Start earning money as the girl next door

And Zhao Han is definitely a money maker. He does not wait for natural ripening, but ripens it in advance, so he cannot steal Zhao Han's food.

Then, Xiong Xiaoge looked at the price. One pack of pesticides costs one diamond, which shortens plant growth by one hour. One pack of fertilizer costs one diamond, which shortens plant growth by one hour.

Super pesticide 10 diamonds, shortens plant growth by 2 hours.Super fertilizer costs 10 diamonds, shortening plant growth by 2 hours.

Today's crops basically take five or six hours to mature.In other words, if krypton gold is used, the plants can basically be grown for one hour before being ripened with krypton gold, and the harvest can be harvested in as little as one hour. This greatly shortens the harvest cycle.

Of course, these krypton gold pesticides and fertilizers can theoretically be obtained for free. After selling a large number of crops, 100 gold coins can be exchanged for 1 diamond.

When an ordinary user plants his first field, even if it is harvested three times a day, it only costs dozens of gold to sell it for more than ten gold coins each time.Only the gold coins accumulated in the early days can be exchanged for one diamond.Therefore, free players are at a disadvantage.

As for the price of krypton gold, Xiong Xiaoge clicked on the recharge interface and found that 1 yuan can be used to recharge 10 diamonds, which is not expensive for Lao Xiong.

Then, Xiong Xiaoge started to recharge, and then jumped to Wenjing's payment interface.

Xiong Xiaoge is familiar with Wenjing Pay, which is roughly similar to Alipay. However, Alipay is owned by Alibaba, and Wenjing Pay is a third-party payment service provided by Wenwen Jingjing's company.

Then, Xiong Xiaoge completed the card binding. He had a special online banking card, which was registered for daily online consumption.

In the card, put some pocket money to deal with some online electronic payments.

It is also used to actually investigate the domestic Internet shopping and various recharge environments.

Others' consumption is consumption, and Xiong Xiaoge's consumption also has some color of actual experience and product research.

After completing the card binding, Xiong Xiaoge smoothly recharged 1000 yuan and exchanged it for [-] diamonds.

Then, in the game, pesticides and fertilizers are quickly purchased to ripen the crops. After they mature quickly, the harvest is completed without waiting for others to steal the vegetables.

Xiong Xiaoge couldn't help but feel that it was so satisfying to spend krypton gold.

"Zhao Han, you stole my food several times!" Xiong Xiaoge chatted privately.

"It's just a game, don't have any desire to win or lose." Zhao Han replied.

"Now you can't steal it." Xiong Xiaoge suddenly said in a private chat on Weibo.

"Huh?" Zhao Han was stunned for a moment, then clicked the mouse and saw that Xiong Xiaoge's dishes were refreshed again, and asked, "Did you speed up the purchase of pesticides and fertilizers?"

"Of course! However, I think this game shouldn't make much money, right? There are probably very few people like me who don't care about small money. Most users are ordinary people with a monthly salary of hundreds or thousands." Xiong Xiaoge analyzed One pass, "This kind of recreational game will only be popular for a while. Players probably won't recharge for this game, right?"

"On the one hand, this game is to activate the social atmosphere of Weibo. In addition, a very small number of wealthy users have relatively strong spending power." Zhao Han said with a smile, "On the first day it was launched, it only cost about a hundred yuan." On the second day, there were more than 5000 yuan in recharges, and on the third day, the daily recharge turnover was tens of thousands! Today, on the fourth day, the recharge turnover is expected to be no less than 2 yuan!"

"So many?" Xiong Xiaoge said in confusion, "I think the development of your game will not take more than a month, right?"

"Currently, more than 1000 users have recharged, accounting for a very low proportion of 50 users. The payment ratio is about two thousandths!"

Zhao Han explained, “It’s a social game with an expanded scale. Just for fun without recharging, as long as the desire to win or lose is not so strong, it’s okay.

Some players have a strong desire to win when compared with people they know well, such as rankings, levels, etc., so they can't help but top up.

This game has a minimum recharge threshold of 1 yuan, and 90% of users recharge less than 10 yuan, which is meaningful.

