow the curfew to do harm! "
After saying that, he shook his arms and exclaimed. Chuyuan suddenly looked confused and forced. He said that he had the ability to spray to the south. Did you tell me?
However, this sub forum is originally related to film and television, which is quite different from the personnel composition of the main venue just now. In other words, this is Zhaofeng's home court, immediately echoed, many people who did not know chuyuanxi, after hearing Zhaofeng's saliva, immediately showed unfriendly eyes.
The host was also particularly embarrassed when chuyuanxi was sprayed, because he was the master today, and Zhaofeng was just an ordinary master. But if you want to stop it, you can't, so you can't help saying, "the Spring Festival movie of Zhaozong is also very wonderful. I don't know what kind of movie the Ba people group is going to put on?"
Maybe in his opinion, "I'm convinced" must be in the back gear. Maybe it's going to be on May day or even further, so it's a round trip, and it's just going to pass.
But geese, chuyuanxi immediately slapped the forehead, took the microphone and said: "ah, our movie is also a new year's file."
In fact, at this time, "I've taken it" has not been fixed. The original domestic film protection month for well-to-do movies in the world was to give full play to counsels, so this time he hesitated a lot. But today, he was scolded by someone standing on the forum. It's the first time for chuyuanxi and other people to participate in the forum. He's such a tough guy, and he can't help his temper. This atmosphere is really unbearable!
As a result, although Zhaofeng's face was full of flesh, when he heard this sentence, he suddenly felt like edema. His face was shaking quickly, and his voice stopped suddenly.Chuyuanxi finally satisfied, heart said really or so, can let each other say less.
"Don't be complacent!" Zhaofeng seemed to be stimulated by Chuyuan Xi's complacent expression, and he sneered and picked up the microphone: "how can the new year's Eve stall be a territory that laymen can invade? I advise you to think it over carefully. We filmmakers must unite to make the unruly people lose all their money! Are you right? "
There was a buzz of harmony below.
I wiped it! I wanted to let you go, but you asked for it!
Chuyuan Xi grinned grimly and picked up the microphone: "I remember when the mobile game" out of the mountains in troubled times "launched a press conference before it went online, someone would take a game to attack me and let me change my schedule. I said, unfortunately, it's your misfortune to be on the same schedule as "out of the mountains in troubled times.". Fortunately, the game market is very big, and it's not fatal to hit files, at least not as fatal as movies. "
…………
Although this forum is a hodgepodge, it has a large scale and a lot of participants. For example, it is rare for the famous people to quarrel and threaten each other on the forum stage, so it spread quickly.
When Chu Yuanxi returned to the imperial capital, the whole Ba people knew about it. Zhu Zhen immediately asked curiously, "haven't we got the Dragon logo yet? How to set the file? "
"Yuan Jing told me that he could take it as soon as he entered December. Isn't it a few days?" Chuyuanxi doesn't like it. Since Xiaokang is responsible for the distribution, the Ba people's group will have nothing to do after making the film in theory. Behind it is nothing more than to start the propaganda machine of Ba people's information for a few waves. Of course, Zhu has something to do. Zhu is the leading actor. If she is on the Spring Festival show, she will have to run the national road show with other leading actors and directors.
In fact, the publicity of films in the Guochao Dynasty was rather monotonous. Most of them were mainly for buying soft articles and advertising spaces, such as advertisements at bus stops, and then piling materials in cinemas. As for the national roadshow, it is not the publicity work at the user level.
But Xiaokang can't just take the traditional route when it comes to big movies. Of course, the traditional one has to go, otherwise it won't go to Kangli. However, online publicity can actually produce a lot of tricks.
For example, activities are a daily project in games, especially mobile games, and the effect is very good. Chuyuanxi has always wondered why the film industry does not engage in activities? When I think about it later, it is true that people and scenes do not match, especially online activities.
Even for offline activities, movies are very special. For example, in recent years, every time Marvel plays an important role, he has to pull the leading role out to meet the fans. It's not twice that Marvel comes to the national court to show. That's why the ticket price of "Fu Lian 4" was very high, and the leading actor was also there. Some audience asked if the ticket price was so high, would you like to watch it on the legs of the leading actor?
But the more common phenomenon in the film circle is that non flow "actors" play the leading role, and then the box office explodes. Compared with the situation that TV series are eroded by small flow of fresh meat and flowers, movies are really better. But when it comes to offline meeting, the appeal of actors is far less than that of traffic stars, so Guochao movies almost don't focus on activities.
