For translated works, I will give the translator a 35% share, and the other 35% will be given to the copyright owner.After the copyright owner receives it, how much share it gives to the original author is their business and is not our responsibility.
In short... we have completely replicated the success of the flower market in the Eagle Sauce Market.The novel subscription price takes into account the income and commodity prices in both places. The subscription price for readers here is US$0.02 for 2000 words, and a chapter of 0.04 words is only US$[-]. It is estimated that readers can afford it.
A large number of readers think that such a small amount of money does not matter, and are willing to top up their book coins to subscribe. Then, we gradually formed a huge subscription market.
Then, if a book with high subscriptions is actually recognized by the market and has fans, it can be published, and it can be adapted into movies, TV shows, games, etc., and the imagination is endless!
If we take out this kind of PPT, as long as we have traffic, users, and market, would it be difficult to attract venture capital? "
"It's not difficult!" Jenny Jones said, "We at IDG can invest, assuming it really achieves results."
Jenny Jones works part-time, from both IDG and Wenjing Media.In the future, no matter how you choose, it all depends on which one has more prospects.
“So, your second value is to introduce venture capital to the company’s excellent projects and use the influence of the circle to introduce more capital.
This is successful in the first step, and in the second step, you can continue to introduce venture capital.The third step is...going public!Listed on NASDAQ!
All three points are related to your abilities and connections, and you can all play a role in them.That’s why we recognize you as a member of the entrepreneurial team! "
Yu Weiwei said, "If you can go public, you can get 5% of the equity! In the past, the hard work of getting the company on the right track was to maximize profits. If it goes public, I think Jingjing Reading Network will be more important in Yingjiang The market valuation will not be less than 10 billion US dollars, it is a unicorn company, and the creativity is unique in the hawker sauce market. And your personal return will be at least tens of millions of dollars!"
Jenny Jones took a deep breath: "I will work seriously, do a good job, and contribute my strength to the company!"
"That's not all!"
Yu Weiwei continued to use the cake painting skills she had learned, and said, "After one of your projects is listed and withdrawn, we will have follow-up projects.
For example, after novel websites, there will be video websites and social media!
As long as you contribute value, you can enjoy the joy of continuing to start a business and continue to obtain equity in multiple companies!
You don’t need to invest your own money, but you can get equity similar to the real money invested by venture capital! "
Jenny Jones almost collapsed because it was so exciting.
Then, under the planning of Jenny Jones, I quietly read the English version of the website and took the translated manuscript to the website for serialization.
In addition, I also learned a trick, which is to attract traffic!
Part of the translated novel was attracted by some social media such as Yingjiang’s BBS and blog, and attracted some readers, and then quietly attracted readers to Jingjing Reading Network.
In addition to these media, Jenny Jones also used IDG's connections to find a talk show actor who was not very famous and let him act as a book promotion influencer on YouTube.
Just read the martial arts novels translated online quietly, and make the best plots and fragments into a short video, introducing an interesting book in 10 minutes, and so on...
And now YouTube is also rapidly becoming popular among young people.
The content is actually relatively small. This kind of advertising content has been viewed by tens of thousands of people after it was broadcast.
Then, push different novels for several days.
On April 4th, Yu Weiwei and Jenny Jones celebrated each other because the website had gradually grown from obscurity to 10 registered users.
In addition to the 6 translated novels uploaded, it also attracted 5 original works.
Then, the website signed a contract with Johnson, the author of one of the books "European Swordsman".
Chapter 391: Yingjiang’s online literature is underdeveloped
The author of the book "European Swordsman" is really a fan of martial arts books written by Hua Zhongjia. The writing has a more martial arts flavor, but it also has a bit of a cowboy flavor.
The main story is about a modern Yingjiang man who went to Shaolin, a flower grower, to learn kung fu. When he returned to Yingjiang, he encountered a fog and appeared in medieval Europe.
There are actually various martial arts schools in Europe.
The novel examines some ancient European swordsmanship and fighting schools.
In a sense, ancient Europe also had swordsmanship and martial arts schools similar to those of flower growers.
It's just that knight novels were popular in ancient Europe, not martial arts novels.
But this Johnson actually compiled a series of European martial arts sects, which are quite decent.
Then, Little John, who learned Shaolin Kung Fu from the Three-Legged Cat in modern times, got involved in the bloody turmoil in the European martial arts world.What about the Holy See, witches, mathematical sword sect, geometric sword sect, astrology, Zoroastrianism, etc.
Then, a bloody storm broke out in Western Europe, and the protagonist had many adventures.After writing this book for a few days, it has more than 500 collections. If you don't sign it, you will definitely lose money.