For a very small number of users, it costs tens or even hundreds of dollars, and even more rarely costs thousands of dollars.If you recharge thousands of dollars in casual games, it must be because your brain is not working well. "

"You, you, you! Why are you swearing?" Xiong Xiaoge couldn't help but get excited, because he was the one who had recharged thousands.

"I'm sorry, Brother Xiong! You don't know how to recharge thousands of dollars, right? Except you! I mean, the financial situation is not as good as Brother Xiong, but it's not good for you to recharge too much."

Zhao Han said, “Well, in order to prevent someone from recharging too much, we deliberately created black materials to attack the company.

I decided to limit the daily recharge ratio. The maximum daily recharge is 100 yuan, and it cannot be higher than 100!

Don't worry, some people suddenly recharged too much and made weird news, such as children using their parents' accounts and recharging too much.Prevent this situation in advance. "

"Oh? You still limit the recharge amount?" Xiong Xiaoge couldn't help but be stunned. "As a game manufacturer, are you still like this?"

"We are not just a game, but a responsible social media. We cannot be completely mercenary, otherwise, we will not be able to go far."

Zhao Han said, "The greater the traffic, the greater the responsibility. We must pay attention to the social impact, and we cannot make it look bad for our own interests, leaving a basis for attacks by friends."

"In the future, games like this that can easily make money will be launched on Weibo, right?" Xiong Xiaoge asked.

"That's natural." Zhao Han said, "In the early days, we developed it ourselves and gradually evolved from simple to complex online games.

In the later period, we gradually attracted more web game manufacturers to sign contracts with us, and distributed them through the Weibo platform, and we took a [-]-[-] cut.

It's the same as advertising commission, it's quite generous. "

It seems that game publishers these days have an advantage in the world, and most publishers have a firm grip on the manufacturers that produce games.

What is given is more like a [-]-[-] share, which is [-]% for the game development company and [-]% for the game operator.

Some powerful channels have gradually reduced the share ratio to [-]%, or even [-]%.

Of course, for [-]% and [-]%, the issuing company not only invested in server and operating costs, but also had traffic advantages to achieve such a disparate ratio.

Weibo gives web game developers or other application developers a 50% revenue share, which is considered kind in the gaming industry.

Except for a very small number of game companies whose IP and quality have absolute advantages, they are not too dependent on channels and can publish their own games.

Most games in the world actually depend on distribution channels.Strong distribution channels have huge bargaining power.

The share ratio is negotiated based on one's own strength.

For example, later MiHoYo did not rely on distribution channels and operated its own games, and it also prospered.

However, how many development companies are there that are as awesome as MiHoYo?

Zhao Han now has control over traffic platforms like Weibo and can give developers a [-]-[-] ratio.

Moreover, after signing a [-]-[-] agreement, a certain amount of information flow advertising promotion will be given based on the potential of games and applications.

These advertising promotions actually reduce the advertising expenses of game companies.

Chapter 464 Weibo Game Company operates independently

One week after the launch of "Weibo Farm", the number of users exceeded 100 million.Players recharge more than 5 yuan every day.

Many users even only recharged 1 yuan to try out and purchase the first recharge gift pack in the game.

But there is no doubt that after the number of users of this game increases, a few thousandths of recharge users will be enough to give this simple game a good monetization ability.

Of course, as someone who has experienced it, Zhao Han knows that there is a flaw in the food-stealing game, that is, it does not last long.

It can become popular quickly through social media, but it will only take a few years at most before its popularity languishes.

Even so, during the operation period of this game, it can bring good monetization capabilities to the platform.

Zhao Han specifically found the development team.

Well, the head of the micro-game development team is Zhou Jie, who joined the company through connections during the Chinese New Year, a coder trained by Beida Jade Bird Technical School.

"Zhou Jie! The game development of "Weibo Farm" is quite passable."

Zhao Han asked, "I am going to spin off the Weibo game and set up a special Weibo subsidiary. As the person in charge, you have equity, are you willing?"