As for online activities? What the hell is that? For tiktok filmmakers, it is normal to go on a wave of propaganda after the movie is released, for example, Na Zha's tiktok has a great contribution to the box office. But it wasn't a publicity campaign, it was before the release.
However, things are different here in chuyuanxi. He had similar ideas in the original world, but there was no such media matrix as the awesome group. Only the well-to-do social networking that had just been formed at the functional level, it was very hard to suck up the online business.
The original well-off social networking in the world is really powerful after the success of big movie subsidies. It is the movie that brings users, and then carries out proper operation, which injects several times more than ten times of vitality into social networking.
Now, the Ba people have been at the forefront of the times for several times. They have used we media several times for the first time. Why can't they hold the first film online publicity activity?
Publicity is to tell the audience that there is such a thing, and the activity is to let the audience participate and interact. In terms of relationship, it's the same as the relationship between take out and express delivery. Take out is riding a motorcycle, and express delivery is riding three pieces, one step away.
There may be a lot of doubt about asking others to perform similar operations, but Lu Yu didn't, and he understood Chu Yuanxi's intention and made up the general action plan. Tiktok, the first large-scale UGC operation of the whole network, has been carried out. It can shake the headlines and make a confused look at what is happening in the operation of the table. What other activities are there for Lu Yu to do?
From a practical point of view, Chu Yuanxi did not have Lu Yu's expertise in online activities.
"There must be no problem with activities, but I have another problem, President Chu." Lu Yu said confidently, "do we really want to shop for the Spring Festival? In fact, the quality of the film is not seen in the Spring Festival archives, right? First look at CASS, second look at the initial layout of the cinema. Spring Festival is a distorted state. No matter how big our activities are, others will publicize them on a large scale. Won't the cinema look up at us?
No matter how high the film quality is Ah! I'm not saying that there are not enough seats for sister Zhu
Lu Yu quickly shrinks his neck when Zhu Xiang stares at him. However, the cast of "I'll take it" is a famous actor, that is, Zheng Kai, who is Mian Qiangqiang. Zhu's position is controversial. For the time being, other supporting actors and directors are a little inferior, and they are on the "actor" line of non flow.For other schedules, Lu Yu is really confident, but the Spring Festival stalls, he felt a bit at a loss.
As a result, Chu Yuanxi pretended to be afraid of hearing, and said in a whisper: "it's OK, the mountain people have their own tricks."
Chu Yuanxi didn't say hello to him, hoping to avoid unhappiness. However, this kind of effort was futile. He happened to see Bian Yixing muttering to another person and glancing at him with his eyes, his face full of pockmarks.
The one who muttered to him was an extra large fat man, with apple muscles on both sides of his face cocking upward. It was obvious that he had too much nutrition and too much food. He looked like he was full of meat.
Sure enough, soon the fat man ran straight to chuyuanxi. They told him straight to the door, "I'm Zhaofeng. Are you chuyuanxi? You are not authentic
"What have I done?" Chuyuan Xixin said, should I know this person? He tried to recall while dealing with it, Zhao Feng? This name seems to have been heard somewhere, but it's not very impressive. It must have been a long time ago, but not recently. But the people who walked with Bian Yi didn't think they were good goods.
"I've talked to little red guy Kangli about making him the president. After all the talks, what are you doing? You'll cut my man off half the way?"
"Well, I dare not ask what your company is?" Chuyuanxi's expression changed slightly. It sounds like a thing that will offend people, and it seems that this person is serious. Originally, he thought that Bian Yi had done something bad. After half a day, he inadvertently offended people.
"Hey! Pretend, don't you? I asked Xiao Bian to buy the copyright of "going out of the mountains in troubled times"! Do you know me when you're in film and television? "
"Oh, Mr. Zhao of Sinolight! I don't know. I've heard so much about you Chuyuanxi suddenly realized, but what he was thinking was that you didn't send a business card. Who knows you're not Zhao Qian, Sun Li's Zhao? There are too many homonymous surnames in Chinese characters. There are gongchang Zhang, lizaozhang, Zhangzhang and Zhanghan.
He knows about this man, but he is relaxed, because although SINOLIGHT Film Group has a good reputation in the industry, it does not pose a threat to Ba people. It's a group that does all kinds of movies and TV dramas, and the network and cinema distribution are also involved. It has a lot of business and is very complicated. If it is compared to procedural ape, it's the whole dish attacking the City lion. Who is afraid of the whole dish attacking the City lion?