"Johnson, after signing the contract, our website will pay for reading next month. The first signed works are free, and the subsequent readers will subscribe at a price of US$0.02 per thousand words. If 1000 readers subscribe to you, one chapter will be worth 2000 words, and the sales will be It’s 40 US dollars for a chapter, you get 70%, and our website gets 30%!” Yu Weiwei is a part-time editor herself. “Our business model actually has successful cases in the flower grower market. Yingjiang’s online genuine environment and electronic The payment convenience is better, and in theory, it can bring the author a lot of income."
"Wow! I just want to share martial arts novels. If I can make money, that would be even better." Johnson replied, "I don't expect to make much."
"Okay, next month, I will generally pay. I wish you great sales and happy writing!" Yu Weiwei replied.
According to the signing information, Johnson is actually Chinese, and his Chinese name is Sun Xiaoyue. Because of his Chinese background, he is no stranger to martial arts literature.And I have some foundation in Western culture, so I created an ancient European version of martial arts novels that combines East and West.
In fact, half of the original authors attracted in the early stage were Chinese and even international students.
This is also normal. The martial arts world website that originally appeared in the next few years would initially have a relatively large proportion of Chinese and international students. Later, it gradually began to expand and became a pioneer in the online literature industry of Yingjiang.
Yu Weiwei doesn't want to turn Yingjiang's website into a translation site for planting flowers. The main reason is... the translation fee is expensive!
Therefore, only original works by local authors are the most promising business model.
Yingjiang is currently mainly based on traditional publishing. Since traditional paper publishing is more prosperous, most authors prefer to submit their manuscripts to publishing houses.
This also leads to the fact that the development of Yingjiang's online writing is relatively slow compared to the Chinese Internet.
Many people in China mistakenly believe that developed countries cannot develop online writing and only physical publishing is prospering.This is partly because the past advantages of the physical publishing market have led to the lag in the development of the electronic subscription market on the Internet, and there are not many high-quality original authors.
But it can’t be said that there is no online literature at all, it’s just that… the amount is relatively small.
The main reason for the slow development of Yingjiang's online literature is... the lack of a business model.
Because online articles lack monetization and cannot receive royalties, it is difficult to attract original authors to increase their scale.Without the number of authors, there will naturally be no growth in readership.
In effect, authors and readers are two-wheel drives.
As long as you attract the author, you can attract the readers.
Attracting a large number of readers and having a monetization model can attract more authors.
Once this positive cycle is established, it is easy for the snowball to get bigger and bigger.
For example, the success of video websites like YouTube is based on a similar principle. In order to encourage creators to continue sharing, they have created a share of pre-roll advertising.
The advertising fee sharing model makes this video creation rewarding, so more and more videos are formed.
As the number of videos increases and attracts more viewers, more advertising fees will be generated and more creators will be attracted. After the cycle continues, it gradually turns into a big snowball.
Although there are differences between Jingjing Reading Network, the principles are basically the same.
It is necessary to create a business model that can continuously grow and stimulate a virtuous cycle ecological mechanism that stimulates the growth of creators and readers.
……
In April, the English website of Jingjing Reading Network maintained a slight growth in users.
Basically, they didn’t spend much money to buy advertising traffic, because Yu Weiwei transferred 1000 million yuan of the 800 million US dollars in funds from Wenjing Media Hong Kong Company to Yingjiang to develop the business.
However, Yu Weiwei saw that on the current Internet of Eagle Sauce, the price of 1 impressions is about 10 US dollar, and 0.1 impressions can bring about [-] clicks, which means that the average unit price per click is [-] US dollars.
Not all types of clicks are so expensive, nor are website operators able to get so much, but if advertisers want to buy traffic, one click costs almost US$0.1.
Some industries are more expensive, such as medical, legal, decoration and other advertisements. A click costs at least US$1.
As for literature, art, sports, etc., the price is much lower, but if you want to buy, you generally need 0.1 US dollars per effective click.
With such an expensive price, Yu Weiwei compared the domestic traffic prices and was reluctant to spend money to buy traffic.
For example, domestic HAO123 charges 3000 yuan a month for advertisements on novel websites.But in fact, the number of users who can click through HAO123 is more than 100 million times a month, and one click is 0.003 yuan.
Roughly speaking, the price of one click of Eagle Sauce is 300 times more expensive than in China!
and so……
The price-performance ratio of buying traffic from Yingjiang is not cost-effective!
Of course... if venture capital funds are raised, that's a different story!
However, this is Yu Weiwei’s opinion...