"Boss... um, with my technical level, can I be the person in charge?" Zhou Jie couldn't help but said a little unconfidently.

"It's okay! At this stage, the main thing is to continue operating "Weibo Farm". Like other game development teams, 50% of the recharge revenue is earned by Weibo Game Company."

Zhao Han said, "You who developed "Weibo Farm" will get 2% of Weibo Game's equity, and other team members will get 0.5%. In the initial stage, you will be given a total of 5% of Weibo Game's equity. In addition, set 5 % of the five-year equity incentive pool.

In the future, if the company's revenue and profit growth rate is not lower than the industry average, it will receive 1% of the operating team's equity incentive pool at the end of the year.

Equity incentive sharing will, in principle, be given to meritorious personnel who develop new hit games!Continuously encourage more employees with pioneering abilities to gradually develop the Weibo game company! "

"Boss, if our Weibo game operates independently, can we only develop online games for the Weibo platform? Can't we independently develop other online games or web games?" Zhou Jie began to think like the management of Weibo Game Company and considered It is the interests of small groups.

Zhao Han smiled: "Of course, to be on the safe side for the time being, we will mainly focus on web games on the Weibo platform. You can try web games of various themes, from simple to complex.

If you really feel like you have strong wings and develop a client online game, or a web game on your own official website, that’s fine too!

However, don’t be too ambitious for the time being and leave Weibo’s traffic support. In fact, a game of the level of “Weibo Farm” mainly uses the social media platform to monetize user traffic.Without the platform, it is difficult for players to be attracted to the game alone. "

"I know!" Zhou Jie said, "Aren't I thinking about making a bigger game if I make too much in the future?"

"I don't object to this!" Zhao Han said. "After giving you operational autonomy, within three years, except for the 50% commission from the Weibo platform, you can keep other income and decide what projects to develop."

"Can we develop a Jin Yong IP web game?" Zhou Jie took the opportunity to ask.

"Which one do you like? Let's agree on "Tianlong" first!" Zhao Han said.

"Then let's watch The Deer and the Cauldron!" Zhou Jie said.

Zhao Han couldn't help but be stunned: ""The Deer and the Cauldron"?"

Zhao Han felt a little strange, mainly because the game adaptation of "The Deer and the Cauldron" was actually not easy.

The main thing is that "The Deer and the Cauldron" is a bit anti-martial arts, and it is not a conventional upgrade to fight monsters.Therefore, there was no more successful adaptation later.

In terms of film and television adaptations, in fact, "The Deer and the Cauldron" up to Jordan Chan's version of the TV series was pretty good.

The follow-up becomes more and more unsightly, and Wei Xiaobao is played like a monkey, which is not interesting.

Games are even harder to adapt.

The traditional Jin Yong martial arts can be upgraded to fight monsters.An orthodox MMRPG with Jin Yong IP.

"The Deer and the Cauldron" is an exception. The whole story is about Wei Xiaobao picking up girls.

"I think "The Deer and the Cauldron" can be adapted into a turn-based web game, similar to the turn-based combat system of "Legend of Sword and Fairy". In addition, there are a lot of plots that can be explored."

Zhou Jie said, "Wei Xiaobao does not have the ability to fight and his combat effectiveness is low. Then, I adapted mainly Wei Xiaobao's wives to fight.

Guide the harem through the plot and collect various teammates.

Then, gradually turn-based... I am also planning to create more female characters to join Wei Xiaobao's camp. "

"Oh, you have a good idea!" Zhao Han understood after hearing this.

What's special is that not only "Sword of Sword" is a turn-based game, but many later Two-dimensional games have mostly turn-based combat systems.

This type of turn-based game battle often involves multiple characters.Therefore, the gameplay of collecting stamps for the protagonist and collecting more teammates has laid the foundation.

There are many, and the typical example is "FGO". In fact, it is a turn-based game that is no different from a stand-alone game, but it mainly relies on the plot and card drawing to earn money, and you can still make a lot of money.