Therefore, he didn't like it. He also hugged his hands symbolically. Unfortunately, he didn't have any culture at all. He reversed the direction: "there are so many offenses, so many offenses. I really don't know. I just heard from you that there are still such things. Kang Li should be asked to apologize, but now that the boat is finished, I give him urgent work. When he is finished, let him come to the door to apologize, OK? "
Generally speaking, it's OK to give enough face to the steps here. Chuyuanxi has been sailing with the wind recently, so the level of self-cultivation has been improved, with a fake smile on his face. If the business is not going well, he must not be so polite.
However, Zhaofeng did not think so, but felt that he had the upper hand, and chuyuanxi was wrong! "All right? I said yes. What about my company? Such a big president is gone, you have to compensate me! "
"Then I'll recommend you another candidate for president? It's a business Chuyuan Xixin said, what do you think? In fact, he has been a little impatient, but on such occasions, there are strangers and acquaintances around him, and they still have the illusion of calming down the troubles and laughing: "but I'll push it to you, you have to reuse it."
"Who wants you to push the president? You either give me back the people or give me your new movie instead. Don't worry, I'll sign you a hundred million at the end of the day, and I won't treat you badly! "
Chuyuanxi laughed and said, "100 million? Mr. Zhao, let me tell you the truth. Kang Li must be a genius when he comes to you. I don't call it jiehu. I call it La Kangli. Ah, it's time for me to go on stage. Let's talk later. "
After that, Zhao Feng, a fat man who began to do facial muscle exercises, turned his head and left
Like this kind of hodgepodge forum speech, Chu Yuanxi is already familiar with it. It's nothing more than boasting about his own enterprise and enhancing its popularity.
He first talked about the panoramic capability map of the well-off cloud blockchain, including the underlying facilities of cloud resources, the output of service capability, application components and various advantages in the industrial chain. This kind of forum can't all talk about conceptual things, so we talked about the comparison of development strategies between Xiaokang cloud and Baidu cloud. Baidu cloud takes AI as its starting point, which is also a very interesting ecology. One block and one AI are quite vivid in comparison.
In a word, chuyuanxi describes the Xiaokang block cloud as a full link layout, especially on the landing. Because it has begun to sell to the outside world, it can naturally take customer satisfaction as a blow. In the jargon, it is called the acceleration of cloud services that can provide more industries. Then I talked about the well-off mobile payment. It has been more than seven months since the launch of Xiaokang city treasure as the beginning of mobile payment, which has driven the industry surging.
For example, the Fengshi platform launched by Shunfeng Laowang in May is quite interesting. It starts from "group meal" and spreads from tob to TOC.
Express delivery is a family, and the two businesses are one step away. Group meal is considered to be the "last blue ocean" of catering delivery in the Republic of China. At present, it is in a highly decentralized situation, and giants have not yet appeared. Lao wanggan seems to be a good business. There are more group meals, and they can be delivered directly by express truck, which is just right.As a matter of fact, Shunfeng has done everything, from unmanned shelves, fresh quick distribution to intelligent logistics, financial services, and even cross-border e-commerce and convenience stores, none of which has been made
In particular, convenience stores and fresh, Shunfeng preferred this brand, many people have not used but heard of. This is also a way to play both online and offline. From 2012 to last year, I finally closed all offline stores and ended my exploration of new retail.
Some people have even compared Xiaokang with Shunfeng, and chuyuanxi has seen the report. However, this analogy is really nondescript, because Xiaokang online is not an e-commerce model.
This time the wind food wechat small program, Lao Wang hand if not a knack trick can be done? The answer is that it seems to be interesting at last. Outsiders seem to copy it according to Huang Tuan and hungry, but the essence lies in the activity. Users invite enterprises to settle in. After the invited enterprises consume, the invitees get red envelopes.
Chuyuan night a look, heart said oh old Wang, I said you copy my operation, you dare to promise? Well off city treasure also encourages users to mobilize offline businesses to access well-off city treasure and mobile payment.
Such changes in the market one after another, in any case, chuyuanxi thinks that it has injected vitality into the market. As for Xiaokang's own mobile payment, in fact, it's not very fast, but it's not in a hurry.
In Chuyuan, as long as mobile payment can occupy market share in the operation area, it is enough. With the expansion of the operation area, the social prospect will naturally spread, and the well-off payment will naturally spread all over the country, which is a natural thing, and the frequency of users will also show a healthy state. Xiaokang's payment needs users to use it every day, instead of using it once when they see subsidies. It's not called mobile payment, it should be called wool collecting tool.