If it were Zhao Han, he would probably think that Eagle Sauce is not expensive if he can buy one click for US$0.1.
You know, the advertising price in later generations, the average advertising unit price per click is 2 US dollars.
For some legal, medical and other advertisements, the price of Eagle Sauce is about US$5 to US$10 per click!
This is just a click. A click is so expensive. You can imagine how the high medical prices of Yingjiang came about, right?
For companies like Google that claim not to do evil, medical institutions can charge US$5 to US$10 for an ad click. This must be the behavior of a kind person.
The traffic price of Eagle Sauce starts very high.Therefore, the traffic price of Yingjiang Internet will increase 20 times in the future.
In many traditional industries, the price of hawk sauce will at most double in the future. Generally speaking, it won't be too much.
In the Internet industry, not only has the number of users increased, but the value of traffic has also increased 20 times.In the end, the performance growth reflected in the Internet giants at the head of Yingjiang far exceeded that of traditional industries.
Chapter 392 Reverse copying of domestic business models to Silicon Valley
April 4, Wenjing Media Yingjiang Branch.
Yu Weiwei and Jenny Jones have generally recruited a group of employees, a few are coders, the majority are editors, and there are also literary translators who are proficient in Chinese and English translation.
"Everyone, we, Wenjing Media, are an Internet entertainment organization headquartered in Hong Kong City. We have investments in Yingtu and Rabbit.
We are close partners with IDG Capital. Currently, the business we are recruiting you to engage in is to incubate online electronic novel publishing in the Eagle Sauce market.
For the online electronic novel publishing business, our business model has been verified and confirmed to be feasible in the flower grower market, but there is indeed no such website in the Eagle Sauce market, so we have in turn copied our own business model in Silicon Valley.
Currently, our company’s first project is the English website of Jingjing Reading Network.
The work that employees in the translation position need to do is to translate the novel copyrights authorized by our brother company over there into English to enrich our library.
Colleagues in editorial positions need to attract local online novel creators in Yingjiang.If you write it well, you can sign the contract.
Attract a large amount of reader traffic through a large number of signed works.Then, we launched the paid business.
The novel is free at the beginning. After reaching a certain number of words, subsequent plots can be read for a fee.
Our business model is unique and innovative!
We have already practiced this business model in flower farming and it has proven to be successful.
Other Internet companies use Silicon Valley innovation and then copy models from around the world.
We are going the opposite way, planting flowers, and moving to the Eagle Sauce Silicon Valley Market!
The Jingjing Reading Network that grows flowers over there is already among the top 70 in the world in terms of traffic, with more than 100 million daily IPs and more than 7000 million daily PVs.
And it is a paid-to-read, profitable website!With 1.5 novels and thousands of creators.
I previously served as the editor-in-chief of Changhua Jingjing Reading Network and experienced its entire development.Therefore, I will lead you to replicate the miracle in Eagle Sauce!
After the miracle is achieved, the company will be listed in the future.Everyone present may receive equity incentives. The total employee equity pool is 10%. Do you want it? "
Yu Weiwei naturally knows that the atmosphere in Silicon Valley here in Yingjiang is different from those who simply get salary. Most of them want to get equity, that is, meat.
This is also consistent with the company's original plan.
Zhao Han taught Yu Weiweier the market strategy of Eagle Sauce, which is to sow seeds, attract funds, and water the seeds into saplings.
Then, with the vision of how much fruit the tree will bear when it grows into a big tree, it attracts more venture capital and even goes public.Then, we will gradually realize the cash, and we do not intend to hold the assets in the Yingjiang area forever.
In fact, there is also a lot of uncertainty about future assets in the Yingjiang region.If it becomes bigger and stronger, it is unrealistic to hold it for a long time.
Rather than later, when the geopolitical environment changes, they will be undervalued and forced to take action and be driven away.
It would be better to sell assets at a relatively high valuation in an era when the environment still looks good. It is more cost-effective.
"Think!" For a moment, many people present responded in mixed Chinese and English.
"Okay!" Yu Weiwei said, "Then let's take action!"
The biggest flaw with Yingjiang is that there is no local novel website to poach people.In the early days, the number of original authors was very small, so in the early days, Chinese novels were translated into English instead.
After recruiting more than 20 employees, Yingjiang's website began to divide labor quickly.
For more than 10 professional translators, the company promises a monthly salary of US$2000 and they can translate more than two chapters a day.
When the website receives its first round of venture capital, employees present will cash out equity incentives of no less than 0.1%.
Simply put, low salary is exchanged for equity incentives.
Pie instead of wages.
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