Return To 1990

Zhu Lidong shifted his attention from Zhang Fengxia to Lu Feng, sat down and shook his head: "I can't agree without a proper reason."

"You can do what you want, but you have to sign a guarantee. In ten days, our sales will account for more than 70%, and I will do whatever you want."

"How is this possible?" Zhu Lidong exclaimed. In ten days, it is impossible for a new brand to achieve this sales volume under the joint pressure of eight companies.

"If you can't do it, you can do it!"

"Can you do it?" Zhu Lidong's eyes were full of doubts, and it felt absurd to say this.

Not to mention Zhu Lidong, everyone present thought that Lu Feng was kidding, only Zhang Fengxia was skeptical and didn't dare to say anything at the moment.

"I can do it, I can't do it, I'll know when the time comes!" Lu Feng looked at everyone present and said, "Just do as I said, increase the promotion of foreign brands and technologies, and give people a sense of tallness. At the same time, print some scratch-off coupons for me, with the denominations of 50 yuan/100 yuan/10 yuan, and at the same time print some 1,000 yuan!"

Everyone didn't know what Lu Feng was going to do, so they could only nod their heads and do as he said!

In the evening, the first batch of TV sets had been packed and pulled into the trucks, and began to distribute goods across the city. At 8 o'clock in the evening, the major offices were still brightly lit, and the first day of production was destined to be busy.

What's more, Lu Feng lives in the office now, and he is busy until late at night. Meetings are going on, and Lu Feng basically has to ask about front-line matters.

There are more than 200 TV sets piled up in the factory warehouse. Lu Feng turned around and asked: "Quality inspection must be strengthened. If there is a problem, it will affect our reputation, understand?"

"Mr. Lu, you can rest assured that other factories have two quality inspections. Today we have five quality inspections, and we also need to conduct power-on test, signal test, and anti-voltage fluctuation test. It is no worse than the first-tier manufacturers."

"How many units are produced today?"

"More than 1,600 units, the quality inspection procedure is a bit cumbersome. When the daily production capacity of a production line is full, it should produce 2,000 units. If only core components are produced without assembly, the annual production capacity of one million units is not question."

Lu Feng nodded slightly, walked out of the factory warehouse, and said to Zhu Lidong beside him: "Tomorrow, let all the people from the marketing department and the advertising department go out to me to help the agents sink the market, and at the same time help with the activities, and help to complete them as soon as possible!"

"Okay, are there any specific requirements?"

"You can watch it yourself, just do things beautifully, and talk to the public about doing activities, and the lottery coupons will be discounted by ten, fifty, or one hundred yuan." Lu Feng stopped and said, "One thousand yuan lottery tickets. Don't write it, and remember to mix those thousand dollars into ten."

"What does this mean?" Zhu Lidong frowned slightly and said, "Actually, it's still sold for 3,500 yuan?"

"Yes, but we can't make it clear. This is a psychological effect, not marketing. In the face of a wolf-like opponent, we can only think of some tricks." Lu Feng patted Zhu Lidong's shoulder and sighed. tone.

"Why not just cut the price, the gimmick of a thousand yuan cut is enough to be considered an advertisement."

"There is a saying in psychology: Everyone in this world is a pervert, but some people just don't realize it. Everyone has a little itching in their hearts." Lu Feng took a deep breath and put his hands in his pockets: "I just want to Scratching the itch of customers, no one is allowed to talk about this plan."

Zhu Lidong still couldn't understand. He couldn't figure out what the principle was. He had his own set of methods for marketing promotion and brand building. Lu Feng's approach made him very confused.

He took two quick steps and asked, "I don't know what you're talking about."

"To give you an analogy, two restaurants have similar taste and decoration. One is a direct discount, and you get 10 yuan for free when you spend over 100 yuan. Nice waiter.

"Lu Feng looked at him and said.

Zhu Lidong's head was full of question marks, and he stopped to wonder, "A waiter with bad ears?"

"Not only is her ear bad, but she doesn't know how to count. When there are too many people, she becomes confused. Fish-flavored pork shredded pork is one piece for five, and sometimes she writes one piece. If she doesn't know the price, she asks the people in the kitchen. She has bad ears and can't hear clearly. , shouted two dollars inside, she wrote down two cents, and sometimes even forgot to ask for money, if it was you, where would you go?"

"I'll definitely go to this place, maybe I'll take a big advantage, and I'm not uncommon for ten yuan to be waived there!"

"Yes, there are two couples who run the restaurant. One pretends to be deaf and the other is dumb. They skillfully control the daily loss rate, no more or no less, just like the next door, ten percent!" Lu Feng took out from his pocket He took out his cigarette and handed it to Zhu Lidong: "There are no fools in this world. Those who can be seen to be smart are all fools. They are wise and foolish. When the world treats you as a fool, you can make a lot of money."