Besides, there is no urgent need. Xiaokang payment has no city treasure outside the operation area, no stores as the foundation, and no social atmosphere to enhance the trust of users. Only health coin can barely promote it. It's too hard to operate. After all, it's about the property of users. It's easy to say that it's twice the effort.
In a word, chuyuanxi is eloquent and eloquent. He seems to have no nourishment, but in the eyes of outsiders, it's the story of the payment boss and the social boss. The explanation is vivid and interesting, so the atmosphere of the scene is also good. Some people even feel very sorry that chuyuanxi didn't talk much about socializing.
But he never expected that when his speech was over and he strolled to the sub conference hall, he was surprised to see Zhaofeng also speaking on the stage.
Most of the larger forums have their main and branch venues. Chuyuanxi was just about to take a turn and was ready to leave. As a result, Zhaofeng was talking about "I'm convinced" and the movie of Ba people group, holding up the microphone to urge people to urinate.
Many people around know him, several attention ceremony note, Chu Yuan Xi embarrassed to leave is not to stay, heart said, then simply listen to what ya said!
Why is it embarrassing? Because you can't jump in front of the microphone and push him under the stage. What's more, he can't help but let people talk. He just said Baidu and Shunfeng for a long time to compare. When it's someone else's turn to talk about himself, he quit?
Zhao Feng has been scolding for a long time. Starting from the difficulties of the film industry this year, he sometimes denounced the capital disturbance, and forgot that he was a part of the capital. And the atmosphere is very warm, there is no lack of response from the stage, which gives him full momentum.
At this time, seeing that chuyuanxi's grandson dared to come over, Zhaofeng immediately pointed to the audience and said angrily, "it's him that told me! This is a dead end for you. Internet thinking is not a panacea. The capital of the Internet goes to any industry, which industry will suffer. How many industries have you destroyed? In our film circle, we definitely don't allow the curfew to do harm! "
After saying that, he shook his arms and exclaimed. Chuyuan suddenly looked confused and forced. He said that he had the ability to spray to the south. Did you tell me?
However, this sub forum is originally related to film and television, which is quite different from the personnel composition of the main venue just now. In other words, this is Zhaofeng's home court, immediately echoed, many people who did not know chuyuanxi, after hearing Zhaofeng's saliva, immediately showed unfriendly eyes.
The host was also particularly embarrassed when chuyuanxi was sprayed, because he was the master today, and Zhaofeng was just an ordinary master. But if you want to stop it, you can't, so you can't help saying, "the Spring Festival movie of Zhaozong is also very wonderful. I don't know what kind of movie the Ba people group is going to put on?"
Maybe in his opinion, "I'm convinced" must be in the back gear. Maybe it's going to be on May day or even further, so it's a round trip, and it's just going to pass.
But geese, chuyuanxi immediately slapped the forehead, took the microphone and said: "ah, our movie is also a new year's file."
In fact, at this time, "I've taken it" has not been fixed. The original domestic film protection month for well-to-do movies in the world was to give full play to counsels, so this time he hesitated a lot. But today, he was scolded by someone standing on the forum. It's the first time for chuyuanxi and other people to participate in the forum. He's such a tough guy, and he can't help his temper. This atmosphere is really unbearable!
As a result, although Zhaofeng's face was full of flesh, when he heard this sentence, he suddenly felt like edema. His face was shaking quickly, and his voice stopped suddenly.Chuyuanxi finally satisfied, heart said really or so, can let each other say less.
"Don't be complacent!" Zhaofeng seemed to be stimulated by Chuyuan Xi's complacent expression, and he sneered and picked up the microphone: "how can the new year's Eve stall be a territory that laymen can invade? I advise you to think it over carefully. We filmmakers must unite to make the unruly people lose all their money! Are you right? "
There was a buzz of harmony below.
I wiped it! I wanted to let you go, but you asked for it!
Chuyuan Xi grinned grimly and picked up the microphone: "I remember when the mobile game" out of the mountains in troubled times "launched a press conference before it went online, someone would take a game to attack me and let me change my schedule. I said, unfortunately, it's your misfortune to be on the same schedule as "out of the mountains in troubled times.". Fortunately, the game market is very big, and it's not fatal to hit files, at least not as fatal as movies. "
…………
Although this forum is a hodgepodge, it has a large scale and a lot of participants. For example, it is rare for the famous people to quarrel and threaten each other on the forum stage, so it spread quickly.
