Salted Fish’s Self-help Strategy

? This approach is undoubtedly the best long-tail effect, but also the healthiest.

Fundamentally speaking, Yuan Jing is willing to invest in such a company, no matter if its operator is Chu Yuanxi or someone else.

However, the form is changing at any time, whether it is the investment business environment, market fluctuations, national policy trends or the behavior of friends. Is the company’s development direction given at the beginning of the year still appropriate to this day? Is the road ahead still clear? Do you want to work around? How to change? These are all issues that business operators need to consider, and these issues are accompanied by changes in valuation and financing.

The world is a big pond, and the company is a fish in the pond. There are big and small fish, big fish can make small fish eat their brains and fat, but small fish want to develop mainly depends on the environment, the water is hot, the water is cold, the flow of water is fast and slow, it may make the small fish Died on the way to find food. Secondly, it is the danger of being caught and eaten by the big fish. The small fish that can develop are all found in the waters where the big fish do not want to go, and then they grow up with all their strength.

This is also the main reason why Yuan Jing visited Pakistani Entertainment today. Of course he cares about the valuation, but he is more concerned about the future of Pakistani Entertainment. Companies that have an unknown future or are not prepared for possible future dangers cannot vote because the valuation looks appropriate.

Yuan Jing glanced at the last time, put the file on the table, took out a small card from his pocket, and asked: "The first question, do you know that China Reading Group has been selling their comics copyright crazy recently?"

"I just heard that many copyrights below the B level are authorized to adapt comics, two or three hundred thousand levels." Chu Yuanxi raised her eyebrows. This was what Uncle Sheng told him. Those who were former writers of Uncle Sheng. Recently, I often boast that my comics copyright has been sold. When I ask, I read the articles. This shows that the copyright department for reading articles is strong, which is a good thing.

"Then do you think it has any influence on you?"

"No effect." Chu Yuanxi knew Yuan Jing didn't understand, so he didn't despise him. This is where Yuan Jing is better to deal with. He will not ask his fake expert sister, but the person who should ask. In this way, we entered the mode of financing roadshows. Chu Yuanxi knew that there was a tough battle to fight, because Yuan Jing would also face new problems under the new situation.

Yuan Jing's face was stern, waiting for Chu Yuanxi to continue, only to hear him say: "Our ecosystems do not overlap, and those small copyrights are not authorized to make S-level products.

To be more specific, most of the IPs on the market today do not have the potential for multi-directional development. They are either suitable for changing games or changing movies, because most of these IPs are used as the source. Orthodox writers, whose works are limited in space, and the Internet has various limitations.

The reason why I started directly with comics is not only because the traffic ratio of comics is large, it is easy to spread with pictures, and it is easy to attract fans. Mainly because the comics emphasize the sense of picture, from the bottom of the design can take into account the multi-directional development requirements of movies and games.

Choose materials, choose historical themes that are easy to be reviewed in film and television instead of fantasy and overhead, and avoid historical nihilism. For the content, it’s easy to get traffic when choosing the hot-blooded young man, and there are plenty of materials when adapting the game. The length is enough for more than three seasons, leaving plenty of room for film and television development, enough for five years of development.

Therefore, now the data is ready, and the promotion resources with headlines have been added. As long as the quality and speed of the comics can be guaranteed in the next six months, the SSS-level masterpiece will be completed by the end of the year. Even if we don't make games ourselves and only authorize externally, it should be no problem to get 50 million licensing fees every year in the next five years.

As for whether the market is still full of other comics, we don't need to consider this. The vast majority of those are not our enemies, but friends. The more readers turn into comic users, the better for us. "

Yuan Jing crossed out the question: "Then the second question, the purpose of your financing. What do you use to raise funds?"

Regarding this point, Chu Yuanxi has a little selfish intention, so he didn't say in particular details: "Outbound investment is part, and the development of mobile games in troubled times is part. It complements the media matrix, mergers and acquisitions are part, and recruitment is part. For the time being. Look at these four ways of using funds." The main reason is that it is not time to throw a well-off plan.

Sure enough, Yuan Jing skipped foreign investment, thinking that Chu Yuanxi was talking about snow projects and recruiting talents was a must, not to mention, so he focused on mobile game development and mergers and acquisitions.

He was more surprised, his eyebrows twisted into lumps: "Is there any plan to merge?"

"Yes, when the mobile game "Unwinding" is launched, the best way to amplify the value is to acquire a suitable official account and use it by yourself. I know that mergers and acquisitions of official accounts are not popular now, but isn't this the time when others fear my greed? Don't worry about this, I have a spectrum in my heart and make a steady profit."

"Well, then I won't worry about it, talk about the development of mobile games. What is your development plan?"

"TCG will be launched once it is online, and it will be online within half a year, probably by the end of this year."

"So it's not a big project?"

"Well, card game." Chu Yuanxi said confidently: "Your so-called big project is MMORPG. The development cycle is too long and the competition is extremely fierce. It is not suitable for our current situation, and it may not be possible. How much more money I need to make. I need to do a small project but make money, let the market see, so that I can attract capable film and television partners to come, relying on the value of film and game linkage to increase our voice in film and television cooperation~ www.ltnovel.com~ The development of this thing is long-term, and you can’t be a movie and TV. In fact, there are several movie and TV production companies now asking for authorization, but I refused, and the conditions are not satisfied. Not satisfied. I need to have some control over future film and television projects.

Moreover, as far as the game itself is concerned, card games are more convenient to automatically spread among the player groups, and to do a good job of sharing functions. For IP, it may not only be realized, but it may also expand the influence of IP at the same time. ". "

Actually, he didn't say it thoroughly. The partner Chu Yuanxi needed not only had the strength, but also had a strong network and circle to enable Chu Yuanxi to borrow strength in the future. But these are all long-term plans. There is no need to talk about it now. Now that there is suspicion of bragging, roadshows are the most taboo to bragging, even if it is a one-to-one roadshow.

But Yuan Jing also understands it. Movies and TV dramas, especially the movie theaters and stars, cannot be solved with money, because money is not necessarily a good product. And Chu Yuanxi would not have the ability to set up a production team on his own in the far future to ensure a high-quality production level.

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