A card-drawing game like "FGO" is essentially a kind of stamp collecting.You can collect more heroic characters.The protagonist's own level is not too important. He mainly relies on the heroic spirits appearing to fight.In each battle, the number of Heroic Spirits appearing is limited, but there is no upper limit to the number of Heroic Spirit characters that players can collect as a basis for cheating.

Purely in terms of gameplay, "FGO" can be called crude and retro.But its main selling point is the IP of Xingyue, based on which it can be monetized in krypton gold.

The characteristics of Two-dimensional games represented by "FGO" are that the number of players is small, but the per capita krypton gold is several times higher than other non-Two-dimensional mobile games.

The characteristics of all successful Two-dimensional mobile games are that they are IP-oriented and cater to the Two-dimensional niche otaku group.

While the otaku spends money on other things, for his wife who is a game card player, the intensity of krypton gold is breathtaking.

"I mainly think that it should be possible to challenge the level 90 or 1 games of "Sword and Sword" in the 2s."

Zhou Jie said, "The boss has already invested in the higher-level "Swordsman", but this "The Deer and the Cauldron", I plan to make it into a "Sword"-like game with Jin Yong's plot. It is a free web game, but there are options recharge items.”

"Well, this is a good idea! But there are only so many plots in "The Deer and the Cauldron". What should we do when we run out?" Zhao Han couldn't help but said, "Online games need to continue to operate."

"I can update the plot piece by piece, with each new map and story plot. In the story, there are a lot of branch plots that are not found in the original work. As long as there are enough branch plots, players can continue to explore new branch plots and hidden plots."

Zhou Jie smiled and said, "I won't do it exactly the same as the original work. The plot of the original work is the main line. Open the next stage of the map and do the main tasks. There are enough branch lines, not only the plot, but also the ability to spawn monsters repeatedly. Obtain more material accumulation. In this way, even players who do not want to recharge can slowly accumulate a large amount of free materials and enhance their strength. I plan to add the wives of the original Wei Xiaobao to the team through the main mission. However, Other characters will be set up, and it will be difficult to join the team. If you want to reduce the difficulty of joining these characters, you will need krypton gold. Not krypton gold will not affect the main line, it will only affect the player's collection of cards."

"Okay!" Zhao Han said, "I will keep the copyright of the game "The Deer and the Cauldron" for you."

"Thank you, boss!" Zhou Jie smiled.

Seeing that the employees were actually talented and had their own ideas, Zhao Han couldn't help but feel filled with emotion.

Sure enough, there is no shortage of talents in the world, but there is a lack of opportunities and talent.

It can be seen that the turn-based game like "Sword of Sword" is not outdated at all.It can even be noticed that a turn-based game like "Sword of Sword" can be changed into a gameplay where players collect stamps and collect characters.It can be considered that he is much smarter than many game industry practitioners.

Many people in the game industry, after real-time combat online games like "Legend" became popular, despised the turn-based system and believed that this game was backward and had no future and should be eliminated.

Then...even in the era of mobile games, the turn-based battle mode not only has not been eliminated, but has even shined.

And what is the big difference between the core ideas of this type of game and the stand-alone "Sword of Sword" in the 90s?

No!

The core selling point is the plot!A large number of plots allow players to immerse themselves in it, not through combat, but through plot.

For this type of game, the exploration of gameplay and technical aspects is not only unprogressive, but can only be archaeological research and development.

But its business model and ability to make money are really eye-opening.It turns out that turn-based games, which are difficult to make money on a stand-alone basis, have gained a small half of the market share in the mobile game market by relying on the innovation of gold-paying gameplay in the era of mobile games.

"By the way, if "The Deer and the Cauldron" is developed, other aspects can be sloppy, but the art is definitely not allowed. I think that if not 90.00% of the players, it must be [-]% male players.

So, we need to work hard to please male players. The key to success in "Sword and Fairy" is that the art, music and plot are all good at that time. In particular, are the female protagonists and female supporting characters who interact with the male protagonist in it ugly? ?No, the painting style is very beautiful! "

Zhao Han said, “In terms of making games, in my opinion, male players account for the majority of the game market. If the aesthetics does not conform to the aesthetics of male players, making games will definitely fail.