When Chu Yuanxi returned to the imperial capital, the whole Ba people knew about it. Zhu Zhen immediately asked curiously, "haven't we got the Dragon logo yet? How to set the file? "
"Yuan Jing told me that he could take it as soon as he entered December. Isn't it a few days?" Chuyuanxi doesn't like it. Since Xiaokang is responsible for the distribution, the Ba people's group will have nothing to do after making the film in theory. Behind it is nothing more than to start the propaganda machine of Ba people's information for a few waves. Of course, Zhu has something to do. Zhu is the leading actor. If she is on the Spring Festival show, she will have to run the national road show with other leading actors and directors.
In fact, the publicity of films in the Guochao Dynasty was rather monotonous. Most of them were mainly for buying soft articles and advertising spaces, such as advertisements at bus stops, and then piling materials in cinemas. As for the national roadshow, it is not the publicity work at the user level.
But Xiaokang can't just take the traditional route when it comes to big movies. Of course, the traditional one has to go, otherwise it won't go to Kangli. However, online publicity can actually produce a lot of tricks.
For example, activities are a daily project in games, especially mobile games, and the effect is very good. Chuyuanxi has always wondered why the film industry does not engage in activities? When I think about it later, it is true that people and scenes do not match, especially online activities.
Even for offline activities, movies are very special. For example, in recent years, every time Marvel plays an important role, he has to pull the leading role out to meet the fans. It's not twice that Marvel comes to the national court to show. That's why the ticket price of "Fu Lian 4" was very high, and the leading actor was also there. Some audience asked if the ticket price was so high, would you like to watch it on the legs of the leading actor?
But the more common phenomenon in the film circle is that non flow "actors" play the leading role, and then the box office explodes. Compared with the situation that TV series are eroded by small flow of fresh meat and flowers, movies are really better. But when it comes to offline meeting, the appeal of actors is far less than that of traffic stars, so Guochao movies almost don't focus on activities.
As for online activities? What the hell is that? For tiktok filmmakers, it is normal to go on a wave of propaganda after the movie is released, for example, Na Zha's tiktok has a great contribution to the box office. But it wasn't a publicity campaign, it was before the release.
However, things are different here in chuyuanxi. He had similar ideas in the original world, but there was no such media matrix as the awesome group. Only the well-to-do social networking that had just been formed at the functional level, it was very hard to suck up the online business.
The original well-off social networking in the world is really powerful after the success of big movie subsidies. It is the movie that brings users, and then carries out proper operation, which injects several times more than ten times of vitality into social networking.
Now, the Ba people have been at the forefront of the times for several times. They have used we media several times for the first time. Why can't they hold the first film online publicity activity?
Publicity is to tell the audience that there is such a thing, and the activity is to let the audience participate and interact. In terms of relationship, it's the same as the relationship between take out and express delivery. Take out is riding a motorcycle, and express delivery is riding three pieces, one step away.
There may be a lot of doubt about asking others to perform similar operations, but Lu Yu didn't, and he understood Chu Yuanxi's intention and made up the general action plan. Tiktok, the first large-scale UGC operation of the whole network, has been carried out. It can shake the headlines and make a confused look at what is happening in the operation of the table. What other activities are there for Lu Yu to do?
From a practical point of view, Chu Yuanxi did not have Lu Yu's expertise in online activities.
"There must be no problem with activities, but I have another problem, President Chu." Lu Yu said confidently, "do we really want to shop for the Spring Festival? In fact, the quality of the film is not seen in the Spring Festival archives, right? First look at CASS, second look at the initial layout of the cinema. Spring Festival is a distorted state. No matter how big our activities are, others will publicize them on a large scale. Won't the cinema look up at us?
No matter how high the film quality is Ah! I'm not saying that there are not enough seats for sister Zhu
Lu Yu quickly shrinks his neck when Zhu Xiang stares at him. However, the cast of "I'll take it" is a famous actor, that is, Zheng Kai, who is Mian Qiangqiang. Zhu's position is controversial. For the time being, other supporting actors and directors are a little inferior, and they are on the "actor" line of non flow.For other schedules, Lu Yu is really confident, but the Spring Festival stalls, he felt a bit at a loss.
As a result, Chu Yuanxi pretended to be afraid of hearing, and said in a whisper: "it's OK, the mountain people have their own tricks."
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