"It's a bit philosophical!" Zhu Lidong lit the chimney: "You can learn this about market expansion."

"Don't, don't, don't!" Lu Feng waved his hands again and again: "After you pass this level, you can move steadily and move horizontally. TV commercials, market layout, you should go ahead."

"You don't have a surname yourself." Zhu Lidong shook his head and said, "I admit that your method may work, but I definitely don't think you can achieve the results you said within ten days."

"Let's see in ten days. I trust you very much. I don't want our chat to be printed out after ten hours and placed on someone's desk." Lu Feng patted him on the shoulder and said, "Earlier. rest."

"I don't agree with you!" Zhu Lidong stared at Lu Feng who was about to leave and said, "In terms of the market, I can be regarded as a top-ranking person in the whole country. I personally associate it with..."

"The first-tier market is different from the second-tier market. You were dealing with major companies before, but now you are dealing with every common person. You have to say so much, and you have to hold back if you are not convinced, and you will know when the time comes."

After talking, Lu Feng turned his head and went upstairs, went back to take a shower, and called Jiang Xiaoyan to ask how Duoduo was in the kindergarten.

There is no airtight wall under the sky, not to mention that many people are in Lu Feng's office today. After work at night, the management has already begun to murmur about the relationship between Zhang Fengxia and Lu Feng.

But more people are worried that the factory can't resist in the past, the joint suppression of the eight companies, let alone a factory that has just started production, even the old factory can't bear it!

Some people feel that it is not good in private, saying that the Fengshui of this place is not good. The electronics factory was not in operation in those days. Now that it is in operation and encounter such a thing, the senior management is not very old, and they should find an expert to break it!

Many people were doomed to not sleep well that night. Jiao Enfan was still on the phone after eleven o'clock in the evening. He had already got the arrangements for Jiafeng Electronic Technology for tomorrow.

Knowing oneself and knowing the enemy can win a hundred battles, not to mention the next meeting to assign tasks, basically there is no secret at all.

"Four thousand five? Fifty? One hundred?"

Jiao Enfan didn't know what was going on. This price was really beyond everyone's expectations. After chatting with other bosses on the phone for a long time, no one knew what he meant by setting such a high price.

At this price, you can already buy 29 inches. As for the coupons of 50 yuan and 100 yuan, it is a terrible method.

Neither Lu Feng nor Zhu Lidong would do such a low-level thing.

"Don't think about it so much, no matter what he wants to do, let's go down this time, even if he has a great ability, it will be difficult for him to turn around!"

Jiao Enfan nodded, this time he was definitely going to be finished. Tomorrow, eight companies will start activities at the same time with price reductions. More importantly, Panda did not give him face.

There are market issues involved here, and there is no sympathy to talk about!

"He is not suitable for the electronics industry at all. You should continue to go back and get his food. Thank you Manager Niu, you should rest early."

Early the next morning, Lu Feng was still sleeping when he felt that someone was sitting beside the bed. He woke up from his dream and saw that it was Zhang Fengxia. He sat up and said, "Are you sick?"

"How do you scold people?"

"Why do you like to sit on the head of my bed so much?"

"I didn't sit on the head of the bed. I can't sit on the edge. It's past eight o'clock. I brought you breakfast. The factory started to go to work, and the assembly line started to turn." Zhang Fengxia looked at him and asked: " Is the bed comfortable?"

Lu Feng rubbed his face with his hands, he felt it, it would not be a good life to live here, he said, "It's alright, I was busy yesterday and didn't sleep until after eleven o'clock at night, you go out first, if you can't come in later my room?"

"It's not uncommon, you are so precious!" Zhang Fengxia stood up and gave him a white look: "How many people want to see the old lady, the old lady is too lazy to watch, a big man is squeamish."

Going out in a murmur, Lu Feng sat on the bed covered up, how could she make her talk as if she did something wrong.

After washing up, she went out to have breakfast on the desk. Zhang Fengxia glanced at him and put down the newspaper, "Today's newspaper, I'm going to the morning meeting."

Lu Feng sat down and started to eat with an 'um'. The newspapers were basically all about some miscellaneous news. Only a few important media reported the ribbon-cutting event of Jiafeng Electronics yesterday. As for the cover image, it was naturally a large personal photo of Huang Youwei. , Others don't talk about their faces, they don't even show a corner of their clothes.

After eating, I flipped through it, and there was a daily life newspaper, which introduced such a thing in a section called a small coup for discounts.

Friends who are going to buy a TV can wait first. The TV market in this city is about to usher in a large price fluctuation, which has a lot to do with the newly opened electronics factory.

Lu Feng originally thought that Jiafeng would be able to make a few more headlines, but he didn't even expect a splash. After eating, he put his things on the table and went upstairs.

Since it was a battle, he had to go to the front line!